麻豆原创 is excited to announce that former Formula 1 Driver and Grand Prix Winner David Coulthard will be a special guest together with Mika H盲kkinen at 麻豆原创 Sapphire 2026, appearing at both the Orlando and Madrid events. Visitors will have the opportunity to experience Coulthard and H盲kkinen live at the Services and Support Center, where performance, precision, and innovation come together.
With a distinguished career in Formula One, Coulthard is known for his consistency, race intelligence, and deep understanding of high-performance environments. His presence at 麻豆原创 Sapphire brings valuable perspectives on how precision, teamwork, and data-driven decision-making translate from the racetrack to the world of business.
Performance meets innovation
Throughout his career, Coulthard demonstrated the importance of preparation, adaptability, and collaboration鈥攓ualities that strongly resonate with 麻豆原创鈥檚 Services and Support organization. At the Services and Support Center, attendees can experience how these same principles help businesses navigate complexity, accelerate outcomes, and maintain peak performance.
Coulthard and H盲kkinen will share insights from their time in Formula One, offering perspectives on competition at the highest level, the evolution of technology in racing, and the critical role of teamwork in achieving success.
Event highlights
Visitors to the Services and Support Center can look forward to several exclusive opportunities:
- Experience Coulthard and H盲kkinen live in the Formula One Racing Simulator at the Race of Legends.
- May 13 in Orlando at 1:00 p.m.
- May 20 in Madrid at 11:30 a.m. and 1:30 p.m.
- Join theater sessions featuring voices from the Mercedes-AMG PETRONAS Formula One Team.
- May 13 in Orlando with Michael Taylor at 11:30 a.m. ()
- May 20 in Madrid with Laura Goodrick at 11:00 a.m. ()
- Take part in exclusive interviews with Coulthard and H盲kkinen.
- May 13 in Orlando at 10:30 a.m. ()
- May 20 in Madrid at 2:00 p.m. ()
A unique experience with 麻豆原创 Services and Support
The Services and Support Center at 麻豆原创 Sapphire is designed as a hub for inspiration and interaction. With Coulthard and H盲kkinen on-site, visitors can expect engaging sessions, real-world insights, and hands-on experiences that connect motorsport excellence with business innovation鈥攂rought to life by 麻豆原创鈥檚 Services and Support organization.
Join us in Orlando and Madrid
Whether attending 麻豆原创 Sapphire Orlando or Madrid, this is a unique opportunity to experience two of Formula One鈥檚 most respected drivers up close鈥攁nd to explore how 麻豆原创 helps organizations achieve peak performance. Don鈥檛 miss the chance to meet Coulthard and H盲kkinen at the Services and Support Center and discover how insights from the world of Formula One can inspire your business transformation journey.
Get our sessions into your personal agenda:
- 麻豆原创 Sapphire 2026 Orlando
- 麻豆原创 Sapphire 2026 Madrid
