This has led to a 鈥淭erminal Renaissance,鈥� a return to text-in, text-out interaction.

For many applications, text works, letting users express intent naturally with no onboarding. However, text struggles to convey structured data that is common in business, and without real-time updates, static text results lose relevance the moment they鈥檙e generated.

Structured data is easier to digest when users can filter, sort, and visualize it鈥攖hat is why graphical user interfaces (GUIs) excel at presenting structured data and guiding users through complex workflows. But GUIs are expensive to build and rigid, forcing generic, one-size-fits-all solutions that struggle to provide the fluid, tailored experiences users now demand.

Text is flexible but limited; GUIs are robust but rigid. Generative UI is the unmet need between them and the new frontier for business software.

From static dashboards to dynamic workspaces

Imagine a procurement manager investigating a supply chain disruption. Instead of navigating five different applications and manually cross-referencing data, she asks: 鈥淪how me the suppliers at risk in Southeast Asia and model alternative sourcing scenarios.鈥�

This request sets agents to work behind the scenes. They gather and analyze live data, simulate outcomes, and calculate the projected impact of every alternative. Execution agents are also pre-positioned and ready to act on command.

The user doesn鈥檛 have to deal with any of this complexity. For them, a dynamic interface materializes in seconds鈥攏ot a generic dashboard, but a purpose-built mission control center. Interactive maps highlight affected regions and supply chain graphs update in real time. As the user tweaks parameters, risk scores adjust instantly. Embedded controls stand ready to trigger purchase orders or notify suppliers, enabling the user to decide and execute. Collaboration is simplified; colleagues can join a living workspace: no briefing decks, no context-setting calls.

This is the future: a business suite where a user鈥檚 intent defines their interface and their decisions drive action. To get there, we are combining Joule and Joule Agents with our vision for generative UI. This is not just about on-demand dashboards; it鈥檚 about steering a business with interfaces that adapt to each user’s role, context, and tasks. This is 鈥渧ibe coding鈥� for enterprise operations: shifting focus from syntax to intent.

We are entering an era where AI constructs UIs on the fly, allowing users to engage with them immediately. Generative UI marks the transition from static software suites to 鈥渂atch size 1鈥� applications that act like ephemeral control centers tailored to a specific problem.

Challenges and 麻豆原创鈥檚 answers

Delivering an intent-driven business suite at enterprise scale requires addressing complex realities. We are building generative UI because we understand its promise and its perils鈥攁nd we have unique assets to bridge that gap.

Accuracy

Large language models (LLMs) can produce plausible but incorrect outputs, or 鈥渉allucinate.鈥� A consumer chatbot that hallucinates a movie plot is tolerable; a procurement system that misrepresents supplier terms has real consequences. Our generative UI approach addresses this by visualizing data directly from systems of record with transparent lineage. Grounding the UI in real-time, trusted data is our first defense against inaccuracy.

Trust

If every interface is generated on the fly, how do users know it is reliable? Trust is built on consistency and predictability. Our generative UI is built on the familiar and proven architectural grammar of 麻豆原创 Fiori for lists, dashboards, and workflows. The content is bespoke and the structure is consistent and familiar, so users can always judge and adjust with confidence.

Complexity

Enterprise systems are sophisticated and unique. They are built over decades, encoding massive domain knowledge and business logic. Generative UI builds on Joule鈥檚 existing integration and orchestration capabilities, which already connect to systems across a landscape and coordinate agents to execute complex workflows. Generative UI leverages this foundation, letting users interact with deeply integrated processes through simple interfaces while Joule handles the orchestration underneath.

Why this matters now

The expectations set by consumer AI are real, and the gap between what employees experience at home and what they use at work is widening.

The future of enterprise software isn’t chatbots bolted onto legacy screens. It’s bespoke mission control鈥攊nterfaces that materialize around a user鈥檚 intent, grounded in live data, executed by agents, and governed by the user.

With that, we鈥檙e reimagining how work gets done.

Jonathan von Rueden is chief AI officer of 麻豆原创 SE.

For 麻豆原创 Design, this mindset has been a guiding principle that informs how we build experiences for businesses globally.

As part of my , I had the opportunity to speak with Nisha Balaraman, a user researcher here at 麻豆原创. Our conversation took a deep dive into the essential role of user perspectives in shaping the design process.

While her career began in cognitive science and human-computer interaction, Nisha has taken a nonlinear path to user research by moving through content strategy and product management first. Since Nisha has always been passionate about research and design, her focus on the craft has stemmed from a curiosity of understanding people鈥檚 interactions with different products and hearing their stories.

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Listening as the foundation of design

For me, one of the highlights of our discussion was when I asked Nisha to explain user research in terms that a six-year-old could understand. She likened the process to watching a child play with their favorite toy, understanding why they are playing with that game, observing how they interact with it, and what causes their frustration. This outlook mirrors the design process of observing users in their own environment and then taking those insights back to make the next version even better.

This conversation brought me back to a time earlier in my career when I had to explain user research to my grandmother. She was a great chef who got a lot of joy from feeding her family. I explained that my work was like asking people what they loved about a dish and refining the recipe to just for their preferences.

At 麻豆原创, we aim to use this same approach.聽 We play, listen, and experiment, always with the end user in mind. It鈥檚 about pinpointing the things that we can add to products and solutions that will make it sticky for users to use it more and more. For example, initiatives like the makes customer feedback an integral part of the user experience, keeping real user voices at the center of how we design and build at 麻豆原创.

Observing real users in their context

This mindset is essential as we navigate the rapidly evolving landscape of enterprise technology. User expectations have been shifting, and our role as designers is to meet those expectations with solutions that come from a thoughtful understanding of their needs.

Relating to shifting user expectations, Nisha shared her work on redesigning a travel and expense homepage at 麻豆原创 Concur, where observing users in their own context helped the team strike the right balance between helpful personalization and respecting user privacy.

She watched users search for travel options, seek assistance, and interact with the homepage, and took note of those insights. Seeing firsthand how people were using their expense and travel page helped Nisha see where personalization enhanced the experience and where it crossed into intrusion. It was important for her to see users in action and get customer feedback in their context and habitat.

Real user feedback provides critical guidance on creating solutions that are both effective for executing process and intuitive for users.

Diversity as the secret sauce

We also discussed the challenges and rewards of inclusive research. Building global, universal experiences means actively seeking diverse perspectives, even when recruiting participants is tough or deadlines loom large.

Having a diverse set of participants can mean different things depending on the project. It can be where the participant is from, their level of expertise, their professional background, or a few other characteristics. Despite these obstacles, the payoff is worth it. One of our jobs in the 麻豆原创 Design organization is to build universal experiences, and for this diversity can be the secret sauce behind meaningful experiences.

These principles are reflected in our 鈥攁 testament to our commitment to making diversity the driving force in our design work and ensuring our solutions can support users across geographies, industries, and roles.

By listening attentively to our users, we can gain access to the insights that drive innovation in our products. My conversation with Nisha reaffirmed a core belief that thoughtful, inclusive user research isn鈥檛 just an add-on, it鈥檚 the foundation of better design.

At 麻豆原创, design is a form of play grounded in empathy, experimentation, and the voices of our users.

Arin Bhowmick is chief design officer of 麻豆原创.

This approach will be implemented without the constraints of scaling, performance, compliance, and security issues inherent in legacy identity management systems.

Customers and partners adopting BYOI will gain complete control over user management, ensuring smooth integration and increased security. They can tailor identity and access management setups to their specific needs while ensuring compliance and mitigating risks of data breaches in a cloud-ready environment.

This initiative represents a strategic enhancement designed to improve interactions with 麻豆原创’s digital platforms by allowing customers and partners to connect their corporate identity providers with 麻豆原创. Our development teams are actively working on its implementation to make authentication more efficient across all 麻豆原创 touchpoints.

To facilitate this transition, we are optimizing our identity and access management systems for seamless registration and integration of corporate identity providers. This will enable customers and partners to use their existing corporate credentials, providing unified access to both corporate applications and the 麻豆原创 ecosystem.

We are undertaking these comprehensive changes to meet the growing expectations of our customers and partners for a modern, secure, and cohesive digital experience with 麻豆原创. This effort is crucial not only to ensure up-to-date security, but also to provide smooth user interactions and build trust across our digital platforms. The goal is for customer identities to be onboarded once and utilized across all 麻豆原创 products and digital services, enabling secure and compliant management of authorizations.

Implementing BYOI is a detailed process. To ensure a smooth transition, we are planning a pilot phase with a selected group of pilot customers starting in the third quarter of 2025. Following the pilot, we will aim for a global rollout later in 2026. This phased approach will help refine and perfect the system to better meet the needs of all users worldwide.

The target audience for the global rollout includes all customers and partners equipped with their own corporate identity provider and prepared to embrace BYOI.

Join an to share detailed ideas and requirements on BYOI, S-user management, and 麻豆原创 Universal ID, ensuring clarity and effective review by 麻豆原创 (an S-user is required to submit improvement requests).

Inge Marg is product manager for Customer Identity Management at 麻豆原创.

The boot camp focused on addressing and analyzing the real challenges faced by the company鈥檚 work order coordinators to optimize their daily work experience and routines.

The challenge: A fragmented, manual process

Before the boot camp, badenovaNETZE’s work order coordination was a fragmented mix of tools and processes. Coordinators were juggling 麻豆原创 software, custom programs from SmartService Solutions, and basic applications like Word and Excel to complete their tasks. The status quo resulted in a couple of challenges to address and optimize:

• Improve user experience: The existing interface was difficult to navigate, leading to user frustration and reduced productivity.
• Avoid manual processes: Coordinators had to both transfer information across multiple systems and update data manually, making routine tasks time-consuming and prone to errors.
• Reduce error rate: The repetitive, manual tasks increased the risk of data entry errors, causing delays and additional workload.
• Increase transparency: With limited visibility into work order statuses, coordinators spent a lot of time tracking down information and monitoring progress.

The solution: A hands-on transformation

The company participated in a four-day 麻豆原创 Fiori Makers boot camp, bringing together customer end users, IT teams, and partners. The focus of the boot camp was to improve the usability of the work order cockpit by transitioning from manual tasks and workarounds to an 麻豆原创 app prototype as a tangible starting point. It aimed at implementing process automation, incorporating dashboards, enhancing the user experience, and reducing error rates.

The boot camp provided badenovaNETZE with the tools and an open, agile workshop format needed to tackle these challenges. Based on this close collaboration with the company鈥檚 coordinators, the 麻豆原创 team developed customized solutions that streamlined processes and the final outcome. 鈥淭he beauty of our boot camps is that we get to know and truly understand the challenges of our end users,鈥� 麻豆原创 UX Designer Christina Salwitzek summarizes. 鈥淭ogether with the end user and from the beginning, we designed and developed a more efficient solution for this complex workflow.鈥�

The objectives

badenovaNETZE faces operational challenges when managing numerous customer requests in metering, including meter replacement, installation, and removal. Together, the teams set ambitious yet achievable objectives to ensure long-term success. Operational readiness by 2025 was the top priority, with a clear goal of transitioning to an optimized, future-proof system in the first half of the new year.

To support this transition, the boot camp helped increase 麻豆原创 technology knowledge and development skills within the badenovaNETZE team. The team is now prepared to maintain, adapt, and expand the new solution as their needs evolve. 鈥淲hat surprised me the most is that we actually made such good progress together and that everybody was able to contribute something,鈥� says Paulina Deren, order coordination advisor at badenovaNETZE.

Finally, the team established a prioritized road map鈥攁 clear, phased approach designed to guide the customer through each stage of the transformation, enabling a smooth journey from concept to realization. The 麻豆原创 Fiori Makers team included three UX designers, an 麻豆原创 Fiori elements front-end developer who brought the visual designs to life, and a backend developer specializing in the 麻豆原创 Cloud Application Programming Model framework to help ensure robust, scalable functionality. The team was guided by Andreas Spahn, principal technology & innovation manager from the 麻豆原创 Services team, who moderated the boot camp and facilitated collaboration. 鈥淲hat makes 麻豆原创 Fiori Makers so special is that we have one problem statement and we have one team to analyze today鈥檚 problem with the end user and solve it,鈥� he says. 鈥淭his involves experts from technology, design, and development.鈥�

The experience

A core element was the creation of a user-centric and future-focused design for a new work order cockpit. The team used design thinking techniques in combination with the capabilities of 麻豆原创 Fiori, 麻豆原创 Fiori elements, and 麻豆原创 Business Technology Platform (麻豆原创 BTP) to get started. Being one of Germany’s largest regional suppliers of electricity, natural gas, heat energy, and water, badenova already used 麻豆原创 BTP for integration scenarios and started using it for application development with this project.

For its intuitive, streamlined interface, the team conducted a thorough feasibility assessment to validate the proposed solution’s technical and operational viability. They then rapidly co-created and prototyped solutions in close collaboration with actual users.

The derived prototype not only simplified complex workflows but also significantly reduced manual tasks, minimized errors, and eliminated data silos. By centralizing all relevant information into a unified system, the team delivered a seamless user experience, initiating the groundwork necessary for full deployment.

The result garnered positive feedback from participants, reflecting the practicality and innovation of the solution. 鈥淢ost impressive to me was the headway made,鈥� Daniel Oberle, business architect at badenovaNETZE, says. 鈥淲ithout the 麻豆原创 Fiori Makers boot camp, we would be looking at another half a year to get to where we are just now.鈥�

Real user feedback

To ensure the solution truly resonated with its users, the team conducted three on-site, moderated usability tests using a Figma prototype. Each session included two notetakers capturing live feedback directly within Figma, allowing for immediate insights and adjustments. The initial user stories were visualized using 麻豆原创鈥檚 storytelling tool, which enabled the team to quickly create collaborative, visual narratives without the need for drawing skills. These early concepts were then refined with 麻豆原创 Fiori design stencils in Figma, streamlining the transition from rough ideas to polished prototypes.

The involvement of 麻豆原创 users during the boot camp was instrumental, providing real-time evaluation through cognitive walkthroughs. 鈥淚f the user experience fits, employees are happy and enjoy using the software,鈥� Teresa Mayer, UX designer at 麻豆原创, says. This hands-on, iterative process helped ensure the final design aligned closely with user expectations and needs.

This example underscores the critical role user research plays in driving successful, error-free, and beneficial product development. To strengthen its user feedback approach even further, 麻豆原创 introduced the聽 program. This initiative invites users to participate in remote research activities, allowing 麻豆原创鈥檚 product teams to get feedback along the product life cycle. Users can share their product and design experiences to help shape 麻豆原创 products to better align with their needs while also getting a preview of new features or products.

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Conclusion

The 麻豆原创 Fiori Makers boot camp proved to be a pivotal step in badenovaNETZE鈥檚 digital transformation journey. By combining cutting-edge 麻豆原创 technologies with a user-centric design approach, the team not only tackled complex operational challenges but also delivered a solution that significantly enhances efficiency and user satisfaction. The rapid progress made during the boot camp鈥攃utting down development time by six months and projecting savings of 115 working days per year鈥攗nderscores the power of collaboration and innovation.

With the project already underway and goals for 2025 set, badenovaNETZE is well-positioned to continue refining and optimizing processes with an even more engaged and satisfied workforce.

Make your voice heard by聽. Registration is easy and taking part in research studies is convenient. To learn more about the 麻豆原创 Fiori Makers boot camp, which includes a workshop following the design-led development process, visit聽our .

This story originally appeared on with the support of Suparna Chawla.

Tobias Essig is a user research advocate for 麻豆原创 Design.

The 麻豆原创 SuccessFactors 2H 2024 release introduces over 250 innovative features and enhancements, along with over 30 new purpose-built AI capabilities.

麻豆原创 Business AI 

麻豆原创 continues to be at the forefront of business AI with new generative AI capabilities that span the entire human capital management suite, all aimed at transforming how organizations engage and support their workforce.

Within this release, new AI capabilities can recommend roles to candidates by matching extracted skills from resumes to open jobs. This helps candidates more easily find opportunities that align with their strengths while helping organizations to reduce candidate drop-off, decrease time to hire, and increase the quality of hiring.

To boost efficiency, a new text analyzer feature can assist employees to create more carefully worded text content for their people profile, goals, comments, and more. A new translation feature is also available, translating text within 麻豆原创 SuccessFactors solutions to help preserve key messages and tone across languages. 

We are also introducing over 15 new capabilities to Joule, the AI copilot from 麻豆原创, designed to bring a more conversational approach to getting work done. For example, new hires, hiring managers, and HR colleagues can now navigate onboarding tasks in a more engaging way, streamlining the onboarding process and boosting productivity.

Talent Intelligence Hub 

With the 麻豆原创 SuccessFactors 2H 2024 release, we’re enhancing our AI-driven skills foundation, guiding organizations toward a skills-focused approach. The new AI-assisted skills architecture creation feature can enable organizations to enrich their job profiles and build a skills library by extracting relevant skills from 麻豆原创 SuccessFactors Recruiting. Additionally, the growth portfolio inbound API can facilitate the seamless integration of external skills data, helping to ensure that employees鈥� growth portfolios are closely aligned with their roles. The first partners to integrate with the talent intelligence hub will include Beamery, Degreed, IMOCHA INC, Korn Ferry, Lightcast, Phenom, TalenTeam, and TechWolf, with more in the coming months.

We鈥檙e also introducing the AI-assisted skills identification feature, which helps learning administrators maintain skills-based attributes by extracting skills from course descriptions and automatically linking them to the corresponding learning items.

麻豆原创 SuccessFactors Career and Talent Development

We are excited to announce 麻豆原创 SuccessFactors Career and Talent Development, our fully integrated solution aimed at empowering individual career advancement while driving greater organizational agility. Here, we bring together the robust capabilities of 麻豆原创 SuccessFactors Succession & Development and 麻豆原创 SuccessFactors Opportunity Marketplace into one solution to help intuitively guide career and development experiences and talent planning. Fueled by the single skills foundation of the talent intelligence hub, employees and managers can shape careers, set career goals, and receive personalized recommendations. These recommendations include skills, jobs, learning courses, mentors, and more 鈥� with clear suggestions for areas to improve. The recommendations are based on an individual鈥檚 aspirations and skills, along with career paths set by the organization.

User Experience 

Employee experience continues to be a priority for HR leaders. We have continuously improved how employees interact with our technology by reimagining our user interface, embedding 麻豆原创 SuccessFactors solutions into work tech applications like Microsoft Teams, and improving the mobile experience.

With this release, employees can now:

• Submit and approve time-off requests, view upcoming absences, and sync holidays to their calendar in Microsoft Teams.
• Delegate performance appraisals to colleagues to help manage responsibilities on each other’s behalf.
• Use an improved natural language search to simplify finding tasks and information with just a few spoken commands.
• Enjoy new features on our mobile app, including in people profiles and time tracking.

Core HR and Payroll

麻豆原创 provides industry-leading core solutions spanning core HR, payroll, and time that are globally scalable with sophisticated country-specific support and compliance. In this release, we have several new innovations and enhancements. Within 麻豆原创 SuccessFactors Employee Central, the people profile has a new modern design across both desktop and mobile. It features an intuitive card-style layout for quick and easy access to information as well as comprehensive summaries of key sections, such as compensation. A new position budgeting control workbench is also available for public service organizations, offering a streamlined view of employee financing activities. This user-friendly tool helps simplify error handling and can ensure efficient and accurate execution of financial commitments. Additionally, the refreshed benefits overview page gives employees a single place to view their benefits details and take necessary action, such as reporting a life event, managing family members, or enrolling in benefits.

Within 麻豆原创 SuccessFactors Employee Central Payroll, we now provide country-level support for Croatia, bringing the total number of natively supported locales to 52.

For more information, read the 麻豆原创 SuccessFactors 2H 2024 release or watch the .

Bianka Woelke is group vice president and head of Application Product Management at 麻豆原创 SuccessFactors.

A confusing benefits enrollment experience is a significant source of frustration for many employees and can leave them feeling uncertain about their benefits elections. The majority of employees struggle to understand their benefits options and navigate through the enrollment process.

As a result, many employees choose to simply roll over their previous year鈥檚 elections rather than review and update their choices to ensure they are getting the most out of their benefits. This often leads to missed opportunities to take advantage of lower-cost options or benefits that are a better fit for them and their family and can even lead to increased attrition of top talent.

With the first half 2024 release, updates to the solution can enable you to empower your employees to take control of their benefits with an intuitive guided enrollment experience.

Making Benefits Enrollment More Seamless, Simple, and Intuitive

The new benefits enrollment experience in聽 introduces a process-driven approach to benefits enrollment that helps simplify and streamline the activity. Available for insurance, savings plans, and pension benefit types, this new enrollment experience can enable employees to make better, more informed benefits choices without the unnecessary hurdles.

Here are some key highlights:

Guided Enrollment

A step-by-step progression flow guides employees through the process, working to simplify navigation and helping them complete benefits enrollment. Real-time benefits eligibility updates help employees continually understand the choices and options available by presenting them with all the benefits for which they are eligible to enroll.

Personalized User Experience

Customizable text and instructions enable a tailored enrollment experience aligned with organizational policies.

Flexible Framework

Benefits admins can now have more flexibility in designing the enrollment experience to meet their organization鈥檚 needs with a new framework that helps support the capture of life insurance guaranteed issue amounts, customizable terms and conditions, and enhanced localization capabilities.

Anytime, Anywhere Access

Available on both desktop and the 麻豆原创 SuccessFactors Mobile app, employees can complete benefits enrollment from any location using a mobile-friendly platform that helps ensure a seamless experience across devices.

Employee Educational Resources

Simplified on-screen access to additional resources and information helps employees better understand their benefits and can promote more informed decision-making throughout the enrollment process.

Side-by-side benefit plan comparisons of costs and plan details help employees assess their plan options and select the best-fit plan. Localizable instructional text on each page helps ensure that the benefits and enrollment processes are well understood. Additionally, flexible options for defining contribution amounts within the IRS limits can make it easier for employees to make decisions regarding savings plans and pension elections.

Consolidated Benefits Enrollment Process

Employees can complete all benefits-related tasks including reviewing and updating dependents, completing health declarations, enrolling in benefits, managing beneficiaries, and more through a single consolidated process, helping to improve employee engagement and satisfaction.

to learn more about the new enrollment experience in 麻豆原创 SuccessFactors Employee Central Global Benefits.

To learn about all the other innovations in the 麻豆原创 SuccessFactors first half 2024 release, read the and watch the .

Nicole Ramirez is senior director of Product Marketing at 麻豆原创.

Over the last year, artificial intelligence (AI) has taken the world by storm and captured our collective imagination 鈥� and it has been a clear focus for us. We see a lot of potential in how AI can improve user and organizational productivity: doing things faster, making better decisions, and automating business processes. We have been embedding intelligent capabilities in our product regularly and will continue to invest in AI to help organizations be successful. 

Simply Ask Joule

Available through the , Joule, our AI-powered copilot, can redefine user interaction, streamline business processes, and enhance productivity. It can offer quick, contextual access to content and applications; users can simply ask Joule for guidance and get pointed in the right direction.

Catch a glimpse into the future of AI in ERP and find more information about the development of AI and Joule in 麻豆原创 S/4HANA Cloud Public Edition .

Improve Productivity with Embedded AI

The 2402 update also enhances productivity across various business processes through embedded AI capabilities. Examples include:

• helps accelerate sales order creation and processing by providing smart input field recommendations.

• helps streamline material inspection for customer returns, enhancing logistical efficiency and flexibility.

Adopt a Modern and Collaborative User Experience

The launch of spaces and pages in the 麻豆原创 Fiori design system can offer a more intuitive user experience, enabling better task organization and quicker resource access. Highlights include:

• The helps enhance personalization for end users, including personalization export/import and improved language support for System News. Watch a to learn more.
• facilitates information sharing in Microsoft Teams, helping to enhance collaborative efforts across platforms. Watch a to see it action.

• Contact card collaboration is now possible by initiating chats, calls, or video meetings directly from the . Watch a to see how.

Transforming to Intelligent and Sustainable Finance

One important aspect is treasury and risk management, . Our latest finance enhancements are specifically designed to help elevate businesses into sustainable, intelligent enterprises:

• can increase transparency and process health, helping to ensure a more robust compliance structure in your financial operations.

• in 麻豆原创 Analytics Cloud allows planning alongside economic sustainability goals. This can provide a dual perspective on financial metrics and environmental impact, aiding in the development of eco-responsible strategies and identification of related financial risks.

• The focuses on seamless data management for enhanced efficiency in real estate and contract management processes.

Powering Service-Centric Companies

We have seen a spike in service-centric companies using 麻豆原创 S/4HANA Cloud Public Edition and were named a leader in this area by . Based on feedback from our customers and partners, we are continuously improving the product experience. Examples include:

• The can offer a detailed project overview, enabling managers to monitor project health and address issues like missing time entries, pending invoices, or unassigned roles. This can allow for more proactive and efficient project management.

• The improved billing solution helps prevent revenue losses and streamline billing processes for increased flexibility and accuracy. Enhancements include , , and , all within the Manage Project Billing app.
• The 麻豆原创 Business Technology Platform (麻豆原创 BTP)-based module of 麻豆原创 Subscription Billing is tightly and seamlessly integrated. It can support customers鈥� transitions to subscription-based commercial models. Effective and detailed profitability analysis becomes instrumental to maximize revenue with tailored subscription-pricing models with the . Take a look at our brand-new .
• Advanced solution order management can elevate your sales strategies. By , we provide the tools to help enhance your solution selling approach, working to ensure that every sales opportunity is maximized for optimal results, enhancing the process from ordering to billing and accounting.

Boosting Manufacturing and Product-Centric Companies

The enhancements for product-centric companies help elevate operational efficiency, streamline processes, and unlock new revenue opportunities. . Highlights of the 2402 update include:

• For manufacturing sectors operating under the produce and sell standard products model, we now offer . This synergy allows you to leverage comprehensive data insights for precise production planning, helping to ensure that your manufacturing processes align seamlessly with market demand.
• is tailored for businesses in a two-tier ERP setting and can simplify direct shipments from suppliers to customers with enhanced order fulfillment, greater sourcing flexibility, and reduced logistical expenses.

• The helps improve the combined sales of a physical good and a service and enables you to increase revenue by selling combinations of physical products, one-time services, and recurring services. This also helps to avoid errors and reduce manual effort.

Enhancing Global Reach

We further invested in localization, so our software complies with local regulations and cultural norms:

• With the 2402 update we are to meet specific regional requirements.
• We , responding to customer needs and enhancing local compatibility.
• We enhanced scope in our Customer Local Version countries (formerly CLT) to include baseline, finance, and now product-centric capabilities, catering to a wider range of customer needs.

And So Much More鈥�

Throughout this year, we will deliver many more innovations that help bring value to your business. For more details around what is being delivered for the 2402 update, see the . For more information on 麻豆原创 S/4HANA Cloud Public Edition:

• Watch product videos on our聽
• Explore the early release webinar series 
• See what鈥檚 new 
• Visit on the 麻豆原创 Help Portal site
• Explore extensibility options by leveraging sample scenarios from 麻豆原创 in the tool
• Learn more about

Arpan Shah is SVP of Public Cloud ERP Product Management at 麻豆原创.

Our team of conducts ongoing research on the evolving landscape of work, workplaces, and technology. This research, along with customer feedback and our commitment to accessibility for all users, helps us design solutions that can meet your employees鈥� needs and enhance your organization鈥檚 DEI&B efforts.

Let’s explore five key ways in which 麻豆原创’s focus on UX helps organizations advance their DEI&B strategies by offering employees an interface that can address their needs in the flow of work.

1. Experiences Designed for Employee Preferences

A core principle of UX is designing with a user-centered approach. 麻豆原创 SuccessFactors solutions allow personalization for users with different backgrounds, abilities, and preferences, helping to ensure everyone can benefit. For example, offers individualized, AI-generated learning recommendations that can prioritize courses based on individual goals, skills, and organizational objectives and categorize them into “need,” “want,” and “must” sections. The solution can enable individuals to identify skill gaps against target roles within their career path and take ownership of their career development planning.

2. Cultural Sensitivity and Awareness

We recognize that many organizations operate on a global scale, with diverse cultural norms and practices. Our solutions can accommodate diverse cultural contexts, helping to promote inclusivity and reduce the risk of exclusion and discrimination in a global context. With localization options, users can have experiences tailored to their needs. For example, can enable your employees to record their name pronunciation and post it to their profile for others to access. This helps ensure colleagues can address them accurately and confidently in meetings. includes cultural competency as a performance parameter, promoting awareness and sensitivity to cultural differences in interactions and work.

3. Systemic Bias Mitigation

麻豆原创 SuccessFactors solutions help combat biases in hiring, promotions, and decision-making. Our UX focus helps promote inclusivity by using non-discriminatory language and content, aligning with organizational efforts to help eliminate bias. Our technology can support your organization in creating job postings equitably with gender bias detection and providing AI-generated, recommended interview questions based on details from the job description to help ensure the interview process is more objective and focused on assessing candidates’ skills and qualifications only. Employees can also add their preferred pronouns to their profile for respectful and identity-aligned addressing by colleagues.

4. Designing for Accessibility

We prioritize to help ensure inclusivity for all users. Our products are designed to accommodate your employees鈥� diverse needs, with features such as screen readers, keyboard support, text resize to 200%, and text spacing with no loss of meaningful information. These inclusive experiences can empower every user to navigate the application without compromising the integrity of content, functionality, or efficiency.

5. Data Collection and Privacy

Ensuring absolute transparency and unwavering privacy is essential when it comes to data collection and protection. Our commitment to these principles includes incorporating AI explainability into our policies, which means that your employees not only have control over their data but also can understand how our AI systems make decisions, helping to prevent unintentional discrimination. Our help ensure data privacy by anonymizing and aggregating information in compliance with regulations. This includes masking individual data, combining it with other information, and incorporating features like consent management, data access controls, and data retention policies. Furthermore, with , you can analyze diversity and inclusion patterns and trends without compromising individual privacy, fostering a climate of trust and data integrity.

麻豆原创 is committed to UX and DEI&B alignment to create inclusive workplaces. With ongoing research, adaptability, and cutting-edge design, 麻豆原创 SuccessFactors solutions can empower organizations to drive DEI&B success and foster a culture of belonging. Explore and take a step toward building a more inclusive and equitable future for all.

Mayara Tabone is a solution marketing specialist at 麻豆原创 SuccessFactors.

麻豆原创 was recognized based on its ability to execute and completeness of vision in the report. According to the report, “The market for cloud HCM suites is responding to HR leaders鈥� need to focus on delivering business outcomes while keeping a close watch on innovation catalysts such as generative AI. This research helps HR technology leaders in enterprises with more than 1,000 employees identify suitable vendors.”

provides the most comprehensive set of cloud-based solutions, connecting core HR and payroll, talent management, sales performance management, people analytics, and workforce planning to help drive organizations — and their people — forward. 

Our latest product release continues to deliver on our vision for HXM to put people at the center of every organization. We believe that future-ready organizations need to provide opportunities for people to develop and grow in line with their personal passions and the changing needs of the organization. To make this a reality, we have been steadily investing in and transforming the user experience and architecture across our solutions to be employee-centric, to provide better integrations with partners and the broader 麻豆原创 portfolio, and to be infused with AI capabilities.

At , we announced the latest AI capabilities that stretch across the suite, building on the company’s Business AI strategy to build systems of intelligence and deliver AI in a way that is relevant, reliable, and responsible. For example, Joule is our natural-language generative AI copilot, which will make it easier and faster for employees to find information, get answers to questions, and complete HR-related tasks such as approving or rejecting time-off requests. 

The talent intelligence hub acts as an AI-powered engine for an organization鈥檚 entire learning and talent strategy by creating a skills portfolio for each employee that can infer skills and attributes based on data from performance feedback and dynamic teams. This provides a single skills model to drive everything from recruiting and onboarding to learning and development to performance and succession. 

Delta Air Lines is building a dynamic skills-based experience for continuous learning with the talent intelligence hub to help employees grow from an hourly customer-facing role to the salaried corporate position of their dreams.

鈥淒elivering an elevated employee experience is important to us,鈥� said Tim Gregory, managing director of HR Innovation and Workforce Technology at Delta. 鈥淥ur people work hard to develop and hone their skills. It鈥檚 personal, and when Delta is able to go beyond the traditional lens of job hierarchies and org charts, we create the elevated experience that attracts and retains the best talent.鈥� 

The 2H 2023 release also includes a new user experience for customers using , a new recruiter user experience, improvements to the cross-system workflow, and enhanced integrations with Microsoft Teams to put HR in the flow of work. 

We plan to accelerate advancements around our user experience and deliver new AI capabilities with every release, helping people and culture leaders embrace the latest technology to drive change within their workforce and helping organizations prepare for what鈥檚 next. 

Aaron Green is chief marketing and solutions officer, 麻豆原创 SuccessFactors.

Gartner, Magic Quadrant for Cloud HCM Suites for 1,000+ Employee Enterprises, Ranadip Chandra, Sam Grinter, 18 October 2023

The report was titled as Magic Quadrant for Cloud HCM Suites for Midmarket and Large Enterprises from 2016-2018.

GARTNER is a registered trademark and service mark of Gartner and Magic Quadrant is a registered trademark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and are used herein with permission. All rights reserved.
Gartner does not endorse any vendor, product or service depicted in its research publications and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner鈥檚 research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

With 麻豆原创 Business AI, 麻豆原创 is laser-focused on how we deliver AI that is relevant, reliable, and responsible. In other words, AI that enables organizations to get all the amazing benefits of the technology while 麻豆原创 helps solves for the complexities. In this release, AI-driven capabilities will be generally available across 麻豆原创 SuccessFactors Human Experience Management (HXM) Suite to help elevate the human experience with innovations like the talent intelligence hub, 麻豆原创鈥檚 AI copilot Joule, and generative AI use cases.

• The talent intelligence hub 鈥� a foundation for AI-powered talent development and acquisition 鈥� helps organizations align employees to the needs of their business, helps employees find opportunities that align to their aspirations, and helps improve their future workforce planning. This groundbreaking, foundational tech creates a skills portfolio for each employee in the workforce and feeds that data across 麻豆原创 SuccessFactors HXM Suite to help surface more relevant experiences everywhere from recruiting and onboarding to learning and development to performance and succession.
• With Joule, employees can experience a game-changing, conversational AI that draws from a wealth of business data across your organization. Imagine your most knowledgeable colleague, available anytime.
• Finally, generative AI in this release is focused on helping recruiters create job descriptions 鈥� an example of a discrete task that can eat away at productivity when performed manually at scale 鈥� as well as be prompted with AI-generated interview questions based on job descriptions in Microsoft Teams. You can expect more of these kinds of use cases to support secondary tasks in every release.

AI is just one area we鈥檙e innovating in. Across our product vision areas, we鈥檙e delivering faster than ever on helping organizations build future-ready workforces, create elevated experiences for their employees, and maintain and enhance an agile and compliant HR. From the Horizon visual theme to a new integrated learning experience to integrations in Microsoft Teams that meet people in the flow of work to harmonization with the cross-system workflow, this release is packed with new and exciting capabilities.

Read on 鈥� then check out our preview release 鈥� and learn how our latest release can help ignite the potential in your workforce today.

麻豆原创 Business AI in 麻豆原创 SuccessFactors Solutions

At 麻豆原创, we understand that AI has the power to transform experiences for employees, managers, recruiters, and HR professionals. Available in November, this release will include a set of AI-fueled innovations.

Talent Intelligence Hub

The talent intelligence hub is generally available with this release, providing customers with the foundation for AI-powered talent development and acquisition. Talent intelligence is and will be a critical component of 麻豆原创 SuccessFactors solutions moving forward, with use cases for skills information being added across the entire portfolio.

When organizations understand the skills they have today and the skills they need for the future, they can develop organization-wide talent development strategies. At the same time, talent intelligence enables highly individualized, employee-led talent development that gives employees highly meaningful and rewarding careers, but also drives organizations to where they need to go.

AI will drive the creation of skills information, as each employee will see skills inferences in their growth portfolios that suggest the skills they may already have using data from 麻豆原创 SuccessFactors Performance & Goals. This can simplify the process for employees and helps ensure higher quality skills data across the organization.

With this release, the talent intelligence hub can drive individualized recommendations for employees both in the new integrated learning experience as well as in 麻豆原创 SuccessFactors Opportunity Marketplace. But this is just the beginning, and you will see many more use cases for the talent intelligence hub across the entire suite in 2024.

Generative AI Use Cases for Hiring

Recruiters and hiring managers can benefit from the use of generative AI to create tailored job descriptions based on data from within 麻豆原创 SuccessFactors solutions as well as external sources. Additionally, interviewers can generate interview questions based on the candidate profile as well as the job description to help ensure they are contextually relevant. Interviewers are proactively notified within Microsoft Teams to generate interview questions, creating a more efficient and streamlined interview experience.

Generative AI Copilot Joule

Joule is 麻豆原创鈥檚 AI-powered copilot that uses natural language processing to understand employee requests, helping them to quickly find information and complete tasks, such as updating their name or location and giving or requesting feedback. Joule will be able to guide through more complex journeys in the near future. Joule will initially be available in English for U.S. and European data centers and will be rolled out in other regions in 2024 and beyond.

Future-Ready Workforce

Integrated Learning Experience

Within 麻豆原创 SuccessFactors Learning, we are unveiling a new, integrated learning experience that is now generally available. It features a redesigned, re-architected home page that can surface recommendations unique to each employee. This individualized experience helps drive a culture of learning by tapping into each person鈥檚 aspirations, motivations, skills, and preferences while staying aligned with organizational goals and priorities.

Driven by the talent intelligence hub, 麻豆原创 SuccessFactors Learning uses each learner鈥檚 learning history and skills within the growth portfolio. And with enhanced search and filtering capabilities, such as type-ahead suggestions and key results that populate as the learner is typing, it can be easy to quickly locate the most relevant content.

Elevated Experiences

Horizon Visual Theme

With this release, we have completed the rollout of the Horizon visual theme to all employee-facing pages. This modern, elegant user interface brings consistency across the entire 麻豆原创 SuccessFactors HXM Suite and will be available for every 麻豆原创 cloud application by the end of 2024.

HR in the Flow of Work: Microsoft Teams App

With the 麻豆原创 SuccessFactors app for Microsoft Teams, now available on the Microsoft Teams app store, we are bringing high-value, actionable HR processes directly into the flow of work. In this release, common self-service tasks, such as clocking in and out, updating location, or viewing a pay statement, can be completed directly from Microsoft Teams, helping to reduce the need to switch between multiple applications.

Enhancements to 麻豆原创 SuccessFactors Employee Central

We are excited to introduce 麻豆原创 SuccessFactors Employee Central quick actions, which can streamline manager and employee self-service. From the home page, employees can quickly complete common HR tasks, such as updating their chosen name and personal pronouns, while managers can initiate a transfer, promotion, location change, and more. These quick actions are also available in Microsoft Teams, 麻豆原创 SuccessFactors Work Zone, and Joule, so users can complete critical HR tasks directly within the applications they are already using.

Agile & Compliant HR

Cross-System Workflow

The cross-system workflow capability is now generally available, which is designed to harmonize data and processes across platforms in a hybrid landscape, enabling increased productivity and reduced cost. This can empower customers using 麻豆原创 ERP Human Capital Management on premise to more rapidly unlock the value of HXM with 麻豆原创 SuccessFactors Employee Central while maintaining on-premise applications like time, payroll, and benefits 鈥� as needed 鈥� so they can progressively make their move to the cloud.

Time Management

We are introducing the ability for administrators to leverage employee time data to generate leave-related forms and documents, which can be e-mailed or downloaded in multiple formats. We have also enhanced the absence-counting rules framework to allow absences to be deducted based on different day types and conditions, helping to support unique legal and local regulations.

We are also introducing new capabilities for auto-submission and mass approval of time sheets, helping ensure time information is available and processed in advance of a payroll run. To further enhance the time sheet experience, customers can now leverage a new business rule to display specific time types to relevant employees based on defined conditions. In addition, role-based time sheet alerts can now notify only the most relevant stakeholders. For example, late arrival or excessive overtime alerts can be sent to only the manager so they can address the situation separately with the employee. Administrators now have more flexibility to valuate time over longer periods, such as by quarter or year.

Each of these innovations reinforces how we are continuing to deliver on our human experience management vision 鈥� putting people at the center of every organization. These innovations will be available in production during the weekend of November 17. Select capabilities will be in preview today.

Watch the and read the 麻豆原创 SuccessFactors for more detailed information.

Amy Wilson is SVP of Product and Design at 麻豆原创 SuccessFactors.

麻豆原创 SuccessFactors solutions help people be as productive as possible at work and can maximize the potential of any workforce. At the heart of our UX innovation strategy is a . We have an in-house team of behavioral scientists who work in partnership with our product research team, design experts, and our customers. Together, they bring a unique 鈥� and proprietary 鈥� perspective to designing solutions based on how people behave and what they need to be productive at work.

That research has driven our recent major investments in UX. The past few years, the focus of our innovation has been to pair modern design elements with intelligent technologies, so people can quickly complete everyday tasks and feel more accomplished, supported, and engaged. This has created a new and wholly improved suite experience for our customers 鈥� and the work is only just beginning. The journey we鈥檙e on to deliver a people-centric user experience for our customers is realized through three key objectives: simplifying HR tasks, driving employee adoption and engagement, and delivering connected service experiences to meet the needs of today鈥檚 diverse and dispersed workforce.

Simplifying Everyday Tasks

One overarching mission of ours is to simplify everyday HR tasks and increase productivity with high-impact, intuitive functionality. Continuous modernization with refreshed colors and information hierarchy creates a seamless, delightful user interface and enhanced accessibility that your workforce can confidently and efficiently navigate and interact with.

And simplification extends even beyond our own solutions 鈥� a modern approach means we鈥檙e continuously embedding high-value, critical HR processes directly into partner applications that employees use frequently. We integrate 麻豆原创 SuccessFactors solutions with other workplace technology solutions to help keep users productive, what we call meeting people in the flow of work. For example, integrations allow people to perform HR tasks within Microsoft Teams, including asking for and receiving feedback from their managers.

All of which leads to the greatest evolution in UX we can expect in the coming years: . 麻豆原创 has the broadest suite of business applications on the planet, positioning us to be able to deliver the first true system of intelligence and fundamentally change the way in which companies operate. At 麻豆原创, we are embedding multiple types of AI 鈥� predictive, generative, and conversational, which are each uniquely targeted to improving experiences across the entire 麻豆原创 SuccessFactors HXM Suite, including talent acquisition, talent management, and core HR.

We鈥檙e already delivering on this vision with new innovations, such as using generative AI to help build compelling job descriptions and predictive AI to help employees find personalized learning opportunities.

Driving User Adoption and Engagement

We strive to create delightful and intuitive experiences that leave people with a sense of accomplishment and support. That means enabling inclusive experiences that empower all employees to operate in an application with meaningful content, functionality, and efficiency. This guides our design decisions and how we deliver innovative ways that address the unique requirements of each and every individual. Personalization is a must with today鈥檚 digital expectations, which is why we use data and insights to help anticipate and act on employee needs and expectations by empowering them with meaningful and individualized experiences. 

To that end, our modern Horizon visual theme for 麻豆原创 Fiori helps provide a consistent UX. With intuitive experiences across the entire 麻豆原创 SuccessFactors HXM Suite, this helps to accelerate adoption of our software and accelerate learning curves. We delivered the Horizon visual theme to customers with our 1H 2023 release, and with the 2H 2023 release the vast majority of experiences in our products will be standardized in the Horizon visual theme.

Another example of how we are improving engagement is with dynamic engagement cards in 麻豆原创 SuccessFactors Work Zone, delivered earlier this year. These cards can deliver personalized, relevant, and timely news, announcements, and learning opportunities directly to employees鈥� 麻豆原创 SuccessFactors Work Zone dashboards.

Of course, UX extends past the look and feel of our products and into overarching career experiences as well. The whole-self model, which takes into account each individual鈥檚 unique collection of interests, motivations, and preferences, forms the foundation for some of our most exciting capabilities and products, like dynamic teams, 麻豆原创 SuccessFactors Opportunity Marketplace, and the talent intelligence hub. These can enable organizations to become skills-based and future-ready enterprises. For example, our new learning home page can surface learning recommendations to employees based on their interests, passions, and skills 鈥� so they can create a career and development path based on what鈥檚 best for them.

Delivering Connected HR Service Experiences

The third pillar driving our UX strategy is all about efficiency and improving service delivery for HR and beyond. Instead of forcing employees to guess where to find things with endless clicks and links or awaiting responses from a support specialist, employees can expect an experience that is intuitive, responsive, and connected across different services.

With guided experiences within 麻豆原创 SuccessFactors Work Zone, for example, HR leaders can create workflow-based, personalized journeys for employees that take them through a multi-step process possibly spanning multiple systems. This can make the onboarding journey, for example, frictionless and delightful for new workers 鈥� a critical time to make a good first impression. We are especially focused on the experience of deskless workers in 2024. Furthermore, our integrated knowledge base helps reduce HR tickets and can provide employees with quick answers, promoting the shared knowledge and fostering a more informed team.

Looking Ahead

With each release, we are continuously evolving 麻豆原创 SuccessFactors HXM Suite and redefining what鈥檚 possible for HR solutions. Our vision is to continuously create a seamless, intelligent, and integrated user experience that reflects modern employee preferences and workplace realities. As we look ahead, we will continue to invest and improve on our UX with new and emerging tech, like AI, to deliver the experiences workers need 鈥� and deserve.

about how 麻豆原创 SuccessFactors solutions and human experience management can power your people-centered UX transformation. Existing customers can learn more about ensuring they鈥檝e implemented our most up-to-date UX innovations.

To learn more about the second half 2023 release, visit the .

Siva Sundaresan is SVP of Applications Engineering at 麻豆原创 SuccessFactors.

A prime example of this modern digital shift in UX is embedding high-value, critical HR tasks directly into the applications employees use daily. By integrating  with other workplace technology solutions, 麻豆原创 enables people to perform HR tasks without interrupting their daily work.

All of us have seen how artificial intelligence (AI) can increase process efficiency and productivity, reduce human errors, and elevate user standards. But UX will change the most as the potential for new AI capabilities and models is expanded to address pressing business needs and employee expectations.

Shaping the User Experience with a Purpose

Whether predictive, conversational, or generative, advancements in business AI are expected to bring the most significant shift in how people use technology at work.

By investing in AI to strengthen 麻豆原创 SuccessFactors HXM Suite, 麻豆原创 supports how people naturally interact, get work done, and leverage technology in the workplace. And best of all, we are doing it ethically by following our guiding principles to be:

• Relevant: Helping users get greater insights and perform tasks more efficiently with AI designed with business context in mind to enhance the flow of work
• Reliable: Using AI that is trained on the customer鈥檚 industry and company data and accessible in the solutions used each day
• Responsible: Running responsible AI built on leading ethics and data privacy standards while maintaining full governance and lifecycle management across an entire organization

By only employing AI technology that meets our stringent standards, we help our customers ensure the delivery of a meaningful and engaging UX for their entire workforce. Doing so allows employees to not only reach their full potential but also feel accomplished, supported, and engaged.

For instance, HR professionals and their stakeholders are unlocking higher engagement and productivity for their employees, organizations, and businesses through their recruitment and talent development processes. One of the ways this is being accomplished is by unifying 麻豆原创 SuccessFactors solutions with leading business productivity applications such as Microsoft Teams and further enhancing that integration with AI embedded in 麻豆原创 SuccessFactors solutions to generate suggestions and recommendations using natural language. 

This business-oriented AI innovation represents some of the fundamental changes 麻豆原创 is creating to transform how people will experience work in the years to come.

Future-Ready HR for a Future-Ready Workforce

Our AI-enabled use cases for 麻豆原创 SuccessFactors HXM Suite are exceptional evidence of how HR tasks — from talent acquisition and talent management to core HR processes — can become a natural extension of people鈥檚 everyday work experience.

Consider the value of these scenarios heavily used in the recruiting process:

Creating Job Descriptions

Hiring managers and recruiters can fine-tune job descriptions with generative AI within the 麻豆原创 SuccessFactors Recruiting solution. This allows them to incorporate supplementary content, identify biased language, and help ensure alignment with business requirements. Once the final version is approved by the appropriate hiring manager and assigned recruiter, the job description can be published in 麻豆原创 SuccessFactors solutions.

Instead of starting from scratch every time a new position is created or requirements are updated, recruiters and hiring managers can draft job descriptions faster and stay in their normal flow of work. And more importantly, the final content is more meaningful, inclusive, and competitive — attracting a larger pool of qualified and interested candidates.

Interviewing Candidates

Hiring managers can construct unbiased and more effective interview questions by using AI-generated prompts, creating an exceptional impression on the candidate and leading to the right decision for both parties.

Recruiters and hiring managers can also provide their assessment of candidates throughout the process through Microsoft Teams, which is then captured by 麻豆原创 SuccessFactors Recruiting for further evaluation.

The Right Time to Ignite HR鈥檚 Full Potential

To learn more about how adding HR processes into the flow of work with business AI can redefine the user experience for your employees, register for  to access a variety of breakout sessions, demos, Q&A sessions and more on this topic, all available on-demand, including:

Take this opportunity to explore new opportunities to redefine your HR experience — setting the foundation for igniting the potential of your workforce and meeting the demands of a changing world.

AJ Whalen is a senior director of Solution Marketing at 麻豆原创.

Companies across industries are颅 increasingly turning to design to improve efficiency, customer satisfaction, and usability of their products and services. But what is driving this shift toward design-led innovation? And what do we really mean when we say 鈥渄esign鈥�?

Design is an expression of intent to solve a problem and generate a positive outcome. It is part of the DNA of the systems, processes, and products that drive innovation and experiences. It鈥檚 not just about what happens on screens, or just how something looks or functions, but rather the forces, framework, disciplines, and execution that drive experience excellence at each touch point of the customer and user journey.

Design maturity is exemplified by an organization鈥檚 willingness to adopt design and user outcomes as a mindset. At 麻豆原创, we are evolving to ensure design influences how we operate, build, and go to market. As we scale our ambitious transformation journey, design gives us a way to reframe and rethink the problems we face amid significant global socioeconomic and environmental paradigm shifts, and to shape 麻豆原创鈥檚 path forward.

I am excited to share the journey we鈥檙e on to make design an integral part of 麻豆原创鈥檚 transformation, contributing to the success of businesses around the world.

Creating Meaningful Experiences for Users

Our goal is to build inclusive products that people love and enjoy using across multiple channels, web and mobile, so that they can get their job done and achieve their business outcomes wherever and whenever. And given that 麻豆原创 customers generate , we have a responsibility to create the most meaningful, efficient, accessible, and inclusive experiences within those products as possible. Our imperative to create better work experiences for all users is underlined by our desire to remain a human-centered company, which is why we are heavily relying on so that we understand who we are designing for — now and in the future.

We are strengthening and scaling our design and user research practices to include continuous, pragmatic, and strategic research to inform each phase of our product development and delivery. Our aim is to define and influence product strategies that are based on market and competitive insights, user needs, industry and tech trends, market segments, and intensive collaboration with customers and partners.

As our design practices continue to evolve, we will continuously uplift the end-to-end product experiences, injecting moments of delight and micro-interactions, as well as data and interactions and visualizations driven by artificial intelligence (AI) that elevate user engagement and satisfaction. Our evolving design system and language will bring together our product portfolio, our customer ecosystems, and our brand expression across digital, web, and physical touch points, so that we can create meaningful experiences that fuel the future of work.

Maturing the Design Strategy for Better Business Outcomes

Over the past year we have聽begun to reflect the needs of our users today and in the future. As our design system continues to evolve and mature, we are simultaneously undergoing a cultural and intellectual shift in terms of how we build our products. To drive better business outcomes for our customers, we are doubling down on data-driven decision-making, gathering real-time user feedback to strengthen our human-centered and design-led development process. At the same time, we are making design into a true 麻豆原创-wide team sport, extending our partnerships across all lines of business to make sure that design has an equal seat at the table for every strategic and product-based decision.

We are working to scale the impact of design, expanding the reach, type, and coverage of design-led innovations, and the maturity of our design practices across our global design community through an ambitious transformation of our strategic design acceleration services. We are building and extending our design practice to ensure we are looking ahead toward the next 50 years of work. Looking ahead, we are building and extending our design practice to include innovation and exploration of emerging technologies rooted in human behavior. Finally, we will strive for deeper user engagement and adoption along with easier and faster system deployments for all our customers in order to put a great user experience at the fingertips of every user.

Customer Co-Innovation with an Engaged Design Community

They say an organization is as good as its people, and we are ramping up our focus and collaboration practices to support being able to leverage the full power of our incredible and talented design community in unprecedented ways by investing in the success of our workforce. But design is not just for designers. To succeed, it requires collaboration with multiple partners and stakeholders across teams and lines of business. This is why we are bringing cross competency teams — design, engineering, product management, sales, marketing, support, etc. — closer together than ever before so that we are prepared to deliver the best products and experiences to our customers and end users.

This cultural shift in how we leverage our talented design community will allow us to co-innovate with our customers and partners in more impactful ways in order to support further business transformation and breakthroughs together.

To learn more about design at 麻豆原创, .

Arin Bhowmick is chief design officer at 麻豆原创.