Hosted by Katie Linendoll, the summit provided viewers with insights and information from 麻豆原创 executives, industry insiders, partner-business colleagues, and partners from around the world. Attendees heard about market dynamics, 麻豆原创’s strategy, how 麻豆原创 continues to evolve the partner business, and the many opportunities with , , and .

Over the past year, 麻豆原创 experienced much growth across its cloud portfolio 鈥� with its highest growth in cloud in the last 10 years occurring in the first quarter of 2021. 麻豆原创 partners recognize the great opportunity in the cloud and were able to leverage RISE with 麻豆原创 and 麻豆原创 Business Technology Platform to drive customers鈥� business transformations in the cloud and capitalize on that opportunity.

Partners Focus on Growth Opportunity

Don Dickinson, founder and president of , shared this sentiment during the 麻豆原创 Global Partner Summit primetime show, noting growth potential with RISE with 麻豆原创 combined with 麻豆原创 Business Technology Platform, particularly after a year that drove so many customers to .

鈥淸RISE with 麻豆原创] allows you to innovate on 麻豆原创 Business Technology Platform on an ongoing basis once you get past that migration鈥nd it offers improved best practices that have been built in,鈥� he said. 鈥淭his is a huge opportunity, coming out of the pandemic with a workforce that is ready to transform businesses.鈥�

Some partners have taken it a step further by working with 麻豆原创 to launch cloud offerings for their specific industries. Ginger Smith, director of Strategic Partnerships at Honeywell, discussed the recent launch of and how working with partners helps in bringing their platform to another level. After starting out with a few focus areas in real estate, Honeywell started expanding into indoor air quality and space utilization. Looking forward, Honeywell will leverage the 麻豆原创 partnership to introduce its next iteration of the solution.

Trust Is Key

Throughout the event, it was encouraging to see so many partners finding success with 麻豆原创 and with each other, thanks to the 麻豆原创 partner ecosystem. During the primetime show, 麻豆原创 Chief Partner Officer Karl Fahrbach discussed how 麻豆原创 partners value simplicity, speed, trust, and transparency. He noted that trust is key to any relationship, particularly the one between 麻豆原创 and its partners.

This was echoed by the yearly Partner Enablement Experience survey, which seeks partner feedback on the 麻豆原创 ecosystem. 鈥淚f you look at the survey results, you鈥檒l see that we鈥檙e doing very well in that partners are trusting 麻豆原创, but I think what is important to note is that 麻豆原创 is trusting partners as well,鈥� Fahrbach said. 鈥淲hen we commit to provide transparency of our road map 鈥� because we expect to deliver the Intelligent Enterprise with partner intellectual property and partner products 鈥� that means that we trust our partners.鈥�

The 麻豆原创 Global Partner Summit event recapped some of the major highlights of the partner ecosystem, including the successes of our partners and 麻豆原创鈥檚 programs and engagements, and RISE with 麻豆原创 over the past several months. Building on this momentum, at 麻豆原创PHIRE NOW, attendees learned about new RISE with 麻豆原创 capabilities that will position 麻豆原创 partners for success in the future.

RISE with 麻豆原创 Offering Extended at 麻豆原创PHIRE NOW

On the heels of the 麻豆原创 Global Partner Summit event, 麻豆原创 kicked off its global 麻豆原创PHIRE NOW conference. Throughout the event, attendees could see the value of 麻豆原创鈥檚 partner ecosystem, with sessions from partners including NTT Data, Accenture, and Siemens, as well as customer sessions featuring partners like Deloitte, Skillsoft, Blackline, and many more.

麻豆原创PHIRE NOW showcased the RISE with 麻豆原创 transformation packages for specific industries, which build on the January introduction of the RISE with 麻豆原创 offering. Since January, 麻豆原创 partners, like Dickinson + Associates, have taken RISE with 麻豆原创 to new heights, working to achieve revenue for their businesses and create value for their customers.

The RISE with 麻豆原创 transformation packages for specific industries provide business transformation as a service with five initial industry-tailored cloud solutions for retail, consumer products, automotive, utilities, and industrial machinery and components. Partners complement the RISE with 麻豆原创 industry packages by applying their industry know-how to create personalized solutions for the industries they specialize in. This broadens the reach of 麻豆原创 and its partners, leaving no industry untouched or unsupported by our joint expertise.

Recently, Accenture launched , a curated collection of RISE with 麻豆原创-compatible resources and services that enable business transformation across industries. SOAR with Accenture bundles business transformation capabilities and assets to help companies plan for, implement, and manage RISE with 麻豆原创 projects. We are working with Accenture to develop a portfolio of ground-breaking industry solutions that span multiple industries, including utilities, oil and gas, defense, and manufacturing 鈥� among others.

Tata Consultancy Services (TCS), one of our strategic partners, recently launched , a consulting-led framework that takes a holistic and measurable approach to modernize processes and enhance user experience. Designed to help organizations build a future-ready digital foundation that allows them to enhance innovation and easily adapt to changing market dynamics, the consulting framework brings smart capabilities such as strategic insights and value realization, organization change management, and pre-configured business and industry solutions, supported by聽 emerging technologies, such as AI and advanced analytics. The set of pre-configured industry and business solutions, , powered by assets and accelerators bundled together as a business reference suite, complements the RISE with 麻豆原创 offering and helps companies in their digital transformation journey by leveraging 麻豆原创 digital core technologies and 麻豆原创 Business Technology Platform. TCS Crystallus can be adopted for various industry segments including life sciences, hi-tech, professional services, and travel and transportation, and delivers faster time to market, competitive advantage, business agility and minimal business disruption.

RISE with 麻豆原创 highlights the best that the 麻豆原创 partner ecosystem has to offer, as it demonstrates how partners and 麻豆原创 work together to provide great solutions for customers. At 麻豆原创, we are continuously innovating on top of the solutions we offer to partners to achieve partner success because we know that, ultimately, partner success will bring customer success. As we move forward, we will continue putting our partners at the center of our strategy with the RISE with 麻豆原创 offerings, and we will work closely with our partners to achieve our joint goals.

If you missed important sessions of either event, join us on demand for the event or .

While this has always been the case for implementation of 麻豆原创 applications, the opportunity is even greater for partners to extend, integrate, and build with 麻豆原创 Business Technology Platform (麻豆原创 BTP).

Let鈥檚 look at it in more detail.

What Is 麻豆原创 Business Technology Platform?

The COVID-19 pandemic and subsequent pressures on the global supply chain demonstrate even more urgently how important it is for companies of all sizes to digitally transform their business. Today鈥檚 businesses need to be able to adapt quickly to volatile markets and changing business requirements. For this, they need a modern technology platform that enables integrated applications and processes, helps users create value from data, and supports easy extensibility and ecosystem access while offering development agility and speed.

麻豆原创 BTP is the unified, business-centric, and open business and technology platform for the entire 麻豆原创 ecosystem. It is the unified foundation for the Intelligent Enterprise, integrates and extends 麻豆原创鈥檚 intelligent suite, and is central to the industry cloud as well as partner applications.

In a nutshell, what 麻豆原创 BTP offers is all about business centricity:

• Integration that connects applications, data, and business processes across 麻豆原创 and third-party solutions, including hyperscaler technology
• Data to value, with actionable insights and automation across enterprise data and processes
• Extensibility and ecosystem access, thanks to rapid configuration, plug-and-play extensions, and business content from partners
• Development agility and speed, with intuitive tooling and interfaces that create an engaging developer and user experience

What Is In It for Partners?

Let鈥檚 step back for a second and look at the market potential. 麻豆原创 solutions touch 77% of the world鈥檚 transactions. Because of that reach, we can offer , such as lead-to-cash, design-to-operate, source-to-pay, and recruit-to-retire. And within those processes are hundreds of specific components or sub-processes supported by 麻豆原创 partners.

So when our partners build on, integrate with, or extend 麻豆原创 technology using 麻豆原创 BTP, they have a unique opportunity to help customers by delivering solutions that reach across business processes, often tapping into data sources across various master data domains. Connecting and enriching the business processes increases the value and impact that each sub-process brings to an organization.

Let me give you an example: Within the , partners are adding value with solutions that extend the core 麻豆原创 offering, including supplier certification, sustainability ratings, as well as search and data lookup. With those, customers are creating new revenue streams as a service business models using 麻豆原创 BTP.

麻豆原创 BTP offers opportunities for all types of 麻豆原创 partners. It enables partners to stay competitive and innovative while keeping service practices, software sales, and margins secure. Software partners can build and sell complementary applications that extend and integrate with 麻豆原创鈥檚 end to end business processes. Value-added resellers can package data, analytics, workflow, and other automation content as accelerators to differentiate their businesses and drive new revenue streams. Services partners can continue to maintain ABAP practices, develop custom extensions on 麻豆原创 BTP, build integrations to customer鈥檚 non-麻豆原创 systems, and deliver specific data-to-value business requirements.

A good example is 鈥檚 work with 麻豆原创 and 麻豆原创 partners Bourne Digital and Bluetree, each of which played an essential role in Taronga鈥檚 digital transformation journey. As a strategic advisor for the customer, 麻豆原创 provided expert guidance and support to identify the right technology and approach according to its strategic objectives. From the beginning of the 麻豆原创 Analytics Cloud journey, 麻豆原创 experts helped develop a proof of concept and integration approach in partnership with Bluetree. Bourne Digital helped design and implement the using 麻豆原创 Workflow Management and other services in 麻豆原创 BTP, leveraging design thinking and agile development to quickly deliver an easy-to-use application in a short time frame.

Recently, in a commissioned survey conducted on behalf of 麻豆原创, , Forrester Consulting concluded that partners benefit greatly from building solutions as part of . The integrated industry portfolio puts partners鈥� offerings front and center alongside 麻豆原创-built solutions. 麻豆原创 BTP also provides a framework, technologies, and additional features such as artificial intelligence (AI) and analytics that help ensure interoperability with 麻豆原创 while enabling the creation of replicable industry-specific solutions.

What Is the Role of the Partner Ecosystem in RISE with 麻豆原创?

We cannot speak about the importance of 麻豆原创 BTP for our partner ecosystem without addressing our latest offering: .

RISE with 麻豆原创 is about helping customers transform their businesses to an intelligent enterprise that is flexible, resilient, and built for continuous innovation. For many customers this transition will include a journey to the cloud at a pace that supports their business and industry requirements.

麻豆原创 BTP, as the platform for the Intelligent Enterprise, is one part of the RISE with 麻豆原创 offering. It helps partners and customers further innovate in the cloud with in-app extensions to fill small gaps, side-by-side innovations to extend the core, and integrations to bring the business processes together.

What Lies Ahead?

To meet the current and future needs of our customers and partners, we want to firmly establish 麻豆原创 BTP as the unified, business-centric, and open business and development platform for the entire 麻豆原创 ecosystem. Partners that adopt the platform can develop more efficiently, provide foundational functionality, and commercialize products faster. Lower entry burdens will encourage our partners to develop applications that run on 麻豆原创 BTP.

Going forward, all 麻豆原创 line-of-business and industry solutions will be built on 麻豆原创 BTP. Partners can efficiently innovate and extend core solutions, create integrations, and deliver new content.

Let鈥檚 deliver innovation together — faster and with less complexity.

Want to Learn More?

For all the news from the 麻豆原创 Global Partner Summit, see 鈥�Why Partners RISE with 麻豆原创,鈥� by Karl Fahrbach, global partner officer at 麻豆原创. And read 鈥�How Partners Enable Customer Success Through a Unified Technology Platform,鈥� by Jagdish Sahasrabudhe, CTO of the Global Partner Organization at 麻豆原创.

Visit for more information on how to partner with 麻豆原创. Partners can find details on .

Juergen Mueller is chief technology officer and a member of the Executive Board of 麻豆原创 SE.

This presents a unique opportunity for 麻豆原创 and our partner ecosystem to guide customers through their digital transformations. Together, we help customers remain agile by managing their business processes end-to-end in the cloud. As a result of the combined value we deliver to customers, partners and 麻豆原创 will generate significant cloud growth and recurring revenue.

To help partners maximize this opportunity, 麻豆原创 launched a new Partner Success organization, which will drive more proactive engagement from our partner experience managers. They will work with partners on their business plans and priorities. We continue to collect and act on partner feedback for our offering while focusing on improving partner profitability in migrating customers to the cloud.

麻豆原创 is also introducing a new commercial offer and enhancing existing offerings to help partners drive customer success in the post-pandemic business landscape. Here are some details.

Enhancing Partner Flexibility to Support Cloud Adoption

At the beginning of the third quarter of 2021, 麻豆原创 plans to launch鈥�麻豆原创 PartnerEdge Cloud Choice, flex model, a鈥痭ew revenue share鈥痑nd go-to-market model that provides partners more flexibility to win cloud customers鈥痑nd鈥痳ewards partners for driving customer adoption.鈥疶he flex model splits the customer life cycle into two stages, creating opportunities to better compensate partners for delivering effective sales activities and ongoing customer engagement.鈥疻e are also improving partner cash flow by paying upfront commissions for sales activities and increasing commission rates on renewals. This鈥痭ew model will be available in both the鈥痩arge enterprise and midmarket.

Identifying the Right Partner, Quickly and Easily

By the third quarter of 2021, 麻豆原创 will roll out a new Partner Finder to provide greater exposure for partners. This will feature a simple, intuitive, and visual search function for customers to identify the right partner for a specific business or industry without needing an in-depth knowledge of 麻豆原创 technology or the ecosystem.

Customers will enjoy a more seamless experience that includes the possibility for partners to provide direct links to and . On the main page, customers can also learn more about available 麻豆原创 solutions and certified consultants and even ask the partners to be contacted, which will be a new source of demand generation for our partners. At the end of May, partners will receive an invitation to access the new partner profile editor to maintain their profile in the new Partner Finder, which they will need to complete to be visible to customers and prospects.

Highlighting Partner Contributions to Customer Success

We are likewise transforming the annual 麻豆原创 Pinnacle Award program to align to our strategy and priorities for creating customer value in the cloud. We will publicly recognize those partners that have delivered superior customer value in close collaboration with 麻豆原创 and provide partners with the means to market this achievement accordingly. Customers that want to work with the best of the best in the ecosystem will be able to immediately recognize the partner for unique and outstanding contributions to customer success.

Partner-Led Customer Success Through 麻豆原创 BTP and Industry Cloud

麻豆原创 aims to foster a best-in-class ecosystem that delivers outstanding cloud implementations to drive customer outcomes and innovation. To achieve this, 麻豆原创 is investing significantly to train and educate partner consultants and developers with the most relevant and up-to-date learning content so they can develop solutions on (麻豆原创 BTP).

With this additional training, 麻豆原创 partners will be prepared to develop industry cloud offerings, combining partner-built solutions and innovations with integration services, industry content, accelerators, and industry reference architectures. With 麻豆原创 BTP as its foundation, 麻豆原创’s industry cloud helps deliver lower costs for software innovation and faster time to innovation.

As more partners developing on 麻豆原创 technologies, we can help customers improve their integrated end-to-end business processes and run apps and data on a unified platform.

According to a commissioned by 麻豆原创, partners can expect to close between 50% and 150% more deals in their first year, when compared to a similar solution, using a process model and integration technology within 麻豆原创’s industry cloud, in addition to selling bigger deals, closing deals faster, extending contract durations, and improving margins by leveraging 麻豆原创 BTP.

麻豆原创 is also committed to helping ensure that affordable training accompanies the release of new cloud updates and solutions. 麻豆原创 is investing to help partners increase their 麻豆原创-certified consultants. In total, we aim to grow to 150,000 trained and certified 麻豆原创 consultants within the 麻豆原创 ecosystem by the end of 2021.

Empowering Partner Sales Success with New Test and Demo Opportunities

Since June 2020, 麻豆原创 has provided partners with free access to 麻豆原创 Partner Demo Environment, shared option. This integrated, pre-configured software demonstration environment expedites sales conversations. 麻豆原创 is steadily expanding live demo offerings 鈥� with more than 50 live scenarios to date 鈥� to help partners position the value of the Intelligent Enterprise vision, including 麻豆原创 BTP, RISE with 麻豆原创, and industry cloud.

Additionally, the 麻豆原创 Demo Store site has been expanded and offers partners more than 430 demo scenarios. 麻豆原创 is also offering partners further price reductions for additional core cloud solutions. Since January 2021, we have offered reduced subscription fees for dedicated test, demo, and development systems of RISE with 麻豆原创, 麻豆原创 Digital Supply Chain solutions, and the the database and data management and HR and people management portfolios. Reduced pricing on other cloud solutions is planned for later this year.

Delivering New 麻豆原创 for Me Dashboards

is quickly becoming the single point of access for partners to get key actionable insights and data in a digital format. We extended the scope of and added new dashboards and functionalities for 麻豆原创 PartnerEdge program members. This includes dynamic cards that sales professionals can use to facilitate end-to-end deal execution and that partner contacts can use to have a partner-level view of 麻豆原创 certifications and partnership insights.

Before the end of the year, partners will have access to additional insights, such as customer project information, a partner solutions dashboard, and cloud product adoption and renewals. This will give partners a complete overview of their customers鈥� information and relationship with 麻豆原创.

I look forward to a gradually improving global demand in the second half of 2021 and am confident that the initiatives and opportunities we are creating for our partners will enhance the experience of both partners and customers and drive success — now and in the future.

Additional Reading

• 麻豆原创 Ecosystem and 麻豆原创 Business Technology Platform: Delivering the Intelligent Enterprise for Customers, by Juergen Mueller, chief technology officer and member of the Executive Board of聽 麻豆原创 SE
• How Partners Enable Customer Success Through a Unified Technology Platform, by Jagdish Sahasrabudhe, CTO of the Global Partner Organization at 麻豆原创

Learn more on how to partner with 麻豆原创 at and . Existing partners can find details on .

Karl Fahrbach is global partner officer at 麻豆原创.

In those reports, IDC stated that 鈥溌槎乖� Business ByDesign is easy to navigate, with over 500 standardized reports, dozens of prebuilt KPIs and real-time analytics.鈥� They also wrote: 鈥淩eferences noted this is one of the best technology companies communicating their future direction and road map.鈥�

With SMEs accounting for about 80 percent of its customer base, 麻豆原创 understands their need to optimize and simplify IT processes. 麻豆原创 Business One is 麻豆原创鈥檚 flagship small business software to streamline and add intelligence to business processes, including financials, without burdening an IT team. 麻豆原创 Business ByDesign is a single cloud ERP solution for bringing intelligence and automation to fast-growing, midmarket businesses. It enables nimble management of financials, logistics, procurement, shipping and human resources. In the IDC reports, both solutions were recognized for driving digital transformation and customer service.

At the recent , 麻豆原创 announced 12 months of free access for partners to test and demo systems on 麻豆原创 Business ByDesign and 麻豆原创 S/4HANA Cloud to help partners accelerate their customers鈥� journey to recovery.

鈥溌槎乖� believes that the most successful business outcomes should always drive software strategy, not the other way around,鈥� said Subhomoy Sengupta, global head, go-to-market, SME solutions, 麻豆原创 SE. 鈥淥ur role in that is delivering intelligent solutions that meet our SME customers鈥� specific needs for agility and flexibility to achieve those outcomes. Our intelligent solutions further enable SMEs to grow into market leaders who are driving innovation, disrupting entire industries and delivering unique experiences, even in times of uncertainty.鈥�

MarketScape provides detailed quantitative and qualitative assessments in a variety of technology markets based on several criteria that impact a vendor鈥檚 market success. Each IDC MarketScape issue is informed by IDC鈥檚 global research assets and rigorous scoring methodology.

Visit the . Follow 麻豆原创 on Twitter at .

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Angelika Merz, 麻豆原创, +41 58 871-7216, angelika.merz@sap.com, CET
麻豆原创 麻豆原创 Room; press@sap.com
Amy Thompson, FleishmanHillard, +1 (617) 692 0508, amy.thompson@fleishman.com, ET

Any statements contained in this document that are not historical facts are forward-looking statements as defined in the U.S. Private Securities Litigation Reform Act of 1995. Words such as 鈥渁nticipate,鈥� 鈥渂elieve,鈥� 鈥渆stimate,鈥� 鈥渆xpect,鈥� 鈥渇orecast,鈥� 鈥渋ntend,鈥� 鈥渕ay,鈥� 鈥減lan,鈥� 鈥減roject,鈥� 鈥減redict,鈥� 鈥渟hould鈥� and 鈥渨ill鈥� and similar expressions as they relate to 麻豆原创 are intended to identify such forward-looking statements. 麻豆原创 undertakes no obligation to publicly update or revise any forward-looking statements. All forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations. The factors that could affect 麻豆原创’s future financial results are discussed more fully in 麻豆原创’s filings with the U.S. Securities and Exchange Commission (“SEC”), including 麻豆原创’s most recent Annual Report on Form 20-F filed with the SEC. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates.
漏 2020 麻豆原创 SE. All rights reserved.
麻豆原创 and other 麻豆原创 products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of 麻豆原创 SE in Germany and other countries. Please see for additional trademark information and notices.

*鈥�,鈥� Doc #US46635120, IDC, July 2020.
**鈥�,鈥� Doc #US45972120, IDC, July 2020.

These announcements, made today at the , will allow 麻豆原创 to continue to quickly and efficiently serve partners and customers.

鈥淲e鈥檙e bringing a whole new level of partner commitment 鈥� uniquely designed to improve experiences and drive success for our customers, while helping our partners innovate and monetize their apps, extensions and solutions,鈥� said 麻豆原创 Executive Board Member Adaire Fox-Martin, head of Customer Success. 鈥淎s business moves at an ever-faster pace, we want to help partners deepen customer relationships and ensure they鈥檙e delivering the innovative solutions customers need, when they need them.鈥�

麻豆原创 App Center Delivers Improved User Experience for Customers and Partners

麻豆原创 App Center includes over 1,500 partner solutions for use across all 麻豆原创 products lines and industries. With updates to the overall user experience, customers can easily look for solutions based on the 麻豆原创 product they want to extend, the certification level, the publisher and the type of solution, all in a user-friendly format. Additional improvements include enhanced product pages and streamlined calls to action.

麻豆原创 App Center is the only place where 麻豆原创 partners can market and deliver solutions with go-to-market (GTM) activities to 麻豆原创鈥檚 440,000-plus customers. The new partner cockpit lets partners manage opportunities, from initial start to closed deals, in one easy-to-use place, and they can track the performance of solutions on 麻豆原创 App Center via the analytics dashboard. Additional support for all deal types 鈥� one-time, subscription, consumption-based, upsell and renewal, and more 鈥� is available to help partners close deals faster than ever. The new publishing cockpit makes it simple and easy for partners to onboard new solutions and maintain existing ones.

麻豆原创 technology 鈥� including solutions, the open-source project 鈥�,鈥� the , and the service 鈥� brings these enhancements to life.

麻豆原创 Endorsed Apps Launched as Part of New Partner Solution Progression Framework

麻豆原创 has unveiled the Partner Solution Progression framework as part of its next-generation partnering movement providing a flexible, easy-to-navigate path to help partners more quickly bring their innovations to market. Partners with validated apps begin their journey at 麻豆原创 App Center. A growing partner can then earn its way into the Partner Spotlight program, which offers additional GTM support. From there, a partner鈥檚 strategy, execution and results may secure a nomination to the new, invitation-only 麻豆原创 Endorsed Apps initiative. This designation provides 麻豆原创 customers with confidence that these apps have demonstrated proven results, and have been properly evaluated and tested by 麻豆原创, earning 麻豆原创鈥檚 . 麻豆原创 Endorsed Apps complement and extend 麻豆原创鈥檚 own solutions and can be found quickly on .

鈥溌槎乖� App Center is extremely valuable to our business and our customers,鈥� said Michael Grimm, managing director of Ingentis, whose 鈥� endorsed by 麻豆原创 鈥� allows enterprises to create org charts and program structures and gain insights from human resource data. 鈥淚t has allowed us to grow our partnership with 麻豆原创 and serve new customers globally. We applaud the new 麻豆原创 App Center enhancements, including capabilities for end-to-end opportunity creation and management and product merchandising. It鈥檚 the easiest digital marketplace for partners and customers to do business.鈥�

Further announcements made at 麻豆原创 Global Partner Summit are available in the 麻豆原创 News Center. To learn more about these and other initiatives, visit . On Twitter, follow 麻豆原创 App Center at and follow 麻豆原创 at .

About 麻豆原创

As the Experience Company powered by the Intelligent Enterprise, 麻豆原创 is the market leader in enterprise application software, helping companies of all sizes and in all industries run at their best: 77% of the world鈥檚 transaction revenue touches an 麻豆原创 system. Our machine learning, Internet of Things (IoT) and advanced analytics technologies help turn customers鈥� businesses into intelligent enterprises. 麻豆原创 helps give people and organizations deep business insight and fosters collaboration that helps them stay ahead of their competition. We simplify technology for companies so they can consume our software the way they want 鈥� without disruption. Our end-to-end suite of applications and services enables more than 440,000 business and public customers to operate profitably, adapt continuously and make a difference. With a global network of customers, partners, employees and thought leaders, 麻豆原创 helps the world run better and improve people鈥檚 lives. For more information, visit .

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麻豆原创 麻豆原创 Room; press@sap.com
Kathryn Sena, PAN Communications. +1 (845) 629-8679, ksena@pancomm.com, ET

Any statements contained in this document that are not historical facts are forward-looking statements as defined in the U.S. Private Securities Litigation Reform Act of 1995. Words such as 鈥渁nticipate,鈥� 鈥渂elieve,鈥� 鈥渆stimate,鈥� 鈥渆xpect,鈥� 鈥渇orecast,鈥� 鈥渋ntend,鈥� 鈥渕ay,鈥� 鈥減lan,鈥� 鈥減roject,鈥� 鈥減redict,鈥� 鈥渟hould鈥� and 鈥渨ill鈥� and similar expressions as they relate to 麻豆原创 are intended to identify such forward-looking statements. 麻豆原创 undertakes no obligation to publicly update or revise any forward-looking statements. All forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations. The factors that could affect 麻豆原创’s future financial results are discussed more fully in 麻豆原创’s filings with the U.S. Securities and Exchange Commission (“SEC”), including 麻豆原创’s most recent Annual Report on Form 20-F filed with the SEC. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates.
漏 2020 麻豆原创 SE. All rights reserved.
麻豆原创 and other 麻豆原创 products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of 麻豆原创 SE in Germany and other countries. Please see for additional trademark information and notices.
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The announcement was made at , being held online June 3. As the world continues to adjust to the COVID-19 pandemic, 麻豆原创 is helping partners continuity by turbocharging its next-generation partnering movement and identifying powerful ways to help partners accelerate their customers鈥� journey to recovery.

鈥淭o win in the experience economy, organizations have to continuously improve the core experiences of business 鈥� customer, product, employee and brand,鈥� said Karl Fahrbach, chief partner officer, 麻豆原创. 鈥淲ith these investments, we are making good on our promise to lower the barriers for more partners to deliver the intelligent enterprise that will continue to improve and change our world.鈥�

Three new partner initiatives are now available.

Higher-Quality Customer Projects Delivered by Partners

The partner delivery quality framework is designed to ensure consistent delivery of high-quality projects and improved partner and customer experiences. It provides a set of standard processes, tools and reporting aids to help partners train and enable their delivery resources and monitor quality across projects. It also awards grants for consultant education and incentives for partner investments, emphasizing customer success. Additionally, 麻豆原创 will increase its own investment in partner learning and enablement and provide services to support partner implementation projects and customer adoption.

Free Access

麻豆原创 provides partners* with free access to an integrated, preconfigured software demonstration environment to expedite sales conversations. It provides free access to some of the most popular demonstration scenarios, covering a wide range of integrated solutions and embedded intelligence technologies. Additional scenarios will be added over time to help partners further enable the intelligent enterprise. Partners can qualify for 麻豆原创 Partner Demo Environment, shared option. After qualifying, partners gain free access to demo enablement and a complimentary demo concierge service for guidance and coaching. This can help ensure they have the skills and resources to deliver a frictionless and consistent end-to-end demo experience for their customers.

Furthermore, 麻豆原创 is announcing 12 months of free access for partners to test and demo systems on , the leading intelligent enterprise software. This offer will also be available on the solution, the complete, integrated, adaptable cloud solution for midmarket companies and subsidiaries of large enterprises. The new offers will be available from July 1, 2020. Partners can qualify on .

All announcements made at 麻豆原创 Global Partner Summit are available at 麻豆原创 News Center. Partners who want to learn more about these and other initiatives can visit , the or follow 麻豆原创 PartnerEdge on , and . Customers can access resources at .

Follow 麻豆原创 on Twitter at and join the conversation .

*Available to all partners of the 麻豆原创 PartnerEdge program in the 鈥淏uild,鈥� 鈥淩un,鈥� 鈥淪ell鈥� and 鈥淪ervice鈥� engagement models and to global strategic 麻豆原创 partners with a valid partnership.

About 麻豆原创

As the Experience Company powered by the Intelligent Enterprise, 麻豆原创 is the market leader in enterprise application software, helping companies of all sizes and in all industries run at their best: 77% of the world鈥檚 transaction revenue touches an 麻豆原创 system. Our machine learning, Internet of Things (IoT), and advanced analytics technologies help turn customers鈥� businesses into intelligent enterprises. 麻豆原创 helps give people and organizations deep business insight and fosters collaboration that helps them stay ahead of their competition. We simplify technology for companies so they can consume our software the way they want 鈥� without disruption. Our end-to-end suite of applications and services enables more than 440,000 business and public customers to operate profitably, adapt continuously, and make a difference. With a global network of customers, partners, employees, and thought leaders, 麻豆原创 helps the world run better and improve people鈥檚 lives. For more information, visit .

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For customers interested in learning more about 麻豆原创 products:
Global Customer Center: +49 180 534-34-24
United States Only: 1 (800) 872-1麻豆原创 (1-800-872-1727)

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Angelika Merz, 麻豆原创, +41 58 871-7216,聽angelika.merz@sap.com, CET
麻豆原创 麻豆原创 Room; press@sap.com
Amy Thompson, FleishmanHillard, +1 (617) 692 0508, amy.thompson@fleishman.com, ET

Any statements contained in this document that are not historical facts are forward-looking statements as defined in the U.S. Private Securities Litigation Reform Act of 1995. Words such as 鈥渁nticipate,鈥� 鈥渂elieve,鈥� 鈥渆stimate,鈥� 鈥渆xpect,鈥� 鈥渇orecast,鈥� 鈥渋ntend,鈥� 鈥渕ay,鈥� 鈥減lan,鈥� 鈥減roject,鈥� 鈥減redict,鈥� 鈥渟hould鈥� and 鈥渨ill鈥� and similar expressions as they relate to 麻豆原创 are intended to identify such forward-looking statements. 麻豆原创 undertakes no obligation to publicly update or revise any forward-looking statements. All forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations. The factors that could affect 麻豆原创’s future financial results are discussed more fully in 麻豆原创’s filings with the U.S. Securities and Exchange Commission (“SEC”), including 麻豆原创’s most recent Annual Report on Form 20-F filed with the SEC. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates.
漏 2020 麻豆原创 SE. All rights reserved.
麻豆原创 and other 麻豆原创 products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of 麻豆原创 SE in Germany and other countries. Please see for additional trademark information and notices.
Please consider our . If you received this press release in your e-mail and you wish to unsubscribe to our mailing list please contact press@sap.com and write Unsubscribe in the subject line.

Partner Solution Progression helps innovators quickly scale by collaborating with 麻豆原创 鈥� from developing applications to identifying opportunities and showcasing these applications on , the company’s global marketplace. We collaborate with partners through this journey, and if we both see the potential for growth, there is a path that brings additional opportunity, backed by marketing and sales support from 麻豆原创. Because this progression is flexible, partners can find the spot that best fits their application, plan, and priorities.

麻豆原创 is also聽 excited to announce 麻豆原创 Endorsed Apps, a new category of solutions from the 麻豆原创 ecosystem of partners. Launching this week at , the apps are designed to help customers become best-run intelligent enterprises. 麻豆原创 Endorsed Apps deliver proven value with desired outcomes 鈥� quickly, effectively, and with great confidence.

麻豆原创 Endorsed Apps can round out a solution offering and deliver proven results to help solve customers鈥� business challenges. Through this designation, customers will be able to quickly find partner apps that they know they can trust on 麻豆原创 App Center. 麻豆原创 Endorsed Apps logos on the newly redesigned 麻豆原创 App Center highlight this category. This new initiative allows a business to take advantage of complete, proven solutions, with the most innovative technology brought by partner apps endorsed by 麻豆原创.

麻豆原创 Endorsed Apps is an invitation-only program, part of Partner Software Progression, through which 麻豆原创 identifies the top-rated partners and apps that are verified to deliver outstanding value to customers. Once a partner has been invited to participate, its solution must undergo a series of stringent tests 鈥� beyond standard 麻豆原创 certification 鈥� to ensure it meets the requirements of . Premium certification is specifically designed to recognize 麻豆原创 Endorsed Apps, denoting a higher level of security, helping ensure less risk for customers. As more business moves online in this current climate, mitigating risk has never been more important. This level of certification is achieved through added technical quality checks conducted by 麻豆原创 Integration and Certification Center, during which code is analyzed and custom recommendations are provided for enhancing and optimizing the solution.

Partners in this initiative are offering customer experience (CX), human resources (HR), and platform and technology apps on 麻豆原创 App Center right now. .

Our goal is mutual success. The ecosystem of 麻豆原创 partners is constantly evolving to meet the needs of our customers and partners and the new enhancements available to partners benefit customers by providing the ideas and innovations they want. 麻豆原创 partners can tap into 麻豆原创 data, systems and brand to deliver new value to new audiences and expand offerings to existing customers.

麻豆原创 and partners are working together to deliver the Intelligent Enterprise to customers, empowering all of our businesses to succeed and evolve.

Darryl Gray is global vice president of Software Solution Partner Success in the 麻豆原创 Global Partner Organization at 麻豆原创.

We have grown in the number of customers we support, increased site traffic year over year, , added partner applications weekly, and expanded the types of industries we serve — across all geographies and lines of business.

Today, as we celebrate partners at , we also celebrate the three-year anniversary of 麻豆原创 App Center. Three years ago, we launched the digital marketplace for customers to discover, try, and buy trusted partner apps based on 麻豆原创 solutions. While the business world in which it was launched is very different than the world today, 麻豆原创 App Center continues to help customers solve key business challenges by serving them quickly and efficiently.

It is great to see how far we have come, but even more exciting to look at our path forward. We strive to be an innovative digital marketplace for partner solutions, and in fact, recently launched significant enhancements to 麻豆原创 App Center to deliver on that promise 鈥� both for our customers and our partners.聽Read the press release here.

New 麻豆原创 App Center Enhancements for Customers

Our customers have always been at the core of 麻豆原创 App Center and our recent updates especially were made with the customer in mind.

Based on customer feedback and significant user testing, we have made it easier to search our more than 1,500 partner solutions and discover the applications that fit within particular 麻豆原创 product lines using intelligent search and filtering. Configured with adaptive search, this new feature generates auto-completion and suggests synonyms to ensure customers retrieve the most relevant results for their business needs.

Once they have found a partner app through search, customers will experience improved product pages and an even more streamlined user experience, allowing them to gather the information they need quickly. Streamlined calls to action and one privacy-compliant checkbox are also helping to simplify the buying process.

麻豆原创 technology 鈥� including solutions, the open-source project 鈥�,鈥� the runtime for 麻豆原创 Cloud Platform Extension Factory, and the 鈥� brings these enhancements to life.

鈥淲e are excited for 麻豆原创 App Center visitors to experience the new enhancements that will allow them to navigate the app purchase process more easily,鈥� said Senior Vice President Jeff Griggs of Eightfold AI, which provides the , a solution that uses artificial intelligence (AI) to improve the efficiency and effectiveness of talent operations, on 麻豆原创 App Center. 鈥淐ustomers can easily touch base with us at any point during the purchase process so we can start building our relationship with them early. It鈥檚 essential to have this ability in critical times like this.鈥�

Partner Experience Like Never Before

麻豆原创 App Center has been and continues to be the only place where 麻豆原创 partners can market and deliver solutions with go-to-market activities to 麻豆原创鈥檚 more than 440,000 customers. Additionally, it is the gateway for connecting with 麻豆原创鈥檚 global sales force, which is committed to promoting partner apps and assisting in 麻豆原创 App Center deals.

With that in mind, we wanted to make it easier for our partners to have visibility into their performance and manage their opportunities from initial start to close. The revolutionized partner cockpit allows partners to do just that. With an end-to-end view of clicks, visits, opportunities, and conversions, partners access all of the insights they need in one place.

鈥淚 particularly appreciate the enhanced usability that the new partner cockpit will provide us with. This is a great feature for managing orders from source,鈥� said Bob Crissman, senior vice president of SMB and Channel Sales at Totango, which offers its , a solution that provides a unified view of customer information, best practices, and relevant metrics, on 麻豆原创 App Center. 鈥淚n terms of customer experience, I expect that the enhanced journey provided by the new feature set will have a very positive impact on the visibility of our Enterprise Customer Success Platform app.鈥澛� 鈥�

Additional insights for all deal types 鈥� one-time, subscription, consumption-based, upsell and renewal, and more 鈥� are available to help partners close deals faster than ever before. Plus, the new publishing cockpit makes it simple and easy for partners to onboard new solutions and maintain existing ones.

It is really energizing to have your vision and strategy come to fruition 鈥� what a journey! We listened to customers and partners and made small improvements throughout the year, leading to these most recent updates. I鈥檓 proud to be able to deliver on our promise with a whole new experience that鈥檚 built on 麻豆原创 technology.

To check out our latest 麻豆原创 App Center transformation, visit .

is general manager of 麻豆原创 App Center.