A chat with the AI copilot can reveal the latest numbers or allow the human counterpart to intervene directly, using their own words to work on approval or maintenance activities.

鈥淭his is the central entry point to 麻豆原创 on steroids,鈥� explains Markus Kopf, VP and head of Mobile Experience and Engineering at 麻豆原创, illustrating the combination of native mobile experience and generative AI for Apple or Android-based systems.

Kopf uses his smartphone like a streaming remote control that listens to him. He asks about sales orders with an open delivery status, for example. What happens next seems to take place in the 麻豆原创 Mobile Start app 鈥� that鈥檚 just the surface though. In the background, 麻豆原创 Business AI recognizes the application from which the information must come and how it must be processed.

鈥淎nd instantly, the AI agent delivers the results. A chat interface shows me the sales orders I have asked for. It also offers me to look into the details,鈥� Kopf adds. According to him, this will radically change the way people work with 麻豆原创 in many areas. Scenarios range from sales applications to human resources and supply chain processes. 鈥淓asy-to-use mobile devices will become the most popular point of interaction with a business system,鈥� Kopf says. Even if the data sets and possibilities that make 麻豆原创 so versatile and powerful might not suddenly become completely simple, the complexity behind will become more and more invisible to end users.

Since its launch a few years ago, 麻豆原创 Mobile Start has been designed as a doorway to 麻豆原创鈥檚 range of business solutions. The mission: to provide centralized access to native mobile apps, cloud applications, and tools for decision-making and getting insights. The app allows a growing number of end users to complete tasks wherever their employees happen to be. 麻豆原创 attached great importance to an attractive experience. Consistently designed user interfaces utilize the possibilities of each respective device platform.

The introduction of the new version of 麻豆原创 Mobile Start with Joule goes one step further 鈥� from operating 麻豆原创 鈥溾�� to a natural conversation that should be possible completely hands-free in the near future.

To help people use the common voice assistants on their devices, 麻豆原创鈥檚 mobile developers have built so-called app intents that call specific 麻豆原创 functions through voice commands. Apple iPhone users, for example, can activate 麻豆原创鈥檚 AI copilot by saying, 鈥淗ey Siri, ask 麻豆原创 how many vacation days I have.鈥�

The prospect of business apps that can be used without clicks and keystrokes not only changes how people process certain tasks, but it will also make many jobs a lot safer. One prominent scenario will be working on machines at lofty heights with work clothing that makes it almost impossible to use equipment by hand.

麻豆原创 has massively expanded the capabilities of its AI copilot for more than 100 use cases. 麻豆原创 CEO Christian Klein recently called Joule the 鈥渃hampion鈥� of all AI business agents. In fact, practically no other company can offer its customers access to a comparable wealth of data and business process knowledge.

Benefiting from this, 麻豆原创 mobile apps can be particularly quick and easy to adopt, especially for high-volume use cases. For more individual requirements, the development and automation toolkit, which also works with 麻豆原创 Business AI, can enable building further applications.

鈥淐onsider 麻豆原创 Mobile Start as the future beginning and center for a fully AI-enabled mobile app suite,鈥� Kopf says. 鈥淚t鈥檚 exciting to see our vision becoming a reality now. The power of business AI and the latest mobile technology transform the way people engage with our applications, making it more natural and just better for all of us.鈥�

The 麻豆原创 Mobile Start app is available on:

• The for iPhone, iPad, Apple Watch, and Apple Vision Pro
• for mobile devices running Android

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Stephan Kamps is a corporate journalist and mobile product expert at 麻豆原创.

Forty 麻豆原创 customers, partners, and guests were on hand to discuss and exchange with 麻豆原创 product development and design. The freshly expanded and refined mobile experience package shown by 麻豆原创 in Berlin, Germany, seems to have resonated.

麻豆原创 has taken major 鈥� and partly unexpected 鈥� steps toward a well-rounded business offering that includes a fresh and consistent user experience across product lines. Solutions for critical processes such as digital supply chain are included as well as tools and a platform that can allow customers fast in-house development of mobile apps.

鈥溌槎乖� has defined a new way to easily create native apps with the help of not only user-friendly interfaces, but also high-performing applications,鈥� said Michele Biscotti from Audi AG. The German manufacturer of premium cars demonstrated how the company is using new native apps from 麻豆原创 to improve warehouse processes, for example. Audi also centralizes and simplifies the entry to 麻豆原创 applications with 麻豆原创 Mobile Start.

At the same time, Audi AG is developing its own apps based on 麻豆原创 BTP SDK for iOS and 麻豆原创 BTP SDK for Android. 鈥淎udi decided to use 麻豆原创 BTP SDK because we are confident that native app development saves time and cost in both operation and development processes,鈥� said Biscotti.

This is a path that Audi AG shares with other renowned manufacturers such as CLAAS. The agricultural machinery manufacturer relies heavily on native app development with 麻豆原创 for its use cases. Other machinery producers like Kaeser Kompressoren also see the appeal of 麻豆原创’s mobile offering in the rapid availability of native apps. Kaeser, for example, uses the brand-new 麻豆原创 Product Model Viewer mobile app with augmented reality display alongside 麻豆原创 Enterprise Product Development.

Google: Digital Transformation Needs Mobile

In Berlin, 麻豆原创 partner Google provided insights into its own trend analyses on mobile and business transformation. According to Google, for many retailers mobile solutions create the link between the physical world, where customers or employees interact, and the world of data. 鈥淢obile is the presentation layer to the digital business. It is how data becomes actionable by people,鈥� said Sean Ginevan, head of Global Strategy & Digital Partnerships for Android Enterprise at Google.

Many employees see mobile devices as a benefit and work more productively with them. At the same time, mobile applications optimize human actions and processes through effective data analysis. However, as of today, the maturity of mobile within organizations is lacking, even within industries where maturity would be expected. 鈥淢obile is often the missing piece in the digital transformation of companies,鈥� stated Ginevan.

This is precisely where 麻豆原创 comes into play, as its developers and designers showed in Berlin. Like Google, 麻豆原创 sees mobile not just as a synonym for smartphones. For 麻豆原创, it鈥檚 about a holistic approach for all devices that are untethered and benefit specifically from native features. Florian Heretsch, head of the Mobile Experience and Engineering unit at 麻豆原创, put it this way: 鈥淲ith this 鈥榦ne mobile鈥� offering, as we call it, we create solutions for any kind of mobile technology that helps our customers improve. Whether it’s a phone, watch, or mixed-reality handset, we equip them with pre-built or custom applications. What’s unique to 麻豆原创 is the comprehensive, cross-industry process knowledge that enables this, together with simplified development options. That鈥檚 what you only get with 麻豆原创.鈥�

All in all, 麻豆原创 Mobile Day confirmed that 麻豆原创 mobile is becoming more and more important for many businesses that want to push the change to digital forward. And it proved that the event series deserves to be continued next year.

Stephan Kamps is a product expert for 麻豆原创 Mobile Experience.

Empower Employees with the Technology They Want

Global challenges have made it clear mobile is the only way through and forward. The pressing need to help customers run at their best beyond geographical constraints, combined with the modern workforce鈥檚 growing dismay at outdated work tools, gave rise to a growing mobile adoption worldwide. But adopting mobile apps isn’t without challenges.

The 麻豆原创 team took a hard look at existing solutions. Florian Heretsch, vice president and head of Mobile Experience & Engineering at 麻豆原创, explained that the team鈥檚 goal is simple: to create native mobile apps that users love to use and require zero training time to master. 鈥淓very business app from 麻豆原创 also does what people expect of any social media or weather app. We have holistically looked into what people really need to get their work done: a simple and beautiful experience, the latest cross-device native features, and the fastest, most intuitive technology available,鈥� he said. The results are a new mobile app suite crafted with partners including Apple and Scandit.

Christian Floerkemeier, vice president of Product, CTO, and co-founder of Scandit, added to the importance of user experience: 鈥淲ith employee expectations increasing, user centricity is key. Smart data capture, such as automating the scanning of items, empowers workers by shifting tedious work to technology. This helps reduce errors, saves time, and increases job satisfaction while workers can also be upskilled by having the right data delivered to them in real time to make informed decisions.鈥�

Take Digitalization to New Heights

But good looks alone won鈥檛 do the trick. 鈥淎n enterprise mobile experience requires a thorough understanding of specific industry and business process requirements, deeply below what鈥檚 visible on the user interface. ,鈥� said Philipp Herzig, senior vice president and head of Intelligent Enterprise & Cross Architecture at 麻豆原创.

Indeed, modern enterprises require more than an elegant look and feel to fulfill their commitment to helping customers become efficient and sustainable. Beneath the fancy packaging, mobile devices and solutions bring digitalization to a whole new level. The Bechtle team 鈥� Christian Deppisch, Josephine Leschik, and Martin Ullrich 鈥� explain how system integration increases efficiency: 鈥淪ystem and process integration with mobile devices means the job becomes much simpler for employees and a great reduction in mistakes, which in turn improves the quality of deliverables and quickens business processes. As a result, operational efforts and costs can be greatly reduced.鈥�

Tackle Industry Challenges Head-On

For service and maintenance workers, following assigned tasks ensures both customer satisfaction and their own safety. In some environments, one mistake or a skipped step can be life-threatening.

Gregor Bender, managing director of Evora IT Solutions GmbH, shared how the 麻豆原创 Service and Asset Manager mobile app and other mobile solutions help Evora and its customers stay on top of their game. 鈥淩elevant information that supports technicians in their on-site decision-making is digitalized, stored in the 麻豆原创 system, and integrated into the maintenance processes. This means that technicians can get their job done easier, faster, and much safer, “Bender said. “By allowing remote collaboration, critical industry challenges like transferring knowledge to the next generation of technicians are furthermore supported.鈥�

鈥淭he right mobile solutions are crucial to enhancing both service quality and efficiency,鈥� said Stephan Niewoehner, head of Mobile Innovation, and Henning Pohlhausen, consultant for Mobile Applications at CLAAS. CLAAS provides its service technicians with one central app to guide their processes and tasks as well. 鈥淓specially for many of our colleagues who work in the field, a native, offline app is a tremendous help in their daily business, as they can quickly gather information required for their job, schedule them in an efficient manner, and single-handedly document details of each job,鈥� he added. Alongside the native mobile apps in the production and warehouse area, CLAAS鈥檚 Digital Service Manager app helps ensure accurate service delivery and contributes to building a sustainable supply chain by replacing traditional paper processes with an easy-to-use mobile one.

There鈥檚 still a lot to do to truly transform the modern enterprise, but with a network of like-minded customers and strong partnerships, 麻豆原创 is continuing its mobile innovations in optimism.

Cecilia Lo is part of Mobile Experience & Engineering at 麻豆原创.

鈥淭his new generation of workers, whose entire lives are on their mobile devices, have completely different expectations from the employees who are walking out the door with 35 years of experience,鈥� said Mike Lackey, global vice president of Solution Management for Digital Manufacturing at 麻豆原创. 鈥淢anufacturers must attract new workers by bringing data to the point of work with intelligent mobile experiences and intuitive machine interfaces. This improves workplace safety and the worker experience, as it creates greater business efficiencies.鈥�

Connected Data Helps Meet Production Schedules

Unlike historical shop floor responsibilities, workers in Industry 4.0 factories won鈥檛 be limited to rote tasks on a single machine. They鈥檒l be cross trained to manage multiple machines, using instantaneous and integrated information from their mobile device. They鈥檒l collaborate much more across teams and departments.

鈥淚ndustry 4.0 delivers what鈥檚 called 鈥榳orker guidance,鈥� bringing information directly to the individual on the shop floor for faster and more efficient decisions,鈥� said Lackey. 鈥淢anufacturing is all about throughput, quality, and managing costs. With the right information, the operator can make sure that the equipment and the processes are running optimally, reducing machine downtime, rework, and scrap. This is the purpose of , which brings business and operational data together for informed company-wide decisions while delivering process enforcement, complete traceability, and a record of the product genealogy.鈥�

analysts predicted that in response to the reality of digital disruption, 60% of businesses will embrace a decision-making model that combines the power of artificial intelligence (AI) and human judgment for more informed decision-making by next year. Connected data between the shop floor and other parts of the business, including sales, supply chain, and finance, also has company-wide implications in meeting customer commitments.

鈥淵ou can鈥檛 promise an order if you don鈥檛 have the parts to make or finish the product,鈥� said Lackey. 鈥淪imilarly, in an automated line, you might have 200 pieces of equipment from 24 different vendors. If there鈥檚 a quality issue with a material or machine malfunction, integrated data with embedded machine learning can alert shop floor workers to correctly adjust equipment to the specified parameters, minimizing production slowdowns and keeping quality high. Connected data helps workers understand the impact of their decisions on the business while increasing their ability to make a valuable contribution in a more motivated and engaged way.鈥�

Digital Improves Workplace Safety

Technology can make the workplace safer for employees, which is equally important for the worker experience and company compliance. While automation can increase the number of potential hazards, it can also keep people safe. Sensors can alert people when they鈥檙e entering a potentially dangerous area or in the moment if they get too close to a piece of equipment, preventing accidents.

Upskilled Workers Lead to Greater Employer Loyalty

Lackey expected manufacturers to invest more in training and development to reskill and upskill workers as Industry 4.0 transformation continues. A recent survey reflected that trend: researchers found that 84% of manufacturing professionals were upgrading their learning and development programs. It鈥檚 an ideal way to expand the pool of qualified employees who can make a valuable contribution to company growth. It鈥檚 also an opportunity for workers to gain skills in some of the coolest innovations.

鈥淔actories are a hotbed of innovation, offering workers a potentially faster, more cost-effective route to a satisfying career, one that might not otherwise be in reach, given the rising costs of higher education,鈥� said Lackey.

Done right, Industry 4.0 is poised to rejuvenate the manufacturing sector with a refreshing blast of innovation. Trained workers can point the camera on their digital device at a piece of equipment with embedded machine learning and make immediate adjustments using virtual 3D visualizations right in front of them on the shop floor. They can instantly connect with design engineers to quickly diagnose and fix problems or reach an external supplier to locate the correct replacement part. Manufacturers are hoping this next generation of workers come for the cool factor and stay for the career-building innovations.

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And while solutions for greater flexibility and resilience are in urgent demand almost everywhere, the potential for apps in the corporate sector is far from exhausted, even though smartphones have long been everyday items for many worldwide.

That’s why 麻豆原创 is strengthening its communication of a .

A new makes clear that 麻豆原创 is not just concerned with offering apps for various business use cases, but with creating an effective native suite experience for a wide range of industries and enterprise processes. This suite is intended to be as easy to use and implement as possible, and address the challenges that many companies are facing right now.

“For some time now, we have been looking at how mobile consumer products support people in different life and work situations,” says Florian Heretsch, vice president and head of the Mobile Experience & Engineering Unit at 麻豆原创. “What has become indispensable for mobile users — excellent experience, on-device intelligence, and contextual awareness — is what we are specifically inducing now into critical business processes.”

The paper outlines how 麻豆原创 apps take a fresh approach to professional user experience (UX) with many major improvements and smaller tweaks for daily to-dos, designed to trigger a “want to use” feeling.

The 麻豆原创 Mobile Start聽app plays an important role in this, providing a native entry point for a wide variety of roles from different business units and industries. It centralizes workflows while making them more flexible to use. For easier access to specific 麻豆原创 features, 麻豆原创 Mobile Start connects applications such as the new 麻豆原创 Warehouse Operator mobile app and 麻豆原创 Direct Distribution, as well as 麻豆原创 SuccessFactors for human capital management and 麻豆原创 Concur solutions for easy travel and expense management. Even third-party apps can be integrated.

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The tone 麻豆原创 is setting with its mobile initiative also emphasizes on the collaboration with renowned industry partners and the improved integration into existing enterprise scenarios based on 麻豆原创 technology.

The result is quite unique in the markets: attractive human-centric design meets 麻豆原创’s unparalleled industry power.

“Probably no one else but 麻豆原创 brings such extensive experience into play when it comes to digitizing and increasing the efficiency of industry-specific and global processes,鈥� Heretsch says. 鈥淭hat鈥檚 what we build on — to put exactly what the user needs onto people鈥檚 mobile devices, enabling them to trigger the best possible action at the right time.鈥�

Acting more effectively, sustainable, and more resilient — all of that becomes possible when 麻豆原创鈥檚 business expertise and an ubiquitous mobile technology work together to improve work life, wherever it happens.

Stephan Kamps is a product expert for 麻豆原创 Mobile Experience.

Especially for cross-functional roles, taking broad workflow approval action across the solution portfolio to realize value quickly and efficiently can be difficult at times. Think of a spend manager for example: working in this area, employees need to oversee expenditure across various solutions like 麻豆原创 SuccessFactors, 麻豆原创 Fieldglass, and 麻豆原创 S/4HANA.

With 麻豆原创 Task Center we provide a new, unified inbox for approvals across multiple applications with a seamless and integrated user experience. Approval items from multiple 麻豆原创 solutions are gathered in one list and ready to be processed in just one click. Users can:

• Approve tasks quickly and efficiently
• Reduce time spent navigating through various systems to manage approvals
• Work off just one approval list
• Improve quality and consistency of approvals for business-critical items
• Minimize cost of implementation by automated setup

麻豆原创 Task Center provides approvers with a streamlined application and a people-centric user experience across devices to meet their flexible work styles. The unified inbox offers a smart, unified, and actionable approval application — in both mobile and a web environment.

麻豆原创 Task Center: Under the Hood

麻豆原创 Task Center combines multiple powerful capabilities from (麻豆原创 BTP), like standardized APIs and a consistent security and identity management. Based on 麻豆原创 Launchpad, it aims to provide a single point to access all assigned workflow tasks across 麻豆原创 solutions to improve approval time and quality.

All assigned tasks can be easily accessed, searched, sorted, and filtered in the respective app, based on predefined criteria. With this, end users can either directly process and approve approvals in the unified inbox application, or can navigate to the task details of the integrated 麻豆原创 solution — like 麻豆原创 SuccessFactors, 麻豆原创 S/4HANA Cloud and on premise, 麻豆原创 Fieldglass — in case of more complex approval workflows.

Approve Tasks Anywhere and Any Time on 麻豆原创 Mobile Start

In addition to the web application, 麻豆原创 Task Center is also available within the 麻豆原创 Mobile Start app.

麻豆原创 Mobile Start is a native app that serves as the mobile entry point to 麻豆原创鈥檚 business applications and content, providing users with a consumer-grade experience. Thoughtfully predefined content for typical persona and industry roles allows users to execute mobile-enabled business processes.

Get Started

麻豆原创 Business Technology Platform is the ultimate foundation to intelligently connect people, things, and businesses. To get started with the 麻豆原创 Task Center requires a consumption-based commercial model in your 麻豆原创 BTP global account ().

In addition, you can access the unified inbox on your mobile devices through 麻豆原创 Mobile Start , available for iOS on the . More details on how to get started with 麻豆原创 Mobile Start .

麻豆原创 Task Center is integrated into 麻豆原创 S/4HANA, 麻豆原创 S/4HANA Cloud, 麻豆原创 Fieldglass, and 麻豆原创 SuccessFactors solutions. Further 麻豆原创 solutions, such as 麻豆原创 Ariba and 麻豆原创 Concur, are planned to be supported beginning in the first quarter of 2022. Related details can be accessed in the .

麻豆原创 Task Center realizes an overarching one workflow inbox across end-to-end processes, as outlined in .

Over the last 18 months, many more integration innovations have been delivered. Our commitment remains unchanged: we support every customer in their journey to run as an intelligent enterprise.

Learn More

• area on sap.com
• 麻豆原创 Community:
• 麻豆原创 Community:
• 麻豆原创 Task Center on the

Dr. Michael Ameling is senior vice president and head of Intelligent Enterprise and Cross Architecture, Technology & Innovation, 麻豆原创.
Dr. Philipp Herzig is senior vice president and head of Intelligent Enterprise and Cross Architecture, 麻豆原创 Product Engineering.

The pulse is rising. A jogger receives a message on her smartwatch during her training lap: there鈥檚 a bottleneck at the brewery, consumer demand has increased, the production speed needs to go up. Kilometers away, a family man controls the needed logistics from the kitchen table, while somewhere else a warehouse worker scans barcodes of dozens of pallets with her cell phone.

The 麻豆原创 published alongside the new 麻豆原创 Mobile Start app amplifies a new mobile experience. The shown elements, however, are not really new: wearables, notifications, apps. Rather, it’s about the how: editing, timing, and a bass-heavy beat all mesh together, perfectly timed.

The emotionally loaded pacing of the clip symbolizes how 麻豆原创 wants to increase the “beats per minute” in mobile user experience. At the DJ booth, this is called pitching. And indeed, it鈥檚 a kind of market pitch, meant to evoke a sense that something new is coming for 麻豆原创鈥檚 customers.

Florian Heretsch, vice president and head of the new Mobile Experience & Engineering Unit at 麻豆原创, explains what 麻豆原创 Mobile Start means for the initiative and who is setting the pace.

Q: 麻豆原创 Mobile Start has recently been released in the Apple App Store. An Android version will follow soon. Why should I install the app now?

Heretsch: Because it’s the new mobile entry point into the world of 麻豆原创, with a whole new user experience! With this app, you can get a simple, centralized overview of the 麻豆原创 processes and applications that are relevant to you. The app integrates system features like search, widgets, and notifications so that you can have the latest business numbers from on your home screen at all times.

The key is the native experience. This is very different from a web app in a mobile browser! That’s what it’s all about: we want to make mobile working easier for 麻豆原创 customers and their employees. We have kept the technical conditions as simple as possible, such as the back-end connection and the use of 麻豆原创 Launchpad. An end user will ideally not even notice that.

And who is already benefiting from the app today?

The app helps manage projects, for example, or when you have to react quickly to delivery issues. Together with our customers and users around the world, we have created personas for a wide range of usage scenarios. We provide tailored content and individual configuration options. All of this with a simple user interface, supported by the amazing power and reliability of 麻豆原创鈥檚 industry experience that our customers trust. The next version of the app will include the “Task Center,” a shared inbox that will provide HR and purchasing workflows, among other things. The goal is to bundle all of 麻豆原创鈥檚 standard workflows into one app.

Does 麻豆原创 also use the app internally?

Using our own software for over 102,000 employees and gaining experience from it is extremely important for us. After a Beta release, 麻豆原创 Mobile Start will be the native entry point for role-based use of 麻豆原创 apps internally at the beginning of 2022. This will also include 麻豆原创 Fiori apps with the advantage of access to push notifications and full voice control.

It sounds like there’s more to come. 麻豆原创 has been offering mobile front ends for business processes and workflows for some time now. What’s new now?

We are now putting way more emphasis on creating a holistic mobile experience, with the ultimate goal of every customer feeling at home immediately. With 麻豆原创 Mobile Start, we are starting to harmonize all 麻豆原创 apps in terms of design and function; we’re not just bundling more functions. There have to be additional easy-to-use apps for different needs, but an app suite design that鈥檚 deeply integrated with the latest features of iOS or Android devices. And all of this delivers an overall experience that makes users excited to work with our apps.

Many younger people in the business world have had mobile apps since they can remember. How is 麻豆原创 adapting to their expectations? What can we learn from the use of social media, for example?

Actually, many of the younger people we’re talking about have long been working at 鈥� and with 鈥� 麻豆原创. At the same time, we are taking a close look at different user communities. We have studies showing that for Germany and comparable markets, people across all age groups and professions want their employers to provide them with the mobile tools they know from their private lives. In other words, many of us have long been communicating and cooperating at a higher level at home than possible in the workplace.

And how does 麻豆原创 intend to change that?

By putting a big exclamation mark behind the necessity of truly changing the possibilities of how work is being done in an intelligent enterprise. By taking a more differentiated look at mobile usage behavior versus desktop usage behavior. Mobile is about short actions without having to think much 鈥� but each of these interactions has to be to spot on! These are moments that matter, served by micro-experiences. Such magic moments and the way we interact with processes and tasks have the power to create an appealing user experience. I don’t want to have cumbersome input fields. I want swipes, animations, everything fluid, elegant!

Micro-experiences and smart features speed up the experience. So, no complex CRM or ERP processes on mobile?

I don’t think you need to bring all the roles and functions to mobile. I don’t see big analytics and charts there. The pandemic has accelerated the change of our working behavior. Today, it’s about the freedom to decide where and when to do what. I don’t want to have to rely on a big screen as I switch back and forth between the office, childcare, or virtual meetings, but I want continuity for my business.

And what role do features like augmented reality (AR), artificial intelligence (AI), or specific functions of smartwatches play in this?

We not only have to be technologically up-to-date, we also want to actively drive this development. The minimum is to make effective use of current device functions, such as machine learning in mobile operating systems or voice control. But we are currently trying out a lot here and are looking very closely at the consumer market in order to bring corresponding experiences into the business environment as well.

You’ve called this “the Intelligent Enterprise at your fingertips.鈥�

Yes, exactly. 麻豆原创 Mobile Start is both an element and an accelerator of 麻豆原创’s intelligent enterprise strategy. In addition to steering a company, this strategy aims to make work smarter. The Intelligent Enterprise thrives on comprehensive, technical integration of the 麻豆原创 landscape. Our mobile developers can help create this. In this way, our apps become showcases for the Intelligent Enterprise.

By contrast, prominent 麻豆原创 apps for expense management or HR, for example, still seem relatively detached from other apps in terms of look and feel.

As said, one of the elements of our new mobile experience strategy is a stringent portfolio of apps and a harmonized look and feel.

The team responsible for 麻豆原创’s new apps and mobile strategy was also involved in the Corona Warn App, Germany鈥檚 app to help fight the spread of COVID-19. Can we also expect to open new business areas here?

Part of the team developed the first versions. We learned a lot in the process, and not just because we built a consumer app. In travel and expense management we had something like this with TripIt, but the Corona Warn App has created a whole new user environment and perception. This experience will surely influence our business app development. There might be other consumer apps, but the focus will remain on our business offering.

麻豆原创 Mobile Start is fresh in the App Store. An Android version is to follow. 麻豆原创 is now also publishing its new experience strategy. What is “the next big thing”?

One of the next steps will be to further develop and establish 麻豆原创 Mobile Start, for example by integrating the task center for workflows coming from a wide range of systems. We are now also going into feedback rounds with the first 麻豆原创 Mobile Start customers in order to expand the app. Additionally, there will be new native apps for various industries that will push our mobile experience vision further. We are going to show that we are serious about our new claim.

Stephan Kamps is product manager for 麻豆原创 Mobile Experience Storytelling at 麻豆原创.

How much time do you spend on mobile devices? I bet it鈥檚 quite a lot. The power of mobile is not only omnipresent in our personal lives, but also the way people conduct their work — even more so during this time of working at home.

At 麻豆原创, we estimate that up to 70% of enterprise interactions this year to-date have occurred on mobile devices. According to the , the annual increase in data traffic through 2026 will be at 25%. As a result, mobile technologies are constantly creating new opportunities for your business to become more innovative and productive. At the same time, organizations need a people-centric user experience across devices to meet their users鈥� rising expectations.

Today鈥檚 workforce is highly mobile already, spanning across industries and generations. Professionals use mobile devices to stay up to date, on top of business activities, and ahead of the competition by being able to take actions immediately — anywhere and anytime. All business content needs to be easily accessible and intuitively positioned. Just as with the apps you use daily to communicate and connect, the user experience for business applications needs to be as smooth, personal, and relevant.

Over the next few years, the sophistication and complexity of end-to-end processes will grow significantly. In this respect, 麻豆原创 solution integration is an important enabler to create business value. Just as important, it is crucial that people stay at the heart of our business.

With our new mobile experience announced at earlier this year, we aim to place the intelligent enterprise at the fingertips of every customer. With the launch of the 麻豆原创 Mobile Start app, we are taking a major step toward fulfilling that objective.

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What Is 麻豆原创 Mobile Start?

麻豆原创 Mobile Start is a native app that serves as the mobile entry point to 麻豆原创鈥檚 business applications and content, providing users with a consumer-grade experience. Thoughtfully predefined content for typical persona and industry roles allows users to execute mobile-enabled business processes.

Most interactions with your mobile devices are short moments and glances that deliver information. In mere seconds, you can respond to updates and, if needed, take action immediately. We call these situations 鈥渕icro-experiences.鈥� Over the course of the day, people interact with multiple business processes and access data and applications from various systems.

Take the example of a project manager. People in this role require a great understanding of the many different dependencies needed to successfully deliver on the project goals for their customers. To fulfill this responsibility, they always need access to relevant data — to successfully coordinate a project, update daily reports, or simply validate time sheets. 麻豆原创 Mobile Start helps them meet these business needs right from their smart devices.

In addition, you can tailor experiences to each role鈥檚 habits and tasks using the mobile app. You can adjust it for individual roles and work styles, so that users can optimize their daily tasks. To define the right content for all main mobile personas, we are working closely with customers and partners to identify business needs and priorities.

FRoSTA AG鈥檚 digital transformation officer, Lucas Dreger, and innovation manager Fabian von Thun are customers closely involved in providing feedback on the app. They recently shared this: 鈥溌槎乖� Mobile Start will support us in our mission to become a digital champion by offering our employees the best possible user experience. It will help us access applications like 麻豆原创 S/4HANA and 麻豆原创 SuccessFactors solutions using a smartphone from anywhere in the world. Our managers can react quickly to approval workflows through push notifications and act on them with the least-possible number of clicks.鈥�

Increase Agility, Boost Productivity, Optimize Workflows

Let鈥檚 delve deeper into some of the business benefits 麻豆原创 Mobile Start can provide:

• Staying ahead of business-critical situations: 麻豆原创 Mobile Start keeps you up to date with the latest information from your business systems through notifications and widgets. Tapping on either, you can respond to action items immediately and more easily, no matter where you are or what time of the day it is. It is up to you how many and what types of widgets you want to display.
• Enjoying immediate access to your apps: You don鈥檛 have to waste another minute looking for the right app. In the application screen of 麻豆原创 Mobile Start, relevant native apps as well as Web-optimized apps, news feeds, and links are instantly available.
• Exploring relevant information at a glance: With 麻豆原创 Mobile Start, you can quickly access the business information and apps that are most applicable to you, based on your usage patterns. The app is integrated with your mobile device鈥檚 search function, helping you more quickly find the content you are looking for.

Continued Close Collaboration with Customers

鈥淚n a world where mobile app proliferation consumes our always-connected lives, 麻豆原创 Mobile Start provides you with an intuitive, personalized platform from which you can launch your business-relevant experiences,鈥� Vincent Kruse, 麻豆原创 Innovation Lead at Deloitte, said about our new app.

Successful products can be built only with the support and feedback of the people who use them. Thus our customers and partners were an integral part of the design and development process for 麻豆原创 Mobile Start, participating in numerous design thinking meetings, user research studies, workshops, and testing sessions to get our user experience right. Their feedback guided us in the prioritization of functions such as single sign-on and notifications, as well as initiated new developments such as an Android version of 麻豆原创 Mobile Start.

Now that the first version of the app is available, we plan to continue and even extend the close collaboration to make sure our road map and mobile product developments meet our customers鈥� needs.

It is great to see our customers鈥� and partners鈥� passion for the app, and we certainly cannot wait to support them on their continued journey with 麻豆原创 solutions.

Explore 麻豆原创 Mobile Start Today

The first version of 麻豆原创 Mobile Start is now available for iOS for iPhone and iPad. An Android version is planned to be available in the coming months. You can download the app from the and start exploring the functions and features with the built-in demo mode.

For more information about the 麻豆原创 Mobile Start app, visit the .

Philipp Herzig is senior vice president and head of Intelligent Enterprise and Cross Architecture for 麻豆原创 Product Engineering.

Tactically this makes complete sense given that deskless workers do not sit in front of computers. But legally it could be problematic given the regulating many deskless employees. In essence, the same actions that improve the employee experience could also increase company compliance risks.

Most deskless workers in the United States are considered 鈥渉ourly鈥� or 鈥渘on-exempt鈥� workers. This means they are paid based on time worked and do not meet the U.S. government requirements. Hourly employees are subject to a to ensure they are paid fairly for their time. We are not lawyers and are not providing legal advice regarding how to interpret and respond to these regulations.* That said, the essence of these laws is if hourly employees spend time on a mobile phone doing work-related activities, then they should be paid for that time. While this may make sense on the surface, it can become complicated when one starts to consider issues related to tracking time spent doing work via a mobile phone while away from the workspace. How can an employer control wage costs when employees could potentially clock in at anytime from anywhere?

This dilemma places companies on a slippery slope of worker enablement versus compliance risk. Research and commonsense show the benefits of providing deskless workers mobile-enabled work solutions. Enabling them to do things like training, answer emails, schedule shifts, or enroll in benefits while in the field or outside their scheduled shifts can be enormously convenient for them. After all, this is how most salaried employees work, particularly since the rise of . Deskless employees benefit from and want access to mobile solutions. But doing the thing employees may want could create significant legal risks for the employer.

The following are a few ways we have seen companies handle this challenge. Note, we want to re-emphasize that we are not lawyers and these are not legal recommendations, rather practical ideas used by other employers.* Consult your corporate counsel when deciding what makes sense for your company.

• Ensure your timekeeping policy prohibits 鈥渙ff-the-clock work鈥� and requires employees to report any time spent working, even if off-site or outside regular work hours. Non-exempt employees should certify their time records are accurate.
• Provide deskless employees with company-owned mobile devices that they pick up and drop off when they start and finish their shifts.
• Link mobile applications to the company time and attendance solutions so employees can only access the applications when they are formally on the clock.
• Provide training to employees on when they should and should not use mobile applications. Reinforce this with guidelines and warnings that pop up in the applications themselves.
• Monitor application usage and contact employees who appear to be using them at the wrong time or in the wrong way.

These methods may help resolve the apparent conflict between what employees want and what the law requires. At a more general level, ensure employees and managers approach this topic with a sense of understanding and mutual support. Managers should be sensitive to protecting the employee鈥檚 time by avoiding intrusions outside normal work hours. And employees should be aware of the legal risks the company faces if they spend time on work tasks without receiving compensation, regardless of how they may feel about it.

Like most aspects of employee experience, the solution is not found by pitting company needs against employee interests; it is found through employees and companies working together to support their complementary goals.

If you are interested in hearing more about the experience of deskless workers, be sure to listen to the exploring the topic of deskless workers or download the 聽white paper.

*The information contained in this article is provided for informational purposes only and should not be construed as legal advice on any subject matter.

By 2025, 5G will enable connections and bring a contribution of to the global economy between 2024 and 2034, according to , the research arm of the global trade organization for the mobile industry.

Enterprises Unlock the Value of 5G with 麻豆原创

Since the launch of 麻豆原创鈥檚 5G Innovation Council in 2018, 麻豆原创 has been leveraging its unique cross-industry expertise, rich partner ecosystem, and global coverage to unlock value from 5G projects for its customers. In collaboration with a network of strategic partners, 麻豆原创 is engaging customers in innovation sessions to identify and prioritize use cases that tap new revenue models and monetization strategies.

Some of these projects include augmented reality (AR)-enabled immersive consumer experiences, guaranteed payments in a stadium using 5G , omnichannel retail with frictionless payments, and robotic surgeries in healthcare, as well as autonomous forklifts and robotic service drones for .

鈥淲here we鈥檝e really seen the power of 5G is around private network deployments for enterprise customers,鈥� says Frank Wilde, vice president, Global Center of Excellence, 麻豆原创 Labs in Palo Alto, who has been working with 麻豆原创 customers to integrate 5G technology into their digital strategy. 麻豆原创 is positioned to work with customers to maximize the potential of their custom use cases or any of the more than 30 industry use cases that 麻豆原创 has available for retail, healthcare, manufacturing, and oil and gas. The offering and digital transformation as a service means even greater possibilities for customers to take control of their digital journey when implementing new innovations.

5G Ultra-Wideband Networks Enable the Intelligent Enterprise

The over the current standard 4G arguably include: greater bandwidth for faster data processing; lower latency for greater responsiveness, which produces even greater benefits when combined with edge computing; and the ability to have more devices connected to the network simultaneously, which has huge implications for IoT-enabled sensors and smart devices. For the enterprise, among the greatest benefits come from 5G鈥檚 capacity for , , and .

5G technology is a game changer for the ; however, the 5G opportunity can still be something of a black box for decision-makers. Some may question why 4G isn鈥檛 good enough. Wilde responds by emphasizing the case for greater automation and simplification that is possible within a 5G network. 鈥淲hen you compare a 5G environment to a 4G environment, it鈥檚 like an eight-lane highway to a two-lane highway,鈥� says Wilde. 鈥淵ou have additional bandwidth to work with and software-defined networking capabilities to be able to charge for services and create network slices. It鈥檚 a much more tightly coupled network.鈥�

麻豆原创 as a Global Partner for 5G Projects

Strategic partnerships are the backbone of 麻豆原创鈥檚 strategy in the 5G space, allowing it to capitalize on its enterprise business strengths while drawing on the multi-varied strengths of a vast ecosystem of technology partners. As a global company, 麻豆原创 has built deep partnerships with the telecommunications industry across all regions. That approach brings big benefits for customers in the form of global coverage for their 5G projects using an established reference architecture to globally deploy a 5G edge platform or set of services.

鈥溌槎乖� is uniquely positioned so that we can sit down with each telco globally and deploy a merchant 5G service that a small-to-medium business can leverage anywhere around the world,鈥� says Wilde, who supports the need for partnerships to successfully deploy 5G solutions. 鈥淲e鈥檙e streamlining the value chain around telcos, hardware manufacturers, software providers, and service integrators. We do the heavy lifting for our customers, which is one of the core value-adds that 麻豆原创 is able to bring. We have both the customer network and the partner network to bring these solutions to life, unlike our competition.鈥�

MWC21: Inspire the Future with 5G

麻豆原创 will participate virtually in , scheduled for June 28-July 1 in Barcelona, Spain. Billed as the world鈥檚 biggest technology show, the event typically draws 100,000 attendees from around the world. In 2020, the show was canceled due to the pandemic. The MWC21 agenda will offer a hybrid mix of in-person and virtual content. The theme for the 麻豆原创 presence at MWC21 is Inspire the Future with 5G. Find out how you can register for 麻豆原创鈥檚 live webinar series, tour 麻豆原创鈥檚 virtual showcases, and meet with 麻豆原创 Telco experts and executives at .

Over the past years, working styles have been drastically changing in many industries with mobile becoming the prevailing experience and a critical driver of process innovation. In the coming years, business processes will become increasingly automated and decisions will be made even faster without being in an office or at a desk. Data generated by intelligent, connected devices will reshape the core processes of many industries. The COVID-19 pandemic has further accelerated the transformation toward a digital and flexible way of working.

What does not change is that people need to be at the heart of processes and software alike, calling for experiences that truly matter to them and help them to get their job or tasks done anytime, anywhere, regardless of their work style. This is often overlooked when talking about business or IT processes in general. And that clearly needs to change.

麻豆原创’s are important enablers for creating business value. The Intelligent Enterprise, however, must be a people-centric system that adapts to business needs by providing contextually relevant insights to users, allowing them to make informed decisions in real time and from anywhere.

This year at , we introduce 麻豆原创’s new mobile experience and share a glimpse of our new native entry point app: 麻豆原创 Mobile Start.

Personal, Intuitive, Contextual, Delightful

Content, apps, and tasks need to be easily and intuitively accessible for users in one place so they can stay informed, take action, and dive into their work 鈥� no matter where they are or what time of the day it is. This experience needs to feel personal, relevant, and frictionless across all devices.

During the course of a workday, users encounter numerous so-called micro-experiences that differ based on their work and responsibilities. These individual interactions are the basis for completing daily tasks and can be repetitive or constantly changing. Think of situations like approving a requisition, helping customers, reviewing financial statements, submitting a leave request, or planning a trip.

To serve different role types best, 麻豆原创 is using value engineering to define a mobile-first portfolio that combines similar functionality of different apps and helps ensure the right user experience, including desktop and web experiences for infrequent mobile users as needed. Each work context is being addressed with pre-built integration, on-device intelligence, and highly tuned workflows and collaboration capabilities.

Take a warehouse clerk as an example. In this role, mobile solutions need to support all daily tasks, ranging from unloading to picking, packing, and shipping. Optimized business processes and workflows should minimize unnecessary user interaction steps by leveraging the latest on-device technologies like a Matrixscan to scan multiple barcodes at once, real-time insights through augmented reality overlays, and optimized routes through the warehouse with indoor navigation.

Starting Point of 麻豆原创鈥檚 Mobile Experience

On-device intelligence in every business moment provides the best of cloud intelligence (composing end-to-end processes) and the best of edge intelligence (total experience for mobile users in their unique environment), extending the value and reach of the Intelligent Enterprise to everyone鈥檚 fingertips.

The app is planned to for availability for iOS in August 2021, with an Android version planned for later in the year.

At the end of the day, people run the software we build. Therefore, we envision the Intelligent Enterprise as a people-centric system that provides contextually relevant insights, so informed decisions can be made in real time and from anywhere. This is only the start of much more to come.

Embark with us on a user experience journey that puts people at the heart of business software and processes — from start to finish.

Philipp Herzig is head of Intelligent Enterprise and Cross Architecture for 麻豆原创 Product Engineering.

In retail, hit particularly hard in 2020, customer engagement is now largely defined by the digital experience of the consumer. As the economy reopens, consumers who remained loyal to their favorite brands throughout months of lockdowns now expect an omnichannel experience that seamlessly merges their online shopping preferences with a personalized and rewarding in-store experience.

Retailers face the additional challenge of having lots of assets to manage. In a grocery store, for example, there are freezers, coolers, and HVAC systems. At the distribution center, there are those same assets plus conveyor belts, forklifts, and more. Keeping all of this equipment running smoothly is critical to ensuring products stay fresh and are delivered on time.

Savvy retailers now understand that digital transformation is the key to managing a complex supply chain and providing a superior consumer experience that generates brand loyalty. Increasingly, retailers are looking to fifth generation () technology in combination with edge services as a powerful differentiator to deliver consumer experiences and leapfrog the competition to greater profitability. They are turning to 麻豆原创 to help bring these 5G experiences to life with 麻豆原创鈥檚 data platform and supply chain services.

5G Advantages

For intelligent enterprises, the over the current standard 4G include greater bandwidth for faster data processing; lower latency for greater responsiveness, which produces even greater benefits when combined with edge computing; and the ability to have more devices connected to the network simultaneously, which has huge implications for IoT-enabled sensors and smart devices. The greatest benefits come from 5G鈥檚 capacity for , , and .

GSMA Intelligence, the research arm of the global trade organization for the mobile industry, forecasts that 5G will bring connections by 2025 and a contribution of to the global economy between 2024 and 2034

Raising the Stakes in Retail

麻豆原创 now offers a solution architecture and monetization platform that enables retailers to gain efficiencies, provide amazing consumer experiences, and unlock new revenue streams with 5G. From the supply chain to the in-store experience, 麻豆原创 is helping the retail industry realize the exciting possibilities for the store of the future.

鈥溌槎乖� is uniquely positioned to serve as the glue pulling these pieces together 鈥� from the retailer, the brand, and a fintech 鈥� and covering that last digital mile,鈥� says Frank Wilde, vice president, Global Center of Excellence, 麻豆原创 Labs in Palo Alto, who has been working with 麻豆原创 customers to integrate 5G technology into their digital strategy. 鈥淭hat鈥檚 what we鈥檙e very excited about when we think about how is 5G coming to life.鈥�

For example, when consumers enter a shop that leverages 5G, they will see digital signage for a more personalized in-store shopping experience. When they pick up a product like a box of cereal from a store shelf, they will be able to use their 5G-enabled smartphone to have an immersive experience while learning about the ingredients and product information. After placing that product in their cart, the store鈥檚 smart shelf system will trigger a reorder notification to a distribution center and later align the product to a planogram to ensure that new stock is displayed on the shelf correctly, ultimately freeing up the shop鈥檚 staff from low value-add activities. To cap off the outing, the consumer鈥檚 mobile fintech vendor will streamline the checkout with a frictionless 5G experience.

While consumers enjoy a state-of-the-art shopping experience, retailers can be confident that everything is running smoothly behind the scenes. For example, food spoilage is a vexing problem for many retailers that costs the industry billions of dollars a year. When freezers or coolers breakdown, the retailer has to remove saleable product from the store floor and arrange repairs which can take hours if not days, depending on the problem. Unless there is alternative cooling available, any food removed will be considered spoiled and must be thrown away.

麻豆原创 and 5G technology provide a solution. Internet of Things (IoT) devices for monitoring equipment can check the temperature, vibration levels, and other metrics of assets to provide a 24×7 health status to . If an anomaly is detected, an alert can be sent to the store operations manager in advance of the cooler breaking down. This early notification provides the time needed to either fix or replace the aging unit, saving thousands of dollars of lost food while keeping customers satisfied.

Any of these experiences also can be monetized as a service with the use of and , generating additional income for retailers and brands. 麻豆原创 customers can explore the offering and digital transformation as a service as a means to take control of their digital journey with the right technologies for their business.

Unfortunately, there is still a significant fleet of carbon-based locomotives and an entire fleet of trucks, buses, and utility vehicles utilizing carbon-based fuel and contributing to climate change across the globe. Meanwhile, in an adjacent industry, automotive manufacturers have almost unanimously promised to go electric in the coming years.

Where does that leave travel and transportation operators?

麻豆原创 recently hosted an industry forum about the with leading mobility operators and industry value chain actors. Featured speakers included:

• Bruno Flinois, chief executive Officer of Clem
• Neele Marie Hinck, sales manager of EWE GO GMBH
• Erwin Guizouarn, chief executive officer of Evolution Energy
• Joerg Ferchow, chief solution expert at 麻豆原创
• Ulrich Scholl, global vice president New Mobility of 麻豆原创

Based upon the virtual event, we have compiled key takeaways and experiences on the use of the end-to-end energy ecosystem, as well as how leading practitioners are using technology to achieve strategic goals in the journey to fleet electrification.

The Evolving Value Chain of the Energy Ecosystem

The way corporations and citizens perceive the energy ecosystem is changing. More than ever, corporations like 麻豆原创 are aiming to achieve carbon-neutrality, with electrified mobility playing a strong role to support these efforts. Neele Marie Hinck shares that in partnership with EWE GO GMBH, 麻豆原创 has built more than 500 charging stations in Germany to support its corporate fleet of hybrid or electric vehicles. This trend will only continue as other forward-thinking companies aspire to reduce greenhouse gas emissions on the journey to carbon neutrality.

Outside of 麻豆原创, Clem Founder and CEO Bruno Flinois provides a global perspective about the ambitions of local authorities and large cities to de-carbonize their fleets. Clem is responsible for developing clean mobility to support public transport, offering subscription services and consultation of electric car-sharing and smart charging practices. The company started in 2010 by supporting one city with three charging stations, up to its current 600 charging points and 400 electric vehicles in more than 200 cities.

During a live event poll, 50% of the respondents said their organizations are early adopters of e-mobility with a single-digit of e-fleets, while the remaining responders did not yet have any operationalized e-fleets.

Tremendous growth in e-mobility offerings and adoption from both the public and private sector over the last decade demonstrates a promising future for the environment and the travel and transportation industry.

鈥淣ew Downstream鈥� Considerations and Impact

As e-mobility picks up momentum across the world, citizens and corporations alike have been asking themselves: Who should be responsible for developing the charging infrastructure and supporting other vital downstream considerations to support the end operators and/or drivers?

In Europe, a third-party approach similar to that of EWE GO is gaining traction, where an outsourcing vendor is responsible for simplifying the end-to-end mobility practices and operator support. This turnkey approach provides bundled mobility offerings related to knowledge, products, and services in order to increase the ease in which mobility is brought to life.

From a corporate fleet point of view, 麻豆原创 Executive Ulrich Scholl advises that we must look beyond the boundaries of e-mobility today: 鈥淓-mobility is an important building block of mobility in the future.聽 The need for mobility programs is driven by the demand of employees and should be made easy for all to take part in — including the unique needs of urban employees.鈥�

To increase the adoption of e-mobility offerings, a simple end-user experience is vital, where end-to-end services are provided and integrated into the way organizations operate and define success. It is not just about charging vehicles; there is much more to consider to support the downstream needs of e-mobility today.

Technology鈥檚 Role to Support the Electrification of Mobility

Authorities and organizations have varied ambitions for sustainability and carbon neutrality endeavors. Some ambitions are driven by new legislation that mandates a shift in energy consumption, while others are being driven by factors such as cost, consumer demand, risk mitigation, and/or brand reputation.

To prepare for a new normal in mobility, Evolution Energie鈥檚 Erwin Guizouarn shares that most customers鈥� first question surrounds cost. While cost savings is not typically the primary reason why organizations leap to e-mobility, it is a vital consideration that should be thoughtfully approached to help ensure alignment with corporate strategy.

Guizouarn shares that the top four client questions about the adoption of emobility include: How much will we pay? When should we charge the cars 鈥� day or night? How can we hedge costs? And how can we minimize risk?

Software solutions can help manage end-to-end operations for charging, procurement, and contracts to effectively manage complexity, including monitoring energy consumption and mitigating risk. Flinois adds that 鈥淓verything with e-mobility requires technology, specifically software to manage information including visibility, authority, energy use, and more.鈥�

For firsthand experience and recommendations for an integrated e-mobility approach, .

Senta Belay is industry solution manager for Travel and Transportation at 麻豆原创.

As anyone desperately searching for toilet paper discovered earlier this year, the last mile is the crucial link in every supply chain.

鈥淲e wanted to provide our customers with a command center view of last-mile product delivery with cost and time savings,鈥� Rahim said. 鈥淎s our customers slowly open up again, VersaFleet is providing greater agility so they can quickly adjust logistics for maximum efficiency, whether people are out sick or returning to work, quarantines are lifted or imposed again, or operational hours shift at any time.鈥�

Huge Time Savings Improve Customer Experience聽

Planners using VersaFleet鈥檚 software-as-a-service (SaaS)-based cloud platform can dynamically schedule, dispatch, and track deliveries. In the meantime, drivers send updates on completed deliveries in real time using a mobile app. The algorithm also factors in data from orders connected through an enterprise resource planning (ERP) system like .

鈥淚n a few clicks, planners can see which drivers are available, including their working hours and location preferences,鈥� Rahim explained. 鈥淭hey can select the most efficient route plan that uses the fewest vehicles traveling the least amount of distance for the highest number of items delivered. This reduces planning time from hours to minutes, saving valuable resources.鈥�

Based in Singapore, VersaFleet serves customers primarily in Southeast Asia across many industries, including consumer packaged goods, food manufacturing, white goods, casinos, and environmental services. One customer鈥檚 recent go-live actually coincided with the COVID-19 pandemic lockdown in Malaysia. It proved fortuitous for the global health and beauty retailer.

鈥淭heir implementation of VersaFleet couldn鈥檛 have come at a better time,鈥� Rahim said. 鈥淒espite working remotely from their respective homes, the planners were able to work collaboratively in real time. They were able to restock high-demand items like toilet paper and sanitizing wipes up to five times a day 鈥� something they had never been able to do before.鈥�

The company has slashed daily planning time by 90 percent, from up to four hours down to under 10 minutes. In addition, by digitalizing proof-of-delivery, the retailer sped up billing processes four-fold. Instead of waiting for drivers to return from their routes with paper-based records, finance immediately receives delivery confirmation for same-day invoice processing. This kind of business agility cascades down to boost the customer鈥檚 experience.

鈥淐ompanies can reduce stock-outs, which is so important in meeting people鈥檚 heightened demands, especially with fast-moving consumer goods,鈥� Rahim said. 鈥淪everal of our other customers have improved customer service levels by 50 percent.鈥�

Strong Roots in Logistics and Transportation

In hindsight, VersaFleet is a pitch-perfect reflection of Rahim鈥檚 career journey. As a teenager, he worked in his family鈥檚 logistics business and became a self-taught Web developer. Initially encouraged by his parents to pursue medicine, he studied bio-medical science at university and spent seven years in that field before launching a bio-medical company of his own. After seeing the logistics challenges his family faced, Rahim transformed his startup into a last-mile transportation management system. Above all, he is a fearless self-starter.

鈥淢y parents, friends, and their neighbors were having problems with logistics and asked me for help,鈥� Rahim explained. 鈥淲hen I fixed it, the word spread quickly, and VersaFleet was born.鈥�

Hands-On Tutelage from 麻豆原创.iO Foundries Pays Off

VersaFleet participated in the recent Industry 4.0 accelerator program at 麻豆原创.iO Foundry Singapore. Rahim found the mentoring experience he had with 麻豆原创 experts in solution development, co-innovation, and go-to-market and sales strategies incredibly eye-opening.

鈥淪eeing 麻豆原创鈥檚 customer account strategies, hearing directly from people experienced in enterprise software co-innovation, customer procurement, and buying behaviors validated our approach and gave us new ideas,鈥� he said.

Rahim added that VersaFleet is integrated with 麻豆原创 S/4HANA.

Supply Chain鈥檚 Future Lies in AI and People

Rahim was most excited about the future of AI plus human ingenuity in building more resilient supply chains. Instead of looking at logistics automation algorithms with suspicion or fear, he urged people company-wide, including logistics planners and even drivers, to make the most of technology innovations.

鈥淪upply chain management will be a major proving ground for AI,鈥� he said. 鈥淚f supply chain professionals can combine human empathy, judgment, and intuition with AI鈥檚 ability to quickly solve problems by analyzing millions of data points at once, the opportunities for improved operations and customer experience are unlimited.鈥�

Follow me: @smgaler

麻豆原创鈥檚 interconnect services group offers cloud-based communications products and serves more than 1,500 enterprise customers throughout the world. Sinch, a global leader in cloud communications for mobile customer engagement, and 麻豆原创 Digital Interconnect share a focus on digital business transformation, creating a first-class customer experience and ensuring the highest possible quality of services.

Sinch, which has a scalable platform for messaging, voice and video, will acquire all assets and IP belonging to the interconnect services group for EUR 225 million on cash and debt-free basis.

The combined entity will power nearly 70 billion engagements per year. Sinch will build on a global customer base that represents many of the world鈥檚 most-valued brands, including top technology companies, banks, payment gateways, retail brands and mobile operators.

With a mission of connecting the last mile between enterprises, software solutions, customers, employees, and things, 麻豆原创 Digital Interconnect consists of three segments. Programmable Communications powers omnichannel customer engagement through SMS, push, email, WhatsApp, WeChat and Viber. In 2019, this business processed 18 billion messages on behalf of its enterprise customers. Carrier Services includes a range of business-critical services to mobile operators, including products for person-to-person messaging, reporting and analytics. In 2019, SDI processed more than 292 billion carrier messages. Cloud Solutions for Enterprises spans products for contact center and critical event management.

The deal significantly strengthens Sinch鈥檚 customer facing operations and product and engineering resources in the United States and gives the company a larger presence in the San Francisco Bay Area where 麻豆原创 Digital Interconnect is headquartered. It also grows the company鈥檚 business in Europe, the Asia-Pacific region and India.

“With 麻豆原创 Digital Interconnect now becoming a part of Sinch, we build on our scale, focus and capabilities to truly redefine how businesses engage with their customers, throughout the world,鈥� commented Oscar Werner, CEO, Sinch. 鈥淭he transaction strengthens our direct connectivity globally. Plus, it enables us to expand and accelerate a range of business-critical services to mobile operators, including products for person-to-person messaging, reporting and analytics.”

鈥溌槎乖� Digital Interconnect is a leader in its area, showing profitable growth and reaching 99 percent of the world鈥檚 mobile subscribers,鈥� said Thomas Saueressig, member of the Executive Board of 麻豆原创 SE, responsible for 麻豆原创 Product Engineering. 鈥淟ooking at Sinch鈥檚 innovation and investment strategy in the area of cloud communication platforms, we welcome them as the new owner of 麻豆原创 Digital Interconnect. Sinch is perfectly positioned to unleash the further growth potential we see in 麻豆原创 Digital Interconnect.鈥�

This is Sinch鈥檚 second transaction exceeding US$ 100 million since late March. On March 26, Sinch announced its intention to acquire Wavy in a deal valued at US$ 119 million.

About Sinch

Sinch brings businesses and people closer with tools enabling personal engagement. Its leading cloud communications platform lets businesses reach every mobile phone on the planet, in seconds or less, through mobile messaging, voice and video. Sinch is a trusted software provider to mobile operators, and its platform powers business-critical communications for many of the world鈥檚 largest companies. Sinch has been profitable and fast-growing since its foundation in 2008. It is headquartered in Stockholm, Sweden, and has local presence in more than 30 countries. Shares are traded at NASDAQ Stockholm: XSTO:SINCH. Visit us at .

About 麻豆原创 Digital Interconnect

The 麻豆原创 Digital Interconnect group enables enterprises to cover the 鈥渓ast mile鈥� with their customers and connect businesses, people and things in the digital economy. This is being done using SMS, e-mail, push notification and social network channels. 麻豆原创 Digital Interconnect provides cloud-based, API-driven engagement services that help mobile network operators, enterprises and developers drive digital transformation with intelligent, interconnected, multichannel engagements. The group has a strong customer base of blue-chip customers, including over 1,500 enterprise customers and 500 mobile operators, spanning 190 countries. For more information, visit the on the 麻豆原创 home page or the .

About 麻豆原创

As the Experience Company powered by the Intelligent Enterprise, 麻豆原创 is the market leader in enterprise application software, helping companies of all sizes and in all industries run at their best: 77 percent of the world鈥檚 transaction revenue touches an 麻豆原创 system. Our machine learning, Internet of Things (IoT), and advanced analytics technologies help turn customers鈥� businesses into intelligent enterprises. 麻豆原创 helps give people and organizations deep business insight and fosters collaboration that helps them stay ahead of their competition. We simplify technology for companies so they can consume our software the way they want 鈥� without disruption. Our end-to-end suite of applications and services enables more than 440,000 business and public customers to operate profitably, adapt continuously, and make a difference. With a global network of customers, partners, employees, and thought leaders, 麻豆原创 helps the world run better and improve people鈥檚 lives. For more information, visit .

Visit the 麻豆原创 News Center. Follow 麻豆原创 on Twitter at .

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This information is information that Sinch AB (publ) is obliged to make public pursuant to the EU Market Abuse Regulation. The information was submitted for publication, through the contact person set out above, at 6:00 am CET on May 5, 2020.

With support now for Mac Catalyst, the enables 麻豆原创 and Apple customers to build, deploy and run employee apps across iPhone, iPad and Mac.

Mac Catalyst enables developers to easily bring their iPad apps to run natively on macOS, utilizing the same frameworks and resources from their iPad apps, with the ability to add unique features just for Mac.聽The 麻豆原创 Cloud Platform SDK for iOS, along with reusable design components provided by the design language, enables developers to build beautiful, intuitive, native applications on the services and capabilities of 麻豆原创 Cloud Platform, and their back-end data systems.

鈥淭he world is becoming increasingly multitouch and multiexperience, requiring application delivery to mobile, desktop, laptop, kiosk or any other touch point,鈥� said Dan Lahl, global vice president, 麻豆原创 Product Marketing, 麻豆原创. 鈥淲ith 麻豆原创鈥檚 latest version of our that includes Mac Catalyst support, enterprises can now easily deploy new app experiences for their Apple users across iPhone, iPad and Mac, helping to fulfill 麻豆原创鈥檚 promise of the Intelligent Enterprise being available to everyone, anytime, on any point of interaction.鈥�

While Mac Catalyst can quickly give iPad apps a head start to get up and running on macOS, developers can also adopt key macOS features such as menus, toolbars, full-screen sizing and more. These capabilities are compatible with the 麻豆原创 Fiori for iOS design language, and APIs are available to implement platform-specific layouts or behavior within the same project, increasing code reuse and reducing cost.

Now, 麻豆原创 and Apple developers will have the opportunity to deploy apps developed with the 麻豆原创 Cloud Platform SDK for iOS to both the App Store and Mac App Store, in addition to their existing internal deployment mechanisms.

. Download the 麻豆原创 Cloud Platform SDK for iOS and learn more about the .

Visit the . Follow 麻豆原创 on Twitter at .

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Any statements contained in this document that are not historical facts are forward-looking statements as defined in the U.S. Private Securities Litigation Reform Act of 1995. Words such as 鈥渁nticipate,鈥� 鈥渂elieve,鈥� 鈥渆stimate,鈥� 鈥渆xpect,鈥� 鈥渇orecast,鈥� 鈥渋ntend,鈥� 鈥渕ay,鈥� 鈥減lan,鈥� 鈥減roject,鈥� 鈥減redict,鈥� 鈥渟hould鈥� and 鈥渨ill鈥� and similar expressions as they relate to 麻豆原创 are intended to identify such forward-looking statements. 麻豆原创 undertakes no obligation to publicly update or revise any forward-looking statements. All forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations. The factors that could affect 麻豆原创’s future financial results are discussed more fully in 麻豆原创’s filings with the U.S. Securities and Exchange Commission (“SEC”), including 麻豆原创’s most recent Annual Report on Form 20-F filed with the SEC. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates.
漏 2020 麻豆原创 SE. All rights reserved.
麻豆原创 and other 麻豆原创 products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of 麻豆原创 SE in Germany and other countries. Please see for additional trademark information and notices.

In its latest update, TripIt shows a flight鈥檚 carbon emissions and provides practical ideas on how to reduce or offset its environmental impact.

鈥淥ur goal is to help you better understand the environmental impact of all of your flights,鈥� said Jen Moyse, director of Product for TripIt. 鈥淭hat鈥檚 why we made it easy for you to see, track, and offset your carbon footprint.鈥�

TripIt is the first travel organizing app to automatically aggregate flight emissions across providers, post-booking, giving you a holistic view of your air travel footprint. The feature will be available to all TripIt users, both free and Pro.

How Does TripIt Work?

TripIt now shows you the carbon emissions for your flights, tracks your annual flight emissions, and gives you ways to offset that environmental impact 鈥� right alongside all your travel plans. With the new Carbon Footprint feature, you can:

• See your flight鈥檚 carbon emissions
• Track your annual carbon footprint for air travel
• Offset and reduce your environmental impact, with practical suggestions right in the app

How Is It Calculated?

TripIt calculates your carbon footprint using the , the same methodology used by American and European government agencies. The app takes into account factors like distance, flight class, and environmental elements.

How Can I Offset my Carbon Footprint?

Non-profit organizations like the Gold Standard vet and recommend high-quality carbon offset projects to which you can donate . Check out their . There are also plenty of .

Where Can I Find It?

To view the carbon emissions for an individual flight, visit the flight鈥檚 detail screen and you鈥檒l see the Carbon Footprint section. You can tap on it for more info and for ideas on how to reduce or offset your flight鈥檚 footprint.

To view the cumulative carbon emissions for all your flights in a certain year, check out your Travel Stats in the More tab. From there, tap on Carbon Footprint for more info and ideas on how to reduce or offset your footprint.

.

.

It has come a long way since then 鈥� from being a new entrant in the mobile messaging industry to a widely accepted and utilized medium of communication and marketing for individuals and enterprises respectively.

While SMS messages drive a high open and response rate from recipients, MMS takes this to a new level with images, videos, and GIFs. MMS messages deliver a 15 percent higher click-through rate than SMS, and MMS content is four-times more likely to be shared on social media platforms. Customers are more likely to respond to an offer or coupon if received via MMS.

SMS is best suited for a short, concise message. However, MMS offers more options and variety, with a striking image or a catchy video to really grab customer interest toward a brand and the associated multimedia message.

• 67 percent of users feel images are important for buying decisions

• 63 percent of users value images over product details

• 78 percent of customers prefer images of products

麻豆原创 MMS 365: Deliver Rich Content to the Right Audience

The 麻豆原创 Digital Interconnect group within 麻豆原创 works on several enterprise and operator messaging solutions.

is one such mobile service that helps enterprises deliver rich message content in the form of MMS to their customers. The product provides stable and high-performance MM7 infrastructure, which supports transmission of MMS messages from the value-added service provider (VASP), routed through the intermediate mobile operators, and ultimately delivered at the customer鈥檚 mobile handset.

Use cases that can be adopted with 麻豆原创 MMS 365 include:

• Launch of new products or services: Provide beautiful images and videos of new products.
• Sales promotions: Send attractive sale events invitations to a target audience.
• Tickets: Provide a safe way to store tickets to events such as movies, plays, shows, amusement parks, and more, rather than carrying them physically.
• Discount coupons: Send a GIF message to customers with details of the upcoming sale season and embed a coupon along with the message.

A typical 麻豆原创 MMS 365 message flow looks like the one shown below:

• 麻豆原创 MMS 365 leverages the standard MM7 APIs
• These APIs work as a link between the customer (VASP) and the end subscriber
• 麻豆原创 MMS 365 provides the mobile termination delivery as well as acknowledgements for submitted messages.

Salient features of 麻豆原创 MMS 365 that enterprises can leverage include:

• Ability to handle message volume up to 5 million messages per day
• Message attachment size up to 5 MB
• Among the highest in message throughput, 450 msg/sec.
• Support a variety of media file types, such as video, audio etc.
• Established in the U.S. market and expanding to Asia-Pacific region

This well-established service offering from 麻豆原创 Digital Interconnect has been able to support campaigns of enterprises during peak traffic seasons such as Thanksgiving, Black Friday, Cyber Monday, Christmas, and New Year on a consistent basis. The estimated traffic volume has always been exceeded manyfold without the occurrence of message failure from customers.

麻豆原创 is growing infrastructure regularly and hopes to add more value-added features in the future. Some 麻豆原创 customers conducted their largest-ever messaging transactions through the MM7 platform in the 2019 Thanksgiving season.

The idea is to help enterprises give better service and timely information and offers to customers, thereby increasing the message quality andvolume, which in turn converts into monetary benefits for the enterprises. The more customers engage and experience excellent-quality MMS messages, the more they are inclined to make purchases or use the services being offered through these messages.

Mohit Goel is senior product specialist, 麻豆原创 Digital Interconnect