A chat with the AI copilot can reveal the latest numbers or allow the human counterpart to intervene directly, using their own words to work on approval or maintenance activities.

鈥淭his is the central entry point to 麻豆原创 on steroids,鈥� explains Markus Kopf, VP and head of Mobile Experience and Engineering at 麻豆原创, illustrating the combination of native mobile experience and generative AI for Apple or Android-based systems.

Kopf uses his smartphone like a streaming remote control that listens to him. He asks about sales orders with an open delivery status, for example. What happens next seems to take place in the 麻豆原创 Mobile Start app 鈥� that鈥檚 just the surface though. In the background, 麻豆原创 Business AI recognizes the application from which the information must come and how it must be processed.

鈥淎nd instantly, the AI agent delivers the results. A chat interface shows me the sales orders I have asked for. It also offers me to look into the details,鈥� Kopf adds. According to him, this will radically change the way people work with 麻豆原创 in many areas. Scenarios range from sales applications to human resources and supply chain processes. 鈥淓asy-to-use mobile devices will become the most popular point of interaction with a business system,鈥� Kopf says. Even if the data sets and possibilities that make 麻豆原创 so versatile and powerful might not suddenly become completely simple, the complexity behind will become more and more invisible to end users.

Since its launch a few years ago, 麻豆原创 Mobile Start has been designed as a doorway to 麻豆原创鈥檚 range of business solutions. The mission: to provide centralized access to native mobile apps, cloud applications, and tools for decision-making and getting insights. The app allows a growing number of end users to complete tasks wherever their employees happen to be. 麻豆原创 attached great importance to an attractive experience. Consistently designed user interfaces utilize the possibilities of each respective device platform.

The introduction of the new version of 麻豆原创 Mobile Start with Joule goes one step further 鈥� from operating 麻豆原创 鈥溾�� to a natural conversation that should be possible completely hands-free in the near future.

To help people use the common voice assistants on their devices, 麻豆原创鈥檚 mobile developers have built so-called app intents that call specific 麻豆原创 functions through voice commands. Apple iPhone users, for example, can activate 麻豆原创鈥檚 AI copilot by saying, 鈥淗ey Siri, ask 麻豆原创 how many vacation days I have.鈥�

The prospect of business apps that can be used without clicks and keystrokes not only changes how people process certain tasks, but it will also make many jobs a lot safer. One prominent scenario will be working on machines at lofty heights with work clothing that makes it almost impossible to use equipment by hand.

麻豆原创 has massively expanded the capabilities of its AI copilot for more than 100 use cases. 麻豆原创 CEO Christian Klein recently called Joule the 鈥渃hampion鈥� of all AI business agents. In fact, practically no other company can offer its customers access to a comparable wealth of data and business process knowledge.

Benefiting from this, 麻豆原创 mobile apps can be particularly quick and easy to adopt, especially for high-volume use cases. For more individual requirements, the development and automation toolkit, which also works with 麻豆原创 Business AI, can enable building further applications.

鈥淐onsider 麻豆原创 Mobile Start as the future beginning and center for a fully AI-enabled mobile app suite,鈥� Kopf says. 鈥淚t鈥檚 exciting to see our vision becoming a reality now. The power of business AI and the latest mobile technology transform the way people engage with our applications, making it more natural and just better for all of us.鈥�

The 麻豆原创 Mobile Start app is available on:

• The for iPhone, iPad, Apple Watch, and Apple Vision Pro
• for mobile devices running Android

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Stephan Kamps is a corporate journalist and mobile product expert at 麻豆原创.

Forty 麻豆原创 customers, partners, and guests were on hand to discuss and exchange with 麻豆原创 product development and design. The freshly expanded and refined mobile experience package shown by 麻豆原创 in Berlin, Germany, seems to have resonated.

麻豆原创 has taken major 鈥� and partly unexpected 鈥� steps toward a well-rounded business offering that includes a fresh and consistent user experience across product lines. Solutions for critical processes such as digital supply chain are included as well as tools and a platform that can allow customers fast in-house development of mobile apps.

鈥溌槎乖� has defined a new way to easily create native apps with the help of not only user-friendly interfaces, but also high-performing applications,鈥� said Michele Biscotti from Audi AG. The German manufacturer of premium cars demonstrated how the company is using new native apps from 麻豆原创 to improve warehouse processes, for example. Audi also centralizes and simplifies the entry to 麻豆原创 applications with 麻豆原创 Mobile Start.

At the same time, Audi AG is developing its own apps based on 麻豆原创 BTP SDK for iOS and 麻豆原创 BTP SDK for Android. 鈥淎udi decided to use 麻豆原创 BTP SDK because we are confident that native app development saves time and cost in both operation and development processes,鈥� said Biscotti.

This is a path that Audi AG shares with other renowned manufacturers such as CLAAS. The agricultural machinery manufacturer relies heavily on native app development with 麻豆原创 for its use cases. Other machinery producers like Kaeser Kompressoren also see the appeal of 麻豆原创’s mobile offering in the rapid availability of native apps. Kaeser, for example, uses the brand-new 麻豆原创 Product Model Viewer mobile app with augmented reality display alongside 麻豆原创 Enterprise Product Development.

Google: Digital Transformation Needs Mobile

In Berlin, 麻豆原创 partner Google provided insights into its own trend analyses on mobile and business transformation. According to Google, for many retailers mobile solutions create the link between the physical world, where customers or employees interact, and the world of data. 鈥淢obile is the presentation layer to the digital business. It is how data becomes actionable by people,鈥� said Sean Ginevan, head of Global Strategy & Digital Partnerships for Android Enterprise at Google.

Many employees see mobile devices as a benefit and work more productively with them. At the same time, mobile applications optimize human actions and processes through effective data analysis. However, as of today, the maturity of mobile within organizations is lacking, even within industries where maturity would be expected. 鈥淢obile is often the missing piece in the digital transformation of companies,鈥� stated Ginevan.

This is precisely where 麻豆原创 comes into play, as its developers and designers showed in Berlin. Like Google, 麻豆原创 sees mobile not just as a synonym for smartphones. For 麻豆原创, it鈥檚 about a holistic approach for all devices that are untethered and benefit specifically from native features. Florian Heretsch, head of the Mobile Experience and Engineering unit at 麻豆原创, put it this way: 鈥淲ith this 鈥榦ne mobile鈥� offering, as we call it, we create solutions for any kind of mobile technology that helps our customers improve. Whether it’s a phone, watch, or mixed-reality handset, we equip them with pre-built or custom applications. What’s unique to 麻豆原创 is the comprehensive, cross-industry process knowledge that enables this, together with simplified development options. That鈥檚 what you only get with 麻豆原创.鈥�

All in all, 麻豆原创 Mobile Day confirmed that 麻豆原创 mobile is becoming more and more important for many businesses that want to push the change to digital forward. And it proved that the event series deserves to be continued next year.

Stephan Kamps is a product expert for 麻豆原创 Mobile Experience.

Empower Employees with the Technology They Want

Global challenges have made it clear mobile is the only way through and forward. The pressing need to help customers run at their best beyond geographical constraints, combined with the modern workforce鈥檚 growing dismay at outdated work tools, gave rise to a growing mobile adoption worldwide. But adopting mobile apps isn’t without challenges.

The 麻豆原创 team took a hard look at existing solutions. Florian Heretsch, vice president and head of Mobile Experience & Engineering at 麻豆原创, explained that the team鈥檚 goal is simple: to create native mobile apps that users love to use and require zero training time to master. 鈥淓very business app from 麻豆原创 also does what people expect of any social media or weather app. We have holistically looked into what people really need to get their work done: a simple and beautiful experience, the latest cross-device native features, and the fastest, most intuitive technology available,鈥� he said. The results are a new mobile app suite crafted with partners including Apple and Scandit.

Christian Floerkemeier, vice president of Product, CTO, and co-founder of Scandit, added to the importance of user experience: 鈥淲ith employee expectations increasing, user centricity is key. Smart data capture, such as automating the scanning of items, empowers workers by shifting tedious work to technology. This helps reduce errors, saves time, and increases job satisfaction while workers can also be upskilled by having the right data delivered to them in real time to make informed decisions.鈥�

Take Digitalization to New Heights

But good looks alone won鈥檛 do the trick. 鈥淎n enterprise mobile experience requires a thorough understanding of specific industry and business process requirements, deeply below what鈥檚 visible on the user interface. ,鈥� said Philipp Herzig, senior vice president and head of Intelligent Enterprise & Cross Architecture at 麻豆原创.

Indeed, modern enterprises require more than an elegant look and feel to fulfill their commitment to helping customers become efficient and sustainable. Beneath the fancy packaging, mobile devices and solutions bring digitalization to a whole new level. The Bechtle team 鈥� Christian Deppisch, Josephine Leschik, and Martin Ullrich 鈥� explain how system integration increases efficiency: 鈥淪ystem and process integration with mobile devices means the job becomes much simpler for employees and a great reduction in mistakes, which in turn improves the quality of deliverables and quickens business processes. As a result, operational efforts and costs can be greatly reduced.鈥�

Tackle Industry Challenges Head-On

For service and maintenance workers, following assigned tasks ensures both customer satisfaction and their own safety. In some environments, one mistake or a skipped step can be life-threatening.

Gregor Bender, managing director of Evora IT Solutions GmbH, shared how the 麻豆原创 Service and Asset Manager mobile app and other mobile solutions help Evora and its customers stay on top of their game. 鈥淩elevant information that supports technicians in their on-site decision-making is digitalized, stored in the 麻豆原创 system, and integrated into the maintenance processes. This means that technicians can get their job done easier, faster, and much safer, “Bender said. “By allowing remote collaboration, critical industry challenges like transferring knowledge to the next generation of technicians are furthermore supported.鈥�

鈥淭he right mobile solutions are crucial to enhancing both service quality and efficiency,鈥� said Stephan Niewoehner, head of Mobile Innovation, and Henning Pohlhausen, consultant for Mobile Applications at CLAAS. CLAAS provides its service technicians with one central app to guide their processes and tasks as well. 鈥淓specially for many of our colleagues who work in the field, a native, offline app is a tremendous help in their daily business, as they can quickly gather information required for their job, schedule them in an efficient manner, and single-handedly document details of each job,鈥� he added. Alongside the native mobile apps in the production and warehouse area, CLAAS鈥檚 Digital Service Manager app helps ensure accurate service delivery and contributes to building a sustainable supply chain by replacing traditional paper processes with an easy-to-use mobile one.

There鈥檚 still a lot to do to truly transform the modern enterprise, but with a network of like-minded customers and strong partnerships, 麻豆原创 is continuing its mobile innovations in optimism.

Cecilia Lo is part of Mobile Experience & Engineering at 麻豆原创.

鈥淭his new generation of workers, whose entire lives are on their mobile devices, have completely different expectations from the employees who are walking out the door with 35 years of experience,鈥� said Mike Lackey, global vice president of Solution Management for Digital Manufacturing at 麻豆原创. 鈥淢anufacturers must attract new workers by bringing data to the point of work with intelligent mobile experiences and intuitive machine interfaces. This improves workplace safety and the worker experience, as it creates greater business efficiencies.鈥�

Connected Data Helps Meet Production Schedules

Unlike historical shop floor responsibilities, workers in Industry 4.0 factories won鈥檛 be limited to rote tasks on a single machine. They鈥檒l be cross trained to manage multiple machines, using instantaneous and integrated information from their mobile device. They鈥檒l collaborate much more across teams and departments.

鈥淚ndustry 4.0 delivers what鈥檚 called 鈥榳orker guidance,鈥� bringing information directly to the individual on the shop floor for faster and more efficient decisions,鈥� said Lackey. 鈥淢anufacturing is all about throughput, quality, and managing costs. With the right information, the operator can make sure that the equipment and the processes are running optimally, reducing machine downtime, rework, and scrap. This is the purpose of , which brings business and operational data together for informed company-wide decisions while delivering process enforcement, complete traceability, and a record of the product genealogy.鈥�

analysts predicted that in response to the reality of digital disruption, 60% of businesses will embrace a decision-making model that combines the power of artificial intelligence (AI) and human judgment for more informed decision-making by next year. Connected data between the shop floor and other parts of the business, including sales, supply chain, and finance, also has company-wide implications in meeting customer commitments.

鈥淵ou can鈥檛 promise an order if you don鈥檛 have the parts to make or finish the product,鈥� said Lackey. 鈥淪imilarly, in an automated line, you might have 200 pieces of equipment from 24 different vendors. If there鈥檚 a quality issue with a material or machine malfunction, integrated data with embedded machine learning can alert shop floor workers to correctly adjust equipment to the specified parameters, minimizing production slowdowns and keeping quality high. Connected data helps workers understand the impact of their decisions on the business while increasing their ability to make a valuable contribution in a more motivated and engaged way.鈥�

Digital Improves Workplace Safety

Technology can make the workplace safer for employees, which is equally important for the worker experience and company compliance. While automation can increase the number of potential hazards, it can also keep people safe. Sensors can alert people when they鈥檙e entering a potentially dangerous area or in the moment if they get too close to a piece of equipment, preventing accidents.

Upskilled Workers Lead to Greater Employer Loyalty

Lackey expected manufacturers to invest more in training and development to reskill and upskill workers as Industry 4.0 transformation continues. A recent survey reflected that trend: researchers found that 84% of manufacturing professionals were upgrading their learning and development programs. It鈥檚 an ideal way to expand the pool of qualified employees who can make a valuable contribution to company growth. It鈥檚 also an opportunity for workers to gain skills in some of the coolest innovations.

鈥淔actories are a hotbed of innovation, offering workers a potentially faster, more cost-effective route to a satisfying career, one that might not otherwise be in reach, given the rising costs of higher education,鈥� said Lackey.

Done right, Industry 4.0 is poised to rejuvenate the manufacturing sector with a refreshing blast of innovation. Trained workers can point the camera on their digital device at a piece of equipment with embedded machine learning and make immediate adjustments using virtual 3D visualizations right in front of them on the shop floor. They can instantly connect with design engineers to quickly diagnose and fix problems or reach an external supplier to locate the correct replacement part. Manufacturers are hoping this next generation of workers come for the cool factor and stay for the career-building innovations.

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And while solutions for greater flexibility and resilience are in urgent demand almost everywhere, the potential for apps in the corporate sector is far from exhausted, even though smartphones have long been everyday items for many worldwide.

That’s why 麻豆原创 is strengthening its communication of a .

A new makes clear that 麻豆原创 is not just concerned with offering apps for various business use cases, but with creating an effective native suite experience for a wide range of industries and enterprise processes. This suite is intended to be as easy to use and implement as possible, and address the challenges that many companies are facing right now.

“For some time now, we have been looking at how mobile consumer products support people in different life and work situations,” says Florian Heretsch, vice president and head of the Mobile Experience & Engineering Unit at 麻豆原创. “What has become indispensable for mobile users — excellent experience, on-device intelligence, and contextual awareness — is what we are specifically inducing now into critical business processes.”

The paper outlines how 麻豆原创 apps take a fresh approach to professional user experience (UX) with many major improvements and smaller tweaks for daily to-dos, designed to trigger a “want to use” feeling.

The 麻豆原创 Mobile Start聽app plays an important role in this, providing a native entry point for a wide variety of roles from different business units and industries. It centralizes workflows while making them more flexible to use. For easier access to specific 麻豆原创 features, 麻豆原创 Mobile Start connects applications such as the new 麻豆原创 Warehouse Operator mobile app and 麻豆原创 Direct Distribution, as well as 麻豆原创 SuccessFactors for human capital management and 麻豆原创 Concur solutions for easy travel and expense management. Even third-party apps can be integrated.

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The tone 麻豆原创 is setting with its mobile initiative also emphasizes on the collaboration with renowned industry partners and the improved integration into existing enterprise scenarios based on 麻豆原创 technology.

The result is quite unique in the markets: attractive human-centric design meets 麻豆原创’s unparalleled industry power.

“Probably no one else but 麻豆原创 brings such extensive experience into play when it comes to digitizing and increasing the efficiency of industry-specific and global processes,鈥� Heretsch says. 鈥淭hat鈥檚 what we build on — to put exactly what the user needs onto people鈥檚 mobile devices, enabling them to trigger the best possible action at the right time.鈥�

Acting more effectively, sustainable, and more resilient — all of that becomes possible when 麻豆原创鈥檚 business expertise and an ubiquitous mobile technology work together to improve work life, wherever it happens.

Stephan Kamps is a product expert for 麻豆原创 Mobile Experience.