{"id":7029,"date":"2024-01-24T08:00:25","date_gmt":"2024-01-24T08:00:25","guid":{"rendered":"https:\/\/news.sap.com\/spain\/?p=7029"},"modified":"2024-01-24T15:54:14","modified_gmt":"2024-01-24T15:54:14","slug":"resiliencia-empresarial","status":"publish","type":"post","link":"https:\/\/news.sap.com\/spain\/2024\/01\/resiliencia-empresarial\/","title":{"rendered":"\u00bfQu\u00e9 es la resiliencia empresarial y en qu\u00e9 consiste?"},"content":{"rendered":"<p>La resiliencia empresarial se ha convertido en un<strong> t\u00e9rmino esencial <\/strong>en el vocabulario de los negocios modernos. Por eso queremos ofrecer en este art\u00edculo una mirada completa sobre todo lo que envuelve a este concepto, explorando su origen, diferenci\u00e1ndolo de la resiliencia en la empresa y describiendo cu\u00e1les son los principales tipos de resiliencia.<\/p>\n<h2>\u00bfQu\u00e9 es la Resiliencia Empresarial?<\/h2>\n<p>La resiliencia empresarial se refiere a la capacidad de una organizaci\u00f3n para <strong>adaptarse y prosperar frente a los desaf\u00edos y cambios inesperados<\/strong>. Esta habilidad no solo implica resistir a las adversidades, sino tambi\u00e9n aprovecharlas como oportunidades para el crecimiento y la innovaci\u00f3n.<\/p>\n<h2>Un poco de historia: origen del concepto<\/h2>\n<p>Originalmente, el t\u00e9rmino \u00abresiliencia\u00bb proviene de la f\u00edsica, donde se utiliza para describir la capacidad de un material para volver a su forma original tras ser deformado.<\/p>\n<p>En el contexto empresarial, el concepto tom\u00f3 forma en los a\u00f1os 70, cuando los expertos en gesti\u00f3n empresarial comenzaron a estudiar<strong> c\u00f3mo las empresas pueden sobrevivir y florecer ante dificultades<\/strong>. Este inter\u00e9s aument\u00f3 considerablemente en la d\u00e9cada del 2.000, en respuesta a un entorno empresarial global marcado por crisis econ\u00f3micas, cambios tecnol\u00f3gicos r\u00e1pidos y <a href=\"https:\/\/www.sap.com\/spain\/sustainability.html\" target=\"_blank\" rel=\"noopener\">desaf\u00edos ambientales<\/a> y sociales.<\/p>\n<h2>Resiliencia empresarial vs. Resiliencia en la empresa<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-7030 size-large\" src=\"https:\/\/news.sap.com\/spain\/files\/2024\/01\/24\/resiliencia-empresarial-1024x683.jpg\" alt=\"resiliencia-empresarial\" width=\"640\" height=\"427\" srcset=\"https:\/\/news.sap.com\/spain\/files\/2024\/01\/24\/resiliencia-empresarial-1024x683.jpg 1024w, https:\/\/news.sap.com\/spain\/files\/2024\/01\/24\/resiliencia-empresarial-300x200.jpg 300w, https:\/\/news.sap.com\/spain\/files\/2024\/01\/24\/resiliencia-empresarial-768x512.jpg 768w, https:\/\/news.sap.com\/spain\/files\/2024\/01\/24\/resiliencia-empresarial-1536x1024.jpg 1536w, https:\/\/news.sap.com\/spain\/files\/2024\/01\/24\/resiliencia-empresarial-2048x1365.jpg 2048w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/p>\n<p>Existen algunas diferencias claras entre ambos conceptos, que a continuaci\u00f3n explicamos en cuatro puntos:<\/p>\n<ul>\n<li><strong>\u00bfCu\u00e1l es el \u00e1mbito de aplicaci\u00f3n?:<\/strong> La resiliencia empresarial se enfoca en la organizaci\u00f3n y su entorno, incluyendo factores externos como el mercado y el entorno socioecon\u00f3mico. En cambio, la resiliencia en la empresa se centra en el interior de la organizaci\u00f3n, en <strong>la <\/strong><a href=\"https:\/\/www.sap.com\/spain\/about\/what-is-sap.html\" target=\"_blank\" rel=\"noopener\"><strong>cultura corporativa<\/strong><\/a><strong> de la compa\u00f1\u00eda <\/strong>y en los procesos internos.<\/li>\n<li><strong>Enfoque estrat\u00e9gico vs. operativo:<\/strong> La resiliencia empresarial es estrat\u00e9gica y a largo plazo, buscando adaptarse a cambios y desaf\u00edos futuros. La resiliencia en la empresa es m\u00e1s operativa, centrada en manejar desaf\u00edos y cambios a corto plazo.<\/li>\n<li><strong>Innovaci\u00f3n y oportunidad: <\/strong>Mientras que la resiliencia empresarial implica innovaci\u00f3n y b\u00fasqueda de oportunidades en situaciones adversas, la resiliencia en la empresa se enfoca en mantener la estabilidad y la continuidad operativa.<\/li>\n<li><strong>Gesti\u00f3n de riesgos: <\/strong>En la resiliencia empresarial, la gesti\u00f3n de riesgos es proactiva y estrat\u00e9gica, considerando diversos escenarios a largo plazo. En la resiliencia en la empresa, es m\u00e1s reactiva y centrada en mitigar efectos inmediatos.<\/li>\n<\/ul>\n<h2>\u00bfCu\u00e1les son los tipos de resiliencia empresarial?<\/h2>\n<p>La resiliencia empresarial puede manifestarse de diversas maneras, cada una de ellas convenientemente adaptada a diferentes aspectos del entorno empresarial:<\/p>\n<h3>Resiliencia operacional<\/h3>\n<p>Se refiere a la capacidad de mantener y restaurar r\u00e1pidamente las operaciones normales despu\u00e9s de una interrupci\u00f3n. Implica tener planes de contingencia y <a href=\"https:\/\/www.sap.com\/spain\/products\/technology-platform.html\" target=\"_blank\" rel=\"noopener\">procesos flexibles<\/a>.<\/p>\n<h3>Resiliencia estrat\u00e9gica<\/h3>\n<p>Es la habilidad de reorientar estrategias y modelos de negocio en respuesta a cambios significativos en el entorno. Incluye la diversificaci\u00f3n de productos o servicios y la exploraci\u00f3n de nuevos mercados.<\/p>\n<h3>Resiliencia financiera<\/h3>\n<p>Esta se centra en la capacidad de la empresa para gestionar sus finanzas de manera que pueda <strong>sobrevivir y prosperar a pesar de las adversidades econ\u00f3micas<\/strong>. Esto puede incluir tener una s\u00f3lida base de capital, acceso a l\u00edneas de cr\u00e9dito o una eficiente gesti\u00f3n del flujo de caja.<\/p>\n<h3>Resiliencia tecnol\u00f3gica<\/h3>\n<p>Implica la capacidad de adaptarse a los <a href=\"https:\/\/news.sap.com\/spain\/2023\/12\/tecnologia-y-economia-un-analisis-integral\/\" target=\"_blank\" rel=\"noopener\">cambios tecnol\u00f3gicos<\/a> r\u00e1pidos y a veces disruptivos, as\u00ed como la habilidad para protegerse contra ciberataques y otras vulnerabilidades tecnol\u00f3gicas.<\/p>\n<h3>Resiliencia de la fuerza laboral<\/h3>\n<p>Se enfoca en la capacidad de la organizaci\u00f3n para asegurar que sus <a href=\"https:\/\/www.sap.com\/spain\/products\/hcm.html?\" target=\"_blank\" rel=\"noopener\">empleados<\/a> permanezcan<strong> comprometidos, productivos y capaces de adaptarse <\/strong>a los cambios. Esto incluye promover una cultura de aprendizaje continuo y bienestar de los empleados.<\/p>\n<h2>\u00bfConoces 麻豆原创 Business Technology Platform?<\/h2>\n<p>Las empresas que se enfocan en desarrollar una resiliencia empresarial s\u00f3lida est\u00e1n mejor equipadas no s\u00f3lo para sobrevivir a los tiempos dif\u00edciles, sino tambi\u00e9n para <strong>identificar y aprovechar nuevas oportunidades, adapt\u00e1ndose <\/strong>de manera efectiva a las demandas cambiantes del mercado y del entorno.<\/p>\n<p>Por eso debes aportar por <a href=\"https:\/\/www.sap.com\/spain\/products\/technology-platform.html\" target=\"_blank\" rel=\"noopener\"><strong>麻豆原创 BTP<\/strong><\/a><strong>,<\/strong> con la que puedes agrupar la gesti\u00f3n de datos, anal\u00edticas, inteligencia artificial, el desarrollo de aplicaciones, la automatizaci\u00f3n e integraci\u00f3n en un \u00fanico entorno unificado, facilitando la <a href=\"https:\/\/www.sap.com\/spain\/products\/technology-platform.html\" target=\"_blank\" rel=\"noopener\"><strong>gesti\u00f3n de procesos empresariales<\/strong><\/a><strong>.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>La resiliencia empresarial se ha convertido en un t\u00e9rmino esencial en el vocabulario de los negocios modernos. Por eso queremos ofrecer en este art\u00edculo una&#8230;<\/p>\n","protected":false},"author":3372,"featured_media":7030,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[5562513],"tags":[5563570,5563719,5563592,5563683,5563720,5563572,5563717,5563718],"sapn-display":[5563695,5563693,45149,5563696],"sapn-type":[5562504],"class_list":["post-7029","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-technology-platform","tag-empresa","tag-estrategia","tag-finanzas","tag-negocio","tag-operacional","tag-resiliencia","tag-resiliencia-empresarial","tag-resiliencia-tecnologica","sapn-display-articulo-hero","sapn-display-articulo-spotlight","sapn-display-homepage-hero","sapn-display-news-hero","sapn-type-articulo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.9 (Yoast SEO v26.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>\u00bfQu\u00e9 es la resiliencia empresarial y en qu\u00e9 consiste? 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