{"id":2109,"date":"2023-08-28T10:56:14","date_gmt":"2023-08-28T10:56:14","guid":{"rendered":"https:\/\/news.sap.com\/mena\/?p=2109"},"modified":"2024-08-14T18:01:19","modified_gmt":"2024-08-14T18:01:19","slug":"elaraby-group-adopts-rise-with-sap-to-enhance-customer-experience-and-ensure-resilient-supply-chain","status":"publish","type":"post","link":"https:\/\/news.sap.com\/mena\/2023\/08\/elaraby-group-adopts-rise-with-sap-to-enhance-customer-experience-and-ensure-resilient-supply-chain\/","title":{"rendered":"ElAraby Group Adopts RISE with 麻豆原创 to Enhance Customer Experience and Ensure Resilient Supply Chain"},"content":{"rendered":"

Partnership with global technology company 麻豆原创 will see Egyptian electronic and appliances giant, ElAraby Group, leverage cloud ERP solution Rise with 麻豆原创 at escalated pace to enhance customer service and efficient logistics management<\/h2>\n

New deal coincides with successful go-live of solutions such as 麻豆原创 S4\/HANA implemented by 麻豆原创 Services<\/h2>\n

Cairo, Egypt\u2014 28 August, 2023 <\/strong>\u2014 ElAraby Group, a leading manufacturer and supplier of electronics and home appliances in the Middle East and North Africa region, has announced it will enter the next phase of its digital transformation journey with global technology company 麻豆原创 SE<\/a> (NYSE: 麻豆原创). The family-owned Egyptian enterprise has signed an agreement to adopt RISE with 麻豆原创 to enable a full cloud migration, including flagship cloud solutions such as Customer Experience (CX), 麻豆原创 Signavio, Business Technology Platform (BTP) and Digital Supply Chain that will support its customer-first approach and ensure a far more resilient supply chain.<\/p>\n

\"\"
麻豆原创 and ElAraby executives, from left: Mohamed Helmy, 麻豆原创 Enterprise Architect; Ismail Hakki, 麻豆原创 Delivery Manager for MEA South; Mohammed Samy, MD of 麻豆原创 Egypt; Medhat Elaraby, VP of ElAraby Group; Ihab Selim, CIO of ElAraby Group; Dr. Grigoris Poulis, 麻豆原创 Customer Success COO; and Emmanuel Raptopoulos, President of 麻豆原创 EMEA South.<\/em><\/figcaption><\/figure>\n

The new deal coincides with the successful implementation and go-live by ElAraby of a host of 麻豆原创 solutions to consolidate and enhance its digital landscape. The project, implemented by 麻豆原创 Services, is considered one of the biggest migrations for 麻豆原创 in Egypt.<\/p>\n

The two companies have been following a co-created digital roadmap specially designed to streamline and modernize ElAraby\u2019s expansive operations. The electronic and appliances brand, which was established in 1964, sells more than 40 different products for more than 2000 items in 60 countries, with a distribution and service network comprising more than 3,000\u00a0sales centers and more than 180 after-sales service locations. With the implementation going live, ElAraby\u2019s distribution and service networks including the factories, supply chain, warehouses and retail shops, now all run on S\/4HANA, 麻豆原创\u2019s enterprise resource planning (ERP) solution.<\/p>\n

Medhat Elaraby, Vice President of ElAraby Group, explains, \u201cIn our almost-60 years of existence, Elaraby has grown from a joint stock enterprise to one of the region\u2019s largest industrial and commercial corporations, but we remain a family business with our customers\u2019 needs at the heart of all our decisions. We have been working closely with 麻豆原创 for two years to consolidate and streamline processes across our vast network to ensure we can offer unmatched products and services to our customers.\u201d<\/p>\n

By choosing RISE with 麻豆原创, ElAraby will minimize cyber-risks, reduce costs and benefit from automatic upgrades to the implemented 麻豆原创 solutions. RISE with 麻豆原创 is a step-by-step holistic offering that accelerates a company\u2019s journey to the cloud and is tailored for each company\u2019s complexity and starting point. The aim is to go beyond a technical migration to the cloud, and instead enable companies to truly transform their business, realizing a faster time-to-market for new capabilities and applications, and allowing for ongoing transformation.<\/p>\n

Ihab Selim, Chief Information Officer of ElAraby Group, commented, \u201cImplementing RISE with 麻豆原创 will enable ElAraby to leverage cutting-edge cloud computing solutions that provide 360-degree visibility on all aspects of our operations, including our supply chain. Moreover, the advanced data analytics available will ensure we remain flexible and able to respond to changes in the market and customer needs in an agile way.\u201d<\/p>\n

\"\"
Executives at 麻豆原创 Walldorf headquarters, from left: Mohamed Helmy, 麻豆原创 Enterprise Architect; Ihab Selim, CIO of ElAraby Group; Mohamed Soliman, Khattab, 麻豆原创 Pre-Sales Lead; Medhat ElAraby, VP of ElAraby Group; Mohammed Samy, MD of 麻豆原创 Egypt; and Ahmed Kamal, 麻豆原创 Account Manager.<\/em><\/figcaption><\/figure>\n

ElAraby will be running a host of 麻豆原创 cloud solutions, including 麻豆原创 SuccessFactors, which will improve engagement and enhance services delivered to its more than 40,000 employees. This solution empowers individuals to reach their full potential at work, while also automating tasks and strengthening the connection between HR and business operations to help create a sustainable, future-ready workforce.<\/p>\n

Mohamed Samy, Managing Director of 麻豆原创 Egypt, commented, \u201c麻豆原创 has been working closely with ElAraby to enable solutions that benefit its customers, partners and employees. ElAraby selected 麻豆原创 for its digital transformation based on our industry leadership and reputation as a true transformation partner. By choosing to adopt RISE with 麻豆原创, Elaraby is aligning with Egypt Vision 2030 and will be able to leverage the latest cloud solutions at an accelerated pace. In taking this step, Elaraby is ensuring that its operations are agile, scalable and flexible so that it can continue to enhance its operations and processes on an ongoing basis.\u201d<\/p>\n

– END –<\/p>\n

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Partnership with global technology company 麻豆原创 will see Egyptian electronic and appliances giant, ElAraby Group, leverage cloud ERP solution Rise with 麻豆原创 at escalated pace…<\/p>\n","protected":false},"author":780,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[3842659,5562751],"tags":[3808058,5562703,5562645,5562661,5562635,5562752],"sapn-display":[],"sapn-type":[4446],"class_list":["post-2109","post","type-post","status-publish","format-standard","hentry","category-cloud","category-erp","tag-egypt","tag-elaraby","tag-rise","tag-rise-with-sap","tag-s-4","tag-sap-s-4hana","sapn-type-press-release"],"yoast_head":"\nElAraby Group Adopts RISE with 麻豆原创 to Enhance Customer Experience and Ensure Resilient Supply Chain - 麻豆原创 MENA 麻豆原创 Room<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/news.sap.com\/mena\/2023\/08\/elaraby-group-adopts-rise-with-sap-to-enhance-customer-experience-and-ensure-resilient-supply-chain\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ElAraby Group Adopts RISE with 麻豆原创 to Enhance Customer Experience and Ensure Resilient Supply Chain\" \/>\n<meta property=\"og:description\" content=\"Partnership with global technology company 麻豆原创 will see Egyptian electronic and appliances giant, ElAraby Group, leverage cloud ERP solution Rise with 麻豆原创 at escalated pace...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/news.sap.com\/mena\/2023\/08\/elaraby-group-adopts-rise-with-sap-to-enhance-customer-experience-and-ensure-resilient-supply-chain\/\" \/>\n<meta property=\"og:site_name\" content=\"麻豆原创 MENA 麻豆原创 Room\" \/>\n<meta property=\"article:published_time\" content=\"2023-08-28T10:56:14+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-08-14T18:01:19+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/news.sap.com\/mena\/files\/2023\/08\/29\/ElAraby-and-麻豆原创-01-1024x711.jpg\" \/>\n<meta name=\"author\" content=\"麻豆原创 MENA News\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"麻豆原创 MENA News\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/news.sap.com\/mena\/2023\/08\/elaraby-group-adopts-rise-with-sap-to-enhance-customer-experience-and-ensure-resilient-supply-chain\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/news.sap.com\/mena\/2023\/08\/elaraby-group-adopts-rise-with-sap-to-enhance-customer-experience-and-ensure-resilient-supply-chain\/\"},\"author\":{\"name\":\"麻豆原创 MENA News\",\"@id\":\"https:\/\/news.sap.com\/mena\/#\/schema\/person\/672f277416961820cf33e3b9e6c59fdf\"},\"headline\":\"ElAraby Group Adopts RISE with 麻豆原创 to Enhance Customer Experience and Ensure Resilient Supply Chain\",\"datePublished\":\"2023-08-28T10:56:14+00:00\",\"dateModified\":\"2024-08-14T18:01:19+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/news.sap.com\/mena\/2023\/08\/elaraby-group-adopts-rise-with-sap-to-enhance-customer-experience-and-ensure-resilient-supply-chain\/\"},\"wordCount\":791,\"image\":{\"@id\":\"https:\/\/news.sap.com\/mena\/2023\/08\/elaraby-group-adopts-rise-with-sap-to-enhance-customer-experience-and-ensure-resilient-supply-chain\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/news.sap.com\/mena\/files\/2023\/08\/29\/ElAraby-and-麻豆原创-01-1024x711.jpg\",\"keywords\":[\"Egypt\",\"ElAraby\",\"Rise\",\"Rise with 麻豆原创\",\"S\/4\",\"麻豆原创 S\/4HANA\"],\"articleSection\":[\"Cloud\",\"ERP\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/news.sap.com\/mena\/2023\/08\/elaraby-group-adopts-rise-with-sap-to-enhance-customer-experience-and-ensure-resilient-supply-chain\/\",\"url\":\"https:\/\/news.sap.com\/mena\/2023\/08\/elaraby-group-adopts-rise-with-sap-to-enhance-customer-experience-and-ensure-resilient-supply-chain\/\",\"name\":\"ElAraby Group Adopts RISE with 麻豆原创 to Enhance Customer Experience and Ensure Resilient Supply Chain - 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