Along聽Saudi Arabia鈥榮 west coast, the Red Sea Project is a regenerative聽tourism聽destination spanning 28,000 square kilometers spanning more than 90 unspoiled islands and inland sites. The first phase of 16 hotels will open in late 2022.

TRSDC is pioneering the diversification envisioned by Vision 2030 with a unique, year-round tourism offering that supports sustainability and environmental enhancement, cultural conservation, and economic stimulation. Tourism is the Kingdom鈥檚 second most important sector.

鈥淎s part of our digital transformation roadmap with 麻豆原创, The Red Sea Development Company is optimizing our operational efficiency, procurement costs, and talent development,鈥� said Ammar Alomani, IT Applications Associate Director of TRSDC. 鈥淲e are also adopting Application Managed Services, a world-class Master Services Agreement, and education services for team training.鈥�

鈥淲e are pleased to continue our relationship with 麻豆原创 having passed through two successful phases with the company already. Having business applications available at the click of a button changes the way employees work, increases productivity and work from our offices here in Riyadh or on our destination sites,鈥� said John Pagano, CEO of The Red Sea Development Company.

鈥淥ur commitment to regenerative tourism development is underpinned by our ambition to run our destinations in the smartest ways possible. Digital transformation gives us a solid foundation stone to work from. We’ve become virtually paperless and opened a new chapter of free-flowing information and efficiency,鈥� continued John Pagano.

TRSDC is already running on the 麻豆原创 S/4HANA real-time business suite, the 麻豆原创 Ariba digital platform, the 麻豆原创 SuccessFactors human experience management suite, and 麻豆原创鈥檚 customer experience suite.

鈥淪ince the beginning of our partnership with The Red Sea Development Company, 麻豆原创 has been committed to delivering on its promise to deliver best-in-class software innovations,鈥� said Ahmed Al-Faifi, Senior Vice President and Managing Director, 麻豆原创 Middle East North. 鈥淲e are very excited to continue to enable the first giga-project of its scale in the region to become a truly intelligent enterprise.鈥�

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For more information, press only:

Husain Al Tamimi, 麻豆原创 +971 56 6811641, husain.tamimi@sap.com

Michelle Oribello, Wallis, +971 56 783 3877, sap@wallispr.com

The post Saudi Arabia鈥檚 The Red Sea Development Company Advances Digital Transformation with 麻豆原创 appeared first on 麻豆原创 MENA 麻豆原创 Room.