麻豆原创 recognizes 13 Saudi organizations for achievements in HR transformation

Riyadh, Kingdom of Saudi Arabia – 4 October, 2026 – 麻豆原创 brought together HR leaders, customers and industry experts at HR Connect KSA 2026 to examine Saudi Arabia鈥檚 next chapter of HR transformation. Discussions focused on how HR is moving beyond process modernization toward work redesign, skills-based workforce planning and Business AI embedded in everyday work. The event also recognized 13 organizations for achievements in human capital management (HCM) transformation.

Held under the theme 鈥楳ake every employee a success story,鈥� the event explored the shift toward more connected and increasingly autonomous HCM. Recent 麻豆原创 SuccessFactors innovations include a connected network of AI agents supporting recruiting, workforce administration, payroll, learning, performance and talent development. Embedded in HR processes and grounded in trusted workforce data, these capabilities can reduce friction, provide contextual guidance and support better decisions while retaining human oversight and accountability.

The program included 麻豆原创鈥檚 own HR transformation journey, a keynote on autonomous HCM and sessions on intelligent hiring, workforce planning, employee experience and adoption. Customer speakers from SATORP, ACWA, YASREF, Qiddiya, SAL Saudi Logistics Services, Water Transmission Company and Mubtech shared how Saudi organizations are connecting people and business strategies while preparing employees for changing roles and skills.

Skills emerged as a central foundation for this transformation. A recent 麻豆原创-commissioned YouGov survey of chief IT decision-makers in Saudi Arabia found that organizations across the Kingdom are preparing their workforces for wider AI adoption: 54% are upskilling or reskilling employees at scale, 52% are rolling out targeted training for specific roles and 53% are hiring new AI-related talent.

Natali Bezan Stajner, Regional Head 鈥� HCM LOB Director, Middle East & Africa, North, at 麻豆原创, said: 鈥淭he next chapter of HR transformation is about more than modernizing processes. It is about redesigning work around skills and giving people Business AI that helps them make better decisions in the flow of work. As agentic capabilities take on more routine work, human judgment, empathy and accountability become even more important. AI is the copilot, not the pilot.鈥�

Bakr Azam, Human Capital Services Director at SAL Saudi Logistics Services, said: 鈥淥ur rapid evolution with 麻豆原创 SuccessFactors reflects SAL鈥檚 commitment to operational excellence. By automating traditional bottlenecks and simplifying complex approval chains, we have transformed the everyday employee experience and established a high-velocity, digital-first workplace.鈥�

Fahad Rashed Alharbi, Human Resources Manager at YASREF, said: 鈥淭he true measure of digital transformation is not the technology we deploy, but the human potential we unlock to innovate, grow, and create greater value.鈥�

Customer Awards

The breadth of this transformation was reflected in the 13 organizations recognized at HR Connect KSA 2026. Johns Hopkins Aramco Healthcare was recognized for translating AI concepts into practical HR solutions through its 麻豆原创 AI Hackathon-winning work. Red Sea Global was recognized for using AI and process automation to reduce manual bottlenecks and improve HR service delivery. Maaden was recognized for digitizing external workforce management across eight business units and managing a spend portfolio exceeding SAR 1 billion within six months of go-live.

HR Connect KSA 2026 Award recipients included:

• Qiddiya 鈥� HCM Accelerated Value Through 麻豆原创 Preferred Success
• Marafiq Power & Water Utility Company 鈥� Strongest HCM Solution Adoption
• Red Sea Global 鈥� HR Transformation with AI
• SAL Saudi Logistics Services 鈥� Best HCM Employee Central Innovation
• National Gas and Industrialization (GASCO) 鈥� Digital Workforce Leadership Award
• Yanbu Aramco Sinopec Refining (YASREF) 鈥� HCM Implementation Excellence Award
• ARO Drilling 鈥� HCM Implementation Excellence Award
• Johns Hopkins Aramco Healthcare (JHAH) 鈥� People & AI Leadership Award
• Saudi Aramco Jubail Refinery Company (SASREF) 鈥� HCM Cloud Transformation Award
• Azad Properties 鈥� HCM Cloud Transformation Award
• National Events Center 鈥� HCM Built to Scale Award
• Saudi Arabian Mining Company (Maaden) 鈥� Total Workforce Management Award
• Water Transmission Company (WTCO) 鈥� Digital HR Experience Award

The recognition ceremony concluded a day focused on the next phase of HR transformation in Saudi Arabia, with Business AI, connected data and workforce skills emerging as central priorities for organizations seeking to improve employee experience and business performance.

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The post Business AI Takes Center Stage as Saudi Organizations AdvanceHR Transformation at 麻豆原创 HR Connect KSA 2026 appeared first on 麻豆原创 MENA 麻豆原创 Room.

DUBAI, UAE 鈥� 12 March, 2024 鈥� The key role of human resource (HR) professionals in maximizing the business value of AI by ensuring the technology is used in a relevant, reliable and responsible way came under the spotlight at the Dubai edition of 麻豆原创鈥檚 HR Connect. Experts speaking at the event this week agreed that people and culture leaders need to prepare for continuous change management and ensure the application of AI is reliable and trusted by employees.

鈥淎I technologies such as machine learning, natural language processing and predictive analytics are revolutionizing traditional HR functions, and it is important that HR professionals stay abreast of these changes,鈥� said Natali Stajner, 麻豆原创 SuccessFactors Director, Middle East South, speaking on the sidelines of the event. 鈥淗R executives need to leverage new AI capabilities to their full potential, for example, 麻豆原创鈥檚 portfolio of HR solutions includes automated CV screening, AI-driven virtual assistant interactions with candidates and employees, and predictive analytics for identifying high-potential employees and future workplace needs. However, these executives also need to take a measured approach to implementing AI, given the ethical, legal and human implications.鈥�

Stajner said that embedding AI into 麻豆原创鈥檚 HR solutions enables executives to benefit from valuable insights into workforce trends so that they can make data-driven decisions about talent acquisition, retention and analytics. Companies enjoy a reduced time-to-hire and can more easily identify the highest-quality candidates, while all employees benefit from an enhanced experience and personalized, timely support thanks to AI-driven copilots, such as 麻豆原创鈥檚 Joule.

Elaine Murphy, Global Vice President and Head of Marketing, 麻豆原创 SuccessFactors, highlighted the importance of technology in achieving HR objectives in a panel session titled 鈥楾he role of AI in diversity, equity and inclusion (DE&I) and Emiratization鈥�. She commented, 鈥淎dvanced analytics and AI can be a remarkable driving force to support the region鈥檚 admirable focus on empowering its own citizens and ensuring a diverse and inclusive workforce. With AI-embedded capabilities, 麻豆原创 SuccessFactors solutions can help companies identify strong candidates to achieve demographic targets, analyse and remedy gaps in training and skills development, predict trends and encourage talent retention to build a strong and sustainable workforce equipped to lead a diversified economy.鈥�

麻豆原创 showcased several generative AI capabilities and solutions with embedded AI at HR Connect. Among the examples highlighted was Joule, 麻豆原创鈥檚 natural-language, generative AI copilot, which can be integrated into 麻豆原创 SuccessFactors, making it easy for employees to find answers quickly and complete HR-related tasks easily. Another notable example was the talent intelligence hub, which is embedded in 麻豆原创 SuccessFactors HXM Suite and acts as an AI-powered engine for an organization鈥檚 entire learning and talent strategy. It creates a skills portfolio for each employee in the workforce and enables organizations to leverage a single skills model to drive everything from recruiting and onboarding to learning and development to performance and succession.

Customer insights and awards

Sponsors of the HR Connect event included platinum sponsor NTT Data. Several 麻豆原创 customers attending the event shared how they were using 麻豆原创 technologies to drive their HR programs, while a select few were also recognized at an award ceremony to highlight exceptional human experience management transformations.

The UAE鈥檚 Ministry of Foreign Affairs was the UAE recipient of the HXM Excellence Award for its successful implementation of 麻豆原创 SuccessFactors cloud solution, which not only transformed the HR processes, but established a new standard of excellence in the field of diplomacy. It was announced that the implementation resulted in significant time and resource savings, with a 70% reduction in time to hire and a 90% increase in learning engagements. The Ministry鈥檚 exceptional commitment to learning was also recognized, as it is the most active Learning Content Consumer, offering Skillsoft Learning Content to its employees in the UAE and missions abroad.

Receiving the HXM Excellence Award for Qatar was the Civil Service and Government Development Bureau (CGB), which was recognized for its impressive modernization efforts and innovative approach. The CGB successfully centralized all government employees under one umbrella, including a unified payroll and platform to enhance the 鈥榟ire to retire鈥� experience.

Hassan Al-Khaja, Director of Human Resources Information System Centre at the CGB commented, 鈥淗aving senior management support and a motivated, highly skilled workforce are key to delivering exceptional services to the public and supports the aims of Qatar Vision 2030. Our ongoing digital transformation supports this by creating a system that is scalable, flexible and paves the way for further innovation, taking into account the long-term CGB vision and future government trends.鈥�

The HXM award for Oman was presented to integrated energy company OQ for achieving exemplary results in streamlining HR operations. In the cloud-based implementation, OQ successfully consolidated 10 oil companies into a single system, harmonizing the HR experience for a workforce of 6,000 employees.

Maryam Al Shaibani, VP Information & Digital Solutions at OQ, said, “We aim to support the development of national competencies in various fields of technology, in line with the digital transformation goals of Oman Vision 2040. By deploying solutions such as 麻豆原创 Success factors, we can leverage data to improve our ability to retain and develop our employees, enhance their experience and use succession planning to give us a competitive advantage.鈥�

A further two categories of awards were also presented at the event. First, the HXM Modernization Award was given organizations who moved from manual to fully automated processes, with recipients including the UAE鈥檚 Sharjah City Municipality; Sharjah Electricity, Water and Gas Authority (SEWA); Al-Futtaim Group and the Technology Innovation Institute; and from Qatar, Facilities Management and Maintenance Company and Qatar Fertilizer Company; and from Oman, MB Holding Company.

The second, was the HXM Outstanding Go-live Award for organizations who implemented projects in record time and on budget, received by the UAE鈥檚 Q Holding, Kerzner International, and Bespin Global Technologies Ltd; and Oman鈥檚 ASYAD.

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The post Human Resource Professionals Can Play a Key Role in Successful Adoption of Business AI, Experts at 麻豆原创 HR Connect Event Agree appeared first on 麻豆原创 MENA 麻豆原创 Room.