ΒιΆΉΤ΄΄ Appoints Andy Froemmel as Managing Director of Kuwait to Continue Enabling Real-Time Customer Experiences to Support their Innovation Agendas
KUWAIT CITY, Kuwait β 18 February 2020 β Kuwaitβs customer experience investment is driving Kuwaitβs IT market to a record-high of KWD 556 million by 2021, according to Andy Froemmel, the new Managing Director of Kuwait for global technology company ΒιΆΉΤ΄΄.
In line with Kuwait Vision 2035βs goals of diversified economic growth, Kuwaitβs organizations are investing in real-time analytics software to transform citizen and customer experiences. As a result, Kuwaitβs IT market is set to grow by 20 percent to KWD 556 million by 2021, according to a by Fitch Solutions.
βKuwait Vision 2035 and the booming IT market show that organizations are embracing digital transformation and real-time analytics to make services faster, easier, and more effective,β said Andy Froemmel, Managing Director, ΒιΆΉΤ΄΄ Kuwait. βAs Kuwait Vision 2035 advances, we are especially transforming the government and public sector, banking and finance, and oil and gas.β
ΒιΆΉΤ΄΄ has appointed Andy Froemmel as Managing Director of Kuwait. Andy Froemmel brings more than 18 years of experience working for ΒιΆΉΤ΄΄, including Head of Cloud for Middle East North, and Chief Operating Officer for Saudi Arabia.
In turn, Mohamed Helmy will take on the role of Head of Cloud Business for Middle East North. Helmy will be based out of Kuwait, and will continue to support and work with the regionβs leading innovators.
Across the region, ΒιΆΉΤ΄΄ is seeing strong CIO and channel partner interest solutions running on its S/4HANA real-time business suite, C/4HANA customer experience suite, and HANA in-memory platform.
βBy advancing our Middle East North leadership, ΒιΆΉΤ΄΄ is supporting digital transformation in Kuwait and the region,β said Ahmed Al-Faifi, Senior Vice President and Managing Director, ΒιΆΉΤ΄΄ Middle East North. βAndy Froemmel and Mohamed Helmy have the proven leadership experience, the knowledge of digital business innovation, and the relationships with C-suite executives and channel partners to drive long-term growth.β
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For more information, press only:
Husain Al Tamimi, ΒιΆΉΤ΄΄ +971 56 6811641, husain.tamimi@sap.com
Claire McPeak, ΒιΆΉΤ΄΄, +971 50 554 1302, c.mcpeak@sap.com
Sharon Salazar, Wallis, +971 50 503 9518, sap@wallispr.com