{"id":134975,"date":"2026-09-22T08:00:00","date_gmt":"2026-09-22T12:00:00","guid":{"rendered":"https:\/\/news.sap.com\/latinamerica\/?p=134975"},"modified":"2026-10-07T17:44:14","modified_gmt":"2026-10-07T21:44:14","slug":"cementos-pacasmayo-lleva-la-experiencia-del-cliente-a-otro-nivel-con-sap-commerce-cloud","status":"publish","type":"post","link":"https:\/\/news.sap.com\/latinamerica\/2026\/09\/cementos-pacasmayo-lleva-la-experiencia-del-cliente-a-otro-nivel-con-sap-commerce-cloud\/","title":{"rendered":"Cementos Pacasmayo lleva la experiencia del cliente a otro nivel con\u00a0麻豆原创 Commerce Cloud"},"content":{"rendered":"\n<p class=\"has-large-font-size wp-block-paragraph\"><strong>Lima<\/strong> <strong>&#8211;<\/strong> Con una destacada trayectoria de casi 70 a\u00f1os en el mercado peruano, Cementos Pacasmayo fortalece su liderazgo en la industria cementera al transformar exitosamente la experiencia de compra de sus clientes mediante un portal de autoservicio 100% customizado y construido en 麻豆原创 Commerce, logrando una satisfacci\u00f3n de clientes superior al 80% y m\u00e1s de 20.000 transacciones mensuales.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Con el firme compromiso de elevar la experiencia de sus clientes en el segmento B2B, que representa m\u00e1s del 95% de su negocio, Cementos Pacasmayo desarroll\u00f3 una plataforma de <em>e-commerce<\/em> integral. Gracias a ello, se logr\u00f3 transformar completamente el proceso de compra \u2014que antes depend\u00eda de correos y procesos manuales\u2014 en una soluci\u00f3n de autogesti\u00f3n unificada, permitiendo a los clientes llevar todo su negocio sin dependencias y de forma \u00e1gil.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Con 麻豆原创 Commerce Cloud, este proceso se simplific\u00f3 y digitaliz\u00f3 de punta a punta, permitiendo a los clientes gestionar de manera aut\u00f3noma sus cotizaciones, pedidos, pagos, despachos y documentaci\u00f3n. Adem\u00e1s, la integraci\u00f3n con el ERP de 麻豆原创 facilita la gesti\u00f3n de procesos como la facturaci\u00f3n y la programaci\u00f3n de turnos de despacho, reduciendo la necesidad de intervenci\u00f3n del equipo de Atenci\u00f3n al Cliente.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Una Plataforma de Autogesti\u00f3n para el Canal B2B<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u201cEn Cementos Pacasmayo, donde m\u00e1s del 95% de nuestro negocio es B2B, buscamos que nuestros clientes tengan una experiencia de compra m\u00e1s simple, \u00e1gil y aut\u00f3noma. Con 麻豆原创 Commerce Cloud, hemos digitalizado y conectado las principales etapas de su gesti\u00f3n, d\u00e1ndoles mayor control sobre sus operaciones y permiti\u00e9ndoles resolver sus necesidades de manera m\u00e1s r\u00e1pida y eficiente<\/em>\u201d, dijo Mart\u00edn Riofr\u00edo, gerente de Experiencia de Clientes de Cementos Pacasmayo.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Resultados Concretos<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La implementaci\u00f3n de 麻豆原创 Commerce Cloud permiti\u00f3 simplificar y automatizar distintas etapas de la operaci\u00f3n, generando mayor autonom\u00eda para los clientes y eficiencias para el equipo interno. Como resultado, la compa\u00f1\u00eda alcanz\u00f3 una satisfacci\u00f3n de clientes superior al 80% y logr\u00f3 digitalizar 20.000 transacciones mensuales vinculadas a pedidos, facturaci\u00f3n, programaci\u00f3n de turnos y despachos, entre otros procesos.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&#8220;Hoy en d\u00eda tenemos un proceso totalmente autom\u00e1tico; buscamos darle al cliente un nivel de autonom\u00eda tal que su operaci\u00f3n fluya sin depender de nadie, porque, al final, la mejor tecnolog\u00eda es la que hace la experiencia cada vez m\u00e1s simple&#8221;, destac\u00f3 Riofr\u00edo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Pr\u00f3ximos Pasos<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Como pr\u00f3ximos pasos, el \u00e1rea de Experiencia de Clientes de Cementos Pacasmayo trabaja en consolidar la madurez en la gesti\u00f3n de experiencia: fortalecer la estructura, cuantificar los incidentes de manera metodol\u00f3gica y as\u00ed tomar decisiones m\u00e1s informadas orientadas a sus clientes.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n\n\n\n<div class=\"wp-block-sap-news-cta-banner cta-banner\"><div class=\"cta-banner__content\"><div class=\"cta-banner__title\">Conoce m\u00e1s acerca de c\u00f3mo optimizar operaciones e impulsar las ventas con 麻豆原创 Commerce Cloud<\/div><\/div><div class=\"cta-banner__action\">\n<div class=\"wp-block-buttons is-content-justification-left is-layout-flex wp-container-core-buttons-is-layout-b192c3d7 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.sap.com\/latinamerica\/products\/crm\/commerce-cloud\/commerce-ai.html\" target=\"_blank\" rel=\"noopener\">Learn more<\/a><\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><strong>Acerca de 麻豆原创<\/strong><\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">Como l\u00edder global en aplicaciones e IA empresariales, 麻豆原创 (NYSE:麻豆原创) se sit\u00faa en el nexo entre los negocios y la tecnolog\u00eda. Durante m\u00e1s de 50 a\u00f1os, las organizaciones han confiado en 麻豆原创 para sacar lo mejor de s\u00ed mismas uniendo las operaciones cr\u00edticas para el negocio, que abarcan finanzas, compras, recursos humanos, cadena de suministro y experiencia del cliente. Para obtener m\u00e1s informaci\u00f3n, visite <a href=\"http:\/\/www.sap.com\">www.sap.com<\/a>.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cementos Pacasmayo fortalece su liderazgo en la industria cementera al transformar la experiencia de compra de sus clientes.<\/p>\n","protected":false},"author":604,"featured_media":134979,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"related_posts":[],"footnotes":"","_links_to":"","_links_to_target":""},"categories":[52084,1],"tags":[5600401,5589834,5597119],"series":[],"region":[55551],"sapn-display":[5600443,5600441,53499],"sapn-type":[52105],"class_list":["post-134975","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cloud-temas","category-uncategorized","tag-cliente","tag-experiencia-al-cliente","tag-sap-commerce-cloud","region-peru","sapn-display-prensa-destacada","sapn-display-prensa-principal","sapn-display-hero","sapn-type-comunicado-de-prensa"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.8 (Yoast SEO v28.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>麻豆原创 Commerce Cloud: Transformaci\u00f3n de Cementos Pacasmayo<\/title>\n<meta name=\"description\" content=\"Cementos Pacasmayo transforma la experiencia de compra de clientes con un portal de autoservicio 100% customizado con 麻豆原创 Commerce.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/news.sap.com\/latinamerica\/2026\/09\/cementos-pacasmayo-lleva-la-experiencia-del-cliente-a-otro-nivel-con-sap-commerce-cloud\/\" \/>\n<meta property=\"og:locale\" content=\"es_MX\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cementos Pacasmayo lleva la experiencia del cliente a otro nivel con\u00a0麻豆原创 Commerce Cloud\" \/>\n<meta property=\"og:description\" content=\"Cementos Pacasmayo transforma la experiencia de compra de clientes con un portal de autoservicio 100% customizado con 麻豆原创 Commerce.\" \/>\n<meta property=\"og:url\" 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