  {"id":127283,"date":"2023-02-21T10:46:02","date_gmt":"2023-02-21T15:46:02","guid":{"rendered":"https:\/\/news.sap.com\/latinamerica\/?p=127283"},"modified":"2023-11-14T11:18:08","modified_gmt":"2023-11-14T16:18:08","slug":"como-impulsar-el-crecimiento-empresarial-en-2023","status":"publish","type":"post","link":"https:\/\/news.sap.com\/latinamerica\/2023\/02\/como-impulsar-el-crecimiento-empresarial-en-2023\/","title":{"rendered":"\u00bfC\u00f3mo impulsar el crecimiento empresarial en 2023?"},"content":{"rendered":"<div>Una de las se\u00f1ales de una empresa pr\u00f3spera es el crecimiento constante y s\u00f3lido. Sin embargo, sabemos que esto no ha sido f\u00e1cil de lograr en los \u00faltimos a\u00f1os. Consolidar la escalabilidad de las organizaciones en contextos impredecibles se ha convertido en el reto constante de los l\u00edderes empresariales, pues sortear una econom\u00eda mundial en desaceleraci\u00f3n, la incertidumbre geopol\u00edtica, la covid, guerras, entre otras eventualidades m\u00e1s que ya existen o que pueden surgir, no es tarea f\u00e1cil.<\/div>\n<div><\/div>\n<div>Seg\u00fan la consultora McKinsey en su documento\u00a0<i>Las diez reglas del crecimiento<\/i>,\u00a0<b>una empresa t\u00edpica creci\u00f3 tan solo un 2,8% anual durante los diez a\u00f1os anteriores a la covid, y solo una de cada ocho registr\u00f3 tasas de crecimiento superiores al 10% anual.<\/b><\/div>\n<div>\n<p class=\"section sp-8\">Bajo este contexto, es determinante conocer y entender qu\u00e9 necesitan las organizaciones para impulsar su crecimiento y que, adem\u00e1s, se cree valor.\u00a0De acuerdo con el mismo documento de la consultora, hay tres elementos fundamentales que los l\u00edderes empresariales deben tener en mente a la hora de planificar la estrategia de crecimiento de su organizaci\u00f3n:<\/p>\n<ol class=\"section sp-8 list\">\n<li>Contar con una aspiraci\u00f3n audaz, pensar en grande y tener una mentalidad que acompa\u00f1e este prop\u00f3sito.<\/li>\n<li>Tener los facilitadores adecuados y poder integrarlos en la organizaci\u00f3n. Contar con el mejor equipo y aliados para hacer posible dicha aspiraci\u00f3n.<\/li>\n<li>Asegurar v\u00edas claras y herramientas que permitan hacer posible las iniciativas de crecimiento. Entre m\u00e1s preparado se est\u00e9, m\u00e1s f\u00e1cil va a ser \u2018surfear la ola\u2019.<\/li>\n<\/ol>\n<p class=\"section sp-8\"><b>Mucho de este panorama, dif\u00edcil pero no imposible, es lo que abre las puertas a la creatividad y resiliencia.\u00a0<\/b>Si bien todo puede lucir incierto, las empresas no pueden dejar de planificar su crecimiento, por lo que el hecho de anticiparse con una estrategia que incluya innovaci\u00f3n y tecnolog\u00eda se traducir\u00e1 en desarrollo escalable.<\/p>\n<p class=\"section sp-8\">Hoy m\u00e1s que nunca las compa\u00f1\u00edas deben permanecer actualizadas y alineadas a las tendencias que resuenan en el mercado y, a su vez, contar con las herramientas y aliados para hacerlo.<\/p>\n<p class=\"section sp-8\">Ya teniendo clara esta base, es necesario pensar y desarrollar una ambici\u00f3n definida de crecimiento en la que, sacando provecho de las experiencias pasadas, se ejecuten planes m\u00e1s robustos, pero a la vez m\u00e1s flexibles y resilientes.\u00a0Encarar el 2023 preparados no tendr\u00e1 un resultado diferente que impulsarnos hacia el futuro con \u00e9xito.<\/p>\n<p><em>Por:\u00a0Marcela Perilla, presidente de 麻豆原创 para la regi\u00f3n norte de Latinoam\u00e9rica y el Caribe<\/em><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Una de las se\u00f1ales de una empresa pr\u00f3spera es el crecimiento constante y s\u00f3lido. Sin embargo, sabemos que esto no ha sido f\u00e1cil de lograr&#8230;<\/p>\n","protected":false},"author":3752,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[24297],"tags":[59591],"series":[],"region":[26401],"sapn-display":[5600442,5600440,53499],"sapn-type":[6114],"class_list":["post-127283","post","type-post","status-publish","format-standard","hentry","category-tecnologia","tag-analiticos-2","region-latinoamerica","sapn-display-articulo-destacado","sapn-display-articulo-principal","sapn-display-hero","sapn-type-articulo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.9 (Yoast SEO v26.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>\u00bfC\u00f3mo impulsar el crecimiento empresarial en 2023? - 麻豆原创 News Center Latinoam\u00e9rica<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/news.sap.com\/latinamerica\/2023\/02\/como-impulsar-el-crecimiento-empresarial-en-2023\/\" \/>\n<meta property=\"og:locale\" content=\"es_MX\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00bfC\u00f3mo impulsar el crecimiento empresarial en 2023?\" \/>\n<meta property=\"og:description\" content=\"Una de las se\u00f1ales de una empresa pr\u00f3spera es el crecimiento constante y s\u00f3lido. Sin embargo, sabemos que esto no ha sido f\u00e1cil de lograr...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/news.sap.com\/latinamerica\/2023\/02\/como-impulsar-el-crecimiento-empresarial-en-2023\/\" \/>\n<meta property=\"og:site_name\" content=\"麻豆原创 News Center Latinoam\u00e9rica\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/麻豆原创latinoamerica\" \/>\n<meta property=\"article:published_time\" content=\"2023-02-21T15:46:02+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-11-14T16:18:08+00:00\" \/>\n<meta name=\"author\" content=\"Marcela Perilla\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Marcela Perilla\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/news.sap.com\/latinamerica\/2023\/02\/como-impulsar-el-crecimiento-empresarial-en-2023\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/news.sap.com\/latinamerica\/2023\/02\/como-impulsar-el-crecimiento-empresarial-en-2023\/\"},\"author\":{\"name\":\"Marcela Perilla\",\"@id\":\"https:\/\/news.sap.com\/latinamerica\/#\/schema\/person\/2618b7d088c07af0f67543f50f61dc84\"},\"headline\":\"\u00bfC\u00f3mo impulsar el crecimiento empresarial en 2023?\",\"datePublished\":\"2023-02-21T15:46:02+00:00\",\"dateModified\":\"2023-11-14T16:18:08+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/news.sap.com\/latinamerica\/2023\/02\/como-impulsar-el-crecimiento-empresarial-en-2023\/\"},\"wordCount\":432,\"publisher\":{\"@id\":\"https:\/\/news.sap.com\/latinamerica\/#organization\"},\"keywords\":[\"analiticos\"],\"articleSection\":[\"Tecnolog\u00eda\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/news.sap.com\/latinamerica\/2023\/02\/como-impulsar-el-crecimiento-empresarial-en-2023\/\",\"url\":\"https:\/\/news.sap.com\/latinamerica\/2023\/02\/como-impulsar-el-crecimiento-empresarial-en-2023\/\",\"name\":\"\u00bfC\u00f3mo impulsar el crecimiento empresarial en 2023? 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