{"id":126843,"date":"2022-11-03T16:01:41","date_gmt":"2022-11-03T20:01:41","guid":{"rendered":"https:\/\/news.sap.com\/latinamerica\/?p=126843"},"modified":"2023-11-14T14:57:58","modified_gmt":"2023-11-14T19:57:58","slug":"conoce-a-eatcloud-la-startup-colombiana-ganadora-de-social-innomarathon-2022","status":"publish","type":"post","link":"https:\/\/news.sap.com\/latinamerica\/2022\/11\/conoce-a-eatcloud-la-startup-colombiana-ganadora-de-social-innomarathon-2022\/","title":{"rendered":"Conoce a Eatcloud, la startup colombiana ganadora de Social Innomarathon 2022"},"content":{"rendered":"<p class=\"lead\"><a href=\"https:\/\/www.eatcloud.com\/\"><span style=\"font-weight: 400\">Eatcloud<\/span><\/a><span style=\"font-weight: 400\">, la startup de triple impacto que reduce el desperdicio de alimentos, combate el hambre y ayuda al medioambiente, fue la ganadora de Social Innomarathon 2022, la competencia regional de 麻豆原创 y Socialab que busca impulsar empresas de impacto en Latinoam\u00e9rica enfocadas en resolver problemas sociales o ambientales a trav\u00e9s de modelos de negocio sostenibles que usen tecnolog\u00edas, herramientas digitales o la gesti\u00f3n de datos de manera innovadora. En la edici\u00f3n de este a\u00f1o, el desaf\u00edo estuvo enfocado en emprendimientos que, a trav\u00e9s de la innovaci\u00f3n abierta, impulsaran la generaci\u00f3n de empleo, la formaci\u00f3n en tecnolog\u00eda digital, la acci\u00f3n clim\u00e1tica y la econom\u00eda circular.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Eatcloud es una aplicaci\u00f3n que que est\u00e1 cambiando las vidas de los sectores vulnerables que padecen hambre. A trav\u00e9s de la inteligencia artificial, conecta a donantes de alimentos con poblaciones necesitadas. La startup tiene presencia en 230 ciudades y municipios de Colombia, Espa\u00f1a y M\u00e9xico. Asimismo, conecta cerca de 2000 puntos de venta, plantas y centros de distribuci\u00f3n del ecosistema alimentario. Hasta el momento, han rescatado m\u00e1s de 25.000 toneladas de alimentos, equivalentes a m\u00e1s de 60 millones de platos de comida.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">Con la ayuda de las mentor\u00edas de expertos de 麻豆原创, el equipo de Eatcloud pudo comprender el importante papel de la sostenibilidad en su estrategia corporativa. \u201c<\/span><i><span style=\"font-weight: 400\">Tener la oportunidad de co-crear con 麻豆原创 un puente para llegar a la industria CPG y Retail, con una propuesta de valor que ahorra dinero a sus clientes y a la vez genera amplio impacto social y ambiental, es sin duda una gran noticia que puede llegar a ser el proyecto privado de mayor impacto social en el mundo. Porque si nosotros hemos logrado automatizar el rescate de millones platos de comida, de la mano de un canal como 麻豆原创, en su base instalada ERP, sin duda podemos hacer una gran revoluci\u00f3n alimentaria<\/span><\/i><span style=\"font-weight: 400\">\u201d, explica Jorge Correa, CEO de Eatcloud, sobre el impacto del programa.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Jorge cuenta que el origen de Eatcloud surge a causa del esp\u00edritu servicial y emprendedor de su familia. Su padre era ingeniero civil y al final de su carrera se dedic\u00f3 a\u00a0 trabajar en proyectos vinculados con j\u00f3venes y medioambiente. Su madre fue educadora dedicada a fundar jardines infantiles en zonas marginadas de la ciudad de Medell\u00edn. En medio de estas circunstancias, Jorge y sus hermanos conocieron el hambre: ve\u00edan todas las semanas c\u00f3mo m\u00e1s de 300 ni\u00f1os acud\u00edan a cada instituci\u00f3n en situaci\u00f3n de desnutrici\u00f3n cr\u00f3nica. \u201c<\/span><i><span style=\"font-weight: 400\">Esta experiencia nos marc\u00f3<\/span><\/i><span style=\"font-weight: 400\">\u201d, reflexiona el CEO de Eatcloud.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Desde ese entonces, Jorge y sus hermanos conectan su prop\u00f3sito con sus experiencias hasta llegar a Eatcloud. De la mano de sus clientes conocieron el problema de la merma operativa y c\u00f3mo la industria de alimentos tiene que tirar a la basura miles de toneladas de alimentos que no se alcanzan a vender, a\u00fan siendo aptos para el consumo humano. Entendieron la magnitud del problema global y decidieron tomar medida para evitar que coexistan el desperdicio de alimentos y el hambre.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Adem\u00e1s de su importante rol en Eatcloud, Jorge es emprendedor, experto en marketing, ventas, desarrollo de ecosistemas, transformaci\u00f3n digital e innovaci\u00f3n. Hoy, lidera la estrategia corporativa de la startup.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Entre los pr\u00f3ximos proyectos de Eatcloud, tienen planeado consolidar su operaci\u00f3n tanto en Colombia como Espa\u00f1a y avanzar en la expansi\u00f3n de mercado en M\u00e9xico y Brasil. Incluso, se propusieron el gran desaf\u00edo de llegar a m\u00e1s de 10 pa\u00edses en tres continentes en los pr\u00f3ximos a\u00f1os. Con mucha ilusi\u00f3n, esperan integrarse t\u00e9cnica y comercialmente a 麻豆原创 para llegar con celeridad a toda la regi\u00f3n como punto de partida de su expansi\u00f3n global.<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u201c<\/span><i><span style=\"font-weight: 400\">Estamos muy agradecidos por esta magnifica oportunidad y esperamos que sea el punto de partida de un partnership que pueda dar frutos que impacten al mundo<\/span><\/i><span style=\"font-weight: 400\">\u201d .<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Eatcloud, la startup de triple impacto que reduce el desperdicio de alimentos, combate el hambre y ayuda al medioambiente, fue la ganadora de Social Innomarathon&#8230;<\/p>\n","protected":false},"author":140,"featured_media":126852,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[41591],"tags":[5600363,5550869,5595261],"series":[],"region":[54562,5595164,26401],"sapn-display":[52079,5600443,5600441,53499],"sapn-type":[52105],"class_list":["post-126843","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-corporativo","tag-eatcloud","tag-responsabilidad-social","tag-social-innomarathon","region-argentina","region-costa-rica","region-latinoamerica","sapn-display-top-stories","sapn-display-prensa-destacada","sapn-display-prensa-principal","sapn-display-hero","sapn-type-comunicado-de-prensa"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.9 (Yoast SEO v26.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Conoce a 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