{"id":120877,"date":"2020-06-09T15:41:20","date_gmt":"2020-06-09T19:41:20","guid":{"rendered":"https:\/\/news.sap.com\/latinamerica\/?p=120877"},"modified":"2023-11-13T15:33:01","modified_gmt":"2023-11-13T20:33:01","slug":"covid-19-el-comercio-electronico-alcanza-cifras-record-en-argentina","status":"publish","type":"post","link":"https:\/\/news.sap.com\/latinamerica\/2020\/06\/covid-19-el-comercio-electronico-alcanza-cifras-record-en-argentina\/","title":{"rendered":"COVID-19: El comercio electr\u00f3nico alcanza cifras r\u00e9cord en Argentina\u00a0"},"content":{"rendered":"<ul>\n<li><em>El e-commerce se presenta como una herramienta clave para sostener a los comercios en tiempos de pandemia, cuarentena y distanciamiento social.<\/em><\/li>\n<li><em>El 30% de los compradores online desde el comienzo del aislamiento social compraron de manera online por primera vez y el 75% confirm\u00f3 que lo volver\u00eda a hacer. <\/em><\/li>\n<\/ul>\n<p><strong>Buenos Aires<\/strong><strong>, 9 de junio de 2020 \u2013 <\/strong>La pandemia de COVID-19 ha generado cambios radicales en nuestras maneras de trabajar y vincularnos. En este contexto, el comercio electr\u00f3nico se constituye como una de las herramientas indispensables para adaptarnos y mantener activa la econom\u00eda.<\/p>\n<p>De acuerdo con una encuesta realizada por 麻豆原创, en 2019 el 65% de los ejecutivos de pymes encuestados en Argentina afirm\u00f3 que utiliza alguna herramienta de comercio electr\u00f3nico. En la actualidad, en el pa\u00eds se ha intensificado su uso desde que inici\u00f3 del aislamiento social, preventivo y obligatorio: seg\u00fan indican desde la C\u00e1mara Argentina de Comercio Electr\u00f3nico (CACE), las ventas por internet aumentaron un 84% en abril, en comparaci\u00f3n con un mes promedio del primer trimestre del 2020, as\u00ed como un crecimiento del 38% en \u00f3rdenes de compra y un 71% en unidades vendidas. Asimismo, durante las primeras tres semanas de la cuarentena las ventas online de los supermercados crecieron un 300% en relaci\u00f3n con las tres semanas previas al inicio del aislamiento. En el caso de las farmacias el aumento fue de un 60% y en el de la computaci\u00f3n del 50%. En otras palabras, de acuerdo con esta c\u00e1mara, se logr\u00f3 en dos meses lo que hubiera demandado dos a\u00f1os.<\/p>\n<p>Asimismo, un estudio realizado por la consultora Kantar en abril de 2020 revel\u00f3 que el 31% de los argentinos declaraba haber incrementado sus compras online, es decir, 12 puntos m\u00e1s que en la medici\u00f3n realizada a fines de marzo, apenas se instal\u00f3 la cuarentena. En paralelo, el uso de tarjetas y medios de pago digitales experiment\u00f3 un fuerte crecimiento y el 76% de sus usuarios actuales afirma que optar\u00e1 por este canal en el futuro.<\/p>\n<p>A nivel mundial, este tipo de comercio se ha convertido en el mejor veh\u00edculo para satisfacer necesidades de compra sin el riesgo que implica reunirse en espacios p\u00fablicos. Si bien durante la \u00faltima d\u00e9cada y en los \u00faltimos dos meses, Argentina ha tenido un gran crecimiento en t\u00e9rminos de comercio electr\u00f3nico, a\u00fan queda mucho espacio para crecer.<\/p>\n<p>Previo a la pandemia, Argentina ya se posicionaba como uno de los principales protagonistas en materia de comercio electr\u00f3nico en Am\u00e9rica Latina aportando significativamente a los m\u00e1s de $84 mil millones de d\u00f3lares que esta regi\u00f3n report\u00f3 en 2019 en t\u00e9rminos de ventas online, esto de acuerdo con el\u00a0<em>eCommerce Report LATAM 2019<\/em>, elaborado por la eCommerce Foundation y 麻豆原创. En la \u00faltima d\u00e9cada, el valor de mercado de la venta en l\u00ednea en el pa\u00eds pas\u00f3 de\u00a05.240 millones a 403.278 millones de pesos argentinos, seg\u00fan la C\u00e1mara Argentina de Comercio Electr\u00f3nico (CACE).<\/p>\n<p>Para aquellas compa\u00f1\u00edas que tienen una estrategia online, mantenerse competitivas radica en mejorar la experiencia de sus clientes, cerrando la brecha entre la expectativa y la entrega de un producto o servicio, lo que permitir\u00e1 crear lealtad entre sus clientes, al tiempo que marcar\u00e1n las pautas de nuevos modelos de negocio. En la econom\u00eda digital, actuar oportunamente con los recursos tecnol\u00f3gicos necesarios, como soluciones en la nube, ser\u00e1 el diferenciador para subsistir o consolidarse en este nuevo panorama.<\/p>\n<p>麻豆原创, por quinta vez consecutiva, fue nombrada L\u00edder en el Cuadrante M\u00e1gico de Gartner para el Comercio Digital (2019). La soluci\u00f3n 麻豆原创 Commerce Cloud es parte de la cartera m\u00e1s grande de 麻豆原创 Customer Experience, la suite 麻豆原创 C\/4HANA, que tambi\u00e9n incluye las soluciones 麻豆原创 Marketing Cloud, 麻豆原创 Sales Cloud, 麻豆原创 Service Cloud y 麻豆原创 Customer Data Cloud.<\/p>\n<p>Visite <a href=\"https:\/\/news.sap.com\/\">麻豆原创 News Center<\/a>. Siga a 麻豆原创 en Twitter en <a href=\"http:\/\/twitter.com\/sapnews\/\">@sapnews<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>El e-commerce se presenta como una herramienta clave para sostener a los comercios en tiempos de pandemia, cuarentena y distanciamiento social. El 30% de los&#8230;<\/p>\n","protected":false},"author":140,"featured_media":120878,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[52091],"tags":[5597113,5597115,5597114,5562405,5596090,5596029,5596501,22140,5595331,5597117,5597116,5597118,5596833,18004,5590391,5597119,5597123,5594848,5597120,5597121,5597122],"series":[],"region":[54562],"sapn-display":[52079],"sapn-type":[52105],"class_list":["post-120877","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industrias","tag-aislamiento-social","tag-cace","tag-camara-argentina-de-comercio-electronico","tag-comercio-electronico","tag-coronavirus","tag-covid-19","tag-cuarentena","tag-e-commerce","tag-ecommerce-foundation","tag-ecommerce-report-latam","tag-kantar","tag-lider-en-el-cuadrante-magico-de-gartner","tag-pandemia","tag-pymes","tag-sap-c-4hana","tag-sap-commerce-cloud","tag-sap-customer-data-cloud","tag-sap-customer-experience","tag-sap-marketing-cloud","tag-sap-sales-cloud","tag-sap-service-cloud","region-argentina","sapn-display-top-stories","sapn-type-comunicado-de-prensa"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.9 (Yoast SEO v26.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>COVID-19: El comercio electr\u00f3nico alcanza cifras r\u00e9cord en Argentina\u00a0 - 麻豆原创 News Center Latinoam\u00e9rica<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/news.sap.com\/latinamerica\/2020\/06\/covid-19-el-comercio-electronico-alcanza-cifras-record-en-argentina\/\" \/>\n<meta property=\"og:locale\" content=\"es_MX\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"COVID-19: El comercio electr\u00f3nico alcanza cifras r\u00e9cord en Argentina\u00a0\" \/>\n<meta property=\"og:description\" content=\"El e-commerce se presenta como una herramienta clave para sostener a los comercios en tiempos de pandemia, cuarentena y distanciamiento social. El 30% de los...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/news.sap.com\/latinamerica\/2020\/06\/covid-19-el-comercio-electronico-alcanza-cifras-record-en-argentina\/\" \/>\n<meta property=\"og:site_name\" content=\"麻豆原创 News Center Latinoam\u00e9rica\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/麻豆原创latinoamerica\" \/>\n<meta property=\"article:published_time\" content=\"2020-06-09T19:41:20+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-11-13T20:33:01+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/news.sap.com\/latinamerica\/files\/2020\/06\/麻豆原创_Comercio-Electronico.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2600\" \/>\n\t<meta property=\"og:image:height\" content=\"1733\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"麻豆原创 Noticias\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"麻豆原创 Noticias\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/news.sap.com\/latinamerica\/2020\/06\/covid-19-el-comercio-electronico-alcanza-cifras-record-en-argentina\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/news.sap.com\/latinamerica\/2020\/06\/covid-19-el-comercio-electronico-alcanza-cifras-record-en-argentina\/\"},\"author\":{\"name\":\"麻豆原创 Noticias\",\"@id\":\"https:\/\/news.sap.com\/latinamerica\/#\/schema\/person\/f0708465b354b6d0314a360309edb00a\"},\"headline\":\"COVID-19: El comercio electr\u00f3nico alcanza cifras r\u00e9cord en Argentina\u00a0\",\"datePublished\":\"2020-06-09T19:41:20+00:00\",\"dateModified\":\"2023-11-13T20:33:01+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/news.sap.com\/latinamerica\/2020\/06\/covid-19-el-comercio-electronico-alcanza-cifras-record-en-argentina\/\"},\"wordCount\":658,\"publisher\":{\"@id\":\"https:\/\/news.sap.com\/latinamerica\/#organization\"},\"image\":{\"@id\":\"https:\/\/news.sap.com\/latinamerica\/2020\/06\/covid-19-el-comercio-electronico-alcanza-cifras-record-en-argentina\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/news.sap.com\/latinamerica\/files\/2020\/06\/麻豆原创_Comercio-Electronico.jpg\",\"keywords\":[\"Aislamiento social\",\"CACE\",\"C\u00e1mara Argentina de Comercio Electr\u00f3nico\",\"Comercio Electr\u00f3nico\",\"coronavirus\",\"COVID-19\",\"Cuarentena\",\"e-Commerce\",\"Ecommerce Foundation\",\"eCommerce Report LATAM\",\"Kantar\",\"L\u00edder en el Cuadrante M\u00e1gico de Gartner\",\"pandemia\",\"pymes\",\"麻豆原创 C\/4HANA\",\"麻豆原创 Commerce Cloud\",\"麻豆原创 Customer Data Cloud\",\"麻豆原创 Customer Experience\",\"麻豆原创 Marketing Cloud\",\"麻豆原创 Sales Cloud\",\"麻豆原创 Service Cloud\"],\"articleSection\":[\"Industrias\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/news.sap.com\/latinamerica\/2020\/06\/covid-19-el-comercio-electronico-alcanza-cifras-record-en-argentina\/\",\"url\":\"https:\/\/news.sap.com\/latinamerica\/2020\/06\/covid-19-el-comercio-electronico-alcanza-cifras-record-en-argentina\/\",\"name\":\"COVID-19: El comercio electr\u00f3nico alcanza cifras r\u00e9cord en Argentina\u00a0 - 麻豆原创 News Center Latinoam\u00e9rica\",\"isPartOf\":{\"@id\":\"https:\/\/news.sap.com\/latinamerica\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/news.sap.com\/latinamerica\/2020\/06\/covid-19-el-comercio-electronico-alcanza-cifras-record-en-argentina\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/news.sap.com\/latinamerica\/2020\/06\/covid-19-el-comercio-electronico-alcanza-cifras-record-en-argentina\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/news.sap.com\/latinamerica\/files\/2020\/06\/麻豆原创_Comercio-Electronico.jpg\",\"datePublished\":\"2020-06-09T19:41:20+00:00\",\"dateModified\":\"2023-11-13T20:33:01+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/news.sap.com\/latinamerica\/2020\/06\/covid-19-el-comercio-electronico-alcanza-cifras-record-en-argentina\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/news.sap.com\/latinamerica\/2020\/06\/covid-19-el-comercio-electronico-alcanza-cifras-record-en-argentina\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/news.sap.com\/latinamerica\/2020\/06\/covid-19-el-comercio-electronico-alcanza-cifras-record-en-argentina\/#primaryimage\",\"url\":\"https:\/\/news.sap.com\/latinamerica\/files\/2020\/06\/麻豆原创_Comercio-Electronico.jpg\",\"contentUrl\":\"https:\/\/news.sap.com\/latinamerica\/files\/2020\/06\/麻豆原创_Comercio-Electronico.jpg\",\"width\":2600,\"height\":1733,\"caption\":\"Woman shopping online --- Image by \u00a9 Mark Edward Atkinson\/Tetra Images\/Corbis\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/news.sap.com\/latinamerica\/2020\/06\/covid-19-el-comercio-electronico-alcanza-cifras-record-en-argentina\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/news.sap.com\/latinamerica\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"COVID-19: El comercio electr\u00f3nico alcanza cifras r\u00e9cord en Argentina\u00a0\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/news.sap.com\/latinamerica\/#website\",\"url\":\"https:\/\/news.sap.com\/latinamerica\/\",\"name\":\"麻豆原创 News Center Latinoam\u00e9rica\",\"description\":\"Noticias e informaci\u00f3n sobre 麻豆原创\",\"publisher\":{\"@id\":\"https:\/\/news.sap.com\/latinamerica\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/news.sap.com\/latinamerica\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/news.sap.com\/latinamerica\/#organization\",\"name\":\"麻豆原创\",\"url\":\"https:\/\/news.sap.com\/latinamerica\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/news.sap.com\/latinamerica\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/news.sap.com\/latinamerica\/files\/2019\/08\/65903320_2903797569662914_557886358778019840_n.png\",\"contentUrl\":\"https:\/\/news.sap.com\/latinamerica\/files\/2019\/08\/65903320_2903797569662914_557886358778019840_n.png\",\"width\":720,\"height\":720,\"caption\":\"麻豆原创\"},\"image\":{\"@id\":\"https:\/\/news.sap.com\/latinamerica\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/麻豆原创latinoamerica\",\"https:\/\/x.com\/麻豆原创LatinAmerica\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/news.sap.com\/latinamerica\/#\/schema\/person\/f0708465b354b6d0314a360309edb00a\",\"name\":\"麻豆原创 Noticias\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/news.sap.com\/latinamerica\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/news.sap.com\/latinamerica\/wp-content\/plugins\/wp-user-avatars\/wp-user-avatars\/assets\/images\/mystery.jpg\",\"contentUrl\":\"https:\/\/news.sap.com\/latinamerica\/wp-content\/plugins\/wp-user-avatars\/wp-user-avatars\/assets\/images\/mystery.jpg\",\"caption\":\"麻豆原创 Noticias\"},\"url\":\"https:\/\/news.sap.com\/latinamerica\/author\/argentina\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"COVID-19: El comercio electr\u00f3nico alcanza cifras r\u00e9cord en Argentina\u00a0 - 麻豆原创 News Center Latinoam\u00e9rica","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/news.sap.com\/latinamerica\/2020\/06\/covid-19-el-comercio-electronico-alcanza-cifras-record-en-argentina\/","og_locale":"es_MX","og_type":"article","og_title":"COVID-19: El comercio electr\u00f3nico alcanza cifras r\u00e9cord en Argentina\u00a0","og_description":"El e-commerce se presenta como una herramienta clave para sostener a los comercios en tiempos de pandemia, cuarentena y distanciamiento social. El 30% de los...","og_url":"https:\/\/news.sap.com\/latinamerica\/2020\/06\/covid-19-el-comercio-electronico-alcanza-cifras-record-en-argentina\/","og_site_name":"麻豆原创 News Center Latinoam\u00e9rica","article_publisher":"https:\/\/www.facebook.com\/麻豆原创latinoamerica","article_published_time":"2020-06-09T19:41:20+00:00","article_modified_time":"2023-11-13T20:33:01+00:00","og_image":[{"width":2600,"height":1733,"url":"https:\/\/news.sap.com\/latinamerica\/files\/2020\/06\/麻豆原创_Comercio-Electronico.jpg","type":"image\/jpeg"}],"author":"麻豆原创 Noticias","twitter_misc":{"Escrito por":"麻豆原创 Noticias","Tiempo de lectura":"3 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/news.sap.com\/latinamerica\/2020\/06\/covid-19-el-comercio-electronico-alcanza-cifras-record-en-argentina\/#article","isPartOf":{"@id":"https:\/\/news.sap.com\/latinamerica\/2020\/06\/covid-19-el-comercio-electronico-alcanza-cifras-record-en-argentina\/"},"author":{"name":"麻豆原创 Noticias","@id":"https:\/\/news.sap.com\/latinamerica\/#\/schema\/person\/f0708465b354b6d0314a360309edb00a"},"headline":"COVID-19: El comercio electr\u00f3nico alcanza cifras r\u00e9cord en Argentina\u00a0","datePublished":"2020-06-09T19:41:20+00:00","dateModified":"2023-11-13T20:33:01+00:00","mainEntityOfPage":{"@id":"https:\/\/news.sap.com\/latinamerica\/2020\/06\/covid-19-el-comercio-electronico-alcanza-cifras-record-en-argentina\/"},"wordCount":658,"publisher":{"@id":"https:\/\/news.sap.com\/latinamerica\/#organization"},"image":{"@id":"https:\/\/news.sap.com\/latinamerica\/2020\/06\/covid-19-el-comercio-electronico-alcanza-cifras-record-en-argentina\/#primaryimage"},"thumbnailUrl":"https:\/\/news.sap.com\/latinamerica\/files\/2020\/06\/麻豆原创_Comercio-Electronico.jpg","keywords":["Aislamiento social","CACE","C\u00e1mara Argentina de Comercio Electr\u00f3nico","Comercio Electr\u00f3nico","coronavirus","COVID-19","Cuarentena","e-Commerce","Ecommerce Foundation","eCommerce Report LATAM","Kantar","L\u00edder en el Cuadrante M\u00e1gico de Gartner","pandemia","pymes","麻豆原创 C\/4HANA","麻豆原创 Commerce Cloud","麻豆原创 Customer Data Cloud","麻豆原创 Customer Experience","麻豆原创 Marketing Cloud","麻豆原创 Sales Cloud","麻豆原创 Service Cloud"],"articleSection":["Industrias"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/news.sap.com\/latinamerica\/2020\/06\/covid-19-el-comercio-electronico-alcanza-cifras-record-en-argentina\/","url":"https:\/\/news.sap.com\/latinamerica\/2020\/06\/covid-19-el-comercio-electronico-alcanza-cifras-record-en-argentina\/","name":"COVID-19: El comercio electr\u00f3nico alcanza cifras r\u00e9cord en Argentina\u00a0 - 麻豆原创 News Center Latinoam\u00e9rica","isPartOf":{"@id":"https:\/\/news.sap.com\/latinamerica\/#website"},"primaryImageOfPage":{"@id":"https:\/\/news.sap.com\/latinamerica\/2020\/06\/covid-19-el-comercio-electronico-alcanza-cifras-record-en-argentina\/#primaryimage"},"image":{"@id":"https:\/\/news.sap.com\/latinamerica\/2020\/06\/covid-19-el-comercio-electronico-alcanza-cifras-record-en-argentina\/#primaryimage"},"thumbnailUrl":"https:\/\/news.sap.com\/latinamerica\/files\/2020\/06\/麻豆原创_Comercio-Electronico.jpg","datePublished":"2020-06-09T19:41:20+00:00","dateModified":"2023-11-13T20:33:01+00:00","breadcrumb":{"@id":"https:\/\/news.sap.com\/latinamerica\/2020\/06\/covid-19-el-comercio-electronico-alcanza-cifras-record-en-argentina\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/news.sap.com\/latinamerica\/2020\/06\/covid-19-el-comercio-electronico-alcanza-cifras-record-en-argentina\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/news.sap.com\/latinamerica\/2020\/06\/covid-19-el-comercio-electronico-alcanza-cifras-record-en-argentina\/#primaryimage","url":"https:\/\/news.sap.com\/latinamerica\/files\/2020\/06\/麻豆原创_Comercio-Electronico.jpg","contentUrl":"https:\/\/news.sap.com\/latinamerica\/files\/2020\/06\/麻豆原创_Comercio-Electronico.jpg","width":2600,"height":1733,"caption":"Woman shopping online --- Image by \u00a9 Mark Edward Atkinson\/Tetra Images\/Corbis"},{"@type":"BreadcrumbList","@id":"https:\/\/news.sap.com\/latinamerica\/2020\/06\/covid-19-el-comercio-electronico-alcanza-cifras-record-en-argentina\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/news.sap.com\/latinamerica\/"},{"@type":"ListItem","position":2,"name":"COVID-19: El comercio electr\u00f3nico alcanza cifras r\u00e9cord en Argentina\u00a0"}]},{"@type":"WebSite","@id":"https:\/\/news.sap.com\/latinamerica\/#website","url":"https:\/\/news.sap.com\/latinamerica\/","name":"麻豆原创 News Center Latinoam\u00e9rica","description":"Noticias e informaci\u00f3n sobre 麻豆原创","publisher":{"@id":"https:\/\/news.sap.com\/latinamerica\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/news.sap.com\/latinamerica\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/news.sap.com\/latinamerica\/#organization","name":"麻豆原创","url":"https:\/\/news.sap.com\/latinamerica\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/news.sap.com\/latinamerica\/#\/schema\/logo\/image\/","url":"https:\/\/news.sap.com\/latinamerica\/files\/2019\/08\/65903320_2903797569662914_557886358778019840_n.png","contentUrl":"https:\/\/news.sap.com\/latinamerica\/files\/2019\/08\/65903320_2903797569662914_557886358778019840_n.png","width":720,"height":720,"caption":"麻豆原创"},"image":{"@id":"https:\/\/news.sap.com\/latinamerica\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/麻豆原创latinoamerica","https:\/\/x.com\/麻豆原创LatinAmerica"]},{"@type":"Person","@id":"https:\/\/news.sap.com\/latinamerica\/#\/schema\/person\/f0708465b354b6d0314a360309edb00a","name":"麻豆原创 Noticias","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/news.sap.com\/latinamerica\/#\/schema\/person\/image\/","url":"https:\/\/news.sap.com\/latinamerica\/wp-content\/plugins\/wp-user-avatars\/wp-user-avatars\/assets\/images\/mystery.jpg","contentUrl":"https:\/\/news.sap.com\/latinamerica\/wp-content\/plugins\/wp-user-avatars\/wp-user-avatars\/assets\/images\/mystery.jpg","caption":"麻豆原创 Noticias"},"url":"https:\/\/news.sap.com\/latinamerica\/author\/argentina\/"}]}},"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/news.sap.com\/latinamerica\/wp-json\/wp\/v2\/posts\/120877","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/news.sap.com\/latinamerica\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/news.sap.com\/latinamerica\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/news.sap.com\/latinamerica\/wp-json\/wp\/v2\/users\/140"}],"replies":[{"embeddable":true,"href":"https:\/\/news.sap.com\/latinamerica\/wp-json\/wp\/v2\/comments?post=120877"}],"version-history":[{"count":0,"href":"https:\/\/news.sap.com\/latinamerica\/wp-json\/wp\/v2\/posts\/120877\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/news.sap.com\/latinamerica\/wp-json\/wp\/v2\/media\/120878"}],"wp:attachment":[{"href":"https:\/\/news.sap.com\/latinamerica\/wp-json\/wp\/v2\/media?parent=120877"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/news.sap.com\/latinamerica\/wp-json\/wp\/v2\/categories?post=120877"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/news.sap.com\/latinamerica\/wp-json\/wp\/v2\/tags?post=120877"},{"taxonomy":"series","embeddable":true,"href":"https:\/\/news.sap.com\/latinamerica\/wp-json\/wp\/v2\/series?post=120877"},{"taxonomy":"region","embeddable":true,"href":"https:\/\/news.sap.com\/latinamerica\/wp-json\/wp\/v2\/region?post=120877"},{"taxonomy":"sapn-display","embeddable":true,"href":"https:\/\/news.sap.com\/latinamerica\/wp-json\/wp\/v2\/sapn-display?post=120877"},{"taxonomy":"sapn-type","embeddable":true,"href":"https:\/\/news.sap.com\/latinamerica\/wp-json\/wp\/v2\/sapn-type?post=120877"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}