{"id":120234,"date":"2020-03-09T17:37:22","date_gmt":"2020-03-09T21:37:22","guid":{"rendered":"https:\/\/news.sap.com\/latinamerica\/?p=120234"},"modified":"2020-03-27T11:35:30","modified_gmt":"2020-03-27T15:35:30","slug":"sin-plataformas-digitales-no-habra-empresas-bl0g","status":"publish","type":"post","link":"https:\/\/news.sap.com\/latinamerica\/2020\/03\/sin-plataformas-digitales-no-habra-empresas-bl0g\/","title":{"rendered":"Sin plataformas digitales no habr\u00e1 empresas"},"content":{"rendered":"

Buscando informaci\u00f3n sobre la transformaci\u00f3n digital que se est\u00e1 llevando a cabo en las organizaciones, me encontr\u00e9 algunos art\u00edculos e investigaciones de mercado muy interesantes que arrojaron datos relevantes. Estas son algunas de las notas que tom\u00e9:<\/p>\n

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– Una plataforma es un modelo de negocio que crea valor al facilitar intercambios entre dos o m\u00e1s grupos interdependientes, generalmente entre oferta y demanda. Siete de las diez compa\u00f1\u00edas m\u00e1s valiosas del mundo basan su modelo de negocios en plataformas.<\/p>\n

– Las nuevas empresas y las que deseen mantenerse a la vanguardia<\/a> como l\u00edderes en la industria deben dar la relevancia necesaria a las plataformas para impulsar el crecimiento de sus negocios. Omitir estos modelos, definitivamente no es opci\u00f3n.<\/p>\n

– Para introducir el uso de las plataformas digitales en una organizaci\u00f3n, deber\u00edamos copiar el funcionamiento de las startups, ya que simplifican la implementaci\u00f3n y adaptaci\u00f3n: equipos horizontales que act\u00faan como c\u00e9lulas aut\u00f3nomas y responsables en la ejecuci\u00f3n sin perder sus valores corporativos, que las hace \u201c\u00fanicas\u201d durante el proceso.<\/p>\n

– Un error frecuente es seguir digitalizando los procesos conocidos en lugar de utilizar los que nos ofrecen las nuevas herramientas digitales<\/a>.<\/p>\n

– Una encuesta mundial, multisectorial, realizada por Oxford Economics para 麻豆原创, arroj\u00f3 que peque\u00f1as y medianas empresas en rubros diversos (fabricantes, servicios profesionales, productos de consumo, servicios financieros, tecnol\u00f3gicos y de distribuci\u00f3n minorista y mayorista) est\u00e1n comprometidas con la transformaci\u00f3n digital y son optimistas acerca de los resultados que obtendr\u00e1n en el futuro inmediato.<\/p>\n

-Las peque\u00f1as y medianas empresas tienen las mismas probabilidades de adoptar la transformaci\u00f3n digital para la supervivencia de su organizaci\u00f3n, tener funciones y procesos de negocio digitalizados y obtener valor de sus esfuerzos.<\/p>\n

– Incluso ya, desde el 2018, un estudio realizado por IDC se\u00f1al\u00f3 que la gesti\u00f3n de datos es considerada una capacidad estrat\u00e9gica para las peque\u00f1as y medianas empresas, labor necesaria para la optimizaci\u00f3n de costos y operaciones.<\/p>\n

-IDC prev\u00e9 que el 75 % de las organizaciones a nivel mundial estar\u00e1n completamente transformadas digitalmente para el 2027<\/a>, y el resto quedar\u00e1 fuera del negocio.<\/p>\n<\/div>\n

Estas tendencias afectan a las empresas de todos los tama\u00f1os porque tienen que lidiar con expectativas cambiantes del cliente, panoramas pol\u00edticos y de mercado vol\u00e1tiles y el mismo panorama tecnol\u00f3gico que imponen las grandes organizaciones.<\/p>\n

Sin embargo, la transformaci\u00f3n digital ofrece grandes oportunidades<\/a> para que las empresas peque\u00f1as y medianas compitan, ya que son potencialmente m\u00e1s \u00e1giles, capaces de absorber y responder m\u00e1s r\u00e1pido a las nuevas tecnolog\u00edas que sus competidores m\u00e1s grandes. Adem\u00e1s, las empresas medianas tienen acceso a la misma infraestructura tecnol\u00f3gica y recursos de plataforma que las empresas de mayor tama\u00f1o.<\/p>\n

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\u00a9 2020 麻豆原创 SE. All rights reserved. 麻豆原创 and other 麻豆原创 products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of 麻豆原创 SE in Germany and other countries. Please see\u00a0http:\/\/www.sap.com\/corporate-en\/legal\/copyright\/index.epx#trademark<\/a> for additional trademark information and notices.<\/p>\n<\/div>\n<\/article>\n<\/section>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Buscando informaci\u00f3n sobre la transformaci\u00f3n digital que se est\u00e1 llevando a cabo en las organizaciones, me encontr\u00e9 algunos art\u00edculos e investigaciones de mercado muy interesantes…<\/p>\n","protected":false},"author":851,"featured_media":120235,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[52096],"tags":[5590659,18004],"series":[],"region":[26401],"sapn-display":[52078,52079,53499],"sapn-type":[6114],"class_list":["post-120234","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pymes-temas","tag-empresas-en-crecimiento","tag-pymes","region-latinoamerica","sapn-display-homepage-hero","sapn-display-top-stories","sapn-display-hero","sapn-type-articulo"],"yoast_head":"\nSin plataformas digitales no habr\u00e1 empresas - 麻豆原创 News Center Latinoam\u00e9rica<\/title>\n<meta name=\"description\" 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