{"id":7612,"date":"2025-04-18T02:53:14","date_gmt":"2025-04-18T02:53:14","guid":{"rendered":"https:\/\/news.sap.com\/korea\/?p=7612"},"modified":"2026-04-10T08:35:05","modified_gmt":"2026-04-10T08:35:05","slug":"%eb%8d%b0%ec%9d%b4%ed%84%b0-%ea%b8%b0%eb%b0%98-%eb%a6%ac%ed%85%8c%ec%9d%bc%ec%9d%98-%eb%af%b8%eb%9e%98-%ec%9d%b8%ec%82%ac%ec%9d%b4%ed%8a%b8-%ec%8b%a4%ed%96%89%ec%9c%bc%eb%a1%9c-%ec%a0%84%ed%99%98","status":"publish","type":"post","link":"https:\/\/news.sap.com\/korea\/2025\/04\/%eb%8d%b0%ec%9d%b4%ed%84%b0-%ea%b8%b0%eb%b0%98-%eb%a6%ac%ed%85%8c%ec%9d%bc%ec%9d%98-%eb%af%b8%eb%9e%98-%ec%9d%b8%ec%82%ac%ec%9d%b4%ed%8a%b8-%ec%8b%a4%ed%96%89%ec%9c%bc%eb%a1%9c-%ec%a0%84%ed%99%98\/","title":{"rendered":"\ub370\uc774\ud130 \uae30\ubc18 \ub9ac\ud14c\uc77c\uc758 \ubbf8\ub798: \uc778\uc0ac\uc774\ud2b8\ub97c \uc2e4\ud589\uc73c\ub85c \uc804\ud658"},"content":{"rendered":"<hr \/>\n<p style=\"padding-left: 40px\"><a title=\"麻豆原创\uc758 \ub9ac\ud14c\uc77c \uc194\ub8e8\uc158\" href=\"https:\/\/www.sap.com\/korea\/industries\/retail.html\" target=\"_blank\" rel=\"noopener\">\ub9ac\ud14c\uc77c \uc0b0\uc5c5<\/a>\uc758 \ub370\uc774\ud130 \ubd84\uc808\ud654 \ubb38\uc81c\uc640 \uadf8 \ud574\uacb0\uc744 \uc704\ud55c \ud1b5\ud569 \ub370\uc774\ud130 \uc811\uadfc\ubc95\uc5d0 \ub300\ud574 \uc54c\uc544\ubd05\ub2c8\ub2e4. 麻豆原创\uc758 <a title=\"麻豆原创 Business Data Cloud\" href=\"https:\/\/www.sap.com\/korea\/products\/data-cloud.html\" target=\"_blank\" rel=\"noopener\">\ube44\uc988\ub2c8\uc2a4 \ub370\uc774\ud130 \ud074\ub77c\uc6b0\ub4dc<\/a>\uac00 \uc5b4\ub5bb\uac8c \uc2e4\uc2dc\uac04 \uc778\uc0ac\uc774\ud2b8\ub97c \ud65c\uc6a9\ud55c \uc634\ub2c8\ucc44\ub110 \uacbd\ud5d8\uc744 \uc2e4\ud604\ud558\uace0, AI \uae30\uc220\uacfc \uacb0\ud569\ud558\uc5ec \ub9ac\ud14c\uc77c\uc758 \ubbf8\ub798\ub97c \uc7ac\uc815\uc758\ud558\ub294\uc9c0 \uc0b4\ud3b4\ubcf4\uc138\uc694.<\/p>\n<hr \/>\n<p style=\"text-align: center\"><strong>\uae00\uc4f4\uc774: \ubc1c\ub77c\uc9c0 \ubc1c\ub77c\uc218\ube0c\ub77c\ub9c8\ub2c8\uc548(<a title=\"\uae00\uc4f4\uc774: \ubc1c\ub77c\uc9c0 \ubc1c\ub77c\uc218\ud504\ub77c\ub9c8\ub2c8\uc548(Balaji Balasubramanian)\" href=\"https:\/\/news.sap.com\/korea\/tags\/balaji-balasubramanian\/\" rel=\"noopener\">Balaji Balasubramanian<\/a>) 麻豆原创 \uace0\uac1d \uacbd\ud5d8 \ubc0f \uc18c\ube44\uc790 \uc0b0\uc5c5 \uc0ac\uc7a5, \ubc88\uc5ed: \ud074\ub85c\ub4dc(<a title=\"\ubc88\uc5ed: \ud074\ub85c\ub4dc(Claude)\" href=\"https:\/\/news.sap.com\/korea\/tags\/claude\/\" rel=\"noopener\">Claude<\/a>)<\/strong><\/p>\n<figure id=\"attachment_7613\" aria-describedby=\"caption-attachment-7613\" style=\"width: 640px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-7613\" src=\"https:\/\/news.sap.com\/korea\/files\/2025\/04\/18\/retail-data-driven-future-1024x576.jpg\" alt=\"\ub9ac\ud14c\uc77c \uc0b0\uc5c5\uc744 \uc0c1\uc9d5\ud558\ub294 \uc1fc\ud551\uce74\ud2b8 \uc544\uc774\ucf58\uc744 \ud130\uce58\ud558\ub294 \uc190\uac00\ub77d\" width=\"640\" height=\"360\" srcset=\"https:\/\/news.sap.com\/korea\/files\/2025\/04\/18\/retail-data-driven-future-1024x576.jpg 1024w, https:\/\/news.sap.com\/korea\/files\/2025\/04\/18\/retail-data-driven-future-300x169.jpg 300w, https:\/\/news.sap.com\/korea\/files\/2025\/04\/18\/retail-data-driven-future-768x432.jpg 768w, https:\/\/news.sap.com\/korea\/files\/2025\/04\/18\/retail-data-driven-future.jpg 1440w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><figcaption id=\"caption-attachment-7613\" class=\"wp-caption-text\">麻豆原创 Emarsys\uc758 \uc0c8\ub85c\uc6b4 \ubcf4\uace0\uc11c\uc5d0 \ub530\ub974\uba74, \ubbf8\uad6d \ube0c\ub79c\ub4dc\uc758 51%\uac00 \uc790\uc0ac \uc870\uc9c1\uc774 &#8220;\ub2e4\ud06c \ub370\uc774\ud130&#8221;\ub85c \uc5b4\ub824\uc6c0\uc744 \uacaa\uace0 \uc788\ub2e4\uace0 \ub9d0\ud569\ub2c8\ub2e4. \ub2e4\ud06c \ub370\uc774\ud130\ub780 \uc218\uc9d1\ub418\uc5c8\uc9c0\ub9cc \ud6a8\uacfc\uc801\uc73c\ub85c \uc0ac\uc6a9\ub418\uc9c0 \uc54a\ub294 \ub370\uc774\ud130\ub97c \ub9d0\ud569\ub2c8\ub2e4. (\uc774\ubbf8\uc9c0: GETTY)<\/figcaption><\/figure>\n<p>\uc624\ub298\ub0a0 \ub9ac\ud14c\uc77c \ud658\uacbd\uc5d0\uc11c \uace0\uac1d \uae30\ub300\uce58\ub294 \uadf8 \uc5b4\ub290 \ub54c\ubcf4\ub2e4 \ub192\uc544\uc84c\uc2b5\ub2c8\ub2e4. \uc1fc\ud551\uac1d\ub4e4\uc740 \ub9e4\uc7a5 \ubc29\ubb38, \ubaa8\ubc14\uc77c \ube0c\ub77c\uc6b0\uc9d5, \uc18c\uc15c \ucee4\uba38\uc2a4, \ub514\uc9c0\ud138 \ub9c8\ucf13\ud50c\ub808\uc774\uc2a4 \uc0ac\uc774\ub97c \uc790\uc720\ub86d\uac8c \uc774\ub3d9\ud558\uba70 \ubaa8\ub4e0 \uc0c1\ud638\uc791\uc6a9\uc774 \uc6d0\ud65c\ud558\uace0 \uac1c\uc778\ud654\ub418\uae30\ub97c \uae30\ub300\ud569\ub2c8\ub2e4.<\/p>\n<p>\ubb34\ub300 \ub4a4\uc5d0\uc11c\ub294 \ub9ac\ud14c\uc77c\ub7ec\ub4e4\uc774 \ubd84\uc808\ud654\ub418\uace0 \uad6c\uc2dd\uc774\uba70 \ubd88\uc644\uc804\ud55c \ub370\uc774\ud130\ub85c \uc778\ud574 \uc2e4\uc2dc\uac04 \uc758\uc0ac\uacb0\uc815\uc774 \uac70\uc758 \ubd88\uac00\ub2a5\ud574\uc9c0\uba74\uc11c \uc774\ub7ec\ud55c \uacbd\ud5d8\uc744 \uc81c\uacf5\ud558\ub294 \ub370 \uc5b4\ub824\uc6c0\uc744 \uacaa\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub294 \uace0\uac1d \ucc38\uc5ec, \uc6b4\uc601 \ud6a8\uc728\uc131, \uadf8\ub9ac\uace0 \uad81\uadf9\uc801\uc73c\ub85c\ub294 \uc218\uc775\uc131\uc744 \uc800\ud574\ud569\ub2c8\ub2e4.<\/p>\n<div class=\"panel\">\n<h3><a title=\"\ub9ac\ud14c\uc77c \uc0b0\uc5c5\uc758 \uc778\uacf5\uc9c0\ub2a5: 6\uac00\uc9c0 \uc801\uc6a9\uc0ac\ub840\" href=\"https:\/\/news.sap.com\/korea\/2024\/04\/%eb%a6%ac%ed%85%8c%ec%9d%bc-%ec%82%b0%ec%97%85%ec%9d%98-%ec%9d%b8%ea%b3%b5%ec%a7%80%eb%8a%a5-6%ea%b0%80%ec%a7%80-%ec%a0%81%ec%9a%a9%ec%82%ac%eb%a1%80\/\" rel=\"noopener\">\ub9ac\ud14c\uc77c \uc0b0\uc5c5\uc758 \uc778\uacf5\uc9c0\ub2a5: 6\uac00\uc9c0 \uc801\uc6a9\uc0ac\ub840<\/a> | <a title=\"\ud2b9\uc9d1 \uae30\uc0ac\" href=\"https:\/\/news.sap.com\/korea\/type\/feature\/\" rel=\"noopener\">\ud2b9\uc9d1 \uae30\uc0ac<\/a><\/h3>\n<p>\uc804\ud1b5\uc801\uc778 \uc804\uc220\uc758 \ud6a8\uacfc\uac00 \uc904\uc5b4\ub4dc\ub294 \uac00\uc6b4\ub370 AI\uac00 \uc804\ub7b5\uc801\uc778 \uc2dc\uac01\uc744 \uc81c\uc2dc\ud558\uba70 \ucca8\ub2e8 \ubd84\uc11d\uacfc \uc608\uce21\uc73c\ub85c\u00a0<a href=\"https:\/\/www.sap.com\/korea\/industries\/retail.html\" target=\"_blank\" rel=\"noopener\">\uc18c\ub9e4 \uc720\ud1b5\uc5c5\uccb4<\/a>\uac00 \uc2e0\uc18d\ud558\uac8c \ubcc0\ud654\uc5d0 \ub300\uc751\ud558\ub3c4\ub85d \ub3d5\uc2b5\ub2c8\ub2e4. \uc778\uacf5\uc9c0\ub2a5\uc744 \ud65c\uc6a9\ud55c \uc6b4\uc601 \ucd5c\uc801\ud654, \uc0c8\ub85c\uc6b4 \uace0\uac1d \uc751\ub300 \ubc29\uc548 \ud0d0\uc0c9, \uace0\uac1d\uacbd\ud5d8 \uace0\ub3c4\ud654 \ubc29\uc548\uc744 \ud655\uc778\ud558\uc138\uc694.<\/p>\n<\/div>\n<h2>\uc5f0\uacb0\ub418\uc9c0 \uc54a\uc740 \ub370\uc774\ud130\uc758 \uc228\uaca8\uc9c4 \ube44\uc6a9<\/h2>\n<p>\ub9ac\ud14c\uc77c\ub7ec\uc758 \ub370\uc774\ud130\uac00 \uc0ac\uc77c\ub85c(\u5b64\u7acb\ub41c \uc2dc\uc2a4\ud15c)\uc5d0 \uc874\uc7ac\ud560 \ub54c, \ubb38\uc81c\ub294 \ubaa8\ub4e0 \uac01\ub3c4\uc5d0\uc11c \uac00\uc911\ub429\ub2c8\ub2e4. \ud310\ub9e4, \uc7ac\uace0, \ub9c8\ucf00\ud305, \uace0\uac1d \ucc38\uc5ec \ub370\uc774\ud130\uac00 \ubcc4\ub3c4\uc758 \uc2dc\uc2a4\ud15c\uc5d0 \uc874\uc7ac\ud558\uba74, \ub9ac\ud14c\uc77c\ub7ec\ub294 \uc2e4\uc2dc\uac04\uc73c\ub85c \uc911\uc694\ud55c \uc870\uce58\ub97c \ucde8\ud558\ub294 \ub370 \ud544\uc694\ud55c \uace0\uac1d \ud589\ub3d9\uacfc \ube44\uc988\ub2c8\uc2a4 \uc778\uc0ac\uc774\ud2b8\uc5d0 \ub300\ud55c \uba85\ud655\ud55c \uc2dc\uac01\uc744 \uac16\uc9c0 \ubabb\ud569\ub2c8\ub2e4. \ub370\uc774\ud130 \ub0b4\uc758 \ub9e5\ub77d \ubd80\uc871\uc740 \uae30\uc5c5\uc774 \uc758\ubbf8 \uc788\ub294 \uc778\uc0ac\uc774\ud2b8\ub97c \ucd94\ucd9c\ud558\ub294 \ub370 \uc5b4\ub824\uc6c0\uc744 \uacaa\uac8c \ud569\ub2c8\ub2e4.<\/p>\n<p>\uadf8 \uc601\ud5a5\uc744 \uace0\ub824\ud574\ubcf4\uc138\uc694.<\/p>\n<ul>\n<li>\uc81c\ud55c\ub41c \uc7ac\uace0 \uac00\uc2dc\uc131\uc740 \uc7ac\uace0 \ubd80\uc871\uacfc \uacfc\uc789\uc744 \ucd08\ub798\ud558\uc5ec \uace0\uac1d\uc744 \uc2e4\ub9dd\uc2dc\ud0a4\uace0 \uc218\uc775\uc744 \uac10\uc18c\uc2dc\ud0b5\ub2c8\ub2e4.<\/li>\n<li>\uc2e4\uc2dc\uac04 \uc778\uc0ac\uc774\ud2b8 \ubd80\uc871\uc740 \uac1c\uc778\ud654\ub41c \uace0\uac1d \ucc38\uc5ec\ub97c \ubc29\ud574\ud558\uc5ec \ucda9\uc131\ub3c4\ub97c \uac10\uc18c\uc2dc\ud0b5\ub2c8\ub2e4.<\/li>\n<li>\uc5f0\uacb0\ub418\uc9c0 \uc54a\uc740 \uc6b4\uc601\uc740 \uc628\ub77c\uc778 \uad6c\ub9e4 \ud6c4 \ub9e4\uc7a5 \ud53d\uc5c5(BOPIS) \ub610\ub294 \ubc88\uac70\ub85c\uc6c0 \uc5c6\ub294 \ubc18\ud488\uacfc \uac19\uc740 \uc634\ub2c8\ucc44\ub110 \uc774\ud589\uc744 \uc6d0\ud65c\ud558\uac8c \uc2e4\ud589\ud558\uae30 \uc5b4\ub835\uac8c \ub9cc\ub4ed\ub2c8\ub2e4.<\/li>\n<\/ul>\n<p>\ub9ac\ud14c\uc77c\ub7ec\uac00 \uacbd\uc7c1\ub825\uc744 \uc720\uc9c0\ud558\uae30 \uc704\ud574 \ube44\uc988\ub2c8\uc2a4\uc758 \ubaa8\ub4e0 \uce21\uba74\uc744 \ucd5c\uc801\ud654\ud574\uc57c \ud558\ub294 \uc2dc\uc810\uc5d0\uc11c, \ud1b5\ud569\ub41c \ub370\uc774\ud130 \uc804\ub7b5\uc740 \uc120\ud0dd\uc0ac\ud56d\uc774 \uc544\ub2cc \ud544\uc218\uc785\ub2c8\ub2e4.<\/p>\n<h2>\ub370\uc774\ud130 \uae30\ubc18 \ubbf8\ub798: \uc778\uc0ac\uc774\ud2b8\ub97c \uc2e4\ud589\uc73c\ub85c \uc804\ud658<\/h2>\n<p>\uc774\ub7ec\ud55c \uc0ac\uc77c\ub85c\ub97c \uae68\uae30 \uc704\ud574, \ub9ac\ud14c\uc77c\ub7ec\ub294 \ubaa8\ub4e0 \uace0\uac1d \uc811\uc810\uc5d0 \uac78\uccd0 \uc778\uc0ac\uc774\ud2b8\ub97c \ud1b5\ud569\ud558\uc5ec \uc2e4\uc2dc\uac04 \uc778\ud154\ub9ac\uc804\uc2a4\uc640 \ube44\uc988\ub2c8\uc2a4 \ubbfc\ucca9\uc131\uc744 \uac00\ub2a5\ud558\uac8c \ud558\ub294 \ud1b5\ud569 \ub370\uc774\ud130 \uae30\ubc18\uc774 \ud544\uc694\ud569\ub2c8\ub2e4. <a title=\"麻豆原创 Business Data Cloud (麻豆原创 BDC)\" href=\"https:\/\/www.sap.com\/korea\/products\/data-cloud.html\" target=\"_blank\" rel=\"noopener\">麻豆原创 \ube44\uc988\ub2c8\uc2a4 \ub370\uc774\ud130 \ud074\ub77c\uc6b0\ub4dc(麻豆原创 BDC)<\/a>\ub294 \uc790\uccb4 \uc18c\uc720 \ubc0f \uc678\ubd80\uc758 \ubaa8\ub4e0 \ucd9c\ucc98\uc5d0\uc11c \ub370\uc774\ud130\ub97c \ud1b5\ud569\ud558\uc5ec \ub2e8\uc77c\uc758 \uc2e0\ub8b0\ud560 \uc218 \uc788\ub294 \uc815\ubcf4 \uc18c\uc2a4\ub97c \uc0dd\uc131\ud558\ub294 \ub370 \ub3c4\uc6c0\uc744 \uc8fc\ub294 \ud1b5\ud569 \uc194\ub8e8\uc158\uc785\ub2c8\ub2e4.<\/p>\n<div class=\"panel\">\n<h3><a title=\"\ub370\uc774\ud130, \ub514\uc9c0\ud138 \uc2dc\ub300 \ube44\uc988\ub2c8\uc2a4 \ud601\uc2e0 \uc704\ud55c \uc804\ub7b5\uc801 \uc790\uc0b0\" href=\"https:\/\/news.sap.com\/korea\/2025\/02\/%eb%8d%b0%ec%9d%b4%ed%84%b0-%eb%94%94%ec%a7%80%ed%84%b8-%ec%8b%9c%eb%8c%80-%eb%b9%84%ec%a6%88%eb%8b%88%ec%8a%a4-%ed%98%81%ec%8b%a0-%ec%9c%84%ed%95%9c-%ec%a0%84%eb%9e%b5%ec%a0%81-%ec%9e%90\/\" rel=\"noopener\">\ub370\uc774\ud130, \ub514\uc9c0\ud138 \uc2dc\ub300 \ube44\uc988\ub2c8\uc2a4 \ud601\uc2e0 \uc704\ud55c \uc804\ub7b5\uc801 \uc790\uc0b0<\/a>\u00a0|\u00a0<a title=\"\ud2b9\uc9d1 \uae30\uc0ac\" href=\"https:\/\/news.sap.com\/korea\/type\/feature\/\" rel=\"noopener\">\ud2b9\uc9d1 \uae30\uc0ac<\/a><\/h3>\n<p>\uae30\uc5c5\uc740 \ubc29\ub300\ud55c \ub370\uc774\ud130\ub97c \uc0dd\uc131\ud569\ub2c8\ub2e4. \ud558\uc9c0\ub9cc \ud6a8\uacfc\uc801\uc73c\ub85c \ud65c\uc6a9\ud558\ub294 \uc870\uc9c1\uc740 10% \ubbf8\ub9cc\uc785\ub2c8\ub2e4. \uc758\uc0ac\uacb0\uc815 \uac1c\uc120, \uc6b4\uc601 \ud6a8\uc728 \ud5a5\uc0c1, \ud601\uc2e0 \ucd09\uc9c4 \ub4f1\uc744 \uc704\ud574 \ub370\uc774\ud130\ub97c \uc804\ub7b5\uc801 \uc790\uc0b0\uc73c\ub85c \ud65c\uc6a9\ud558\ub824\uba74\u00a0<a title=\"麻豆原创 Business Data Cloud\" href=\"https:\/\/www.sap.com\/korea\/products\/data-cloud.html\" target=\"_blank\" rel=\"noopener\">麻豆原创 Business Data Cloud<\/a>\u00a0\uac19\uc740 \ud1b5\ud569 \ud50c\ub7ab\ud3fc\uc774 \ud544\uc694\ud569\ub2c8\ub2e4.<\/p>\n<\/div>\n<p>麻豆原创 \ube44\uc988\ub2c8\uc2a4 \ub370\uc774\ud130 \ud074\ub77c\uc6b0\ub4dc\ub97c \ud1b5\ud574 \ub9ac\ud14c\uc77c\ub7ec\ub294 \ud310\ub9e4, \uc7ac\uace0, \ub9c8\ucf00\ud305, \ucda9\uc131\ub3c4, \uc11c\ube44\uc2a4 \ubc0f \uc81c3\uc790 \ubb3c\ub958\uc758 \uac70\uc758 \uc2e4\uc2dc\uac04 \uc0c1\ud0dc\uc5d0 \ub300\ud55c \ub370\uc774\ud130\uc758 \uc804\uccb4 \uadf8\ub9bc\uc744 \uac00\uc9c8 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uc774\ub7ec\ud55c \uc804\uccb4\uc801\uc778 \uc2dc\uac01\uc73c\ub85c \ub9ac\ud14c\uc77c\ub7ec\ub294 \ub2e4\uc74c\uc744 \uc218\ud589\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<ul>\n<li>\uc628\ub77c\uc778 \uad6c\ub9e4 \ud6c4 \ub9e4\uc7a5 \ud53d\uc5c5 \ub610\ub294 \uc5b4\ub514\uc11c\ub098 \ubc18\ud488\uacfc \uac19\uc740 \uc6d0\ud65c\ud55c \ud06c\ub85c\uc2a4\ucc44\ub110 \uc774\ud589\uc744 \uac00\ub2a5\ud558\uac8c \ud569\ub2c8\ub2e4.<\/li>\n<li>\uc9c0\ub2a5\uc801\uc778 \uc18c\uc2f1 \ubc0f \ud504\ub85c\ubaa8\uc158 \uacc4\ud68d\ubd80\ud130 \ud310\ub9e4 \ucc44\ub110 \uc804\ubc18\uc5d0 \uac78\uce5c \uc7ac\uace0 \uac00\uc2dc\uc131 \ubc0f \uac00\uc6a9\uc131\uae4c\uc9c0 \ubaa8\ub4e0 \uac83\uc5d0 \ub300\ud55c \uc6b4\uc601 \ud6a8\uc728\uc131\uc744 \ucd5c\uc801\ud654\ud569\ub2c8\ub2e4.<\/li>\n<li>\ub370\uc774\ud130 \uae30\ubc18 \uc778\uc0ac\uc774\ud2b8\ub97c \ud65c\uc6a9\ud558\uc5ec \ucda9\uc131\ub3c4\ub97c \ub192\uc774\uace0 \uc218\uc775\uc744 \uc99d\uac00\uc2dc\ud0a4\ub294 \uac1c\uc778\ud654\ub41c \uace0\uac1d \ucc38\uc5ec\ub97c \uc81c\uacf5\ud569\ub2c8\ub2e4.<\/li>\n<\/ul>\n<p>\ub370\uc774\ud130 \uc6b0\uc120 \uc811\uadfc \ubc29\uc2dd\uc73c\ub85c \uc804\ud658\ud568\uc73c\ub85c\uc368, \ub9ac\ud14c\uc77c\ub7ec\ub294 \ub2e8\uc21c\ud55c \uac70\ub798 \uad00\ub9ac\ub97c \ub118\uc5b4 \uc7a5\uae30\uc801\uc778 \ucda9\uc131\ub3c4\uc640 \uc131\uc7a5\uc744 \uc704\ud55c \uc9c0\ub2a5\uc801\uc774\uace0 \uace0\uac1d \uc911\uc2ec\uc801\uc778 \uacbd\ud5d8\uc744 \uc81c\uacf5\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<h2>\ubb3c\ub9ac\uc801 \ub9e4\uc7a5\uc774 \uc5ec\uc804\ud788 \uc911\uc694\ud55c \uc774\uc720\u2014\uadf8 \uc5b4\ub290 \ub54c\ubcf4\ub2e4\ub3c4<\/h2>\n<p>\uc804\uc790\uc0c1\uac70\ub798\uc758 \ubd80\uc0c1\uc5d0\ub3c4 \ubd88\uad6c\ud558\uace0, \ub9ac\ud14c\uc77c \uc0c1\ud638\uc791\uc6a9\uc758 80% \uc774\uc0c1\uc740 \uc5ec\uc804\ud788 \ubb3c\ub9ac\uc801 \ub9e4\uc7a5\uc5d0\uc11c \uc774\ub8e8\uc5b4\uc9d1\ub2c8\ub2e4. \uc624\ud504\ub77c\uc778 \ub9e4\uc7a5\uc740 \ub9ac\ud14c\uc77c \uc5ec\uc815\uc758 \uc911\uc2ec\uc5d0 \ub0a8\uc544 \uc788\uc9c0\ub9cc, \ub9ac\ud14c\uc77c\ub7ec\uc758 \uac00\uc7a5 \ud070 \ube44\uc6a9 \uc911\uc2ec\uc9c0\ub85c\uc11c \uc7ac\uace0 \uc720\uc9c0 \ube44\uc6a9\ubd80\ud130 \ub178\ub3d9\ub825 \ubc0f \ub9e4\uc7a5 \uc6b4\uc601\uc5d0 \uc774\ub974\uae30\uae4c\uc9c0 \uac00\uc7a5 \ud070 \uc6b4\uc601 \uacfc\uc81c\ub3c4 \ud3ec\ud568\ud569\ub2c8\ub2e4.<\/p>\n<p>\uc624\ub298\ub0a0\uc758 \uc18c\ube44\uc790\ub294 \uc5ec\ub7ec \ud50c\ub7ab\ud3fc\uc5d0\uc11c \uc81c\ud488\uc744 \uc870\uc0ac\ud558\uac70\ub098 \uc628\ub77c\uc778\uc5d0\uc11c \uad6c\ub9e4\ud558\uace0 \ub9e4\uc7a5\uc5d0\uc11c \ud53d\uc5c5\ud558\ub294 \ub4f1 \uc1fc\ud551 \ubc29\uc2dd\uc774 \uc720\uc5f0\ud558\uc9c0\ub9cc, \uc5ec\uc804\ud788 \uc5b4\ub514\uc11c\ub4e0 \uc815\ud655\ud55c \uc2e4\uc2dc\uac04 \uc7ac\uace0 \uac00\uc2dc\uc131\uc744 \uae30\ub300\ud569\ub2c8\ub2e4. \uc774\ub7ec\ud55c \ud658\uacbd\uc5d0\uc11c \ub370\uc774\ud130\ub294 \ub9ac\ud14c\uc77c\ub7ec\uac00 \uc8fc\ubb38\uc744 \uc870\uc815\ud558\uace0, \uc6cc\ud06c\ud50c\ub85c\uc6b0\ub97c \uad00\ub9ac\ud558\uba70, \uace0\uac1d\uc774 \ubcf4\ub294 \uc815\ubcf4\ub97c \uc2e0\ub8b0\ud560 \uc218 \uc788\ub3c4\ub85d \ud558\ub294 \uc0dd\uba85\uc120\uc785\ub2c8\ub2e4. \uadf8\ub7ec\ub098 <a title=\"麻豆原创 Emarsys\uc758 \ucd5c\uc2e0 \ubcf4\uace0\uc11c\" href=\"https:\/\/emarsys.com\/consumer-products-engagement-report-2025-us\/\" target=\"_blank\" rel=\"noopener\">麻豆原创 Emarsys\uc758 \ucd5c\uc2e0 \ubcf4\uace0\uc11c<\/a>\uc5d0 \ub530\ub974\uba74, \ubbf8\uad6d \ube0c\ub79c\ub4dc\uc758 51%\uac00 \uc790\uc0ac \uc870\uc9c1\uc774 &#8220;\ub2e4\ud06c \ub370\uc774\ud130&#8221;\ub85c \uc5b4\ub824\uc6c0\uc744 \uacaa\uace0 \uc788\ub2e4\uace0 \ub9d0\ud569\ub2c8\ub2e4. \ub2e4\ud06c \ub370\uc774\ud130\ub780 \uc218\uc9d1\ub418\uc5c8\uc9c0\ub9cc \ud6a8\uacfc\uc801\uc73c\ub85c \uc0ac\uc6a9\ub418\uc9c0 \uc54a\ub294 \ub370\uc774\ud130\ub97c \ub9d0\ud569\ub2c8\ub2e4.<\/p>\n<p>\uacbd\uc7c1\ub825\uc744 \uc720\uc9c0\ud558\uae30 \uc704\ud574, \ub9ac\ud14c\uc77c\ub7ec\ub294 \ub9e4\uc7a5 \ud6a8\uc728\uc131\uc744 \ucd5c\uc801\ud654\ud558\uace0, \uc218\uc775\uc744 \uadf9\ub300\ud654\ud558\uba70, \uc6d0\ud65c\ud55c \uace0\uac1d \uc0c1\ud638\uc791\uc6a9\uc744 \uc81c\uacf5\ud558\uae30 \uc704\ud574 \uc2e4\uc2dc\uac04 \ud2b8\ub79c\uc7ad\uc158 \uc778\uc0ac\uc774\ud2b8\ub97c \ud65c\uc6a9\ud574\uc57c \ud569\ub2c8\ub2e4.<\/p>\n<div class=\"panel\">\n<h3 class=\"Headline__root--lKpRX HeroHeadline__root--J7sdC Headline__evening--TVxq6 Headline__color--A3sZu\"><a title=\"\ub9ac\ud14c\uc77c \uc0b0\uc5c5\uc744 \uc704\ud55c 麻豆原创 Business AI\" href=\"https:\/\/www.sap.com\/korea\/products\/artificial-intelligence\/industries.html#retail\" target=\"_blank\" rel=\"noopener\">\ub9ac\ud14c\uc77c \uc0b0\uc5c5\uc744 \uc704\ud55c 麻豆原创 Business AI<\/a>\u00a0|\u00a0<a title=\"麻豆原创 \ucf54\ub9ac\uc544\" href=\"https:\/\/www.sap.com\/korea\/index.html\" target=\"_blank\" rel=\"noopener\">麻豆原创 \ucf54\ub9ac\uc544<\/a><\/h3>\n<p>\uc18c\ub9e4\uc720\ud1b5 \uae30\uc5c5\uc774 AI\ub97c \ud65c\uc6a9\ud558\uc5ec \uc6d0\ud65c\ud55c \uace0\uac1d \uacbd\ud5d8\uc744 \uc81c\uacf5\ud558\uace0 \uacf5\uae09\ub9dd\uc744 \uc790\ub3d9\ud654\ud558\ub294 \ubc29\ubc95\uc744 \uc54c\uc544\ubcf4\uc138\uc694.<\/p>\n<\/div>\n<h2>\ud63c\ubc14\ud750(Hornbach): \uc2e4\uc81c \uc634\ub2c8\ucc44\ub110 \ub9ac\ud14c\uc77c\uc758 \ubbf8\ub798<\/h2>\n<p>\ub3c5\uc77c \ucd5c\ub300 DIY \uc2a4\ud1a0\uc5b4 \uc911 \ud558\ub098\uc778 \ud63c\ubc14\ud750\uc5d0\uac8c, <a title=\"麻豆原创 \uace0\uac1d\uc0ac \ud63c\ubc14\ud750(Hornbach)\uc758 \uc0c1\ud638 \uc5f0\uacb0\ub41c \ub9ac\ud14c\uc77c \uac1c\ub150\" href=\"https:\/\/www.sap.com\/korea\/assetdetail\/2024\/05\/02016e7e-be7e-0010-bca6-c68f7e60039b.html\" target=\"_blank\" rel=\"noopener\">\uc0c1\ud638 \uc5f0\uacb0\ub41c \ub9ac\ud14c\uc77c\uc758 \uac1c\ub150\uc740 \ub2e8\uc21c\ud55c \uc634\ub2c8\ucc44\ub110 \uc774\uc0c1\uc785\ub2c8\ub2e4<\/a>. \uc0c8\ub85c\uc6b4 \ucc44\ub110\uc744 \ube60\ub974\uac8c \ucd94\uac00\ud558\uace0 \ubaa8\ub4e0 \ucc44\ub110\uc5d0\uc11c \uc6d0\ud65c\ud55c \uace0\uac1d \uacbd\ud5d8\uc744 \uc720\uc9c0\ud560 \uc218 \uc788\uc5b4\uc57c \ud569\ub2c8\ub2e4.<\/p>\n<p>\ud63c\ubc14\ud750\ub294 \uc774\ub7ec\ud55c \ube44\uc804\uc758 \uae30\ucd08\ub85c 麻豆原创 \uc8fc\ubb38 \uad00\ub9ac \uc11c\ube44\uc2a4\ub97c \ub3c4\uc785\ud558\uc5ec \uc0c8\ub85c\uc6b4 \uc2dc\uc7a5\uc744 \uc2e0\uc18d\ud558\uac8c \ud574\uacb0\ud558\uace0, \uc0c8\ub85c\uc6b4 \uc2dc\uc2a4\ud15c\uc744 \uc5f0\uacb0\ud558\uba70, \uc8fc\ubb38\uc744 \ube60\ub974\uace0 \ud6a8\uc728\uc801\uc73c\ub85c \ucc98\ub9ac\ud558\uace0, \uc0c8\ub85c\uc6b4 \ud601\uc2e0\uc744 \ucc44\ud0dd\ud560 \uc218 \uc788\ub294 \uc720\uc5f0\uc131\uc744 \ud655\ubcf4\ud588\uc2b5\ub2c8\ub2e4. 麻豆原创 \uc634\ub2c8\ucc44\ub110 \ud310\ub9e4 \ubc0f \uac10\uc0ac \uc804\uc1a1\uc744 \ucd94\uac00\ud568\uc73c\ub85c\uc368, \ud63c\ubc14\ud750 \ud300\uc740 \uc0ac\uae30 \ud0d0\uc9c0 \ud655\uc778 \ubc0f \uac70\ub798\uc758 \uc644\uc804\uc131\uacfc \uac19\uc740 \uc77c\uc0c1\uc801\uc778 \uc6b4\uc601\uc5d0\uc11c \ub354 \ub9ce\uc740 \uac00\uc2dc\uc131\uc744 \uc5bb\uc744 \uac83\uc73c\ub85c \uae30\ub300\ud569\ub2c8\ub2e4.<\/p>\n<p>&#8220;\uac00\uc7a5 \ud765\ubbf8\ub85c\uc6b4 \uac83\uc740 \uc6b0\ub9ac\uac00 \ubcf4\uace0 \uc788\ub294 \uc774\ub7ec\ud55c \ubaa8\ub4e0 \uc0c8\ub85c\uc6b4 \uae30\uc220\uc758 \uc870\ud569\uc785\ub2c8\ub2e4: \uc778\uacf5\uc9c0\ub2a5, \uc774\ubca4\ud2b8 \uae30\ubc18 \uc544\ud0a4\ud14d\ucc98, \uadf8\ub9ac\uace0 \ub124\uc774\ud2f0\ube0c \ud074\ub77c\uc6b0\ub4dc \uc194\ub8e8\uc158,&#8221; \ud63c\ubc14\ud750\uc758 \uc5d4\ud130\ud504\ub77c\uc774\uc988 \uc544\ud0a4\ud14d\ucc98 \ubc0f \ubcf4\uc548 \ucc45\uc784\uc790\uc778 \uce74\uc2a4\ud150 \ubb90\ub7ec(Carsten Mueller)\uac00 \ub9d0\ud588\uc2b5\ub2c8\ub2e4. &#8220;\uc774 \uc870\ud569\uc740 \ud63c\ubc14\ud750\uc5d0\uac8c \ub0b4\ub144\uc5d0 \ud070 \ud798\uc744 \uc904 \uac83\uc785\ub2c8\ub2e4.&#8221;<\/p>\n<h2>\ub9ac\ud14c\uc77c\uc758 \ubbf8\ub798\ub294 \ub370\uc774\ud130 \uae30\ubc18<\/h2>\n<p>\ub9ac\ud14c\uc77c \uc0b0\uc5c5\uc740 \uc804\ub840 \uc5c6\ub294 \uc18d\ub3c4\ub85c \ubc1c\uc804\ud558\uace0 \uc788\uc73c\uba70, AI\ub294 \uae30\uc5c5\uc774 \uc6b4\uc601\ud558\uace0 \uace0\uac1d\uacfc \uc0c1\ud638\uc791\uc6a9\ud558\ub294 \ubc29\uc2dd\uc744 \uc7ac\uc815\uc758\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \ub3d9\uc77c\ud55c 麻豆原创 Emarsys \ubcf4\uace0\uc11c\uc5d0 \ub530\ub974\uba74, \ubbf8\uad6d \uc18c\ube44\uc790 \uc81c\ud488 \ub9c8\ucf00\ud130\uc758 89%\uac00 AI\uac00 \uc0c8\ub85c\uc6b4 \uace0\uac1d\uc744 \uc720\uce58\ud558\ub294 \ub370 \ud544\uc218\uc801\uc774\ub77c\uace0 \ubbff\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uadf8\ub7ec\ub098 AI\uc758 \ud6a8\uacfc\ub294 \ucc98\ub9ac\ud558\ub294 \ub370\uc774\ud130\uc758 \uc2e0\ub8b0\uc131\uacfc \uc815\ud655\uc131\uc5d0 \ub2ec\ub824 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>AI \uae30\ubc18 \ub370\uc774\ud130 \uc778\ud154\ub9ac\uc804\uc2a4\ub97c \ucc44\ud0dd\ud558\ub294 \ub9ac\ud14c\uc77c\ub7ec\uac00 \uc634\ub2c8\ucc44\ub110 \uc6b0\uc218\uc131\uc758 \ub2e4\uc74c \uc2dc\ub300\ub97c \uc8fc\ub3c4\ud560 \uac83\uc785\ub2c8\ub2e4. \ubbf8\ub798\ub294 \ub2e8\uc21c\ud788 \ub370\uc774\ud130\ub97c \uc5f0\uacb0\ud558\ub294 \uac83\ubfd0\ub9cc \uc544\ub2c8\ub77c \uc6d0\ud65c\ud55c \uace0\uac1d \uc0c1\ud638\uc791\uc6a9\uc744 \uc704\ud574 \uc2e4\uc2dc\uac04\uc73c\ub85c \ud65c\uc131\ud654\ud558\ub294 \uac83\uc785\ub2c8\ub2e4.<\/p>\n<div class=\"panel\">\n<h3><a title=\"2025\ub144 \uc131\uacf5\uc804\ub7b5: \ud074\ub77c\uc6b0\ub4dc ERP\uc640 AI, \uc9c0\uc18d\uac00\ub2a5\uc131\uc758 \ucee8\ubc84\uc804\uc2a4\" href=\"https:\/\/news.sap.com\/korea\/2025\/01\/2025%eb%85%84-%ec%84%b1%ea%b3%b5%ec%a0%84%eb%9e%b5-%ed%81%b4%eb%9d%bc%ec%9a%b0%eb%93%9c-erp%ec%99%80-ai-%ec%a7%80%ec%86%8d%ea%b0%80%eb%8a%a5%ec%84%b1%ec%9d%98-%ec%bb%a8%eb%b2%84%ec%a0%84%ec%8a%a4\/\" rel=\"noopener\">2025\ub144 \uc131\uacf5\uc804\ub7b5: \ud074\ub77c\uc6b0\ub4dc ERP\uc640 AI, \uc9c0\uc18d\uac00\ub2a5\uc131\uc758 \ucee8\ubc84\uc804\uc2a4<\/a>\u00a0|\u00a0<a title=\"\ud2b9\uc9d1 \uae30\uc0ac\" href=\"https:\/\/news.sap.com\/korea\/type\/feature\/\" rel=\"noopener\">\ud2b9\uc9d1 \uae30\uc0ac<\/a><\/h3>\n<p>2024\ub144 \ube44\uc988\ub2c8\uc2a4 \ud658\uacbd\uc5d0\uc11c\ub294\u00a0<a title=\"\ud074\ub77c\uc6b0\ub4dc ERP: \uc804\uc0ac\uc801 \uc790\uc6d0 \uad00\ub9ac\uc758 \ubbf8\ub798 | 麻豆原创\" href=\"https:\/\/www.sap.com\/korea\/products\/erp\/what-is-erp\/cloud-erp.html\" target=\"_blank\" rel=\"noopener\">\ud074\ub77c\uc6b0\ub4dc ERP<\/a>, AI,\u00a0<a title=\"\uc9c0\uc18d\uac00\ub2a5\uc131 \uc194\ub8e8\uc158, \uc18c\ud504\ud2b8\uc6e8\uc5b4, \uc11c\ube44\uc2a4 | 麻豆原创\" href=\"https:\/\/www.sap.com\/korea\/products\/sustainability.html\" target=\"_blank\" rel=\"noopener\">\uc9c0\uc18d\uac00\ub2a5\uc131<\/a>\uc774 \uae30\uc5c5 \uc131\uacf5\uc758 \ud575\uc2ec \uc694\uc18c\ub85c \ubd80\uac01\ub418\uc5c8\uc73c\uba70, 2025\ub144\uc5d0\ub294 \uc774\ub7ec\ud55c \uc694\uc18c\ub4e4\uc744 \uc804\ub7b5\uc801 \ud30c\ud2b8\ub108\uc2ed\uc744 \ud1b5\ud574 \uc870\ud654\ub86d\uac8c \ud1b5\ud569\ud558\uace0 \uade0\ud615 \uc788\uac8c \ud65c\uc6a9\ud558\ub294 \uae30\uc5c5\uc774 \uc9c0\uc18d\uac00\ub2a5\ud55c \uc131\uc7a5\uacfc \ud601\uc2e0\uc744 \uc774\ub04c\uc5b4\ub0bc \uc804\ub9dd\uc785\ub2c8\ub2e4.<\/p>\n<\/div>\n<p>\uc55e\uc11c \ub098\uac00\uae30 \uc704\ud574, \ub9ac\ud14c\uc77c\ub7ec\ub294 \ub2e4\uc74c\uc744 \uc218\ud589\ud574\uc57c \ud569\ub2c8\ub2e4.<\/p>\n<ul>\n<li>\uc218\uc694\ub97c \uc608\uce21\ud558\uace0, \uac00\uaca9\uc744 \ucd5c\uc801\ud654\ud558\uba70, \ub300\uaddc\ubaa8\ub85c \ucc38\uc5ec\ub97c \uac1c\uc778\ud654\ud558\uae30 \uc704\ud574 AI \uae30\ubc18 \ubd84\uc11d\uc5d0 \ud22c\uc790\ud569\ub2c8\ub2e4.<\/li>\n<li>\uc774\ud589\uc744 \uc790\ub3d9\ud654\ud558\uace0, \ub9c8\ucc30\uc744 \uc904\uc774\uba70, \uacf5\uae09\ub9dd \ubbfc\ucca9\uc131\uc744 \ud5a5\uc0c1\uc2dc\ud0a4\uae30 \uc704\ud574 \uc9c0\ub2a5\uc801\uc778 \uc8fc\ubb38 \ubc0f \ud2b8\ub79c\uc7ad\uc158 \uad00\ub9ac\ub97c \uad6c\ud604\ud569\ub2c8\ub2e4.<\/li>\n<li>\ucda9\uc131\ub3c4\uc640 \ud3c9\uc0dd \uac00\uce58\ub97c \ub192\uc774\ub294 \ucd08\uac1c\uc778\ud654\ub41c \uacbd\ud5d8\uc744 \ub9cc\ub4e4\uae30 \uc704\ud574 AI \uae30\ubc18 \uace0\uac1d \uc778\uc0ac\uc774\ud2b8\ub97c \ud65c\uc6a9\ud569\ub2c8\ub2e4.<\/li>\n<li>\uace0\uac1d\uc774 \ud544\uc694\ud55c \uc2dc\uc810\uacfc \uc7a5\uc18c\uc5d0 \uc81c\ud488\uc774 \uac00\uc6a9\ud558\ub3c4\ub85d \uc2e4\uc2dc\uac04 \uc7ac\uace0 \uc778\ud154\ub9ac\uc804\uc2a4\ub97c \ud65c\uc131\ud654\ud569\ub2c8\ub2e4.<\/li>\n<\/ul>\n<p>\uc634\ub2c8\ucc44\ub110 \ubcf5\uc7a1\uc131\uc774 \uc99d\uac00\ud568\uc5d0 \ub530\ub77c, \ub370\uc774\ud130\ub97c \ud1b5\ud569\ud558\uc9c0 \uc54a\ub294 \ube0c\ub79c\ub4dc\ub294 \ub4a4\ucc98\uc9c8 \uc704\ud5d8\uc774 \uc788\uc2b5\ub2c8\ub2e4. 麻豆原创 \ube44\uc988\ub2c8\uc2a4 \ub370\uc774\ud130 \ud074\ub77c\uc6b0\ub4dc\uc640 \uc9c0\ub2a5\ud615 \uc8fc\ubb38 \uad00\ub9ac \uc194\ub8e8\uc158\uc740 \ubbf8\ub798 \uc9c0\ud5a5\uc801\uc778 \ubcc0\ud658\uc744 \uc704\ud55c \uae30\ubc18\uc744 \uc81c\uacf5\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. AI\uac00 \uacc4\uc18d \ubc1c\uc804\ud568\uc5d0 \ub530\ub77c, \ub9ac\ud14c\uc77c\ub7ec\ub294 \ubc18\uc751\uc801 \uc758\uc0ac\uacb0\uc815\uc5d0\uc11c \uc120\uc81c\uc801\uc774\uace0 \uc608\uce21\uc801\uc778 \uc0c1\uac70\ub798\ub85c \uc804\ud658\ud574\uc57c \ud558\uba70, \uc5ec\uae30\uc11c \ubaa8\ub4e0 \uac70\ub798\ub294 \ud6a8\uc728\uc131\uacfc \uc218\uc775\uc131\uc744 \uc704\ud574 \ucd5c\uc801\ud654\ub429\ub2c8\ub2e4.<\/p>\n<p>\ub9ac\ud14c\uc77c\uc758 \ubbf8\ub798\ub294 \uc774\ubbf8 \uc5ec\uae30\uc5d0 \uc788\uc2b5\ub2c8\ub2e4. AI\ub97c \ud65c\uc6a9\ud558\uc5ec \ub370\uc774\ud130\ub97c \ud1b5\ud569, \ubd84\uc11d, \uc2e4\ud589\ud558\ub294 \uae30\uc5c5\uc774 \ub2e4\uc74c \uc138\ub300\uc758 \uace0\uac1d \uacbd\ud5d8\uacfc \ub9ac\ud14c\uc77c \uc131\uacf5\uc744 \uc815\uc758\ud560 \uac83\uc785\ub2c8\ub2e4. \uc800\ub294 \uc774\ub7ec\ud55c \ubcc0\ud658\uc744 \ud5e4\uccd0\ub098\uac00\ub294 \uae30\uc5c5\ub4e4\uacfc \ud611\ub825\ud558\uc5ec \uc0c8\ub85c\uc6b4 \uc131\uacf5 \uae30\ud68c\ub97c \ud65c\uc6a9\ud560 \uc218 \uc788\ub3c4\ub85d \uc9c0\uc6d0\ud558\uac8c \ub418\uc5b4 \uae30\uc069\ub2c8\ub2e4.<\/p>\n<p><a title=\"麻豆原创\uc758 \ub9ac\ud14c\uc77c \uc194\ub8e8\uc158\" href=\"https:\/\/www.sap.com\/korea\/industries\/retail.html\" target=\"_blank\" rel=\"noopener\">麻豆原创\uc758 \ub9ac\ud14c\uc77c \uc194\ub8e8\uc158<\/a>\uc5d0 \ub300\ud574 \uc790\uc138\ud788 \uc54c\uc544\ubcf4\uc138\uc694.<\/p>\n<ul>\n<li>\uc6d0\ubb38: <a title=\"Retail\u2019s Data-Driven Future: Turning Insights Into Action\" href=\"https:\/\/www.forbes.com\/sites\/sap\/2025\/04\/15\/retails-data-driven-future-turning-insights-into-action\/\" target=\"_blank\" rel=\"noopener\">Retail\u2019s Data-Driven Future: Turning Insights Into Action<\/a>, <a title=\"麻豆原创 BrandVoice | Forbes\" href=\"https:\/\/www.forbes.com\/sites\/sap\/\" target=\"_blank\" rel=\"noopener\">麻豆原创 BrandVoice<\/a>, Forbes.com<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>\ub9ac\ud14c\uc77c \uc0b0\uc5c5\uc758 \ub370\uc774\ud130 \ubd84\uc808\ud654 \ubb38\uc81c\uc640 \uadf8 \ud574\uacb0\uc744 \uc704\ud55c \ud1b5\ud569 \ub370\uc774\ud130 \uc811\uadfc\ubc95\uc5d0 \ub300\ud574 \uc54c\uc544\ubd05\ub2c8\ub2e4. 麻豆原创\uc758 \ube44\uc988\ub2c8\uc2a4 \ub370\uc774\ud130 \ud074\ub77c\uc6b0\ub4dc\uac00 \uc5b4\ub5bb\uac8c \uc2e4\uc2dc\uac04 \uc778\uc0ac\uc774\ud2b8\ub97c \ud65c\uc6a9\ud55c \uc634\ub2c8\ucc44\ub110 \uacbd\ud5d8\uc744 \uc2e4\ud604\ud558\uace0, AI&#8230;<\/p>\n","protected":false},"author":931,"featured_media":7613,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[4597838,4598206,5563001,5564739,4599923,4596991],"tags":[1494787,5565320,5565214,5565325,5565323,5565279,5565263,5564171,5563140,5564371,5562919,5563156,5565266,5565321,5565322,5562922,4607381,5562797,5565324],"sapn-display":[4596681,5564732,5564734,4597492],"sapn-type":[5564737],"class_list":["post-7612","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-customer","category-technology","category-solution","category-business-technology-platform","category-industry","category-sme","tag-ai","tag-balaji-balasubramanian","tag-claude","tag-diy","tag-hornbach","tag-sap-bdc","tag-sap-business-data-cloud","tag-sap-emarsys","tag-5563140","tag-5564371","tag-5562919","tag-5563156","tag-5565266","tag-5565321","tag-5565322","tag-5562922","tag-4607381","tag-5562797","tag-5565324","sapn-display-topic-hero","sapn-display-feature-spotlight","sapn-display-feature-hero","sapn-display-homepage-hero","sapn-type-feature"],"yoast_head":"<!-- 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