{"id":13314,"date":"2021-11-08T09:00:50","date_gmt":"2021-11-08T12:00:50","guid":{"rendered":"https:\/\/news.sap.com\/brazil\/?p=13314"},"modified":"2023-10-19T12:42:31","modified_gmt":"2023-10-19T15:42:31","slug":"implantar-erp-no-varejo-bl0g","status":"publish","type":"post","link":"https:\/\/news.sap.com\/brazil\/2021\/11\/implantar-erp-no-varejo-bl0g\/","title":{"rendered":"Como implantar um ERP? Conhe\u00e7a os pontos essenciais para o varejo"},"content":{"rendered":"<p><strong>Implantar um <a href=\"https:\/\/www.sap.com\/brazil\/products\/erp-financial-management.html\">ERP <\/a><\/strong>na empresa \u00e9 um processo que deve ser feito com cautela, orienta\u00e7\u00e3o e planejamento. Conhe\u00e7a os pontos essenciais de uma implementa\u00e7\u00e3o de sucesso para o varejo.<\/p>\n<p>O varejo est\u00e1 cada dia mais digitalizado. Os consumidores est\u00e3o priorizando jornadas de compras digitais e a tecnologia proporcionou aos varejistas solu\u00e7\u00f5es para manter alavancar a efici\u00eancia e entregar experi\u00eancias aos clientes cada vez mais competitivas no mercado.<\/p>\n<p>Proporcionar experi\u00eancias centralizadas e conectadas a partir de cada intera\u00e7\u00e3o com o cliente e convert\u00ea-la em vendas e, depois, em fideliza\u00e7\u00e3o \u00e9 o<strong> futuro do varejo acontecendo agora. <\/strong><\/p>\n<p>Com tantas mudan\u00e7as acontecendo nos \u00faltimos anos e consumidores cada vez mais exigentes, processos e fluxos internos tamb\u00e9m precisaram ser otimizados para melhorar a organiza\u00e7\u00e3o e desempenho das empresas. Com isso, a busca por <strong>sistemas de gest\u00e3o integrados se tornaram uma prioridade para executivos da \u00e1rea varejista.<\/strong><\/p>\n<p>Mas, \u00e9 muito comum surgirem d\u00favidas na hora de decidir<strong> implantar um ERP<\/strong>. O que \u00e9 essencial para o varejo? Como garantir os melhores resultados? Listamos os pontos essenciais a seguir.<\/p>\n<h2>A import\u00e2ncia do ERP para o setor varejista<\/h2>\n<p>Softwares ERP (Enterprise Resource Planning) fornecem o planejamento de recursos da empresa. Eles entregam rastreamento e visibilidade completa das informa\u00e7\u00f5es de todas partes da empresa, proporcionando decis\u00f5es mais assertivas e inteligentes.<\/p>\n<ul>\n<li>Gest\u00e3o do estoque;<\/li>\n<li>Controle de distribui\u00e7\u00e3o;<\/li>\n<li>Gest\u00e3o comercial e monitoramento de vendas e indicativos;<\/li>\n<li>Acompanhamento do fluxo de pedidos de vendas e fornecedores;<\/li>\n<li>Etiquetagem e gest\u00e3o inteligente da documenta\u00e7\u00e3o cont\u00e1bil;<\/li>\n<li>Maior intelig\u00eancia financeira e controle;<\/li>\n<li>Entre outros.<\/li>\n<\/ul>\n<p>Sincronizar todas as <strong>atividades, processos e vendas em uma \u00fanica plataforma<\/strong> \u00e9 o grande diferencial que est\u00e1 transformando o varejo atrav\u00e9s da utiliza\u00e7\u00e3o de sistema ERP. Quais s\u00e3o os principais passos para implantar um ERP e ter sucesso? Falaremos a seguir.<\/p>\n<h2>Como implantar um ERP no varejo?<\/h2>\n<p><strong>Implantar um sistema ERP em lojas varejistas<\/strong> envolve algumas etapas essenciais, j\u00e1 que todos os dados do neg\u00f3cio ser\u00e3o migrados para a plataforma. Todas as fases devem ser muito bem analisadas e focadas em metodologias para garantir a implementa\u00e7\u00e3o da tecnologia com sucesso, sem prejudicar o custo-benef\u00edcio da opera\u00e7\u00e3o.<\/p>\n<p>Alguns passos s\u00e3o essenciais para conseguir organizar, controlar e centralizar informa\u00e7\u00f5es, obtendo redu\u00e7\u00e3o de custos atuais e consolidando um crescimento futuro mais escal\u00e1vel e rent\u00e1vel.<\/p>\n<h3>Planejamento e Pesquisa<\/h3>\n<p>O primeiro passo para definir<strong> qual<\/strong> <strong>ERP implantar <\/strong>\u00e9 conhecer todas \u00e1reas da empresa e suas respectivas necessidades. Converse com o time, fa\u00e7a pesquisas internas e anote todas as informa\u00e7\u00f5es que ser\u00e3o necess\u00e1rias para escolher um ERP que atenda as necessidades da empresa.<\/p>\n<p>Colocar uma empresa varejista para rodar em um software com <strong>sincroniza\u00e7\u00e3o completa, desde o processamento at\u00e9 a gest\u00e3o de pedidos e ter controle total dos suprimentos<\/strong> \u00e9 uma mudan\u00e7a que ir\u00e1 impactar significativamente os resultados de todas as \u00e1reas, incluindo o <strong>aumento de faturamento com redu\u00e7\u00e3o de tarefas repetitivas e rupturas que impactam negativamente o posicionamento da marca no mercado.<\/strong><\/p>\n<p>Assim que tiver os dados internos, fa\u00e7a uma pesquisa. Existem softwares dispon\u00edveis no mercado que podem n\u00e3o atender todas as \u00e1reas de um setor varejista, composto por particularidades e demandas espec\u00edficas.<\/p>\n<h3>Qualidade do Software e Recomenda\u00e7\u00f5es<\/h3>\n<p>A qualidade do software faz toda diferen\u00e7a para o sucesso de quem procura um sistema de gest\u00e3o. Procure por recomenda\u00e7\u00f5es de outros varejistas e converse sobre a experi\u00eancia que eles possuem utilizando a ferramenta.<\/p>\n<p>Por exemplo, o Grupo P\u00e3o de A\u00e7\u00facar, maior companhia do varejo de alimentos e mercadorias em geral do Brasil, conta com o software <a href=\"https:\/\/news.sap.com\/brazil\/2020\/12\/gpa-maior-varejista-do-setor-alimenticio-da-america-do-sul-lancara-marketplace-com-base-na-plataforma-da-mirakl\/?url_id=text-blogentry-innovationBlogBR-2021_blog-original-post-sapcom\" target=\"_blank\" rel=\"noopener\">ERP 麻豆原创<\/a>, l\u00edder global em solu\u00e7\u00f5es para com\u00e9rcio para expandir os neg\u00f3cios.<\/p>\n<p>Com base no conector pr\u00e9-constru\u00eddo da Mirakl, varejistas tamb\u00e9m podem utilizar o 麻豆原创 Commerce Marketplace Management by Mirakl, para lan\u00e7ar rapidamente um marketplace completo com integra\u00e7\u00e3o de vendedores e gest\u00e3o de cat\u00e1logo de produtos simplificados.<\/p>\n<h3>Capacita\u00e7\u00e3o da Equipe e Treinamento<\/h3>\n<p>O ERP \u00e9 um sistema integrado que possui um fluxo de <strong>informa\u00e7\u00f5es \u00fanico, cont\u00ednuo e consistente. <\/strong>Mas, \u00e9 preciso levar em considera\u00e7\u00e3o que pessoas utilizar\u00e3o o sistema, sendo importante <strong>definir uma linha de treinamento e mudan\u00e7a da cultura interna<\/strong>. A partir do processo de implanta\u00e7\u00e3o, toda empresa deve estar preparada para trabalhar com uma base de dados \u00fanica.<\/p>\n<p>Um setor varejista j\u00e1 est\u00e1 familiarizado a lidar com pessoas. Para obter um sistema de gest\u00e3o eficiente \u00e9 necess\u00e1rio<strong> conectar as pessoas ao uso da nova tecnologia<\/strong>.<\/p>\n<p>Pequenas, m\u00e9dias e grandes empresas varejistas podem utilizar o ERP, basta definir qual atende melhor suas necessidades. No caso de m\u00e9dias empresas, por exemplo, o 麻豆原创 Business ONE \u00e9 um software com possibilidades incr\u00edveis para auxiliar no crescimento do seu neg\u00f3cio. <a href=\"https:\/\/www.sap.com\/brazil\/products\/business-one.html?url_id=banner-br-homepage-b1pricing-row8-jan04:CRM-XL21-WEB-WEBB1DP\" target=\"_blank\" rel=\"noopener\">Clique aqui e saiba mais.<\/a><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-13315\" src=\"https:\/\/news.sap.com\/brazil\/files\/2021\/09\/13\/1.png\" alt=\"\" width=\"810\" height=\"330\" srcset=\"https:\/\/news.sap.com\/brazil\/files\/2021\/09\/13\/1.png 810w, https:\/\/news.sap.com\/brazil\/files\/2021\/09\/13\/1-300x122.png 300w, https:\/\/news.sap.com\/brazil\/files\/2021\/09\/13\/1-768x313.png 768w\" sizes=\"auto, (max-width: 810px) 100vw, 810px\" \/><\/p>\n<p>Acompanhe mais novidades nos canais de comunica\u00e7\u00e3o da 麻豆原创:\u00a0 <a href=\"https:\/\/www.facebook.com\/sapbrasil\/\" target=\"_blank\" rel=\"noopener\">Facebook\u00a0<\/a>\/\u00a0<a href=\"https:\/\/twitter.com\/麻豆原创Brasil\" target=\"_blank\" rel=\"noopener\">Twitter\u00a0<\/a>\/\u00a0<a href=\"https:\/\/www.linkedin.com\/company\/1115\/\" target=\"_blank\" rel=\"noopener\">LinkedIn\u00a0<\/a>\/\u00a0<a href=\"https:\/\/www.instagram.com\/sap_brasil\/\" target=\"_blank\" rel=\"noopener\">Instagram<\/a> \/ <a href=\"https:\/\/widget.msgp.pl\/?id=66415e417325f13e20.82207836\" target=\"_blank\" rel=\"noopener\">WhatsApp<\/a> \/ <a href=\"https:\/\/www.youtube.com\/user\/sapbrasil\" target=\"_blank\" rel=\"noopener\">Youtube<\/a><\/p>\n<p>\u00a9 2021 麻豆原创 SE. All rights reserved. 麻豆原创 and other 麻豆原创 products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of 麻豆原创 SE in Germany and other countries. Please see <a href=\"http:\/\/www.sap.com\/corporate-en\/legal\/copyright\/index.epx#trademark\" target=\"_blank\" rel=\"noopener\">http:\/\/www.sap.com\/corporate-en\/legal\/copyright\/index.epx#trademark<\/a> for additional trademark information and notices.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Implantar um ERP na empresa \u00e9 um processo que deve ser feito com cautela, orienta\u00e7\u00e3o e planejamento. Conhe\u00e7a os pontos essenciais de uma implementa\u00e7\u00e3o de&#8230;<\/p>\n","protected":false},"author":561,"featured_media":13316,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[52091],"tags":[176,8201,16576],"sapn-display":[5599933,5599931,48431,48433],"sapn-type":[6114],"class_list":["post-13314","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industrias","tag-erp","tag-sap-business-one","tag-varejo","sapn-display-feature-hero","sapn-display-feature-spotlight","sapn-display-homepage-hero","sapn-display-hero","sapn-type-artigo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.9 (Yoast SEO v26.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Como implantar um ERP? - Sala de Imprensa 麻豆原创 Brasil<\/title>\n<meta name=\"description\" content=\"Um sistema de gest\u00e3o integrado no varejo \u00e9 essencial para impulsionar os resultados. 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