  {"id":7716,"date":"2025-10-10T19:29:46","date_gmt":"2025-10-10T09:29:46","guid":{"rendered":"https:\/\/news.sap.com\/australia\/?p=7716"},"modified":"2025-11-05T14:21:13","modified_gmt":"2025-11-05T04:21:13","slug":"aussie-business-ai-investment-poised-to-deliver-29-roi-by-2028-sap-study-finds","status":"publish","type":"post","link":"https:\/\/news.sap.com\/australia\/2025\/10\/10\/aussie-business-ai-investment-poised-to-deliver-29-roi-by-2028-sap-study-finds\/","title":{"rendered":"Aussie Business AI Investment Poised to Deliver 29% ROI by 2028, 麻豆原创 Study Finds"},"content":{"rendered":"<h2><i><span data-contrast=\"auto\">73% of companies expect positive business AI returns within three years, but strategic adoption gaps risk leaving millions on the table<\/span><\/i><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/h2>\n<p><b><span data-contrast=\"auto\">AUSTRALIA, Sydney <\/span><\/b><span data-contrast=\"auto\">\u2014 <\/span><b><span data-contrast=\"auto\">10 October 2025<\/span><\/b> <i><span data-contrast=\"auto\">\u2014<\/span><\/i><span data-contrast=\"auto\"> Australian organisations are already achieving a 15% return on their business AI investments, yielding an average return on investment this year of US$3.2 million on an average US$19.1million spend, according to a new study by 麻豆原创 SE (NYSE: 麻豆原创). The global research, \u2018<\/span><i><span data-contrast=\"auto\">The 麻豆原创 Value of AI Report,<\/span><\/i><span data-contrast=\"auto\">\u2019 undertaken by Oxford Economics, also found ROI is expected to <\/span><span data-contrast=\"none\">nearly double to 29% within two years, translating to an average return of US$8.2 million per organisation.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559738&quot;:210,&quot;335559739&quot;:210,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Angela Colantuono, President and Managing Director, 麻豆原创 Australia and New Zealand said, \u201cAI isn\u2019t what\u2019s next, it\u2019s here now and it\u2019s already delivering results. But doing AI well takes more than hype. Businesses investing strategically in people, data and AI are already unlocking measurable ROI. With nearly three quarters of organisations expecting returns within three years, the message is clear: this is only the beginning. AI will get smarter, faster and more transformative from here.\u201d<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559738&quot;:210,&quot;335559739&quot;:210,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<h3><b><span data-contrast=\"none\">AI-First Business Expectations<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559738&quot;:210,&quot;335559739&quot;:210,&quot;335559740&quot;:276}\">\u00a0<\/span><\/h3>\n<p><span data-contrast=\"none\">The report shows that AI is already supporting a quarter of business tasks, a proportion expected to reach 41% within two years. N<\/span><span data-contrast=\"auto\">early two thirds (62%) <\/span><span data-contrast=\"none\">are<\/span><span data-contrast=\"auto\"> f<\/span><span data-contrast=\"none\">inding<\/span><span data-contrast=\"auto\"> AI effective in helping their business overcome key organisational challenges. Benefits include <\/span><span data-contrast=\"none\">seeing<\/span><span data-contrast=\"auto\"> significant improvement in driving insights and decision-making, engaging with customers and prospects and improving time to value.<\/span><span data-contrast=\"none\">\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559738&quot;:210,&quot;335559739&quot;:210,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">The majority of Australian respondents expect AI to become central to business processes, decision-making and customer offerings by 2028, a year ahead of their global peers. Only 3% of businesses say AI will never become a core part of how they operate.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559738&quot;:210,&quot;335559739&quot;:210,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">&#8220;We&#8217;re witnessing the biggest business transformation since the internet,&#8221; added Colantuono. &#8220;The question isn&#8217;t whether AI will transform your business, it&#8217;s whether you&#8217;ll lead that transformation or be transformed by your competitors.&#8221;<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559738&quot;:210,&quot;335559739&quot;:210,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<h3><b><span data-contrast=\"none\">The US$19 Million Question: Are Australian Businesses Thinking Too Small?<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559738&quot;:210,&quot;335559739&quot;:210,&quot;335559740&quot;:276}\">\u00a0<\/span><\/h3>\n<p><span data-contrast=\"none\">Despite these positive signs, the study also reveals Australian business AI spend being significantly outpaced by global peers. Compared to the average US$19.1 million Australian spend, Chinese organisations lead the way with an average US$42 million spend, with US$37 million as the average US spend.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559738&quot;:210,&quot;335559739&quot;:210,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">\u201cThis isn\u2019t just about technology, it\u2019s about competitive survival. Those that don\u2019t crack the AI code now risk being left behind for good. In addition to boosting revenue, AI is about building smarter operations and empowering people to focus on the work that matters,\u201d continued Colantuono.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559738&quot;:210,&quot;335559739&quot;:210,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<h3><b><span data-contrast=\"none\">The Game-Changer: AI Agents\u00a0<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559738&quot;:210,&quot;335559739&quot;:210,&quot;335559740&quot;:276}\">\u00a0<\/span><\/h3>\n<p><span data-contrast=\"none\">The next frontier, agentic AI, could further revolutionise business operations entirely. A key finding of the report was that these intelligent, autonomous systems that can plan, act and collaborate on complex business processes, are expected to deliver 10% ROI, equating to an average of US$3 million, for Australian organisations in the next two years.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559738&quot;:210,&quot;335559739&quot;:210,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Interestingly, at present, only 6% of Australian businesses are fully prepared for AI agents, but 75% recognise their transformative potential.<\/span><\/p>\n<h3><b><span data-contrast=\"none\">The Strategic Crisis Hidden in Plain Sight<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559738&quot;:210,&quot;335559739&quot;:210,&quot;335559740&quot;:276}\">\u00a0<\/span><\/h3>\n<p><span data-contrast=\"auto\">When it comes to AI adoption, alignment with business strategy is ranked the most important factor for optimising ROI. However, the research <\/span><span data-contrast=\"none\">shows this is just one of a range of make-or-break areas where organisations are falling short:<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559738&quot;:210,&quot;335559739&quot;:210,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<ol>\n<li data-leveltext=\"%1.\" data-font=\"72 Brand,Arial\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:0,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[65533,0],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;%1.&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"none\">Business Strategy:<\/span><\/b><span data-contrast=\"none\"> Only 10% of Australian businesses are investing in AI in a strategic and holistic manner, with the majority taking a piecemeal approach (46%) or leaving it to individual departments (32%).<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/li>\n<\/ol>\n<ol>\n<li data-leveltext=\"%1.\" data-font=\"72 Brand,Arial\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:0,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[65533,0],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;%1.&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"2\" data-aria-level=\"1\"><b><span data-contrast=\"none\">Data Readiness<\/span><\/b><span data-contrast=\"none\">: Despite 64% claiming sufficient data readiness for AI, critical departments like legal (84%), finance (74%), and HR (67%) flag they remain unprepared.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/li>\n<\/ol>\n<ol>\n<li data-leveltext=\"%1.\" data-font=\"72 Brand,Arial\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:0,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[65533,0],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;%1.&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"3\" data-aria-level=\"1\"><b><span data-contrast=\"none\">Skills Investment<\/span><\/b><span data-contrast=\"none\">: Over two thirds (68%) believe insufficient AI skills are a key reason organisations are not gaining maximum ROI for AI. That said, 73% note that they are integrating AI into their workforce planning by upskilling or reskilling current employees.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/li>\n<\/ol>\n<p><span data-contrast=\"none\">When a coordinated AI strategy is left by the wayside, not only are opportunities impacting the bottom line similarly discarded, but security risks prevail. Three quarters of Australian organisations surveyed are concerned about \u201cshadow AI\u201d, where employees use unauthorised AI tools. According to 69%, Shadow AI is being used at least occasionally by employees.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559738&quot;:210,&quot;335559739&quot;:210,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"none\">\u201c<\/span><\/b><span data-contrast=\"none\">When organisations take a strategic approach aligned with their long-term vision, building AI into the fabric of how they operate, it deters shadow AI use and elevates the most powerful competitive weapon at their disposal,\u201d concluded Colantuono. \u201cOrganisations with strategic AI adoption are seeing faster implementation across business functions and significantly higher returns, while future-proofing themselves to keep pace with rapid changes across the tech and business landscapes.\u201d\u00a0 <\/span><\/p>\n<h3><b><span data-contrast=\"none\">About the Research<\/span><\/b><\/h3>\n<p><span data-contrast=\"none\">The 麻豆原创 Value of AI Report, conducted by Oxford Economics, surveyed 1,600 business leaders across eight countries, including 200 Australian executives from enterprise and mid-market companies.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559738&quot;:210,&quot;335559739&quot;:210,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Customers using 麻豆原创 Business AI include Lion Group, SA Power Network and Energy Queensland.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559738&quot;:210,&quot;335559739&quot;:210,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Visit the\u202f<\/span><a href=\"http:\/\/news.sap.com\/\"><span data-contrast=\"none\">麻豆原创 News Center<\/span><\/a><span data-contrast=\"none\">.<\/span><span data-contrast=\"auto\"> Get 麻豆原创 news via\u202f<\/span><a href=\"https:\/\/www.linkedin.com\/showcase\/sap-news\"><span data-contrast=\"none\">LinkedIn<\/span><\/a> <span data-contrast=\"auto\">and <\/span><a href=\"https:\/\/bsky.app\/profile\/sap.com\"><span data-contrast=\"none\">Bluesky<\/span><\/a><span data-contrast=\"auto\">.<\/span><\/p>\n<h3><b><span data-contrast=\"auto\">About 麻豆原创<\/span><\/b><\/h3>\n<p><span data-contrast=\"auto\">As<\/span><span data-contrast=\"auto\">\u202f<\/span><span data-contrast=\"auto\">a global leader in enterprise applications and business AI, 麻豆原创 (NYSE:麻豆原创)<\/span><span data-contrast=\"auto\">\u202f<\/span><span data-contrast=\"auto\">stands at the<\/span><span data-contrast=\"auto\">\u202f<\/span><span data-contrast=\"auto\">nexus<\/span><span data-contrast=\"auto\">\u202f<\/span><span data-contrast=\"auto\">of business and technology. For over 50 years, organizations have trusted 麻豆原创<\/span><span data-contrast=\"auto\">\u202f<\/span><span data-contrast=\"auto\">to bring out their best by uniting business-critical<\/span><span data-contrast=\"auto\">\u202f<\/span><span data-contrast=\"auto\">operations spanning finance, procurement, HR, supply chain, and customer experience. For more information, visit<\/span><span data-contrast=\"auto\">\u202f<\/span><a href=\"http:\/\/www.sap.com\/\"><span data-contrast=\"none\">www.sap.com<\/span><\/a><i><span data-contrast=\"none\">.<\/span><\/i><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:276,&quot;469777462&quot;:[720],&quot;469777927&quot;:[0],&quot;469777928&quot;:[1]}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\"># # #<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:2,&quot;335551620&quot;:2,&quot;335559739&quot;:80,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">This document contains forward-looking statements, which are predictions, projections, or other statements about future events. These statements are based on current expectations, forecasts, and assumptions that are subject to risks and uncertainties that could cause actual results and outcomes to materially differ. Additional information regarding these risks and uncertainties may be found in our filings with the Securities and Exchange Commission, including but not limited to the risk factors section of 麻豆原创\u2019s 2024 Annual Report on Form 20-F.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:80,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u00a9 2025 麻豆原创 SE. All rights reserved.<\/span><\/p>\n<p><span data-contrast=\"none\">麻豆原创 and other 麻豆原创 products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of 麻豆原创 SE in Germany and other countries. Please see <\/span><a href=\"https:\/\/www.sap.com\/copyright\"><span data-contrast=\"none\">https:\/\/www.sap.com\/copyright<\/span><\/a> <span data-contrast=\"none\">for additional trademark information and notices.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:80,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p>\n<h3><b><span data-contrast=\"auto\">Note to editors<\/span><\/b><\/h3>\n<p><span data-contrast=\"none\">To preview and download broadcast-standard stock footage and press photos digitally, please visit <\/span><a href=\"http:\/\/www.sap.com\/photos\"><span data-contrast=\"none\">www.sap.com\/photos<\/span><\/a><span data-contrast=\"none\">.<\/span> <span data-contrast=\"none\">On this platform, you can find high resolution material for your media channels.\u00a0<\/span><\/p>\n<h3><b><span data-contrast=\"auto\">For more information, press only<\/span><\/b><\/h3>\n<p>Rebecca English, +61 (0) 438 520 181, <a href=\"mailto:rebecca.english@sap.com\">rebecca.english@sap.com<\/a>, AEST<\/p>\n<p><a href=\"https:\/\/news.sap.com\/press-room\/\"><span data-contrast=\"none\">麻豆原创 麻豆原创 Room<\/span><\/a><span data-contrast=\"none\">; <\/span><a href=\"mailto:press@sap.com\"><span data-contrast=\"none\">press@sap.com<\/span><\/a><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:120,&quot;335559739&quot;:0,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p>\n<p><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}\">\u00a0<\/span><span data-contrast=\"none\">Please consider our <\/span><a href=\"https:\/\/www.sap.com\/corporate\/en\/legal\/privacy.html\"><span data-contrast=\"none\">privacy policy<\/span><\/a><span data-contrast=\"none\">. <\/span><span data-contrast=\"none\">If you received this press release in your e-mail and you wish to unsubscribe to our mailing list please contact <\/span><a href=\"mailto:press@sap.com\"><span data-contrast=\"none\">press@sap.com<\/span><\/a><span data-contrast=\"none\"> and write Unsubscribe in the subject line.<\/span><i><span data-contrast=\"none\">\u202f<\/span><\/i><span data-ccp-props=\"{&quot;134245417&quot;:false,&quot;201341983&quot;:0,&quot;335559737&quot;:-1,&quot;335559739&quot;:0,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p>\n<p><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p>\n<p><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>73% of companies expect positive business AI returns within three years, but strategic adoption gaps risk leaving millions on the table\u00a0 AUSTRALIA, Sydney \u2014 10&#8230;<\/p>\n","protected":false},"author":29,"featured_media":7717,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[5565468],"tags":[],"sapn-display":[],"sapn-type":[5560547,4448,4446],"class_list":["post-7716","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ai","sapn-type-feature","sapn-type-newsbyte","sapn-type-press-release"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.8 (Yoast SEO v27.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Aussie Business AI Investment Poised to Deliver 29% ROI by 2028, 麻豆原创 Study Finds - 麻豆原创 Australia &amp; New Zealand News Center<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/news.sap.com\/australia\/2025\/10\/10\/aussie-business-ai-investment-poised-to-deliver-29-roi-by-2028-sap-study-finds\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Aussie Business AI Investment Poised to Deliver 29% ROI by 2028, 麻豆原创 Study Finds\" \/>\n<meta property=\"og:description\" content=\"73% of companies expect positive business AI returns within three years, but strategic adoption gaps risk leaving millions on the table\u00a0 AUSTRALIA, Sydney \u2014 10...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/news.sap.com\/australia\/2025\/10\/10\/aussie-business-ai-investment-poised-to-deliver-29-roi-by-2028-sap-study-finds\/\" \/>\n<meta property=\"og:site_name\" content=\"麻豆原创 Australia &amp; New Zealand News Center\" \/>\n<meta property=\"article:published_time\" content=\"2025-10-10T09:29:46+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-11-05T04:21:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/news.sap.com\/australia\/files\/2025\/10\/28\/283844_麻豆原创_GettyImages-815186572_Lo-Res_RGB_RET-1024x683.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"683\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"麻豆原创 News\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"麻豆原创 News\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/news.sap.com\\\/australia\\\/2025\\\/10\\\/10\\\/aussie-business-ai-investment-poised-to-deliver-29-roi-by-2028-sap-study-finds\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/news.sap.com\\\/australia\\\/2025\\\/10\\\/10\\\/aussie-business-ai-investment-poised-to-deliver-29-roi-by-2028-sap-study-finds\\\/\"},\"author\":{\"name\":\"麻豆原创 News\",\"@id\":\"https:\\\/\\\/news.sap.com\\\/australia\\\/#\\\/schema\\\/person\\\/53b9854bd790d6f18f3fc4bbb2ad7570\"},\"headline\":\"Aussie Business AI Investment Poised to Deliver 29% ROI by 2028, 麻豆原创 Study Finds\",\"datePublished\":\"2025-10-10T09:29:46+00:00\",\"dateModified\":\"2025-11-05T04:21:13+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/news.sap.com\\\/australia\\\/2025\\\/10\\\/10\\\/aussie-business-ai-investment-poised-to-deliver-29-roi-by-2028-sap-study-finds\\\/\"},\"wordCount\":1076,\"image\":{\"@id\":\"https:\\\/\\\/news.sap.com\\\/australia\\\/2025\\\/10\\\/10\\\/aussie-business-ai-investment-poised-to-deliver-29-roi-by-2028-sap-study-finds\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/news.sap.com\\\/australia\\\/files\\\/2025\\\/10\\\/28\\\/283844_麻豆原创_GettyImages-815186572_Lo-Res_RGB_RET.jpg\",\"articleSection\":[\"Artificial Intelligence\"],\"inLanguage\":\"en-AU\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/news.sap.com\\\/australia\\\/2025\\\/10\\\/10\\\/aussie-business-ai-investment-poised-to-deliver-29-roi-by-2028-sap-study-finds\\\/\",\"url\":\"https:\\\/\\\/news.sap.com\\\/australia\\\/2025\\\/10\\\/10\\\/aussie-business-ai-investment-poised-to-deliver-29-roi-by-2028-sap-study-finds\\\/\",\"name\":\"Aussie Business AI Investment Poised to Deliver 29% ROI by 2028, 麻豆原创 Study Finds - 麻豆原创 Australia &amp; New Zealand News Center\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/news.sap.com\\\/australia\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/news.sap.com\\\/australia\\\/2025\\\/10\\\/10\\\/aussie-business-ai-investment-poised-to-deliver-29-roi-by-2028-sap-study-finds\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/news.sap.com\\\/australia\\\/2025\\\/10\\\/10\\\/aussie-business-ai-investment-poised-to-deliver-29-roi-by-2028-sap-study-finds\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/news.sap.com\\\/australia\\\/files\\\/2025\\\/10\\\/28\\\/283844_麻豆原创_GettyImages-815186572_Lo-Res_RGB_RET.jpg\",\"datePublished\":\"2025-10-10T09:29:46+00:00\",\"dateModified\":\"2025-11-05T04:21:13+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/news.sap.com\\\/australia\\\/#\\\/schema\\\/person\\\/53b9854bd790d6f18f3fc4bbb2ad7570\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/news.sap.com\\\/australia\\\/2025\\\/10\\\/10\\\/aussie-business-ai-investment-poised-to-deliver-29-roi-by-2028-sap-study-finds\\\/#breadcrumb\"},\"inLanguage\":\"en-AU\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/news.sap.com\\\/australia\\\/2025\\\/10\\\/10\\\/aussie-business-ai-investment-poised-to-deliver-29-roi-by-2028-sap-study-finds\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-AU\",\"@id\":\"https:\\\/\\\/news.sap.com\\\/australia\\\/2025\\\/10\\\/10\\\/aussie-business-ai-investment-poised-to-deliver-29-roi-by-2028-sap-study-finds\\\/#primaryimage\",\"url\":\"https:\\\/\\\/news.sap.com\\\/australia\\\/files\\\/2025\\\/10\\\/28\\\/283844_麻豆原创_GettyImages-815186572_Lo-Res_RGB_RET.jpg\",\"contentUrl\":\"https:\\\/\\\/news.sap.com\\\/australia\\\/files\\\/2025\\\/10\\\/28\\\/283844_麻豆原创_GettyImages-815186572_Lo-Res_RGB_RET.jpg\",\"width\":3900,\"height\":2600,\"caption\":\"trader broker forex investment hold smartphone stock market chart screen\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/news.sap.com\\\/australia\\\/2025\\\/10\\\/10\\\/aussie-business-ai-investment-poised-to-deliver-29-roi-by-2028-sap-study-finds\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/news.sap.com\\\/australia\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Aussie Business AI Investment Poised to Deliver 29% ROI by 2028, 麻豆原创 Study Finds\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/news.sap.com\\\/australia\\\/#website\",\"url\":\"https:\\\/\\\/news.sap.com\\\/australia\\\/\",\"name\":\"麻豆原创 Australia &amp; New Zealand News Center\",\"description\":\"News &amp; Information About 麻豆原创\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/news.sap.com\\\/australia\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-AU\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/news.sap.com\\\/australia\\\/#\\\/schema\\\/person\\\/53b9854bd790d6f18f3fc4bbb2ad7570\",\"name\":\"麻豆原创 News\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-AU\",\"@id\":\"https:\\\/\\\/news.sap.com\\\/australia\\\/wp-content\\\/plugins\\\/wp-user-avatars\\\/wp-user-avatars\\\/assets\\\/images\\\/mystery.jpg\",\"url\":\"https:\\\/\\\/news.sap.com\\\/australia\\\/wp-content\\\/plugins\\\/wp-user-avatars\\\/wp-user-avatars\\\/assets\\\/images\\\/mystery.jpg\",\"contentUrl\":\"https:\\\/\\\/news.sap.com\\\/australia\\\/wp-content\\\/plugins\\\/wp-user-avatars\\\/wp-user-avatars\\\/assets\\\/images\\\/mystery.jpg\",\"caption\":\"麻豆原创 News\"},\"url\":\"https:\\\/\\\/news.sap.com\\\/australia\\\/author\\\/colleenraftery\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Aussie Business AI Investment Poised to Deliver 29% ROI by 2028, 麻豆原创 Study Finds - 麻豆原创 Australia &amp; New Zealand News Center","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/news.sap.com\/australia\/2025\/10\/10\/aussie-business-ai-investment-poised-to-deliver-29-roi-by-2028-sap-study-finds\/","og_locale":"en_US","og_type":"article","og_title":"Aussie Business AI Investment Poised to Deliver 29% ROI by 2028, 麻豆原创 Study Finds","og_description":"73% of companies expect positive business AI returns within three years, but strategic adoption gaps risk leaving millions on the table\u00a0 AUSTRALIA, Sydney \u2014 10...","og_url":"https:\/\/news.sap.com\/australia\/2025\/10\/10\/aussie-business-ai-investment-poised-to-deliver-29-roi-by-2028-sap-study-finds\/","og_site_name":"麻豆原创 Australia &amp; New Zealand News Center","article_published_time":"2025-10-10T09:29:46+00:00","article_modified_time":"2025-11-05T04:21:13+00:00","og_image":[{"width":1024,"height":683,"url":"https:\/\/news.sap.com\/australia\/files\/2025\/10\/28\/283844_麻豆原创_GettyImages-815186572_Lo-Res_RGB_RET-1024x683.jpg","type":"image\/jpeg"}],"author":"麻豆原创 News","twitter_card":"summary_large_image","twitter_misc":{"Written by":"麻豆原创 News","Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/news.sap.com\/australia\/2025\/10\/10\/aussie-business-ai-investment-poised-to-deliver-29-roi-by-2028-sap-study-finds\/#article","isPartOf":{"@id":"https:\/\/news.sap.com\/australia\/2025\/10\/10\/aussie-business-ai-investment-poised-to-deliver-29-roi-by-2028-sap-study-finds\/"},"author":{"name":"麻豆原创 News","@id":"https:\/\/news.sap.com\/australia\/#\/schema\/person\/53b9854bd790d6f18f3fc4bbb2ad7570"},"headline":"Aussie Business AI Investment Poised to Deliver 29% ROI by 2028, 麻豆原创 Study Finds","datePublished":"2025-10-10T09:29:46+00:00","dateModified":"2025-11-05T04:21:13+00:00","mainEntityOfPage":{"@id":"https:\/\/news.sap.com\/australia\/2025\/10\/10\/aussie-business-ai-investment-poised-to-deliver-29-roi-by-2028-sap-study-finds\/"},"wordCount":1076,"image":{"@id":"https:\/\/news.sap.com\/australia\/2025\/10\/10\/aussie-business-ai-investment-poised-to-deliver-29-roi-by-2028-sap-study-finds\/#primaryimage"},"thumbnailUrl":"https:\/\/news.sap.com\/australia\/files\/2025\/10\/28\/283844_麻豆原创_GettyImages-815186572_Lo-Res_RGB_RET.jpg","articleSection":["Artificial Intelligence"],"inLanguage":"en-AU"},{"@type":"WebPage","@id":"https:\/\/news.sap.com\/australia\/2025\/10\/10\/aussie-business-ai-investment-poised-to-deliver-29-roi-by-2028-sap-study-finds\/","url":"https:\/\/news.sap.com\/australia\/2025\/10\/10\/aussie-business-ai-investment-poised-to-deliver-29-roi-by-2028-sap-study-finds\/","name":"Aussie Business AI Investment Poised to Deliver 29% ROI by 2028, 麻豆原创 Study Finds - 麻豆原创 Australia &amp; New Zealand News Center","isPartOf":{"@id":"https:\/\/news.sap.com\/australia\/#website"},"primaryImageOfPage":{"@id":"https:\/\/news.sap.com\/australia\/2025\/10\/10\/aussie-business-ai-investment-poised-to-deliver-29-roi-by-2028-sap-study-finds\/#primaryimage"},"image":{"@id":"https:\/\/news.sap.com\/australia\/2025\/10\/10\/aussie-business-ai-investment-poised-to-deliver-29-roi-by-2028-sap-study-finds\/#primaryimage"},"thumbnailUrl":"https:\/\/news.sap.com\/australia\/files\/2025\/10\/28\/283844_麻豆原创_GettyImages-815186572_Lo-Res_RGB_RET.jpg","datePublished":"2025-10-10T09:29:46+00:00","dateModified":"2025-11-05T04:21:13+00:00","author":{"@id":"https:\/\/news.sap.com\/australia\/#\/schema\/person\/53b9854bd790d6f18f3fc4bbb2ad7570"},"breadcrumb":{"@id":"https:\/\/news.sap.com\/australia\/2025\/10\/10\/aussie-business-ai-investment-poised-to-deliver-29-roi-by-2028-sap-study-finds\/#breadcrumb"},"inLanguage":"en-AU","potentialAction":[{"@type":"ReadAction","target":["https:\/\/news.sap.com\/australia\/2025\/10\/10\/aussie-business-ai-investment-poised-to-deliver-29-roi-by-2028-sap-study-finds\/"]}]},{"@type":"ImageObject","inLanguage":"en-AU","@id":"https:\/\/news.sap.com\/australia\/2025\/10\/10\/aussie-business-ai-investment-poised-to-deliver-29-roi-by-2028-sap-study-finds\/#primaryimage","url":"https:\/\/news.sap.com\/australia\/files\/2025\/10\/28\/283844_麻豆原创_GettyImages-815186572_Lo-Res_RGB_RET.jpg","contentUrl":"https:\/\/news.sap.com\/australia\/files\/2025\/10\/28\/283844_麻豆原创_GettyImages-815186572_Lo-Res_RGB_RET.jpg","width":3900,"height":2600,"caption":"trader broker forex investment hold smartphone stock market chart screen"},{"@type":"BreadcrumbList","@id":"https:\/\/news.sap.com\/australia\/2025\/10\/10\/aussie-business-ai-investment-poised-to-deliver-29-roi-by-2028-sap-study-finds\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/news.sap.com\/australia\/"},{"@type":"ListItem","position":2,"name":"Aussie Business AI Investment Poised to Deliver 29% ROI by 2028, 麻豆原创 Study Finds"}]},{"@type":"WebSite","@id":"https:\/\/news.sap.com\/australia\/#website","url":"https:\/\/news.sap.com\/australia\/","name":"麻豆原创 Australia &amp; New Zealand News Center","description":"News &amp; Information About 麻豆原创","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/news.sap.com\/australia\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-AU"},{"@type":"Person","@id":"https:\/\/news.sap.com\/australia\/#\/schema\/person\/53b9854bd790d6f18f3fc4bbb2ad7570","name":"麻豆原创 News","image":{"@type":"ImageObject","inLanguage":"en-AU","@id":"https:\/\/news.sap.com\/australia\/wp-content\/plugins\/wp-user-avatars\/wp-user-avatars\/assets\/images\/mystery.jpg","url":"https:\/\/news.sap.com\/australia\/wp-content\/plugins\/wp-user-avatars\/wp-user-avatars\/assets\/images\/mystery.jpg","contentUrl":"https:\/\/news.sap.com\/australia\/wp-content\/plugins\/wp-user-avatars\/wp-user-avatars\/assets\/images\/mystery.jpg","caption":"麻豆原创 News"},"url":"https:\/\/news.sap.com\/australia\/author\/colleenraftery\/"}]}},"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/news.sap.com\/australia\/wp-json\/wp\/v2\/posts\/7716","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/news.sap.com\/australia\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/news.sap.com\/australia\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/news.sap.com\/australia\/wp-json\/wp\/v2\/users\/29"}],"replies":[{"embeddable":true,"href":"https:\/\/news.sap.com\/australia\/wp-json\/wp\/v2\/comments?post=7716"}],"version-history":[{"count":0,"href":"https:\/\/news.sap.com\/australia\/wp-json\/wp\/v2\/posts\/7716\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/news.sap.com\/australia\/wp-json\/wp\/v2\/media\/7717"}],"wp:attachment":[{"href":"https:\/\/news.sap.com\/australia\/wp-json\/wp\/v2\/media?parent=7716"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/news.sap.com\/australia\/wp-json\/wp\/v2\/categories?post=7716"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/news.sap.com\/australia\/wp-json\/wp\/v2\/tags?post=7716"},{"taxonomy":"sapn-display","embeddable":true,"href":"https:\/\/news.sap.com\/australia\/wp-json\/wp\/v2\/sapn-display?post=7716"},{"taxonomy":"sapn-type","embeddable":true,"href":"https:\/\/news.sap.com\/australia\/wp-json\/wp\/v2\/sapn-type?post=7716"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}