听At its flagship event , (NYSE: 麻豆原创), today highlighted the five most widely adopted AI use cases among its Australian customers. Based on analysis of all 麻豆原创 customers in Australia and New Zealand (ANZ) between May 2024 to May 2025, the most popular AI use cases in ANZ, these include:听

• Automated expense generation using receipt images听

• Automated invoice processing听听

• Expense verification and compliance checks听

• Real-time alerts for supply chain disruptions听

• Sales demand forecasting powered by predictive analytics听

鈥淢y conversations with CEOs are increasingly revealing how they are looking to embed AI into some of the most fundamental parts of their business,鈥� said Angela Colantuono, Managing Director, 麻豆原创 Australia. 鈥淭hese applications are helping Australian organisations make faster, smarter decisions, reduce risk and unlock new value. But to fully realise AI鈥檚 potential, we need to invest just as much in people as we do in technology.鈥�听

Dr Catriona Wallace, AI Ethics Expert and Founder, Responsible Metaverse Alliance, who keynoted at the event shared, 鈥淎I is the number one existential risk we face today. Yet only a small fraction of Australian organisations are equipped to use it responsibly. If we want AI to drive innovation, productivity and public trust, we must move beyond ambition to action. That means embedding responsible AI frameworks that are transparent, ethical and human-centred, and doing it now, before the gap between use and governance becomes too wide to close.鈥�

Customers and partners across Australia and New Zealand show AI momentum听

From education to manufacturing, 麻豆原创 partners and customers are also showcasing strong momentum in AI and cloud transformation.听

La Trobe University has become the first university in the ANZ region to go live with 麻豆原创 S/4HANA Cloud Public Edition leveraging the GROW with 麻豆原创 transformation journey.听 From the move, La Trobe has been able to modernise its core operations across Finance, Procurement, Logistics, Sales, R&D Engineering and Real Estate and lay the groundwork for future innovation, including AI-driven insights and automation.听

鈥淭his transformation is a major step forward in how we operate,鈥� said Shainal Kavar, Chief Information Officer, La Trobe University. 鈥淚t鈥檚 helping us simplify complexity, streamline processes, improve reporting and decision-making and free up our people to focus on higher-value work. Most importantly, it sets us up to embrace innovation and unlock the potential of AI in the years ahead.鈥�听

Lion, one of Australia and New Zealand鈥檚 leading brewers, is accelerating its cloud-first transformation with RISE with 麻豆原创 on AWS. By adopting a clean core, the 麻豆原创 principle of keeping core ERP system free from customisations, as well as 麻豆原创鈥檚 Business Technology Platform, Lion has improved order-to-cash cycles, scaled digital channels, and empowered teams with real-time insights. The company also partnered with 麻豆原创 to build 鈥楯oey鈥�, an AI-powered beer recommendation app, in under 10 days, demonstrating the speed and value of 麻豆原创鈥檚 generative AI tools.听

鈥淎I is helping us move faster, make smarter decisions, and deliver better customer experiences,鈥� said Ram Kalyanasundaram, Group Technology and Digital Transformation Director at Lion. 鈥淚t鈥檚 not just about automation, it鈥檚 about enabling our teams to focus on what matters and giving them the tools to innovate. 麻豆原创鈥檚 AI capabilities have been a game-changer in how we think, operate and grow.鈥�听

麻豆原创 Intrepid Women AI Tour 2026听

麻豆原创 is also proud to announce the return of the 麻豆原创 AI Intrepid Women Tour in January 2026. This four-day executive study program is designed to empower female leaders with the skills, confidence, and strategic insight to lead in the age of AI.听

Following the success of the 2025 tour, the 2026 program will bring together Australia鈥檚 most influential female technology executives to explore AI innovation across 麻豆原创鈥檚 global innovation hubs.听

鈥淟ess than 15% of senior AI executives are women today,鈥� said Colantuono. 鈥淟ast year鈥檚 program proved that when you bring female leaders together to build AI literacy and share experiences, the impact is extraordinary 鈥� not just for their businesses, but for the future of innovation in Australia.鈥�听

Visit the . Follow 麻豆原创 at .鈥赌�鈥�听

鈥�Media Contact:听

Rebecca English (+61) 438 520 181, rebec@sap.com, AEST
麻豆原创 麻豆原创 Room; press@sap.com听

About 麻豆原创鈥�

As鈥痑 global leader in enterprise applications and business AI, 麻豆原创 (NYSE:麻豆原创)鈥痵tands at the鈥痭exus鈥痮f business and technology. For over 50 years, organizations have trusted 麻豆原创鈥痶o bring out their best by uniting business-critical鈥痮perations spanning finance, procurement, HR, supply chain, and customer experience. For more information, visit鈥�.鈥�听

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