Sapphire Barcelona 鈥� May 24, 2023 鈥� Today, at 麻豆原创 Sapphire in Barcelona, Spain, 麻豆原创 SE (NYSE: 麻豆原创) unveiled a series of global customer partnerships which show how 麻豆原创 is transforming their strategic business models, supply chains, enhancing customer experiences, creating a foundation for innovation and growth, and positively promoting physical and mental well-being through the launch of a business vitality platform.

Please find an overview of these announcements below.

Diageo makes its largest tech investment to standardise its practises across the world

Diageo, producer of Guinness, Smirnoff and Johnnie Walker, has partnered with 麻豆原创 and IBM Consulting in a multi-million-pound programme, which is Diageo鈥檚 largest investment in its technology and services to date.

The multi-year programme will help Diageo to:

• Improve the way it interacts with customers and suppliers, through the implementation of automation and advanced workflow solutions.
• Move its global organisation to one single operating platform, creating efficiency in its IT landscape and technology support model.
• Transform performance reporting, leading to better insight to maximise trade opportunities.
• Further digitise its controls and compliance environment creating a more robust and resilient business.
• Move to standardised ways of operating allowing for greater agility and flexibility in the way we respond to emerging market trends.

Diageo will implement the new cloud-based model, RISE with 麻豆原创 S/4HANA Cloud, across 180 countries, ensuring its IT infrastructure is simplified and supported in a unified way.

The business transformation programme will put Diageo at the forefront of customer services and will increase its resilience in a landscape of evolving consumer expectations and a fast-changing economic climate, building a business for the future. This standardisation and automation effort will allow Diageo to track customer orders in real time on a global scale, identifying further commercial opportunities in both the on trade and off trade.

IBM Consulting, a long-standing partner of 麻豆原创 and Diageo, has been selected to lead the implementation of RISE with 麻豆原创 S/4HANA Cloud.

Maersk uses 麻豆原创 Business Technology Platform to accelerate strategic transformation

The world’s largest container shipping company has made significant progress in its digital transformation by using the 麻豆原创 Business Technology Platform (BTP) to accelerate its strategic direction and automate business processes, increase efficiency and ease of use.

With a wide range of business areas including container shipping, port terminals, logistics and supply chain businesses, Maersk, headquarted in Denmark, operates more than 700 vessels and covers around 343 ports in over 100 countries worldwide. Strategically, Maersk is moving away from being a shipping company to becoming an end-to-end supply chain provider.

Specifically, Maersk has used 麻豆原创 BTP to develop and implement applications and solutions in areas such as:

• Customer Credit Management: Previously, a lot of manual activity was involved in the process, which could lead to errors and delays. Now Maersk uses 麻豆原创 BTP to automate and differentiate their customer credit management process
• Vendor Account Reconciliation: Maersk used 麻豆原创 BTP’s automation layer and intelligent robotic process automation (麻豆原创 iRPA) to perform automated actions such as scanning emails and extracting attachments, converting unstructured data into structured data, and building validation logic into the rules within the 麻豆原创 BTP platform, thereby reducing manual processes in Maersk’s shared service centres
• Treasury Guarantees: Previously, this process was quite paper-intensive and could cause data quality issues, which in turn led to delays. Now, through 麻豆原创 BTP, Maersk has automated the process and created two specific roles: bank guarantee applicant and approver. The solution also includes integration with external banks
• Customer Cargo Release: Maersk also has customers who are cargo customers, i.e., they pay before cargo is released. This requires a very time-sensitive process to ensure that payment has been received before the cargo is released. The workflow is triggered across multiple backend systems. Through built-in AI and process automation in 麻豆原创 BTP, the payment is matched against the invoice, the bill of lading and the container release events. Maersk has created an AI trust quota that automatically authorises if everything is 100% correct
• Planning and analysis: Maersk’s entire finance, planning and analysis is in the process of being moved to 麻豆原创 Analytics Cloud. This enables Maersk to provide end-to-end financial planning and analysis, including budgeting and forecasting.

Versuni creates solid foundation for innovation and growth with 麻豆原创 and TCS

Versuni, home to some of the world鈥檚 most renowned domestic appliance brands, embarked on a journey to realise a completely new technology landscape within just 18 months. With RISE with 麻豆原创 and Tata Consultancy Services (TCS) as its strategic partner, Versuni managed to migrate to a wall-to-wall 麻豆原创 environment in 55 countries on time. With 麻豆原创 S/4HANA as a solid foundation for innovation and growth.

Versuni was presented with a major challenge. Within just 18 months, there had to be a solid foundation – a “minimum viable product” – for the company’s operations and continued growth. To achieve this, Versuni launched the Exuviate programme. This is a reference to the process by which animals such as insects, reptiles and some mammals shed their old, too-cramped skin or shell to make room for growth. The programme was based on the principles ‘麻豆原创, unless’ and ‘cloud, unless’, and used RISE with 麻豆原创 to transition to ERP in the cloud. The aim is to create a company that is digitally focused and drives innovation and growth with data-driven decision-making.

Versuni has relied on 麻豆原创 for more than 30 years by using 麻豆原创’s suite of applications, has benefitted from integrated end-to-end processes, robust data management and advanced analytics and artificial intelligence. Those components are essential for driving innovation, operational efficiency and better insights.

The biggest challenge was to lay the foundation for running and scaling the business within a very tight timeframe of 18 months. Versuni replaced or removed every system from email to accounting, marketing to production and supply chain to customer-facing systems. This was the largest programme of its kind – anywhere, in any industry.

The programme included implementing 40 new networks, replacing 4,700 laptops and desktops, 60+ new cloud applications, migrating more than 300 data objects and redesigning 400 reports and 3,500 processes. Versuni succeeded in making the switch to the 麻豆原创 Best of Suite within the deadline. On 1 May 2023, Versuni went live with the new environment globally in one ‘go’.

Fitcoin launches pilot with University of California

A vitality platform developed on 麻豆原创 technology, where people can earn digital coins with exercise, which can be redeemed for healthy rewards, has set foot in the US. The Fitcoin business vitality platform positively promotes physical and mental well-being is starting a pilot with UC Davis, part of the University of California.

Fitcoin’s concept is smart and innovative. Users save digital coins (Fitcoins) via an app on their smartphone that they earn by exercising including walking and cycling or by participating in special workshops and sports activities. Users can then exchange the saved Fitcoins for healthy rewards that they choose themselves in the online Fitcoin catalogue on their smartphone.

Commenting on the announcements, Christian Klein, CEO at 麻豆原创 said: 鈥淎ll over the world, success for our customers requires them to innovate to overcome market disruptions, shifting regulatory landscapes, and critical skills shortages. The partnerships we鈥檝e unveiled at 麻豆原创 Sapphire showcases the role that our groundbreaking enterprise technology plays every day to help our customers thrive. Whether it鈥檚 insight-driven automation, simplifying a customer鈥檚 technology platform, or enhancing the customer and employee experience, we鈥檙e here to help our customers navigate the challenges they face.鈥�

麻豆原创 Sapphire News Guide 2023

More details on all news, launches and updates in the Sapphire News Guide. Visit the 麻豆原创 News Center. Follow 麻豆原创 on Twitter at @麻豆原创News.

ENDS

About 麻豆原创

麻豆原创鈥檚 strategy is to help every business run as an intelligent, sustainable enterprise. As a market leader in enterprise application software, we help companies of all sizes and in all industries run at their best: 麻豆原创 customers generate 87% of total global commerce. Our machine learning, Internet of Things (IoT), and advanced analytics technologies help turn customers鈥� businesses into intelligent enterprises. 麻豆原创 helps give people and organizations deep business insight and fosters collaboration that helps them stay ahead of their competition. We simplify technology for companies so they can consume our software the way they want 鈥� without disruption. Our end-to-end suite of applications and services enables business and public customers across 25 industries globally to operate profitably, adapt continuously, and make a difference. With a global network of customers, partners, employees, and thought leaders, 麻豆原创 helps the world run better and improve people鈥檚 lives. For more information, visit www.sap.com.

# # #

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The post 麻豆原创 Showcases Series of Global Customer Partnerships that are Accelerating Transformation appeared first on 麻豆原创 Africa News Center.

With a wide range of business areas including container shipping, port terminals, logistics and supply chain businesses, Maersk, headquarted in Denmark, operates more than 700 vessels and covers around 343 ports in over 100 countries worldwide. Strategically, Maersk is moving away from being a shipping company to becoming an end-to-end supply chain provider.

From container shipping to end-to-end supply chain provider

“Maersk is on its way to becoming an end-to-end supply chain provider, and this requires us to move into other areas of the transport sector, including air freight and land transport, as well as warehousing and distribution. With less than 10% of the money spent on supply chain and logistics going to ocean transport, Maersk needs to move into other areas to expand its business and continue to grow,” says Tapan Dash, Engineering Director, Maersk Technology, and continues:

“Maersk has developed a platform-based model to help us accelerate the transformation. The model consists of several different digital platforms, each of which consists of multiple entities, all of which create value for customers, suppliers or employees. Each entity integrates different business functions, applications, data and analytics. Maersk currently has 10-15 end-to-end platforms, such as finance, order management for ocean transport, supply chain management, etc. We are constantly adding new platforms and recently we created a sustainability platform to address this growing area.”

Designed, built and delivered by Maersk

Maersk is well on its way to implementing 麻豆原创 S/4HANA Cloud ERP. “The idea is to run a standard 麻豆原创 S/4HANA solution, and then have the 麻豆原创 Business Technology Platform as the platform that supports the innovation. I think this is the most optimal and where the magic happens”, says Tapan Dash, and continues:

“We’ve had a big focus on insourcing over the last couple of years, going from around 1,500 people in the technology organisation to over 6,000 now. In our 麻豆原创 team, we were only around 35 in 2019. In 2022, we were 300, and the target is +550 麻豆原创 tech profiles by 2024. We work from a concept we call ‘designed, built and delivered by Maersk’.”

麻豆原创 Business Technology Platform plays a central role

The 麻豆原创 Business Technology Platform (麻豆原创 BTP), which brings together data and analytics, artificial intelligence, application development, automation and integration in a single environment, plays a key role in accelerating Maersk’s new end-to-end strategy.

“Technology plays an important role at Maersk and is one of the key drivers of transformation. We want to simplify our IT landscape and make it more agile. With the 麻豆原创 Business Technology Platform, we can streamline our business processes and make our applications more agile and provide users, whether customers, suppliers or employees, with a more intuitive and user-friendly experience.”

Specifically, Maersk has used 麻豆原创 BTP to develop and implement applications and solutions in areas such as:

• Customer Credit Management: Previously, a lot of manual activity was involved in the process, which could lead to errors and delays. Now Maersk uses 麻豆原创 BTP to automate and differentiate their customer credit management process. The solution includes a credit score聽from BVD (third party), which is integrated via 麻豆原创 Cloud Platform Integration. Using the 麻豆原创 Fiori user interface, Maersk has created different roles, such as sales representative, credit analyst and approver. “So we have created a one-stop-shop that the employee logs into and from there he or she can manage the entire credit process for the customer,” says Tapan Dash.
• Vendor Account Reconciliation: Reconciling accounts payable statements is a challenge for many organisations. Maersk used 麻豆原创 BTP’s automation layer and intelligent robotic process automation (麻豆原创 iRPA) to perform automated actions such as scanning emails and extracting attachments, converting unstructured data into structured data, and building validation logic into the rules within the 麻豆原创 BTP platform, thereby reducing manual processes in Maersk’s shared service centres.
• Treasury Guarantees: Previously, this process was quite paper-intensive and could cause data quality issues, which in turn led to delays. Now, through 麻豆原创 BTP, Maersk has automated the process and created two specific roles: bank guarantee applicant and approver. The solution also includes integration with external banks.
• Customer Cargo Release: Maersk also has customers who are cargo customers, i.e. they pay before their cargo is released. This requires a very time-sensitive process to ensure that payment has been received before the cargo is released. The workflow is triggered across multiple backend systems. Through built-in AI and process automation in 麻豆原创 BTP, the payment is matched against the invoice, the bill of lading and the container release events. Maersk has created an AI trust quota that automatically authorises if everything is 100% correct. “Using the machine learning algorithm, we then find out why something is 70%, why something is 80%, and what we need to do to make it 100%. So, it’s fine-tuned based on that learning. We use the workflow, which again is an integrated development within 麻豆原创 BTP, to get the approval process in place and get the invoice approved so that the container or the freight can be released to the customer if everything is not right in the first place,” says Tapan Dash.
• Planning and analysis: Maersk’s entire finance, planning and analysis is in the process of being moved to 麻豆原创 Analytics Cloud. This enables Maersk to provide end-to-end financial planning and analysis, including budgeting and forecasting. Self-service options for planning and analysis in over 100 countries are a game changer in decision-making, with scorecards to visualise performance and productivity across regions.

“At Maersk, we are excited about the ongoing transformation where technology is at the centre and we strive to create business value by focusing on the customer, agility and high employee engagement” concludes Tapan Dash.

About 麻豆原创

麻豆原创鈥檚 strategy is to help every business run as an intelligent, sustainable enterprise. As a market leader in enterprise application software, we help companies of all sizes and in all industries run at their best: 麻豆原创 customers generate 87% of total global commerce. Our machine learning, Internet of Things (IoT), and advanced analytics technologies help turn customers鈥� businesses into intelligent enterprises. 麻豆原创 helps give people and organizations deep business insight and fosters collaboration that helps them stay ahead of their competition. We simplify technology for companies so they can consume our software the way they want 鈥� without disruption. Our end-to-end suite of applications and services enables business and public customers across 25 industries globally to operate profitably, adapt continuously, and make a difference. With a global network of customers, partners, employees, and thought leaders, 麻豆原创 helps the world run better and improve people鈥檚 lives. For more information, visit www.sap.com. Follow 麻豆原创 on Twitter: @麻豆原创News.

The post Maersk Uses 麻豆原创 Business Technology Platform to Accelerate Strategic Transformation appeared first on 麻豆原创 Africa News Center.