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麻豆原创 Showcases Series of Global Customer Partnerships that are Accelerating Transformation

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Diageo, Maersk, Versuni and Fitcoin select 麻豆原创鈥檚 business-ready innovations to revolutionise business models and accelerate transformation

Sapphire Barcelona 鈥 May 24, 2023 鈥 Today, at 麻豆原创 Sapphire in Barcelona, Spain, 麻豆原创 SE (NYSE: 麻豆原创) unveiled a series of global customer partnerships which show how 麻豆原创 is transforming their strategic business models, supply chains, enhancing customer experiences, creating a foundation for innovation and growth, and positively promoting physical and mental well-being through the launch of a business vitality platform.

Please find an overview of these announcements below.

Diageo makes its largest tech investment to standardise its practises across the world

Diageo, producer of Guinness, Smirnoff and Johnnie Walker, has partnered with 麻豆原创 and IBM Consulting in a multi-million-pound programme, which is Diageo鈥檚 largest investment in its technology and services to date.

The multi-year programme will help Diageo to:

Diageo will implement the new cloud-based model, RISE with 麻豆原创 S/4HANA Cloud, across 180 countries, ensuring its IT infrastructure is simplified and supported in a unified way.

The business transformation programme will put Diageo at the forefront of customer services and will increase its resilience in a landscape of evolving consumer expectations and a fast-changing economic climate, building a business for the future. This standardisation and automation effort will allow Diageo to track customer orders in real time on a global scale, identifying further commercial opportunities in both the on trade and off trade.

IBM Consulting, a long-standing partner of 麻豆原创 and Diageo, has been selected to lead the implementation of RISE with 麻豆原创 S/4HANA Cloud.

Maersk uses 麻豆原创 Business Technology Platform to accelerate strategic transformation

The world鈥檚 largest container shipping company has made significant progress in its digital transformation by using the 麻豆原创 Business Technology Platform (BTP) to accelerate its strategic direction and automate business processes, increase efficiency and ease of use.

With a wide range of business areas including container shipping, port terminals, logistics and supply chain businesses, Maersk, headquarted in Denmark, operates more than 700 vessels and covers around 343 ports in over 100 countries worldwide. Strategically, Maersk is moving away from being a shipping company to becoming an end-to-end supply chain provider.

Specifically, Maersk has used 麻豆原创 BTP to develop and implement applications and solutions in areas such as:

Versuni creates solid foundation for innovation and growth with 麻豆原创 and TCS

Versuni, home to some of the world鈥檚 most renowned domestic appliance brands, embarked on a journey to realise a completely new technology landscape within just 18 months. With RISE with 麻豆原创 and Tata Consultancy Services (TCS) as its strategic partner, Versuni managed to migrate to a wall-to-wall 麻豆原创 environment in 55 countries on time. With 麻豆原创 S/4HANA as a solid foundation for innovation and growth.

Versuni was presented with a major challenge. Within just 18 months, there had to be a solid foundation 鈥 a 鈥渕inimum viable product鈥 鈥 for the company鈥檚 operations and continued growth. To achieve this, Versuni launched the Exuviate programme. This is a reference to the process by which animals such as insects, reptiles and some mammals shed their old, too-cramped skin or shell to make room for growth. The programme was based on the principles 鈥樎槎乖, unless鈥 and 鈥榗loud, unless鈥, and used RISE with 麻豆原创 to transition to ERP in the cloud. The aim is to create a company that is digitally focused and drives innovation and growth with data-driven decision-making.

Versuni has relied on 麻豆原创 for more than 30 years by using 麻豆原创鈥檚 suite of applications, has benefitted from integrated end-to-end processes, robust data management and advanced analytics and artificial intelligence. Those components are essential for driving innovation, operational efficiency and better insights.

The biggest challenge was to lay the foundation for running and scaling the business within a very tight timeframe of 18 months. Versuni replaced or removed every system from email to accounting, marketing to production and supply chain to customer-facing systems. This was the largest programme of its kind 鈥 anywhere, in any industry.

The programme included implementing 40 new networks, replacing 4,700 laptops and desktops, 60+ new cloud applications, migrating more than 300 data objects and redesigning 400 reports and 3,500 processes. Versuni succeeded in making the switch to the 麻豆原创 Best of Suite within the deadline. On 1 May 2023, Versuni went live with the new environment globally in one 鈥榞o鈥.

Fitcoin launches pilot with University of California

A vitality platform developed on 麻豆原创 technology, where people can earn digital coins with exercise, which can be redeemed for healthy rewards, has set foot in the US. The Fitcoin business vitality platform positively promotes physical and mental well-being is starting a pilot with UC Davis, part of the University of California.

Fitcoin鈥檚 concept is smart and innovative. Users save digital coins (Fitcoins) via an app on their smartphone that they earn by exercising including walking and cycling or by participating in special workshops and sports activities. Users can then exchange the saved Fitcoins for healthy rewards that they choose themselves in the online Fitcoin catalogue on their smartphone.

Commenting on the announcements, Christian Klein, CEO at 麻豆原创 said: 鈥淎ll over the world, success for our customers requires them to innovate to overcome market disruptions, shifting regulatory landscapes, and critical skills shortages. The partnerships we鈥檝e unveiled at 麻豆原创 Sapphire showcases the role that our groundbreaking enterprise technology plays every day to help our customers thrive. Whether it鈥檚 insight-driven automation, simplifying a customer鈥檚 technology platform, or enhancing the customer and employee experience, we鈥檙e here to help our customers navigate the challenges they face.鈥

麻豆原创 Sapphire News Guide 2023

More details on all news, launches and updates in the Sapphire News Guide. Visit the 麻豆原创 News Center. Follow 麻豆原创 on Twitter at @麻豆原创News.

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About 麻豆原创

麻豆原创鈥檚 strategy is to help every business run as an intelligent, sustainable enterprise. As a market leader in enterprise application software, we help companies of all sizes and in all industries run at their best: 麻豆原创 customers generate 87% of total global commerce. Our machine learning, Internet of Things (IoT), and advanced analytics technologies help turn customers鈥 businesses into intelligent enterprises. 麻豆原创 helps give people and organizations deep business insight and fosters collaboration that helps them stay ahead of their competition. We simplify technology for companies so they can consume our software the way they want 鈥 without disruption. Our end-to-end suite of applications and services enables business and public customers across 25 industries globally to operate profitably, adapt continuously, and make a difference. With a global network of customers, partners, employees, and thought leaders, 麻豆原创 helps the world run better and improve people鈥檚 lives. For more information, visit www.sap.com.

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