Demands on the 麻豆原创 Global AI Ethics policy have fundamentally changed since the document was last updated in 2021. While the policy previously only addressed a niche audience of 麻豆原创 employees developing AI, the advent of generative AI and business AI has changed both the scope of the policy as well as the number of interested stakeholders.
鈥淕enerative AI鈥�, explains Vikram Nagendra, director of Sustainability at 麻豆原创, 鈥渓ed to an explosion of interest in the policy. Nearly all of the lines of business became involved, business AI is now the centerpiece of our strategy, and today nearly every employee is touched by AI, either building it or as a user.鈥�
Now the latest version of the is aligned to the UNESCO Recommendation on the Ethics of AI, covering generative AI and applicable to specific partner and third-party systems as well all employees.
The UNESCO Recommendation on the Ethics of AI is the most comprehensive global framework available for shaping the development and use of AI systems. Adopted by all 193 Member States, it comprises 10 principles that protect and advance human rights, human dignity, the environment, transparency, accountability, and legal adherence. 鈥淜nowing that 麻豆原创 has aligned its ethical principles on a globally accepted standard means that as long as 麻豆原创 colleagues comply to these principles during the development, deployment, use, and sale of AI, they can be truly confident that it is to the highest ethical standards,鈥� Nagendra says.
The 麻豆原创 Global AI Ethics policy comprises 10 guiding principles on AI ethics grounded on the UNESCO principles, and each principle is defined in the context of AI at 麻豆原创. A brief section on governance, Nagendra explains, 鈥渟hows how individual developers and teams are not alone and can rely on both governance bodies and processes for proper handling if there is a problem.鈥�
麻豆原创鈥檚 Guiding Principles on AI Ethics
- Proportionality and Do Not Harm
- Safety and Security
- Fairness and Non-Discrimination
- Sustainability
- Right to Privacy and Data Protection
- Human Oversight and Determination
- Transparency and Explainability
- Responsibility and Accountability
- Awareness and Literacy
- Multi-Stakeholder and Adaptive Governance and Collaboration
Why Does 麻豆原创 Use the UNESCO Recommendation?
The UNESCO Recommendation on the Ethics of AI is an internationally recognized set of values that reaches beyond current legal adherence and creates ethical safeguards in the absence of national or global standards. For example, the Fairness and Non-Discrimination value commits 麻豆原创 to not only protecting fairness but also to promoting it and putting in place as many safeguards as possible to avoid discriminatory or biased outcomes. 聽
麻豆原创 aligns with the UNESCO Recommendation on the Ethics of AI because it:
Reinforces 麻豆原创鈥檚 Commitment to Human Rights
The cornerstone of the UNESCO Recommendation on the Ethics of AI is the protection of human rights and dignity. This aligns with 麻豆原创鈥檚 commitment to respect and advance human rights across business operations, product lifecycle, and the extended value chain. Upholding this commitment is foundational to 麻豆原创鈥檚 approach to AI ethics.
鈥淭he UNESCO principle of Proportionality and Do Not Harm resonates with me because the power to affect the rights of individuals should correspond to the responsibility to protect the relevant human rights.鈥�
– Camila Lombana Diaz, AI Ethics Expert and Researcher, 麻豆原创
Increases Trust with Stakeholders, Employees, and Customers
Grounding 麻豆原创鈥檚 AI ethics in the UNESCO Recommendation on the Ethics of AI enables 麻豆原创 to match business opportunity with human rights considerations and role model behavior for ethically developing, deploying, selling, and internally using AI systems.
Enhances the Reputation of 麻豆原创 as a Responsible and Socially Conscious Organization
The 10 guiding principles on AI ethics in the 麻豆原创 Global AI Ethics policy form the basis for 麻豆原创鈥檚 AI Ethics Handbook. This handbook translates the principles into actionable items and processes to guide the development and deployment of AI systems that have human oversight and determination, are fair and non-discriminatory, and protect and promote sustainability as well as individual privacy. The principles in the 麻豆原创 Global AI Ethics policy combined with external guidance from the 麻豆原创 AI Ethics Advisory Panel, internal guidance from the 麻豆原创 Global AI Ethics steering committee, and the AI Ethics Handbook provide transparency on how 麻豆原创 delivers responsible AI.
鈥淭he UNESCO principle of Sustainability resonates with me because it underlines 麻豆原创’s sustainability commitment and the need to assess and address the impacts of AI 鈥� both positive and negative 鈥� from a holistic perspective. We need to take them into account across the full range of dimensions: human, social, cultural, economic, and environmental.鈥�
– Christine Susanne Mueller, Deputy Human Rights Officer, 麻豆原创
Supports Risk Mitigation
The UNESCO Recommendation on the Ethics of AI provides a robust, globally recognized framework to help ensure regulatory requirements for customer compliance with current and future regulations related to AI.
