Artificial intelligence is by far the disruptor of the decade. It can search, summarize, and analyze vast data stores, putting data-driven insights at employees鈥� fingertips in a matter of minutes. It can also generate content, anything from text to software code, streamlining workflows and saving precious time and money.
And that鈥檚 just the surface. We are still learning just how far reaching the implications could be in the workplace.
As we explore this new realm and AI鈥檚 vast potential, 麻豆原创 has adjusted its strategy with the goal of becoming not only the leading enterprise application provider but also the No. 1 business AI company. The foundation is now available with 麻豆原创 Business AI that offers 麻豆原创 customers a reliable, relevant, and responsible AI solution portfolio.
A key element of that strategy is leveraging 麻豆原创 partners鈥� expertise. The trusted relationships our partners have developed with our joint customers are essential to communicating the value of AI solutions from 麻豆原创 and finding the best 麻豆原创 products to meet their business objectives. It also poses a great opportunity for partners to expand their business.
But first, let鈥檚 take a step back and explore why 麻豆原创 is best positioned to deliver on the business AI opportunity.
麻豆原创鈥檚 AI Advantage
Deep Business Process Knowledge
Before AI can make operations faster, data-driven, and more effective, organizations must optimize business processes. 麻豆原创 brings a deep understanding of business processes to AI applications, enabling solutions that orchestrate workflows, data sharing, and automation for the greatest efficiency and productivity.
麻豆原创 Data
AI solutions require data to train their algorithms to provide accurate, relevant, real-world outputs. 麻豆原创 can draw on business data from thousands of customer systems across the value chain, helping to address our customers鈥� challenges and drive their digital transformation.
Focus on Application Creation
麻豆原创 is partnering with technology providers to make the most of the AI opportunity by creating value with new applications. For example, large language models (LLMs) will become solution differentiators. LLMs perform a range of natural language processing tasks. Combining LLMs with AI solutions automates insight delivery, freeing users from the need to wait for help from their IT or data science departments. It allows companies to focus on data insights, rather than devoting focus to the technology that produces them.
Strong Partner Ecosystem
麻豆原创 recognizes that it cannot reach the full addressable market alone. That is why our more than 25,500 partner ecosystem is a huge advantage when offering business AI solutions. Working together, we can drive innovation, accelerate AI road maps, and expand AI capabilities beyond its own limitations.
I cannot underscore enough how important that fourth component is to our AI strategy. It is a linchpin to our success. That鈥檚 why we must ensure we are creating win-win scenarios for our partners that benefit us both for the long term.
Partner Opportunities
While AI offers a range of benefits to 麻豆原创 customers, it also represents a significant business opportunity for 麻豆原创 partners. As a part of the 麻豆原创 ecosystem, partners can provide advanced functionality out of the box with embedded AI capabilities within 麻豆原创 applications. They must also take advantage of the virtually endless opportunities that AI offers regardless of the chosen 麻豆原创 partner business model:
- Sell: Partners that resell 麻豆原创 solutions can leverage the embedded AI portfolio from 麻豆原创 to accelerate RISE with 麻豆原创 and GROW with 麻豆原创 deals. Sell partners can also enhance the appeal of the cloud with AI capabilities exclusive to 麻豆原创 cloud solutions and enlarge deals with AI units from 麻豆原创 required for premium AI capabilities.
- Service: Service partners can drive adoption of 麻豆原创鈥檚 AI portfolio and custom AI capabilities built on 麻豆原创 by bundling them with services and support. This approach enables customers to gain value through customized generative AI use cases built on the foundation of 麻豆原创 Business Technology Platform (麻豆原创 BTP), including the generative AI hub, and accelerate their cloud migrations and business transformation, backed by partners鈥� expertise.
- Innovate: Partners also have the opportunity to develop innovative AI solutions and extensions to enhance the 麻豆原创 portfolio. Partners can build customer-specific and repeatable use cases with AI services from 麻豆原创 on 麻豆原创 BTP and augment customer business processes.
Take the Next Step
Ready to expand your partnership with 麻豆原创 to build on the AI opportunity? and visit . If you鈥檙e not currently an 麻豆原创 partner, there鈥檚 never been a better time to explore the benefits of becoming a part of the 麻豆原创 ecosystem.
If you鈥檙e ready to start your 麻豆原创 partnership journey and provide businesses in your market with reliable, effective AI solutions, .
Karl Fahrbach is chief partner officer at 麻豆原创.