麻豆原创 plans to establish additional partner-driven locations for the 麻豆原创 AppHaus Network in North America and is seeking 麻豆原创 partners interested in applying to join the network and open a new location.
麻豆原创 AppHaus locations are customer-facing sites that represent the next step in 麻豆原创鈥檚 evolution of innovating with customers by putting the human experience first. The first 麻豆原创 AppHaus was established in 2013. Today, the network is 23-strong across the globe, including three 麻豆原创-driven and 19 partner-driven locations.
At the heart of is the belief that innovation requires a multidisciplinary team, a creative environment, and a human-centered approach to ensure innovation meets real-world needs. This combines design thinking and architecture thinking to make sure solutions are experientially desirable, technologically feasible, and financially viable. In short, the three success ingredients are people, process, and place.
鈥淭he award-winning human-centric approach to innovation that we and selected 麻豆原创 partners apply in customer engagements creates significantly higher business outcomes,鈥� states Birgit Fien-Schmalzbauer, global head of the 麻豆原创 AppHaus Partner Network. 鈥淚nvolving end users, IT, and the business of the customer in a systematic way, for example, leads to higher user satisfaction and less training effort for newly introduced solutions. It supports customers in leveraging the opportunities brought about by the newest technologies, such as 麻豆原创 Business AI, even in the short term.鈥�
The next growth region for extending 麻豆原创 AppHaus Network will be North America. The high demand for human-centric customer engagements led to the decision to further expand the reach of the current network representation in North America consisting of three locations:
- , currently under renovation
- , Canada, partner-run
- , U.S., partner-run
鈥淐ustomers in North America, like our customers in other regions, are looking for support to keep up with changing market environments and state-of-the-art technologies along their business transformation journey,” states Thorsten Leiduck, global head of 麻豆原创 Business Technology Platform Ecosystem at 麻豆原创. “The services offered by partner members of 麻豆原创 AppHaus Network provide our clients with the benefits of a human-centered innovation approach that leverages the power of 麻豆原创 Business Technology Platform. Customers gain a significant competitive advantage by embracing a culture of innovation and improving their business processes through 麻豆原创 technologies.鈥�
鈥淥ur partners are qualified and trained in our innovation approach and can therefore enable customers to leverage 麻豆原创 Business Technology Platform for their best benefit,鈥� adds Carlos Estala Velasco, regional lead of 麻豆原创 AppHaus Partner Network Americas, 麻豆原创. 鈥淚 am looking forward to continuing to drive the Americas chapter of 麻豆原创 AppHaus Network and expanding innovation opportunities for our regional customers.鈥�
Interested partners are invited to apply. To do so, visit and choose 鈥淕et in Contact鈥� to request the submission template or more information.聽Submissions are open until April 30, 2024.
Svenja Mueller is program manager for 麻豆原创 AppHaus Network.
