Partner enablement is about more than just helping partners improve sales performance and efficiency; it鈥檚 also about providing the support needed to deliver bold innovations that help customers thrive and optimize their potential in an ever-changing marketplace. For 麻豆原创 partners, that mindset is front and center as they mature their use of 麻豆原创 Business Technology Platform (麻豆原创 BTP).
is a platform that supports all facets of the innovation process. As the technological foundation for business transformation, it brings together application development, automation, integration, data and analytics, and artificial intelligence (AI) capabilities under one unified environment.
Peeking into the platform, you will find an incredibly comprehensive and diverse set of applications, content, services, and tools that gives the flexibility and choice to innovate on partners鈥� terms. That level of openness and possibility brings with it a responsibility to help ensure partners use the platform effectively to innovate solutions that customers need to operate more resiliently and sustainably.
This is why 麻豆原创 has a dedicated partner enablement path focused exclusively on 麻豆原创 BTP. Of course, no two partners are the same 鈥� each possesses a unique set of products and services, innovation philosophies, as well as technology, industry, and process expertise. But every partner can benefit from additional support to boost its strengths by knowing what 麻豆原创 BTP offers and how the platform can be used effectively to meet its goals.
Opening New Opportunities with Early and Frequent Support
When enablement happens early and often, partners can reach a certain level of proficiency related to 麻豆原创 BTP, which opens up additional opportunities. Each phase allows partners to experience new technical challenges and hurdles and learn to innovate solutions with 麻豆原创 BTP in ways that not only remove barriers but also accelerate value realization.
The enablement path for 麻豆原创 BTP fulfills that promise by providing a scalable, self-paced digital learning curriculum based on various roles and levels of experience with the platform. 麻豆原创 partners can select services that range from learning go-to-market fundamentals and basic growth strategies to expanding their skills and credentials continuously and receiving more advanced coaching to realize unique use cases. In addition, they can participate in various virtual events and boot camps offered throughout the year and delivered live by 麻豆原创 experts. See figure below for details.
Each of these experiences is available through an 脿 la carte menu of services tailored to meet the needs of two types of audiences: 1) organizations that focus mostly on business outcomes, including sales and presales, and 2) those that focus on technical realization, such as developers and consultants. Instead of receiving a generic package of basic information about the platform, partners can obtain information relevant to how they engage with 麻豆原创 BTP.
This aspect of our enablement is particularly important to聽 partners. 麻豆原创 BTP provides partners with a broad array of innovation possibilities. However, some partners may be more focused on building, selling, or servicing their solutions created on the platform, while others may be more focused on ideating and delivering custom solutions that resolve unique customer challenges.
For example, sales and presales consultants can access the * site to discover sales assets. They can get guidance on how to create an accurate bill of materials for a customer鈥檚 project and which prerequisite skills and foundational systems should be included to help ensure success.
Developers and consultants, alternatively, can receive training through tailored guides. They provide guided exercises for partners and cover the architecture and capabilities of solutions available through 麻豆原创 BTP such as , , and the solution.
Live hands-on technical workshops and request individual coaching are also offered to accelerate the technical realization of concrete use cases and help ensure that best practices are applied. Furthermore, can be achieved to validate a developer鈥檚 or consultant鈥檚 experience and proficiency as part of the 麻豆原创 ecosystem, which provides a decisive competitive advantage in a talent marketplace where well-trained experts are high in demand.
Digging Deeper into the Value of Partner Innovation
麻豆原创 BTP brings partners an extraordinary opportunity to provide game-changing capabilities and outcomes to their customers across industries and markets. Rapid innovation can become a continuous revenue generator based on integration, value creation from data, extensibility of 麻豆原创 and third-party application and data assets, and a simple and harmonized experience.
The faster partners can realize this value from 麻豆原创 BTP, the better their bottom line. That is where enablement beyond basic training becomes an essential part of a long-term growth strategy. When accessing the right knowledge, tools, content, and best practices along every step of the innovation process, partners not only optimize their use of the platform but also maximize the value they offer to their customers immediately and over the long term.
If you have not done so already, please join us on the journey with 麻豆原创 BTP. Make use of the available enablement offerings, you can count on our support. You can also engage with your peers through (login required). We look forward to driving successful business outcomes together.
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Pavel Penaz is global head of Partner Solution Adoption Strategy and Execution for 麻豆原创 Business Technology Platform at 麻豆原创.
*Available for 麻豆原创 partners only