Christian Klein, 麻豆原创 CEO and member of the Executive Board of 麻豆原创 SE, launched with a rousing salute to 麻豆原创鈥檚 amazing community of customers and in over 140 countries, while celebrating the company鈥檚 past, present, and vision for the intelligent, networked, sustainable enterprise.
鈥淔or 50 years we have revolutionized together the way businesses are run, and in the next 50 years, together we will continue to deliver market-making innovation,鈥 he said. 鈥淲hile the world around us has changed significantly, our purpose is more relevant than ever: to help the world run better in times of geopolitical tensions, disruptive industry transformation, and supply chain disruptions, and to improve people鈥檚 lives in times of war and climate change.鈥
After announcing that 麻豆原创 will match every 麻豆原创 Sapphire attendee鈥檚 donation to UNICEF USA for Ukraine aid, Klein was joined in-person and virtually by customers and executives to share how the company鈥檚 technologies, business knowledge, and commitment to address major business challenges.
This year, the event is being held in Orlando from May 10-12 and is part of a new program of 麻豆原创 Sapphire experiences that includes a virtual platform to engage customers no matter where they are, plus nine intimate in-person events worldwide.
RISE with 麻豆原创: Holistic Business Transformation in the Cloud
After acknowledging that fast-paced change is the norm and sustainability has become a business imperative, Klein invited a series of guests on stage and online to show how 麻豆原创 and its huge ecosystem of partners was turning these challenges into business opportunities. Philips, AMD, and Accenture were among the customers who discussed the business value of their transformational journeys.
鈥淲e want to transform each and every enterprise into an intelligence enterprise,鈥 said Klein. 鈥淩ISE with 麻豆原创 takes you on a transformation journey that鈥檚 tailored exactly to your needs. Over 2,000 customers have selected RISE with 麻豆原创; more than 60% are new customers to 麻豆原创.鈥
Connected Data Powers the Employee and Customer Experience
A series of exciting innovation demonstrations led by Julia White, chief marketing and solutions officer and member of the Executive Board of 麻豆原创 SE, revealed the power of the digital employee experience delivered by and for centralized workforce management, as well as personalized, mobile-first employee learning that reduces attrition and fosters a more engaged workforce. Through an executive dashboard, executives can quickly gain insights across the business, including skill gaps and how to solve them.
Marc Starfield, group head of HR Systems at Vodafone Group, shared how his company digitalized the employee experience with 麻豆原创 SuccessFactors, responding quickly to changing workforce needs and offering an immersive virtual learning experience.
To spotlight the power of the integrated customer experience that connected consumer demand signals through product design, manufacture, and delivery, White took the audience on a virtual tour of the event鈥檚 impressive showcase on the show floor. After a pair of pink jeans went viral on social media, the model company used 麻豆原创 solutions, including and , to integrate financial, supply chain, and marketing data with customer information and more, making data-driven decisions based on real-time simulations.
鈥淚t鈥檚 not just about delivering the next best action. It鈥檚 about delivering delightful customer experiences that capture the next best dollar,鈥 said White. 鈥淲hether you鈥檙e in retail, financial services, healthcare, or automotive, having access to this kind of integrated data is a game-changer.鈥
麻豆原创 Business Network for Supply Chain Resiliency
Klein returned to the stage and invited the audience to join , which already connects companies across the world鈥檚 largest B2B network, bringing together buyers, suppliers, manufacturers, and logistics providers.
鈥淲e are building the LinkedIn of the B2B world,鈥 he said. 鈥淵ou can match demand with supply in real time by connecting our demand planning solution, , with extremely strong predictive demand capabilities. As a result, our business network will make your supply chain more resilient, transparent, and agile.鈥
Klein shared numerous examples of how 麻豆原创 Business Network delivers results that have been lifesaving in some cases. After 麻豆原创 provided the Health Ministry of Ukraine with free access to the network, the country sourced over 300,000 medical first aid kits.
On a regular basis, companies worldwide have gained process improvements in supply chain operations for major business results. These included finding alternative sustainable trading partners, as well as organizations like Lenovo, which uses 麻豆原创 solutions to help build smart factories, connecting thousands of suppliers to billions of customers. Catena-X was another example of how suppliers across industries like automotive have formed alliances to collaborate for agility and sustainability.
Meeting the Business Imperative for Sustainability
Noting that companies can only act on what they can measure, Klein explained how 麻豆原创 collects reliable and compliant data to help organizations measure environmental, social, and governance (ESG) factors. Solutions include , which measures the carbon footprint of business travel, 麻豆原创 SuccessFactors for diversity and inclusion metrics, and 麻豆原创 Business Network for information across supply chains. What鈥檚 more, aggregates ESG data from 麻豆原创 and non-麻豆原创 sources. 麻豆原创 Cloud for Sustainable Enterprises helps reduce emissions, minimize waste, and improve social equality while reporting ESG performance. Executives from Unilever and Accenture discussed how their organizations were using 麻豆原创 solutions to become intelligent, sustainable enterprises.
鈥淲e are going to add a green ledger in our ERP so you can account for carbon as you account for financials today,鈥 said Klein. 鈥淥nly 麻豆原创 can offer you reliable ESG data for your enterprise. Based on this transparency, your business can take action.鈥
After a heartfelt thanks to everyone in the audience and the customers and partners who told their stories, Klein closed his keynote with a look ahead.
鈥淟et鈥檚 reinvent how enterprises run for the next 50 years 鈹 resilient, intelligent, and sustainable,鈥 he said. 鈥淚 can commit to you that all of our 110,000 employees are focused and dedicated to make your business transformation a huge success.鈥
