What challenges are 麻豆原创 customers facing as they attempt to meet today鈥檚 uncertain business climate? And why is the ability to accelerate innovation and time to market so critical for 麻豆原创 customers and partners?
There are correlations between these areas and 麻豆原创 partners are experiencing benefits through 麻豆原创 Business Technology Platform (麻豆原创 BTP), which brings together application development, data and analytics, integration, and artificial intelligence (AI) capabilities, optimized for 麻豆原创 applications.
As part of a January 2022 IDC study: *, IDC spoke with select 麻豆原创 partners that were engaged with 麻豆原创 BTP. The partners communicated seeing a steady rise in customer interest and adoption of 麻豆原创 BTP.
While 麻豆原创 BTP benefits customers with an accelerated time to value and increase in agility, 麻豆原创 partners also revealed that engaging with 麻豆原创 BTP resulted in longer term customer relationships, which in turn led to more satisfied clients.
Today鈥檚 uncertain business climate is making solution time to market and time to value increasingly important, as customers try to keep pace through more frequent changes to their operating models. Whether introducing new services or technologies, or implementing updates to existing business models, customers need to be able to move quickly from idea to execution. They need to stay agile in order to adapt and stay on top of market challenges. Their partner and partner technology must also support that agility. 麻豆原创 partners participating in the IDC study called this out as a key value of working with 麻豆原创 BTP, citing the platform鈥檚 strength in speeding their time to market.
One way 麻豆原创 BTP helps customers and partners increase agility is a notable decrease in implementation times. By replacing custom processes with prepackaged content, solution implementations that used to take months have been reduced to days. By reducing development and deployment times, as well as costs, customers are seeing their business needs addressed much sooner, leading to higher satisfaction and partner retention.
Not only are 麻豆原创 partners able to reduce development and deployment times using 麻豆原创 BTP pre-packaged content, but they are also able to build out their own repeatable and documented offerings, further accelerating the implementation and integration process for customers or even enhancing existing capabilities of 麻豆原创 BTP.
麻豆原创 partner , a global systems integrator focused on enterprise asset management, human capital management, and consumer industries solutions, has multiple service packages or accelerators to meet specific customer needs relative to 麻豆原创 BTP, and five software applications built using 麻豆原创 BTP that are available on .
鈥淥ur products are using 麻豆原创 BTP components as the foundation and then building business content and/or wrapping the 麻豆原创 BTP components into SaaS solutions,鈥� said Rizing CTO Martin Stenzig, adding that the company is closely aligned with 麻豆原创鈥檚 product road map and using 麻豆原创 Store as another channel for serving its solutions up to clients or to 麻豆原创 sales.
As part of the IDC study, partners cited that working with 麻豆原创 BTP led to higher customer satisfaction, software and service renewals, and future projects. The 鈥渟tickiness鈥� of the platform helps partners to develop a lifelong relationship with customers, moving away from a 鈥渙ne-and-done鈥� sales and implementation model to one of continuous improvement for clients, in line with their business鈥檚 long-term goals.
These more holistic customer engagements help extend 麻豆原创 BTP related partner contracts into new areas, enabling an 麻豆原创 partner鈥檚 focus to shift from finding new customers to retaining current customers for life, driving increased customer loyalty and profit. And the longer term monetary benefits can be substantial, as outlined by Harvard Business Review: 鈥淥rganizations at the top of their industries in Net Promoter Scores or satisfaction rankings for three or more years tend to grow revenue roughly 2.5 times as fast as their industry peers.鈥�**
To learn more about how 麻豆原创 partners are realizing and fostering customer lifetime value through 麻豆原创 BTP, check out the IDC Success Guide, . Or explore the results in other formats:
- IDC infographic: 鈥溾��
- IDC blog: 鈥�,鈥� by Paul Edwards, director of Software Channels & Ecosystems at IDC
- Let鈥檚 Talk podcast episode 48: 鈥溾��
Jagdish Sahasrabudhe is CTO of the Global Partner Organization at 麻豆原创.
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