While 麻豆原创 continues to deliver innovative products, it is the broad ecosystem of more than 22,000 partners, together with the 麻豆原创 Services team, that helps customers realize business value and achieve tangible return on their investments.
While this has always been the case for implementation of 麻豆原创 applications, the opportunity is even greater for partners to extend, integrate, and build with 麻豆原创 Business Technology Platform (麻豆原创 BTP).
Let鈥檚 look at it in more detail.
What Is 麻豆原创 Business Technology Platform?
The COVID-19 pandemic and subsequent pressures on the global supply chain demonstrate even more urgently how important it is for companies of all sizes to digitally transform their business. Today鈥檚 businesses need to be able to adapt quickly to volatile markets and changing business requirements. For this, they need a modern technology platform that enables integrated applications and processes, helps users create value from data, and supports easy extensibility and ecosystem access while offering development agility and speed.
麻豆原创 BTP is the unified, business-centric, and open business and technology platform for the entire 麻豆原创 ecosystem. It is the unified foundation for the Intelligent Enterprise, integrates and extends 麻豆原创鈥檚 intelligent suite, and is central to the industry cloud as well as partner applications.
In a nutshell, what 麻豆原创 BTP offers is all about business centricity:
- Integration that connects applications, data, and business processes across 麻豆原创 and third-party solutions, including hyperscaler technology
- Data to value, with actionable insights and automation across enterprise data and processes
- Extensibility and ecosystem access, thanks to rapid configuration, plug-and-play extensions, and business content from partners
- Development agility and speed, with intuitive tooling and interfaces that create an engaging developer and user experience
What Is In It for Partners?
Let鈥檚 step back for a second and look at the market potential. 麻豆原创 solutions touch 77% of the world鈥檚 transactions. Because of that reach, we can offer , such as lead-to-cash, design-to-operate, source-to-pay, and recruit-to-retire. And within those processes are hundreds of specific components or sub-processes supported by 麻豆原创 partners.
So when our partners build on, integrate with, or extend 麻豆原创 technology using 麻豆原创 BTP, they have a unique opportunity to help customers by delivering solutions that reach across business processes, often tapping into data sources across various master data domains. Connecting and enriching the business processes increases the value and impact that each sub-process brings to an organization.
Let me give you an example: Within the , partners are adding value with solutions that extend the core 麻豆原创 offering, including supplier certification, sustainability ratings, as well as search and data lookup. With those, customers are creating new revenue streams as a service business models using 麻豆原创 BTP.
麻豆原创 BTP offers opportunities for all types of 麻豆原创 partners. It enables partners to stay competitive and innovative while keeping service practices, software sales, and margins secure. Software partners can build and sell complementary applications that extend and integrate with 麻豆原创鈥檚 end to end business processes. Value-added resellers can package data, analytics, workflow, and other automation content as accelerators to differentiate their businesses and drive new revenue streams. Services partners can continue to maintain ABAP practices, develop custom extensions on 麻豆原创 BTP, build integrations to customer鈥檚 non-麻豆原创 systems, and deliver specific data-to-value business requirements.
A good example is 鈥檚 work with 麻豆原创 and 麻豆原创 partners Bourne Digital and Bluetree, each of which played an essential role in Taronga鈥檚 digital transformation journey. As a strategic advisor for the customer, 麻豆原创 provided expert guidance and support to identify the right technology and approach according to its strategic objectives. From the beginning of the 麻豆原创 Analytics Cloud journey, 麻豆原创 experts helped develop a proof of concept and integration approach in partnership with Bluetree. Bourne Digital helped design and implement the using 麻豆原创 Workflow Management and other services in 麻豆原创 BTP, leveraging design thinking and agile development to quickly deliver an easy-to-use application in a short time frame.
Recently, in a commissioned survey conducted on behalf of 麻豆原创, , Forrester Consulting concluded that partners benefit greatly from building solutions as part of . The integrated industry portfolio puts partners鈥� offerings front and center alongside 麻豆原创-built solutions. 麻豆原创 BTP also provides a framework, technologies, and additional features such as artificial intelligence (AI) and analytics that help ensure interoperability with 麻豆原创 while enabling the creation of replicable industry-specific solutions.
What Is the Role of the Partner Ecosystem in RISE with 麻豆原创?
We cannot speak about the importance of 麻豆原创 BTP for our partner ecosystem without addressing our latest offering: .
RISE with 麻豆原创 is about helping customers transform their businesses to an intelligent enterprise that is flexible, resilient, and built for continuous innovation. For many customers this transition will include a journey to the cloud at a pace that supports their business and industry requirements.
麻豆原创 BTP, as the platform for the Intelligent Enterprise, is one part of the RISE with 麻豆原创 offering. It helps partners and customers further innovate in the cloud with in-app extensions to fill small gaps, side-by-side innovations to extend the core, and integrations to bring the business processes together.
What Lies Ahead?
To meet the current and future needs of our customers and partners, we want to firmly establish 麻豆原创 BTP as the unified, business-centric, and open business and development platform for the entire 麻豆原创 ecosystem. Partners that adopt the platform can develop more efficiently, provide foundational functionality, and commercialize products faster. Lower entry burdens will encourage our partners to develop applications that run on 麻豆原创 BTP.
Going forward, all 麻豆原创 line-of-business and industry solutions will be built on 麻豆原创 BTP. Partners can efficiently innovate and extend core solutions, create integrations, and deliver new content.
Let鈥檚 deliver innovation together — faster and with less complexity.
Want to Learn More?
For all the news from the 麻豆原创 Global Partner Summit, see 鈥�Why Partners RISE with 麻豆原创,鈥� by Karl Fahrbach, global partner officer at 麻豆原创. And read 鈥�How Partners Enable Customer Success Through a Unified Technology Platform,鈥� by Jagdish Sahasrabudhe, CTO of the Global Partner Organization at 麻豆原创.
Visit for more information on how to partner with 麻豆原创. Partners can find details on .
Juergen Mueller is chief technology officer and a member of the Executive Board of 麻豆原创 SE.
